What was the scope of their involvement?
Appify did everything in terms of the tech side of the project. They were basically our CTO. We worked primarily with Phillip, one of Appify’s founders, who is one of the sharpest people I’ve met. There’s no one like him. He didn’t just do what we said; he wanted it explained, and he wanted to know why. He often came back with better alternative solutions.
We had an in-house designer, but Appify also worked on the design. They did all the development. Phillip led two teams throughout the project. At our highest point, we had five people on the project, including mobile, iOS, and web developers. They built a native iOS app, mostly built on Objective-C. They also built a web app in Angular 2, with the backend in Ruby.
Appify also provided a lot of marketing material and assisted us with a marketing strategy. Most of their work was in the app development, but their experience working on other apps helped to guide us. They have a large talent pool from which to pull resources based on the project’s needs.
I haven’t seen any bugs in the finished product. They’re now working on a retainer to complete some upgrades to the app.
How did you come to work with Appify?
One of our lead investors referred me to an engineer who worked at Google, who then introduced me to Phillip. We looked at dozens of firms, but we couldn’t find anyone who matched our criteria for quality and price.
How much have you invested with Appify?
We’ve invested around $50,000 in this app. They’re the only firm that said they could make a quality app for that price.
What is the status of this engagement?
We started working on the platform in March of 2016, and it just launched in February of this year. We’re still working with the Appify team to expand several key features. We’re about 95% complete, and we’ll keep adding and tweaking based on feedback from our users. We currently have a contract with them through the end of 2017.