Helping eCommerce brands create HAVOC with Google
Yoru Marketing harnesses the power of Google Shopping Ads & Google Search Ads to boost overall sales for top eCommerce brands. As one of the fastest growing and top rated Google Ads PPC Marketing Agencies within the United States, we strive for results.
Our founder, Shri Kanase, is a known Youtube figure and has taught thousands upon thousands of eCom store owners all over the world. Along with teachings, Shri Kanase has run personal eCom stores and assisted multiple clients to over the 6 and 7 figure levels.
Combining all of the skills and experience, Shri Kanase started Yoru Marketing. At Yoru Marketing, your ad expenses are ours and your success ours. No, that doesn't mean we'll take your profits; we'll just make sure to drive all results toward profitability.
So sit back and let Yoru Marketing, the top advertising agency in the United States, handle your Google Shopping ads and your Google Search ads for your growing eCommerce brand. We work with all kinds of eCom stores regardless of whether they work on Shopify, Magento, Woocommerce, and more.
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Portfolio
Lenie Amargos Ecommerce Review
Lenie was another client of ours who required step by step assistance with her eCommerce dropshipping brand. We assisted her from the beginning and eventually taught her how to run ads profitably via Google Ads.
Manish Ecommerce Success
Manish was another client who we personally mentored with Google Ads. From product research to website setup and optimization to Google Ads strategies, we helped with all.
Marcus L. Review
We helped Marcus directly by teaching him Google Shopping & Search Ad strategies.
Australian Health Brand - Pain Free Aussies PPC
Jumping into a brand new advertising platform and trusting a PPC agency doesn’t always play out well. However, you just have to take the risk sometimes to see what your eCommerce business is capable of.
That’s exactly what Harry from Pain Free Aussies did in the early days of December in 2021. After running a health related eCom business based in Australia for over a year via Facebook Ads, he decided that it was time to introduce some stability by expanding on other platforms.
He came to us after watching our founder, Shri Kanase, on Youtube and immediately connecting with the content. While this initial step was Harry’s entrance into an ultra profitable advertising platform, this was no easy journey for the Yoru Marketing team.
We began our work by establishing Pain Free Aussie’s backend (tons of tracking and feed issues) and ensuring all the products were properly submitted to the Google Merchant Center. This process alone took a little over a week as the merchant center was initially suspended.
Once all the settings were properly validated and the tracking tags installed, we started our initial shopping and search campaigns. Unfortunately, Pain Free Aussies did not have an established Google Analytics account, which meant we were basically starting from scratch.
We noticed a similar trend with Pain Free Aussies; a very slow yet profitable growth in terms of revenue as well as visitors. Once the warm up period had ended, however, things began to pick up (around January 17th – a little over two weeks from initial launch).From December 28th to January 25th, we spent only $429.73 AUD to comply with Harry’s budget however, our campaigns generated over $8,494 AUD within this time frame – a whopping 19x ROAS.
German Jewelry Brand - Sevora PPC
When it comes to Google Ads, fashion and jewelry is one of the most difficult and competitive niches to break into and establish a brand. This is true regardless of country targeted.
And while we normally don’t work with fashion or jewelry brands due to this, Sevora was different from the rest. We decided to begin our partnership around November 12th.
The eCom journey with Google Ads has been nothing less than special.
Yoru Marketing changed up the initial campaigns significantly and launched a set of new shopping campaigns. These campaigns were slightly different from our usual strategy as competitive niches require a different approach.
Our team was able to use the existing data this brand had accumulated from Taboola ads to boost start the new shopping campaigns. This helped feed the algorithm enough data to launch profitably right from the beginning.
As of current, we’re running a mixture of shopping and search campaigns for the account. The best sellers are inside one shopping campaign while the rest of the products are in another.
While majority of the strategies follow those mentioned on Shri Kanase’s Youtube channel, we took a different approach for Sevora.
Our initial strategy was to launch a smart shopping campaign and let Google decide what the right bid for the product is and when it should be shown. We did not want to control all the varying keywords and all as jewelry brands often have tens of thousands.
This was followed by a search campaign directly targeting the brand itself. Sevora already had a search campaign performing quite well as this brand was the only brand targeting their products – we came in and fixed things up and made them better.
The brand which Yoru Marketing was not too confident about became one of our best winning stores. We plan to consistently scale this eCommerce store long term.
USA Dropshipping Brand - Warehouses Choice PPC
Dropshipping stores are often looked down upon as many eCommerce store owners believe dropshippers are here to scam. We’re glad to say that not every dropshipping website is the same – at least in our experience.
Our founder, Shri Kanase, had been working with this eCommerce store since early July. The first initial campaigns, which followed the same exact strategies which we implement on our clients’ accounts, were implemented mid July.
And the rest is history.
Since mid-July, this eCommerce store has run via Google Ads solely and has seen nothing but positive growth. There were no kinds of initial results this eCommerce client had gotten before – everything was built up from scratch.
Initially, many things needed to be improved, ranging from their back end to their website layout to their campaign types. But what really helped with the positive 8x – 10x ROAS was the products they sold. Products are king at the end of the day.
We just leveraged them to create a highly profitable eCommerce business run via Google Ads.
Like Shri Kanase mentions on his Youtube channel, the initial strategy is pretty much the same. We always launch either one Smart Shopping Campaign or two Standard Shopping Campaigns – one high bid and one low bid.
This is often followed by a search campaign and any additional campaigns are based on the results. We like taking things slow until we’ve gotten our PPC client profitable results. Once that’s achieved, we scale to the moon.
The setup includes Google Shopping and Google Search ad campaigns along with Bing Ads and Facebook Ads retargeting.
American Automotive Brand - Full Send Diesel PPC
Running a 7 figure business is always fun and exciting. But that excitement quickly turns into nervousness when you need to start running ads on a brand new advertising platform and invest money upfront.
Rather than stick to his original strategies, Kevin Kubinak, founder of Full Send Diesel, decided to let the Yoru Marketing team go ahead and establish a presence for his brand on Google Ads. The results speak for themselves.
Right from the beginning, we were seeing an extraordinary return on ad spend for the campaigns we had launched. On a bad day initially, the ROAS was a 20x – absolutely unheard of results.
We were able to achieve such results extremely quickly because the brand had an established following which it had gained via Facebook ads. Mixing this in with our proven Google Ads strategies did the trick.
Since launch day of October 24, 2021 to the present day (November 26, 2021), this brand has done over $52,000 in sales with just Google Ads at a 18x ROAS.
This is why eCommerce store owners refer to us as the BEST Google Ads agency.
We initially started with a smart shopping campaign to leverage the data this brand already had. This was coupled with the launch of a few special audiences which we do for all our eCommerce clients.
While the campaign was running, we decided to launch some testing and search campaigns to establish an overall presence. Mixing this with Facebook Ads retargeting really helped increase overall brand presence.
British Furniture Brand
Sonno is a luxury eCommerce furniture brand operating within the United Kingdom that came to us during the end of December in 2021. This brand had been originally running Google Ads via another agency however, the KPIs weren’t getting met. After analyzing and relaunching brand new campaigns, we were able get the brand to a 7.47x ROAS while exceeding the needed KPIs.
Kids’ Educational Brand - Testing Mom
Running profitable Google Ads campaigns is already hard, but running them while optimizing for two completely different goal types is insanity. However, when your business operates at two different levels, you really are left with no other choice.
And this was the story of Testing Mom. A well-established educational brand offering not only tutoring and consulting calls to parents, but also selling kids test-prep books and other accessories.
After running Google Ads without knowing the actual data due to a massive issue with conversion tracking codes, Mohammad Sheikh, the marketing manager of Testing Mom, decided to partner up with us for scale.
Our first initial steps involved a complete analysis and revamp of the system. We actually began handling this account on December 16th and the chart below shows the high ROAS the account was at prior to our entry. Unfortunately, all of that data regarding ROAS was incorrect.
After working with Testing Mom’s development team and fixing up all the backend issues, it was time for our strategic analysis. We were originally working with about 25 different running campaigns and our first approach was to cut the fat and shut down everything that was unprofitable.
This was followed by launching a series of strategies designed for complex accounts like these.
The Strategy
Our first actionable steps were to make a set of campaigns optimizing for sales and duplicate those with leads as the main goal. This ended up working extremely well as the leads and conversions started to increase.
This process continued and we launched more search based campaigns for more sign ups for the consultations and calls separately from shopping. Over time, we noticed the cost per conversion had begun to reduce.
As these costs began to decrease, we introduced some more testing campaigns as we had enough of a budget to allocate towards portion.
As a result of these steps, the account reached a level of profitability and scale it had not seen previously.
Reviews
the project
Digital Marketing for E-Commerce Company
"After launching the ads, their strategies have helped me get results from basically nothing."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the owner of bevelse and my company deals in Ecommerce industry and I have a General Store
For what projects/services did your company hire Yoru Marketing, and what were your goals?
Our website is created 8 months back It was outdated and I was running Facebook ads but it did not work then I came to know about Google ads, I dont find The Reliable person all over internet Except Yoru marketing when it comes to Google ads, My Goal is to achieve $50000 per moth
How did you select this vendor and what were the deciding factors?
we have purchased the course and after that we came to know from YouTube
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
we had a meeting to discuss our Goal and objectives and they understood properly and started working based on the data .
How many people from the vendor's team worked with you, and what were their positions?
1 Person closely working with us and Owner itself Is very polite and looking after that also The
Can you share any measurable outcomes of the project or general feedback about the deliverables?
After launching the ads, their strategies have helped me get results from basically nothing.
Describe their project management style, including communication tools and timeliness.
They are very much disciplined about their work which I Motivates me to Take actions fast
What did you find most impressive or unique about this company?
They have a lot of experience with Ecommerce store and team was patient enough to teach us about the best ways to use shopify website
Are there any areas for improvement or something they could have done differently?
They have done a marvellous job Teaching me Automation and how to save time
the project
Digital Marketing for Home & Garden Products Store
"The ability to deliver more than what they have promised has been impressive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the CEO of a home and garden product store .
For what projects/services did your company hire Yoru Marketing, and what were your goals?
We were not able to get sales on our store and were barely break even and wanted to be able to do sustainable business.
How did you select Yoru Marketing and what were the deciding factors?
We followed a referral by a friend who had worked with them. The success of my friend was a deciding factor.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
They were very helpful from the start , right from helping to choose correct type of products to helping us optimize the website. They took care of the advertising and we were very satisfied with their work.
How many people from the Yoru Marketing team worked with you, and what were their positions?
There were two Ads specialist, One manager and Two SEO specialist
Can you share any measurable outcomes of the project or general feedback about the deliverables?
There was significant changes in our results , from being break even we went to doing $30k-50k a month in revenue and being profitable.
Describe their project management style, including communication tools and timeliness.
We mostly used Skype and email to communicate as it was much easier to communicate .
What did you find most impressive or unique about this company?
The ability to deliver more than what they have promised has been impressive. We were told that we would be profitable in 3 months but it happened in the first month itself. we were so happy .
Are there any areas for improvement or something they could have done differently?
For us they seemed perfect till now .
the project
Google Ads Campaign for Media Buying Company
"They were willing to give us extra tips that were beyond the scope that we paid for."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the director to my company and I manage overall operations and executions
For what projects/services did your company hire Yoru Marketing, and what were your goals?
We needed a Google Ads expert that could help us to scale further on our business and properly implement strategies. Our end goal was to make sure the business gets more profitable.
How did you select this vendor and what were the deciding factors?
We were following Shri Kanese's methods on running a business on Google Ads since before he formed Yoru Marketing. Hence, we were excited to let him monitor our campaigns and see how our business could grow.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We had a kick-off meeting to discuss our goals and objectives. From there, Yoru marketing delivered mock-ups and wireframes for our site. After a few iterations, their team designed and developed a great proposal for us.
How many people from the vendor's team worked with you, and what were their positions?
A project manager named Danielle was our main point of contact throughout the process. Shri was also there working behind the scenes.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
After launching the ads, we saw a 70% in traffic, and our sales doubled month over month. Ads spent was lower and proper strategies were imposed.
Describe their project management style, including communication tools and timeliness.
We had daily stand-ups with their project manager, Shri will also write us a weekly report that will let us know the weekly progress and results. We used slack to communicate.
What did you find most impressive or unique about this company?
They have a lot of experience in Google Adwords. Their team was also patient enough to impose the strategies at the right campaign and at the right time. Also, they were willing to give us extra tips that were beyond the scope that we paid for.
Are there any areas for improvement or something they could have done differently?
We had some communication issues in the beginning because we were in different time zones. But as we raised this issue to their team, we were immediately provided a solution that quickly solved the issue.
the project
Google Ads Management for Consumer Products Company
"They provided very good support, and they were hard-working."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the owner of the company
For what projects/services did your company hire Yoru Marketing?
To Run Google Ads
How did you select this vendor?
From Youtube
Describe the scope of their work in detail.
Running Google Ads and optimizing ads
What was the team composition?
Owner (Shri) and Daniel
Can you share any outcomes from the project that demonstrate progress or success?
They provided very good support, and they were hard-working.
How effective was the workflow between your team and theirs?
Very Good
What did you find most impressive about this company?
Hard-working, hands-on knowledge
Is there any area for improvement or anything that could have been done differently?
More communicative
the project
Google Ads for E-Commerce Company
"They’re professional, and they show excellence in quality, cost, and other areas."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there?
I’m the owner of an e-commerce business.
What challenge were you trying to address with Yoru Marketing?
I needed help with Google Ads.
What was the scope of their involvement?
We've given Yoru Marketing access to our Google account so that they can completely manage our Google Ads. They also handle keyword research, shopping campaigns, B2B targeting, and more. Then, we internally handle our SEO and other advertising strategies.
What is the team composition?
We’re working with 2–3 people from Yoru Marketing.
How did you come to work with Yoru Marketing?
One of our employees recommended them. I reached out to them after seeing their website. I felt confident in their expertise, and that they could help us achieve our goals.
How much have you invested with them?
We’ve spent $2,000–$3,000.
What is the status of this engagement?
We began working together in January 2022, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We are seeing sales, and our brand is more visible now. They’ve exceeded our expectations, and they overdeliver in terms of value for money. Overall, we’re extremely satisfied with the partnership.
How did Yoru Marketing perform from a project management perspective?
Yoru Marketing is doing an excellent job: communication is smooth, and they what they promise. We use Zoho for project management, and we communicate via Skype.
What did you find most impressive about them?
They’re professional, and they show excellence in quality, cost, and other areas.
Are there any areas they could improve?
No, they have no areas to improve, but more people could benefit from working with them if they offered affordable services.
Do you have any advice for potential customers?
Clearly explain your business model, and talk with them about your goals.
the project
Ad Account Management & Reviews for E-Commerce Store
"Their customer care was impressive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
E-Commerce Store
For what projects/services did your company hire Yoru Marketing, and what were your goals?
Store and ad account review
How did you select this vendor and what were the deciding factors?
I know this company and the person behind it for a long time and decided to give it a try
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Ad account and store review
How many people from the vendor's team worked with you, and what were their positions?
1
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Revenue increased
Describe their project management style, including communication tools and timeliness.
Email and Skype
What did you find most impressive or unique about this company?
Their customer care was impressive.
Are there any areas for improvement or something they could have done differently?
I don't think so
the project
Google Ads Management for E-Commerce Store
"Really amazing results, could have never imagined this."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We run a general eCom store that targets the UK and I'm the co-founder of Zoolase.
For what projects/services did your company hire Yoru Marketing?
We hired Yoru for Google Ads management as that was one of our weaker areas.
How did you select this vendor?
After reviewing multiple agencies and also Yoru, which is owned by Shri Kanase, we decided to go with Yoru. Mainly because Shri Kanase is a Youtuber and I love his content.
Describe the scope of their work in detail.
They came up with an advertising plan for us initially which consisted of a set # of goals and KPIs. We also received a worksheet to complete with information on our business. As time progressed, they took over warm and cold traffic campaigns and added their own twists. Happy to say our results grew.
What was the team composition?
I worked directly with Shri Kanase, who's the founder.
Can you share any outcomes from the project that demonstrate progress or success?
We've went from being in a loss to having 5x ROAS on average and over all time. Really amazing results, could have never imagined this.
How effective was the workflow between your team and theirs?
We spoke daily over Skype and had weekly meetings via call.
What did you find most impressive about this company?
I found Shri's engagement with the work quite impressive. Usually, founders are busy doing other things and not interacting with clients.
Is there any area for improvement or anything that could have been done differently?
I would not say so, they're amazing as it is.
the project
Google Ads Management for E-Commerce Business
"They continuously monitor each campaign, and they're always available to answer questions."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the owner of LemonChik, a general online store
For what projects/services did your company hire Yoru Marketing, and what were your goals?
To manage advertising on google and with its strategies increase monthly profits.
How did you select this vendor and what were the deciding factors?
We chose Yoru Marketing because we have been following their work for some time and their results.
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
First they evaluated the website and suggested us to improve some things such as the design of the page and change some apps to improve its performance. Then they started with different campaign strategies with google and weekly optimizing them.
How many resources from the vendor's team worked with you, and what were their positions?
Two people. one handled google and the other the description of the products
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The campaigns have been a success from the beginning. with a 30% margin in profit.
How effective was the workflow between your team and theirs?
A meeting per week. Excellent.
What did you find most impressive or unique about this company?
They continuously monitor each campaign, and they're always available to answer questions.
Are there any areas for improvement or something they could have done differently?
None at the moment.
Yoru Marketing has helped the client achieve results from scratch. They have a disciplined workflow that motivates the client to do more for their project. Moreover, the team has shown extensive experience with e-commerce with patience and effective teaching.