We grow businesses.

Gold
VERIFIED

WebMechanix is an award-winning, performance-based digital marketing firm on a mission to help middle-market companies move needles faster and more sustainably than any other agency.

We are an overly dedicated team of nerdy marketing ninjas focused on exceeding unique client needs to measurably impact business results. 

And thanks to the outstanding results we achieve for our clients, WebMechanix is a Google Premier Partner and HubSpot Diamond Agency Partner!

 
$10,000+
 
$100 - $149 / hr
 
10 - 49
 Founded
2009
Show all +
Columbia, MD
headquarters
  • 8621 Robert Fulton Drive, Suite #110
    Columbia, MD 21046
    United States

Portfolio

Zephyr | Homepage Redesign (Gold DotCOMM Award Winner)

Keane Unclaimed Property | New Website

Nelson Coleman Jewelers | Homepage Rebrand

Go Ape Adventures | Social Ads

Bluefield Bay Villas | Display Ads

AIS | Website Redesign

Nava Vitality Centers | New Website

Reviews

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Complete Web Refresh for Education Consulting Company

"Their data-informed approach reminds us of our own practices, so we felt comfortable from the start."

Quality: 
4.5
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
Nov. 2018 - Apr. 2019
Project summary: 

WebMechanix coordinated a WordPress redesign for an education consulting company. They incorporated content from two separate blog sites and facilitated a server hosting transfer to Pantheon.

The Reviewer
 
501-1,000 Employees
 
Cedar Rapids, Iowa
Brandon Trissler
Director of Corporate Marketing Communications, Ruffalo Noel Levitz
 
Verified
The Review
Feedback summary: 

In just four months, WebMechanix successfully delivered a redesigned website that aligns with a separate branding initiative and logo reveal. The team organized the project masterfully by providing regular updates and finishing all work in accordance with agreed upon timelines.

BACKGROUND

Introduce your business and what you do there.

I am the director of corporate marketing communications at Ruffalo Noel Levitz, an education consulting company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

Our website had been running on a CMS built in 2011. Our IT department had updated it several times over the years, but we decided to engage WebMechanix for a complete refresh of the site.  

SOLUTION

What was the scope of their involvement?

At the start of our engagement, WebMechanix held an in-depth quantitative and qualitative data-gathering session comprised of survey tools and client and company stakeholder interviews. We responded well to that method because it is similar to how we interact with the educational institutions that we serve.

We only had about four months to complete the project, so we didn’t have time to rewrite a website the size of ours. We retained the content and a lot of the structure, but we relied on WebMechanix for a full redesign because we felt our current design was holding us back.

We decided on a WordPress website because of WebMechanix’s demonstrated success with the platform, and we felt it would offer us some mobile responsiveness we didn’t have before.  We also elected to switch from hosting our website ourselves to utilizing Pantheon, and WebMechanix was critical in facilitating that change, as well.

To add additional content and SEO value to the new corporate website, WebMechanix gathered the 700-some posts from two of the WordPress blogs we operated and included them on our new site. Further, WebMechanix provided us with a robust, searchable resource library and redesigned our 150-person consultant directory.

As we planned this web redesign, we were also coordinating a corporate rebrand that featured a new logo. The website was a giant leap forward for our overall look, both digitally and in the market. WebMechanix worked with our design team to make sure we were in lockstep the whole way.

What is the team composition?

We met extensively with Chris (CEO/Co-Founder, WebMechanix) and Bart (Creative Director, WebMechanix) for the kickoff discussions. They assigned a project manager to serve as our day-to-day contact, and we also met with their UI/UX designers and other specialists as needed. Dave (CTO, WebMechanix) mostly facilitated the transfer of our hosting server.

How did you come to work with WebMechanix?

We found WebMechanix through Clutch, and we reviewed them and three other firms. One of our team members had worked with WebMechanix on some digital marketing projects and highly recommended them. WebMechanix and one other vendor each gave a presentation to our team, and we selected WebMechanix based off of their performance.

What is the status of this engagement?

Our engagement spanned November 2018–April 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve gone from an outdated website to something more modern, vibrant, and mobile-friendly. Many of our clients have already offered positive feedback.

As a company that helps universities recruit students and engage with alumni for philanthropy, a lot of our efforts are digital. It was becoming increasingly difficult for us to say that we were a forward-thinking organization with the right solutions when our site was not mobile-responsive. WebMechanix has allowed us to walk the walk, and that has been our most significant accomplishment so far.

How did WebMechanix perform from a project management standpoint?

Our project manager was so thorough and on top of things that we didn’t use project planning tools of any kind. We held weekly calls with their team, and we received timely progress updates complete with relevant charts, dates, and research.

What did you find most impressive about them?

Their data-informed approach reminds us of our own practices, so we felt comfortable from the start. They conducted a handful of interviews with clients and key members before they even started on wireframes.

Further, I can’t speak highly enough of their ability to deliver steady work according to our deadlines. I was skeptical that we could finish the project in four months, but they knew what they were doing and stuck to the timeline.

Are there any areas they could improve?

No, they accomplished everything that we asked of them in our limited timeframe. If we had more time or the budget, I would have liked to expand our engagement to include other services.

Do you have any advice for future clients of theirs?

The information WebMechanix collects helps to guide their strategy, so if we don’t take the time to give them proper direction on where they should be getting that sort of information—whether it’s from interviews, surveys, or on-site visits—the project will suffer.

They are also very good at taking feedback and incorporating it into their work. In our case, we showed them examples of existing websites we already liked and brought up homepage elements that we found valuable. More interactions with their team will foster greater creativity, which leads to a better product.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & PPC for Mat Rental & Installation Company

"WebMechanix has helped improve lead quantity while maintaining the quality of the leads year over year."

Quality: 
4.0
Schedule: 
5.0
Cost: 
3.5
Willing to refer: 
5.0
The Project
 
Confidential
 
Aug. 2013 - Ongoing
Project summary: 

WebMechanix provides SEO and PPC support, including Google Ads and keywords research.

The Reviewer
 
1-10 Employees
 
Columbia, Maryland
Director of Sales and Marketing, Mat Rental & Installation Company
 
Verified
The Review
Feedback summary: 

WebMechanix successfully helped increased qualified leads more efficiently over the last year. Overall, they are very responsive, proactive about tackling challenges, and results-driven.

BACKGROUND

Introduce your business and what you do there.

I'm the director of sales and marketing for a specialty subcontracting company. We specialize in temporary site access matting designed to improve ground conditions for contractors such as excavators and utility contractors.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

Our business is very opportunistic and highly competitive. It is imperative we dominate the search results on page one to edge out our competition and capture the leads.

SOLUTION

What was the scope of their involvement?

WebMechanix provides SEO services and manages our paid Google Ad campaign. They also assist us in our backend tracking and consult with us on ways to better leverage our CRM platform.  

What is the team composition? 

Nick (Associate Director, WebMechanix) and Spencer (Senior Account Manager, WebMechanix). Manage a team of people who each specialize in different parts of the process.

How did you come to work with WebMechanix?

WebMechanix was initially hired based on their reputation as SEO strategists. The relationship has evolved over the years as our business has evolved.

What is the status of this engagement?

We've been working with them since August 2013.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

WebMechanix has helped improve lead quantity while maintaining the quality of the leads year over year. In addition, the cost per paid lead has been cut by two-thirds. 

How did WebMechanix perform from a project management standpoint?

They're very communicative and responsive, generally responding to our requests quickly. They have a disciplined process which really helps keep things on task.

What did you find most impressive about them?

They've been extremely helpful in tying our backend systems together, which has presented some significant challenges. Nick has been especially helpful in sorting out some of the issues we had with our CRM.  

Are there any areas they could improve?

They have the tactical pieces down to a science. We are now focusing on a strategic plan and taking a longer view on how to drive even stronger results.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 3.5 Cost
    Value / within estimates
    They're a bit pricey.
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Google Ads Management for Nonprofit

“They’re responsive to our questions and requests.”

Quality: 
5.0
Schedule: 
3.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June 2018 - Ongoing
Project summary: 

After meeting with several in-house departments, WebMechanix implemented a centralized Google Ads campaign designed to increase conversion rates and web traffic. They continue to provide support.

The Reviewer
 
201-500 Employees
 
Rockville
Nicole J Beidler
Director of Ecommerce and Marketing Technology, ASHA
 
Verified
The Review
Feedback summary: 

WebMechanix effort generated an increase in revenue after just three months. The team is professional, transparent, and smart. Overall, they’re a valuable partner.

BACKGROUND

Please describe your company and your position there.

I’m the director of e-commerce and marketing technology at the American Speech-Language-Hearing Association (ASHA). We’re the national professional, scientific, and credentialing association for about 198,000 members and affiliates that include audiologists, speech-language pathologists, scientists, support personnel, and students.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WebMechanix?

We were having trouble expanding out Google Ads campaigns, so we needed an agency to help us reach the next level and centralize our efforts.

What were your goals for this project?

Ultimately, we wanted to improve conversion rates, web traffic, and brand awareness.

SOLUTION

How did you select this vendor?

Another ASHA department had worked with WebMechanix for frontend development and recommended them for our project.

Describe the project in detail.

We started with a series of meetings. Each of our departments spoke to WebMechanix individually to share their specific goals regarding Google Ads. The team provided recommendations and suggestions to improve performance. There were a lot of back-and-forth conversations until each department was on the same page with the WebMechanix team. Then, they started implementing the campaigns, and they continue to support them.

What was the team composition?

The team lead is our main point of contact, handling everything related to the strategy and direction of the Google Ad campaigns.

RESULTS & FEEDBACK

Can you share any statistics or metrics that speak to the quality of their work and impact of the engagement?

We weren’t expecting to see positive results for at least six months, but we experienced an increase in revenue after just three.

How did the WebMechanix perform from a project management standpoint?

They’re responsive to our questions and requests.

What impresses you about the WebMechanix?

They’re professional, reliable, and honest. I’m confident in their abilities. Additionally, they actively stay up to date on the latest Google technology and trends in the search field.

Are there any areas for improvement?

There’s always room for improvement, but I can’t think of anything specific at the moment.

5.0
Overall Score
  • 3.5 Scheduling
    ON TIME / DEADLINES
    They were responsible for setting up weekly meetings and updating their progress on a management platform.
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO and PPC Services for IT Solutions Company

“WebMechanix is a team of true experts, and I’m constantly impressed by the depth of their knowledge.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May 2017 - Ongoing
Project summary: 

WebMechanix manages paid advertising campaigns across platforms like LinkedIn, Facebook, and Twitter. They also maintain Google Ads and Google Analytics accounts and help with development and content creation.

The Reviewer
 
200-500 Employees
 
New York City, New York
Robert Waters
Sr. Marketing Manager, Optanix
 
Verified
The Review
Feedback summary: 

WebMechanix helped develop an attractive and high-functioning website supported by effective digital marketing strategies that continue to increase traffic and generate quality leads. The team’s project management and communication skills set the foundation for a successful partnership.

BACKGROUND

Introduce your business and what you do there.

I’m the senior marketing manager at Optanix. We offer software services using our own IT operations management platform. We sell it as a standalone solution, and we also use it to provide our own management services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

We’d hired another agency to handle our digital marketing needs, but we were having some challenges. They weren’t responsive or pragmatic. We hired them for their expertise, but they often waited for our direction before doing any work. We needed a different vendor that was capable of working more independently.

SOLUTION

What was the scope of their involvement?

WebMechanix handles all of our paid digital marketing efforts. They manage our social media advertising across LinkedIn, Facebook, Twitter, and other social media platforms, and they also run our Google Ads and Google Analytics accounts.

The team also provides web development and content creation assistance as needed. So far, they’ve updated our website twice. For content, WebMechanix provides us with a list of keywords and phrases to focus on, and we write copy that includes those terms.

Before partnering with WebMechanix, we’d gathered a sizable backlog of blog posts. Their team went back and reviewed the content and performance in terms of SEO. They made some changes and adjustments to gain more traction before publishing each post.

What is the team composition?

We work primarily with an account manager who handles all components of our relationship.

How did you come to work with WebMechanix?

I was on a shuttle bus from my hotel to a conference in Boston. An employee from WebMechanix was sitting across the aisle from me, and we started talking. I explained the situation with our previous digital marketing agency, and we exchanged business cards. They followed up after the conference, but we weren’t ready to make any changes at that time. Six months later, WebMechanix reached out again. Since we’d last spoke, my company had hired a new chief marketing officer. I talked with her about leaving our current digital marketing agency and partnering with WebMechanix, and she approved.

How much have you invested with them?

We have them on a monthly retainer, but we’ve paid separately for two different web redevelopments. We pay them $7,650 each month, and we paid them nearly $50,000 for the latest redevelopment. I don’t have the pricing information for the first one.

What is the status of this engagement?

We started working together in May 2017, and it’s an ongoing relationship.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

With the help of WebMechanix, our website looks better and loads faster. Their digital marketing services have increased traffic and generated more leads.

How did WebMechanix perform from a project management standpoint?

They have stellar project management skills. We have a biweekly call to discuss our status, and they send an email of important updates in the weeks in between. We’re always aware of whatever they’re working on, and they routinely share progress reports and metrics. They’re responsive across all channels, including phone, email, and Slack.

What did you find most impressive about them?

I really appreciate their proactive nature. They provide suggestions on how we can leverage the newest trends and technologies in the digital marketing space. WebMechanix is a team of true experts, and I’m constantly impressed by the depth of their knowledge. They work as an extension of our team.

Are there any areas they could improve?

No, nothing comes to mind.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They always hit the mark.
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

PPC for Independent Software Vendor

“They know what they’re talking about. Besides B2C, they’re experienced in the B2B space, which is hard to find.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. 2018 - Jan. 2019
Project summary: 

WebMechanix handles day-to-day activities for Google Ads, PPC, and paid social (e.g., LinkedIn, Facebook). Beyond managing campaigns, they also provide some written content and web graphics.

The Reviewer
 
201-500 Employees
 
Washington, D.C.
Silvia Tobschall
Former Marketing Associate, Metalogix
 
Verified
The Review
Feedback summary: 

From the initial involvement, WebMechanix has more than halved cost-per-conversion rates for PPC efforts. The team’s new reporting system also offers more accurate insights into analytics. While they’re a bit pricier than other agencies, their expansive marketing knowledge more than makes up for it.

BACKGROUND

Introduce your business and what you do there.

I was a former marketing associate at Metalogix Software, which was acquired by Quest Software in July 2018. In my role, I handled anything related to SEO, PPC, and paid social.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

We were working with a previous agency that performed well enough but wasn’t delivering what we were looking for. When that contract ended, we sought a new vendor that could manage our some of our digital marketing efforts on a daily basis.

SOLUTION

What was the scope of their involvement?

WebMechanix provides a range of day-to-day services, including structuring our Google Ads account and managing our PPC and paid social. This involves setting up campaigns, bidding on PPC ads and paid social on LinkedIn and Facebook, writing content, and even supporting our web design team with graphics.

One of their core strengths is their reporting capability. We had a couple of data issues while syncing our Salesforce to our internal program, so we saw conflicting performance numbers. To mitigate this, WebMechanix built a new reporting system for us that synced with different platforms to generate accurate data. The team delivers all reports through Google Data Studio.

What is the team composition?

I mostly worked with their director of strategy and associate director of online advertising. They both bring a lot of experience to the table.

How did you come to work with WebMechanix?

I found them through a recommendation from my former manager’s colleague and held some introductory calls with them. They presented a strong pitch, and we were impressed with the amount of time and work they’d put into our account. After listening to their recommendations, we felt convinced to work with them.

How much have you invested with them?

They’re a bit more expensive than other agencies, but you get what you pay for. So far, we’ve spent between $7,000–$12,000. It’s a performance-based model; the better they performed, the more we compensated them.

What is the status of this engagement?

Their work started in January 2018 and is ongoing. As far as I know, their contract will end in January 2019 and won’t be renewed simply because we were acquired by another company that already has an agency on retainer.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

WebMechanix brought down our cost per conversion significantly. When we first began, we spent over $200 per PPC conversion, which they reduced below $100. As for paid social, they pushed our costs down to $50 per conversion.

How did WebMechanix perform from a project management standpoint?

They hold weekly calls and always accommodate us if we need to reschedule. The team is also very responsive, taking the time to answer all of our calls and emails. Because I was still learning a lot in my role, I appreciated that they guided me through the process and mentored me rather than just working on our account. They helped me gain more knowledge to further my career.

What did you find most impressive about them?

WebMechanix is very knowledgeable. Their team breathes and lives what they do. Whenever we have a question on our side, they always have an immediate answer, no matter how tricky the subject. They know what they’re talking about. Besides B2C, they’re also experienced in the B2B space, which is hard to find.

Are there any areas they could improve?

No, there’s nothing I could think of for them to improve. While they’re a bit pricier for an agency, we definitely get what we’re paying for. I’m always willing to pay a little more to get their level of service and experience.

5.0
Overall Score I’m more than satisfied with WebMechanix’s work. If you’re shopping for a new agency, look into their services.
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO and Marketing Strategy for Accounting Firm

“Their understanding meant they could use targeted marketing tactics to help us see success.”

Quality: 
4.0
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Aug. 2016 - Ongoing
Project summary: 

WebMechanix improved HubSpot utility for email marketing and developed content development for nurture emails. They optimized SEO for webpages and worked on calls to action.

The Reviewer
 
501-1,000 Employees
 
New Jersey
Marketing Manager, Accounting Firm
 
Verified
The Review
Feedback summary: 

Web traffic increased 25–30% along with increased clicks in nurture emails due to WebMechanix’s creative approaches. Their approach—focused on listening, a willingness to learn, and in-person meetings—helped them understand how the client works, adapt and build a strong relationship.  

BACKGROUND

Introduce your business and what you do there.

I’m the marketing manager for the IT consulting arm of a large accounting, tax, and audit firm.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

Our main goal was to accelerate our SEO efforts to increase website conversions. We only had two marketing people on staff to develop and implement our strategy. It was increasingly difficult to meet the goal with limited staff and we lacked the necessary expertise.

SOLUTION

What was the scope of their involvement?

WebMechanix helped us with SEO and other digital marketing efforts. Their scope of work was threefold. First, they helped us our use of HubSpot, which was our marketing platform, hosted our website, and was our tool for email automation. They reviewed how we utilized the tools that HubSpot provides to achieve the most potential, specifically for email marketing. With that, they helped us with email nurture campaigns, writing content that we would then review. They helped us think outside the box to try different approaches to those messages. They also reviewed our website and SEO efforts to optimize the pages that lacked organic traffic. They provided monthly analytic reports. Finally, they helped us experiment with different digital marketing trends for calls to action.

We’ve ended our retainer but they’re still willing to help us. We’re going to pull them back in again soon.

What is the team composition?

We work directly with a project manager.

How did you come to work with WebMechanix?

We searched for local Maryland marketing consulting firms with good reviews and interviewed a couple of companies. We met their co-founder in person and connected with him. They seemed to know what they were doing and we had a good feeling about them.

How much have you invested with them?

We’ve spent approximately $100,000.

What is the status of this engagement?

We started working together in August 2016 and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

WebMechanix brought deep knowledge of how to increase website traffic. The biggest benefit to us was the optimization of our webpages. We had increases of 25–30% in traffic due to their SEO efforts. We also had increases in clicks within our nurture emails from their writing. Their creativity made our emails more interesting.

How did WebMechanix perform from a project management standpoint?

Our current project manager is great. Our original project manager left at some point and we were a bit nervous but the transition was seamless.

We’ve often met in person. They spent a lot of time listening in order to understand how we work and adapt to that. That approach—and specifically the in-person meetings—made us feel like we weren’t just another client. We’ve become quite close over the years.

What did you find most impressive about them?

Their willingness to learn. When we first started working with them, they didn't have necessarily a portfolio of work with IT consulting companies like ours. Our sales cycle is longer than most. We’re not a product-based company so some techniques that would work for those types of firms won’t work for us. Within a few months, our project manager understood our industry as well as people who had worked with firms like ours for years. Their understanding meant they could use targeted marketing tactics to help us see success.

Are there any areas they could improve?

There’s nothing that I can think of.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Lead Generation for SaaS Company

"WebMechanix has consistently exceeded expectations."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Sept. 2017 - Dec. 2018
Project summary: 

WebMechanix applied strategies to digital marketing efforts to generate more leads of higher quality. They continue to work on a monthly retainer.

The Reviewer
 
51-200 Employees
 
Philadelphia, Pennsylvania
Tom Alexander
Global Vice President of Marketing, Zephyr
 
Verified
The Review
Feedback summary: 

The number of qualified leads has quintupled, far exceeding expectations and leading to continued engagement. The WebMechanix team provides potential solutions proactively and scales resources as needed. Customers can expect excellent collaborators who deliver top-notch results on time

BACKGROUND

Please describe your company and your position there.

I am the global vice president of marketing at Zephyr. We build test management software solutions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WebMechanix?

We engaged WebMechanix to create strategies for continual lead generation.

What were your goals for this project?

We wanted to triple the number of qualified leads we accrued.

SOLUTION

How did you select this vendor?

One of our executive team members worked with WebMechanix in the past.

Describe the scope of their work in detail.

WebMechanix implemented strategies to ensure that our digital marketing brings in more qualified leads of a higher caliber over time.

What was the team composition?

We work with an account manager and an account director who scaled resources as needed.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Thanks to WebMechanix’s efforts, we’ve seen a 400% increase in qualified leads. We now finetune our approaches to paid and organic content.

How effective was the workflow between your team and theirs?

WebMechanix made the collaboration seamless. We set up a shared planning calendar and conduct weekly sprints.

What did you find most impressive about this company?

They take a proactive approach to client management. Once we established our business goals and deliverables, the team regularly suggested ways to improve marketing performance.

Are there any areas for improvement?

No, we’re highly satisfied with their work.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We maintain a weekly sprint calendar.
  • 4.0 Cost
    Value / within estimates
    We’ve kept them on monthly retainer and for incremental projects as needed.
  • 5.0 Quality
    Service & deliverables
    WebMechanix has consistently exceeded expectations.
  • 5.0 NPS
    Willing to refer

Organic and Paid Search for Insurance Company

“Webmechanix has helped us dramatically improve our organic search rankings for a handful of keywords.”

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mary 2018 - Ongoing
Project summary: 

Webmechanix provides SEO and digital marketing services, including strategy, PPC, email marketing, key word research, and analytics.

The Reviewer
 
51-200 Employees
 
Baltimore, Maryland
Justin Hoffman
Chief Marketing Officer, PSA Insurance and Financial Services
 
Verified
The Review
Feedback summary: 

Webmechanix implements effective solutions for significantly improving online performance and organic search rankings. Responsive, talented, and professional in their approach, working with their team is seamless. They continue to deliver positive results and be great partners all around.

BACKGROUND

Introduce your business and what you do there.

I'm the chief marketing officer for PSA Insurance and Financial Services, an independent insurance broker based in Baltimore, Md.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Webmechanix?

We engaged Webmechanix for SEO and digital marketing services after redesigning our website.

SOLUTION

What was the scope of their involvement?

Webmechanix provides SEO services, including key word research and advice on ad placement for our core products. They've helped us focus our efforts on areas where we can get the most value and face the least competition, overseeing digital marketing strategy, PPC, email marketing, and analytics.

What is the team composition?

I primarily work with three people on their team.

How did you come to work with Webmechanix?

I already had a relationship with some of their staff, and their company had a good reputation in our community.

How much have you invested with them?

We've invested about $10,000 thus far.

What is the status of this engagement?

We started collaborating in the summer of 2018 and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Webmechanix has helped us dramatically improve our organic search rankings for a handful of keywords.

How did Webmechanix perform from a project management standpoint?

They're a very responsive, client-centric, and professional team. They come with up with creative, intelligent solutions and take the time to understand our mission.

What did you find most impressive about them?

They're experts in their field and know how to implement effective strategies to deliver results.

Are there any areas they could improve?

No. So far, so good.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Adwords Campaign for Ziplines Business

"I feel very confident that we’re getting great quality for our money."

Quality: 
4.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2017 - Ongoing
Project summary: 

WebMechanix audited the Google AdWords and Bing campaigns in order to make a paid search strategy more efficient. They are currently retained to coordinate paid advertising on social media.

The Reviewer
 
51-200 Employees
 
Frederick, Maryland
Suzanne Coblentz
Head of Marketing, Go Ape Treetop Adventures
 
Verified
The Review
Feedback summary: 

The average cost per acquisition was decreased by about $40 to a much more reasonable figure, and the conversion rate increased. WebMechanix was attentive to all needs and transparent in their work. They went to great lengths to foster a healthy working relationship.

BACKGROUND

Introduce your business and what you do there.

I am the head of marketing at Go Ape Treetop Adventure. We are a treetop obstacle and zipline company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

When I first came on board, it was quickly apparent to me that the agency we were working with for paid digital tasks was mismanaging our account. It was highly inefficient with high cost per acquisition figures. We needed a new firm to better manage our paid search.

SOLUTION

What was the scope of their involvement?

They audited our Google AdWords and our Bing campaigns. In doing so, they cut out a lot of inefficient ad groups and keywords. They created a mixed, balanced approach to our search portfolio in each market. They identified the key traffic-driving keywords. Their optimization tasks are ongoing with us. They conduct audits of our creative assets each quarter, and they give us feedback about what produces the most engagement and the most conversion.

What is the team composition?

We have a dedicated account representative, but other members of the team join as needed. 

How did you come to work with WebMechanix?

I was familiar with them from my time with a different company. They were brought in to work with one of our accounts there, and while I didn’t work with them directly, I saw what they were able to do, and it was impressive.

How much have you invested with them?

Our business is very seasonal, so we might increase our account support at peak times, which will increase our fees, but we spend between $46,000 and $50,000 per year.

What is the status of this engagement?

We started working together in April 2017, and they currently run all of our paid advertising on social media.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They were able to decrease the average of the CPA from more than $60 to around $20, which is a significant cost improvement. We haven’t lost any traffic, and our conversion rate has increased.

How did WebMechanix perform from a project management standpoint?

Our account representatives are extremely accessible. Whenever we plan on larger projects, they pull in several new members to assist. They have provided tremendous documentation and reports for us to track our growth.

What did you find most impressive about them?

I like that they are transparent. You don't feel like you’re being taken advantage of. I feel very confident that we’re getting great quality for our money. Our account gets a lot of attention, and I’m sure we’re not one of their biggest accounts, but we don’t feel that way. They really put in the time and effort to build lasting relationships.

Are there any areas they could improve?

They are responsive and detailed, it would be great if they could also highlight missed opportunities that we could take advantage of. 

Any advice for potential customers?

We found it valuable to have an onboarding meeting and give them as much information as we could to our account history and what our goals were.

4.5
Overall Score
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

SEO & PPC Strategy for Health Center

“They feel like part of the internal team and have as much stake in our success as we do.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2015 - Ongoing
Project summary: 

WebMechanix improved SEO and PPC strategies for a large medical practice. They redeveloped landing pages and the core website and provide ongoing site maintenance.

The Reviewer
 
10-50 Employees
 
Maryland
Bernie Dancel
CEO, Nava Health and Vitality Centers
 
Verified
The Review
Feedback summary: 

Patient volume has increased by over 400% while acquisition costs are down by half. WebMechanix communicates well and delivers on time. They’re collaborative and quick to respond.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a holistic, integrated medical practice with four locations in and around Washington D.C.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with WebMechanix?

We wanted to improve our online advertising and marketing. We worked with other agencies on our SEO, AdWords, and other PPC strategies and felt we could do better. We wanted to expand our budget while improving our cost efficiency.

SOLUTION

What was the scope of their involvement?

They manage all our SEO and PPC campaigns and have successfully increased our new patient volume. They also took over development for our landing pages and our existing website. They do maintenance and make any changes we need.

How did you come to work with WebMechanix?

Our CMO brought them on.

What is the status of this engagement?

We’ve been working together for the past three years and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen significant gains. Our new patient volume has increased by 400–500% and our acquisition cost per patient has decreased by half. They’ve done a great job and I’ve referred them to colleagues.

How did WebMechanix perform from a project management standpoint?

They’re good communicators and are willing to take the lead on projects. They are team players, collaborate well with the rest of the team, and deliver on time. We have weekly status meetings. If we ever have data needs, they are very responsive and get things done quickly. They often go above and beyond the scope of their contract.

What did you find most impressive about them?

They feel like part of the internal team and have as much stake in our success as we do. They work hard to accomplish our goals and support our strategies.

Are there any areas they could improve?

They’re really good at PPC and SEO and we’d like to use them for more services. If they could expand their expertise into other areas like social media or content development, they’d increase their value.

Do you have any advice for potential customers?

Outline your key performance indicators and be clear about what you want them to accomplish. Tracking and regular status reports will also help you meet your goals.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
Verification

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Verification Level
Gold
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
Maryland
ID
W13002753
Date of Formation
Apr 13, 2009
Source
Maryland Business Express
Last Updated
Dec 26, 2018
Payment & Legal Filings
Bankruptcy
No
Tax Lien Filings
0
Judgement Filings
0
Collections Count
0
Last Updated
Dec 26, 2018
Client Reviews
VERIFIED CLIENT REVIEWS
22
OVERALL REVIEW RATING
4.8
Source
Clutch
LAST UPDATED
May 6, 2019