MARKETING AS A SERVICE

We work with B2B technology companies who want to grow but are frustrated with limited online visibility, the inability to generate enough leads and not knowing where to start.

We are uniquely positioned to help you translate your technical product/service information into a clear and relevant message that speaks to your ideal buyers.

 
$1,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2014
Show all +
Helsinki, Finland
headquarters
other locations
  • Finland

Portfolio

Key clients: 

VibeCatch, Sofi Filtration, IMA Engineering, NaturaViva, Hofstede Insights, Mine Online Service, Sansox, Hydrometa.

Reviews

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CMO as a Service for HR SaaS Company

"It's been very easy to work with them."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Aug. 2018 - Ongoing
Project summary: 

Serving in the Chief Marketing Officer role, Vidalico Digital plans and implements digital marketing tactics. They manage social media, content marketing, and paid ads.  

The Reviewer
 
1-10 Employees
 
Espoo, Finland
Juha Huttunen
CEO, VibeCatch
 
Verified
The Review
Feedback summary: 

Stakeholders' marketing strategy has expanded, and the tactics are high-quality. This has led to stronger lead generation efforts. Vidalico Digital is an enthusiastic team that offers valuable ideas. They collaborate closely to form a true partnership.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I'm the CEO of a company offering a software as a service to HR departments.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Vidalico Digital?

We hired them to be our chief marketing officer to take care of all things related to marketing starting from planning to implementation. We wanted to free our time for sales and customer success and aimed to achieve that by outsourcing marketing.

What were your goals for this project?

We wanted to get more leads and get measurable marketing goals as well as lot of activities towards reaching those goals.

SOLUTION

How did you select this vendor?

I met the founder Constantin (a great guy btw) at an expo and had a first meeting there, after that we compared a few similar vendors and chose to go with Vidalico as we felt they were the one that would offer us the most complete package and not feel like an outsourced marketing operation. Being at our office as part of the team was important to us.

Describe the scope of their work in detail.

Vidalico has taken care of our marketing, which means mostly online activities in social media, content marketing in general and paid ads. They come up with ideas and try them meaning we don't need to spend much time on thinking marketing strategy or activities, as Vidalico is in charge of this.

What was the team composition?

Main responsibility has been with Constantin. He has used his team members doing the tasks needed but for us Constantin has always been the easy point of contact and part of our own team.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Previously we didn't do marketing properly. It was something we did on the side, so the quantity and quality both required an improvement. Now the process is in pretty good shape. We get more leads and can compare the different channels quite ok.

How effective was the workflow between your team and theirs?

Very effective. Constantin has sat in our office and has been practically a part of our team.

What did you find most impressive about this company?

It's been very easy to work with them. Constantin has a lot of energy and ideas.

Are there any areas for improvement?

For us this has been quite a good partnership. If we could spend more we would like to see more experiments and measurements to find out what works.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer