Viram Labs: B2B Digital Marketing & Website Development Agency

Please describe your company and your position there.

I am the CEO of a Business Process Outsourcing and Business Process Management company. We provide support to businesses who are having difficulty in managing their basic operations and are not able to focus on their core business due to that.

For what projects/services did your company hire Viram Labs: B2B Digital Marketing & Website Development Agency, and what were your goals?

Our team needed the assistance of Viram Labs to help us with the web development for our BPO Services. Our main goal was to reduce time and communication gaps between our experts and clients, so we worked out a set of steps that would allow each expert in our company to work systematically before communicating their findings back to clients.

How did you select this vendor and what were the deciding factors?

We received a mail from Viram Labs, which was the initial point of contact between us. We knew that they had a good reputation for developing similar websites, so it wasn't too much trouble to get in touch with their team about what services they offered us.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our design template was so helpful that the Viram Labs team didn't have to waste time figuring out what we wanted, they just had to get creative. The end result? An excellent front-end design with a back-end process streamlined by the experts at Viram Labs!

How many people from the vendor's team worked with you, and what were their positions?

In our project, we were able to keep tabs on all of the work being done by both the main developer and the project manager. The guys kept in touch with us so that they could deliver exactly what we needed without missing any points.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

The website Viram Labs developed for our organization has been a great success. The front-end design looks sleek and intuitive too so that people can easily use it with ease. With it, we are now able to process twice as many patient consultations as before and this increase in efficiency is all thanks to Viram!

Describe their project management style, including communication tools and timeliness.

We had weekly discussions with our team to make sure we were up-to-date on ongoing work progress. We also wanted an update every day so that there would be no surprises when it came time for release. The team was always timely in all aspects, and they gave us exactly what we needed. They never came back empty-handed from a meeting or task list item.

What did you find most impressive or unique about this company?

Viram has been a fantastic partner for us. The transparency of the company is what we loved most about them, as they always ensured that every detail regarding our work with them and their industry's latest developments gets communicated to us so that we can stay up-to-date on things.

Are there any areas for improvement or something they could have done differently?

Viram has been a pleasure to work with. We have not found any kind of discomfort working together, which is why I think there are no areas for improvement in the future either.

Please describe your company and your position there.

We are an organization specializing in Trade & Commerce representing over 100 employees working toward the development of economics and businesses community through their many services - World Trading Services; Networking Invitees; Partnership Development Programs among others which have been implemented since 2009 to date exceeding 150 projects annually. After years of managing I.T and marketing, my new VP position has given me a chance to get involved in the events sector as well! As an event manager, it's been really interesting to see how different industries like hospitality work together with other sectors, like education, to make memorable experiences for attendees.

For what projects/services did your company hire Viram Labs: Digital Marketing & Website Development Agency, and what were your goals?

We were tasked with designing a website for the students of our university who are coming from abroad. The goal is to help them get an idea of what they're in for before arriving and make it easier when they eventually do arrive at their new home. It's also important that we design something simple enough so anyone can figure out how to use it regardless if English isn't their first language or not!

How did you select this vendor and what were the deciding factors?

It was an open bid for a website development mandate.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The scope was mainly Web Development. For the initial project, we needed a good UX to give us a better way to put information in front of the people that need it. The scope has evolved over time and they have won other open bids for projects with us not necessarily related to web development because their work is evolving too! Recently, they've been working on Digital Marketing and Social Media stuff which can really make or break any campaign so its great having them as an ally at these times

How many people from the vendor's team worked with you, and what were their positions?

They've been one of our best partners-ever, and we're really excited to keep working with them. Their team has made digital campaigns a breeze for us, and they've made it their mission to bring in fresh ideas every time!

Can you share any measurable outcomes of the project or general feedback about the deliverables?

This company is quite the relationship specialist. They were able to engage with a lot of partners and groups for our last campaign, which was an important part of how they helped us succeed. For this run, we needed something new, so what got them on board? Innovation!

Describe their project management style, including communication tools and timeliness.

Project managers are a lifesaver. They know exactly what they're doing and how to get things done, so you never have to worry about the quality of their work or whether it will be completed on time. You can't go wrong with them!

What did you find most impressive or unique about this company?

We've been working with them for a while now, and we really enjoy the fact that they always challenge our ideas, looking at it from different angles to make sure what we want is achievable. They're not afraid of telling us when something might be impossible or bad; even if it costs more money in the process. I'm pretty confident that they won't work on anything against their values (even though as long as you pay them).

Are there any areas for improvement or something they could have done differently?

I don’t think there is any improvement needed. My company and I are completely satisfied with the work Viram has done so far.

Please describe your company and your position there.

We are a leading Customer Experience organization helping businesses improve their performance through our wide range of Solutions. Our industry focus is with Financial Services, Insurance, Consulting & Services, and Information Technology businesses helping them prepare and prevent any disaster in their company's operations. We have experience running a global corporation all over the world! I work as the Vice President of Marketing, North America and overlook all Marketing Strategies for this region.

For what projects/services did your company hire Viram Labs: Digital Marketing & Website Development Agency, and what were your goals?

We hired Viram Labs to help us with a multi-channel marketing strategy across Social Media, Lead Generation, and Email Marketing Campaigns. We wanted to expand our Brand Presence, Increase our Website Traffic, and Nurture potential customers through personalized email messages.

How did you select this vendor and what were the deciding factors?

We found Viram Labs on Google while looking for a reliable B2B Marketing Agency that can deliver immediate Results and ROI. After our initial conversation with their team, it was clear that they had the expertise and skill sets needed to drive the desired outcomes we had defined.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

Email Marketing: Nurture our database. Steps taken by the team at Viram Labs include: Database Segmentation & Enrichment, Creating Digital Assets, Landing Pages, Email Templates, and Setting up Automations & Workflows.

Lead Generation: Helped us to create an outreach strategy on LinkedIn, through which targeted messages were sent to our Ideal Customer Profiles, and set appointments for our sales team. In addition to that, they were able to help us engage with these prospects through our email marketing channel as well.

Social Media: Their team helped us by creating posts that positioned us as thought leaders in the space, and drove engagement, reach, and website traffic through our company pages. Some of the posts they created included Educational Content, promoting our Client Testimonials, Employee Engagement Posts, Sales Messages, Infographics, etc. which resonated really well with our audience and followers.

How many resources from the vendor's team worked with you, and what were their positions?

It was so amazing to see all of the social media, Email marketing and lead generation team working on our social media ad campaigns. The company’s head was involved in all of our interaction calls and kept an eye on every action performed. Their marketing manager helped us understand every step they took.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our brand only got more and more popular, mainly on LinkedIn. Also, the retargeting worked like magic for our brand. The most important outcome was that businesses now trust us with their plans. My LinkedIn’s Connections acceptance rate went from 10% to 45% within a month’s time. Response rate from possible prospects increased by 20% by filtering target audience and setting up unique messaging cadence for prompt responses. The Average Email Open Rate was 35% and the response rate was 12-14%, which, I personally think, is just outstanding.

How effective was the workflow between your team and theirs?

The workflow was great. We used to have a meeting on Mondays and Thursdays. The company CEO, and the Digital Marketing Manager would be on every call apart from the people working on our project.

What did you find most impressive or unique about this company?

The first thing that comes to my mind is their clear communication, which is not often seen in bigger B2B Companies. They were very clear to showcase all the changes they made in the social media and Email campaigns and how their changes are affecting the results.

Are there any areas for improvement or something they could have done differently?

We are very happy with the results we got over this period. I don’t think there are any weak points in their overall service, and we would highly recommend it to anybody looking for a good B2B Digital Marketing Agency.

Please describe your company and your position there.

I am the B2B Marketing and Communications Leader of a global provider of strategic operations support (SOS), which includes consulting, managed services, data sciences, and technology across the entire insurance lifecycle. The company’s proficiency extends to underwriting, actuarial services, catastrophe modeling, and exposure management, policy services, claims, BI and reporting, finance and accounting, and application development. We have offices in the U.S., the U.K., Germany, Poland, Australia, and India.

For what projects/services did your company hire Viram Labs: Digital Marketing & Website Development Agency?

We hired Viram Labs to work on improving our Website Performance, SEO, and Paid Advertising Campaigns on Google.

What were your goals for this project?

Our Goals were to improve website performance, expand our keyword reach, drive organic traffic, and increase inquiries through our website.

How did you select this vendor?

We found Viram Labs on Google and Clutch while trying to find suitable agencies to partner with. A few of the deciding factors included relevant domain experience, a proven history of working with businesses in our industry, and delivering results.

Describe the project in detail.

When we hired them for SEO, we got what we needed, but they also consulted on our site design, paid campaigns, and conversions, which helped us to enhance our design and increase conversion rates. Once our SEO was in good shape, we decided to reallocate our budget and focus on paid advertising with them. When we hired them for their SEO and PPC services, they also provided advice for website improvements and other channels. They provided a holistic consulting approach as an agency to us which was extremely helpful and grew our relationship & projects over time. If they notice something is affecting the conversion rate, they’ll mention it, work with us on it, and give their best advice.

What was the team composition?

Our team used to coordinate with their Project Manager Shawn and he would work with their team internally. We had multiple resources deployed on our campaigns at any given time, including a Content Writer, SEO Specialist, Advertising Expert, and Graphic Designer. The Owners Viraj & Ram were involved in all communications and would be a part of the monthly review meetings we had.

Can you share any outcomes from the project that demonstrate progress or success?

We've seen a considerable improvement in website engagement and user experience. Our organic traffic has grown by over 300% year on year and we've received an average of 20-25 inquiries through SEO. The retargeting ads they've set up for us ensure we're constantly at the top of the mind of prospective customers and that has helped improved our Brand visibility online.

How effective was the workflow between your team and theirs?

The collaboration between both our teams was very smooth. We had weekly/bi-weekly meetings to review performance and progress. Apart from that, they set up and shared regular project updates and reports through SEMrush and Google Ads for us to review prior to our meetings. We used their Zoom bridge to share screens and carry out discussions. Other communications would happen regularly over email, Skype, and phone calls.

What did you find most impressive about this company?

I’ve experienced nothing but complete professionalism from Viram Labs. Their team delivers on the services that we agreed to in our contract and a lot more. Viram Labs delivers effective SEO & PPC solutions that led to notable increases in website traffic, inquiries, and leads. The team is transparent, receptive to feedback, and provides proactive recommendations to ensure that we're always getting successful outcomes & results.

Are there any areas for improvement?

Nothing worth mentioning at the moment. The experience with the team has been great so far.

Please describe your company and your position there.

I'm the Director of Marketing for a web design and digital marketing agency. We help businesses and organizations find their voice to share it with potential customers online.

For what projects/services did your company hire Viram Labs: B2B Digital Marketing & Website Development Agency, and what were your goals?

We've been looking for the perfect partner to help us with our ever-changing development needs.

How did you select this vendor Viram Labs: B2B Digital Marketing and Website Development Agency?

When I heard all the good things my referral had to say about Viram Labs, there was no way that I could pass up this opportunity.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We have been working together for a long time and we're always happy to take advantage of their developers' skills.

How many people from the Viram Labs: B2B Digital Marketing and Website Development Agency team worked with you, and what were their positions?

I have two contacts from Viram Labs. These contacts are the ones I talk to on a regular basis, and they are always friendly whether on an email chain or video chat session. They are helpful for answering questions about our complicated development needs.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

I've never worked with such a talented group of developers before. I feel like they're part of our team, and when we get to work together on projects it just feels so right!

Describe their project management style, including communication tools and timeliness.

The project management at Viram Labs is amazing. They give clear deadlines and timelines for milestones, they're committed to the work, responsive too! The level of detail in their projects are fantastic as well.

What did you find most impressive or unique about this company?

I appreciate that Viram Labs always has my back - they're so responsive!

Are there any areas for improvement or something they could have done differently?

Nothing as of now.