Victorious PR

Introduce your business and what you do there.

I’m the CEO of BHFL Group, LLC. We provide services to women- and minority-owned companies. We're located in Atlanta.

What challenge were you trying to address with Victorious PR?

I wanted to publicize our new coaching program and gain exposure outside of Atlanta.

What was the scope of their involvement?

They’re providing marketing and PR services to promote my new coaching program. We started with a strategy session, and Victorious PR mapped out diverse strategies for achieving my goals. We’re now executing the plan. They’ve publicized my program through articles, podcast media, and about five press releases. It’s a six-month campaign, and we’re about to enter the second phase.

What is the team composition?

Erin (Public Relations Account Manager) is my main point of contact. I’ve also worked with a writer and a graphic designer from Victorious PR.

How did you come to work with Victorious PR?

I saw an ad on Facebook, researched them, scheduled a call, and ended up engaging them for this project.

How much have you invested with them?

I’ve spent $40,000–$45,000 for the total package with Victorious PR.

What is the status of this engagement?

We began our six-month engagement in January 2022, and we’re about to enter the second phase of the campaign.

What evidence can you share that demonstrates the impact of the engagement? 

With Victorious PR’s help, I’ve been able to reach an audience that I was previously not able to penetrate.

How did Victorious PR perform from a project management standpoint?

Their project management has been very good. We keep track of what’s scheduled, in progress, in the queue, and completed via a Google Sheet. We communicate via email, phone, Zoom meetings, and sometimes recorded video.

What did you find most impressive about them?

They have good reach through their access to digital, print, and podcast media resources.

Are there any areas they could improve?

I’ve asked to review metrics from the first phase of the campaign with them to see if there’s any information that we can use to strategically adjust our positioning. I’m also going to send Erin links and information about our coaching program, so our sales team and Victorious PR will hopefully be fully integrated regarding content and messaging in phase two.

Do you have any advice for potential customers?

Follow Victorious PR’s guidance. For timeliness and efficiency, be proactive in doing your part — provide them with content and reviews so you don’t create a backlog for their team.

Introduce your business and what you do there.

I’m the CEO of a home care and staffing agency.

What challenge were you trying to address with Victorious PR?

We wanted more people to understand the services of our organization and empower women, so we looked for a company that can help us with PR services.

What was the scope of their involvement?

Victorious PR consistently provides us with PR services, including press releases and radio content development. They’ve also booked me for a phone interview for a couple of shows to talk more about my business.

Moreover, they’ve also scheduled me to appear in a couple of podcasts, with one appearance booked for the end of the month. And lastly, they also help me market my business through social media by developing content and publishing ads on my digital channels.

What is the team composition?

We’re mostly in contact with Madeline (Account Manager) and about five people from their team.

How did you come to work with Victorious PR?

We reached out to them after coming across their portfolio, and we were just blown away after our first call.

How much have you invested with them?

So far, we’ve invested about $18,000.

What is the status of this engagement?

Our ongoing partnership started in October 2021.

What evidence can you share that demonstrates the impact of the engagement?

With each magazine article we’re featured in, there’s guaranteed payment of $20,000–$50,000, depending on our contract so working with Victorious PR has been an amazing experience so far.

How did Victorious PR perform from a project management standpoint?

They perform well from a project management perspective and we keep constant communications with almost everyone in their company, which is incredible.

What did you find most impressive about them?

They perform all their services exceptionally well. They’re able to adapt to my schedule and keep me updated on any changes or developments as they present themselves.

Are there any areas they could improve?

They don’t need to improve on anything because they’ve just been excellent.

Do you have any advice for potential customers?

My advice is to keep your communication lines open and give them what they need so they can provide you with the full force of their services.

Introduce your business and what you do there.

I’m an angel investor.

What challenge were you trying to address with Victorious PR?

I hired Victorious PR for my personal branding. I had a pretty strong branding in finance, but I felt like it could be significantly better.

What was the scope of their involvement?

Victorious PR manages my personal branding and PR strategies. So far, they’ve created a press release that has been picked up by many publications.

What is the team composition?

My main point of contact is Westrich (PR Account Manager).

How did you come to work with Victorious PR?

Their team reached out to me via Instagram, and I liked the proposal they gave me.

What is the status of this engagement?

We began working together in January 2022, and we continue to collaborate.

What evidence can you share that demonstrates the impact of the engagement? 

Victorious PR has been producing high-quality work. One of their notable accomplishments is enabling my article to be featured in MarketWatch, LA Weekly, New York Weekly, and Forbes. In addition, when I posted the press release and the New York Weekly article, both posts got over 7,000 views each.

How did Victorious PR perform from a project management standpoint?

I’m very happy with their process and impressed by their ability to stick to schedules. We communicate through emails, texts, and phone calls.

What did you find most impressive about them?

They overdeliver.

Are there any areas they could improve?

No.

Do you have any advice for potential customers?

Be very responsive and give them a lot of information. The more information you give them, the better it is for your campaign or whatever you’re trying to do.

Please describe your company and your position there.

I'm the Founder/CEO of NCMPRBL. Our mission is to provide advanced, affordable, style while inspiring men and women across the globe to don't be regular, be NCMPRBL.

For what projects/services did your company hire Victorious PR?

As a lean but mean team, we didn't have the in-house expertise to connect with a variety of online media outlets to expand our target demographic. We hired Victorious PR to assist with those needs so we could stamp ourselves as a premier modern minimalist design company specializing in advanced watches and fashion accessories

How did you select this vendor?

We interviewed with various companies in this specific niche but we liked the idea of how victorious pr is committed to collaborating with growing brands in becoming the authority figure in our respective niche.

Describe the scope of their work in detail.

After starting with a streamlined meeting with the CEO, we were handed off to another representative who focused on our marketing needs, budget, target market and places where we can receive potential coverage to cover end of year, holiday season and 1st quarter of 2022. Victorious PR covered artwork for each placement, collaboration on article writing and submission, provided updates as well as podcast interview placement

What was the team composition?

NCMPRBL worked closely with the CEO and received an assigned Account Manager

Can you share any outcomes from the project that demonstrate progress or success?

We have reached our goal of receiving prominent placement in online media while increasing our visibility on google. In the ever changing aspect on algorithms, social media and search, as an up and coming minimalist design company specializing in watches and fashion accessories, we were successfully able to grow awareness and gain trust amongst our growing global audience

How effective was the workflow between your team and theirs?

We spoke primarily via email a couple of times of week. They were very prompt and ready to answer any questions that we had. All deadlines were promptly met and we received good notice to submit quality work for them.

What did you find most impressive about this company?

I was impressed with their commitment to learning about our company prior to the start of the project. Research on who you're working with is important and although this is business, it was pleasant to know that we were working with a firm that cared about our growth and providing sustainability in a field that is met with high amounts of competitors

Is there any area for improvement or anything that could have been done differently?

No complaints

Introduce your business and what you do there.

I’m the CEO of a small consulting business that offers free business consultations, business planning, tax preparation, and compliance documentation.

What challenge were you trying to address with Victorious PR?

Many entrepreneurs are nervous or uninformed about taxes and the financial responsibilities they face, and I wanted to raise awareness of my company’s ability to help with these challenges.

What was the scope of their involvement?

Victorious PR has helped with SEO and works to secure placements in industry-relevant publications. Using their network of connections and understanding of my business and goals, they identify target publications, write articles about my company, and submit them. After publication, they provided artwork to me that I can disseminate on my company’s social media pages.

What is the team composition?

I meet with three women, and one of the is my account representative, Erin (Victorious PR).

How did you come to work with Victorious PR?

I saw them on social media and liked their energy. They matched the vibe I wanted for my business as they’re go-getters and are well performing in their niche. Their expertise is clear, and I was pretty set after a Zoom call thanks to their energy, enthusiasm, and excitement.

How much have you invested with them?

The total cost is around $15,000 right now.

What is the status of this engagement?

We’d been working together since November 2021.

What evidence can you share that demonstrates the impact of the engagement? 

Their placement of my company in certain platforms has generated buzz and increased my following. Additionally, they set up my Calendly, which offers me enhanced organization.

This is my first time using a PR service, and Victorious PR’s commitment to landing me in reputable magazines has been amazing for my business. They’ve also published me in C Magazine and publication for black women.

How did Victorious PR perform from a project management standpoint?

It was somewhat of a slow process in the beginning when they were doing research on my business, articles, and materials. Since we’ve kicked off, their communication and performance have been top-notch. I have no complaints.

We primarily communicate over email, and if I’m too busy to respond then they’ll text me. We’ve also had Zoom and phone calls.

What did you find most impressive about them?

I appreciate the engagement they’ve delivered for me. The way Victorious PR keeps their word has been the best part of our relationship.

Are there any areas they could improve?

Having some kind of calendar of progress would be good. The information is available in email form, but if you’re a visual learner than a calendar would be helpful.

Introduce your business and what you do there.

I’m the founder and CEO of a non-fungible token (NFT) platform. 

What challenge were you trying to address with Victorious PR?

We engaged Victorious for their PR services. 

What was the scope of their involvement?

Victorious helped us with press releases for us to gain general exposure. We were involved in a couple of podcasts, too. To elaborate, we operated in stealth; we didn’t want too much information to go out, so we did strategic releases and industry-specific interviews on podcasts. Moreover, their writers wrote articles. We then released content as needed since we were on a tight schedule. 

What is the team composition?

We worked with about four people from their team, including Victoria (CEO). She worked on our high-level strategies. We also interfaced with an account manager and a copywriter. Another person worked on our general strategy on Victoria’s behalf. 

How did you come to work with Victorious PR?

We found Victorious through a Facebook ad. 

How much have you invested with them?

We invested around $25,000. 

What is the status of this engagement?

Our engagement lasted from October–December 2021.

What evidence can you share that demonstrates the impact of the engagement? 

We were able to get our information out there. We had higher visibility; regular people, employees, and investors were able to read about us. The response was generally positive. 

We didn’t know anything about PR except that it either wouldn’t do anything or it would bring in millions of dollars to us. However, our PR effort went live, and that was what we were interested in — it gave us greater exposure. Overall, the campaign worked well, and Victorious met our expectations. 

How did Victorious PR perform from a project management standpoint?

Their ability to stick to schedules was good, and we had no issues in terms of budget. To communicate, we used emails.

What did you find most impressive about them?

They were led by Victoria, who was big on her personal brand. Given that, if we wanted to improve our branding, a partnership with her would’ve been great. 

Are there any areas they could improve?

I just wish we had seen more content go out. On top of that, it would’ve been better if they set up a chat room so that we could’ve communicated more openly. 

To be fair, that type of communication wouldn’t be appropriate for the type of customers they have; they deal more with small businesses. 

Do you have any advice for potential customers?

Have a clear idea of how you want to be seen by the public. Then, communicate that with Victorious as clearly as possible. Since they move fast, it’s best to have an exact idea of what you want to do. 

Introduce your business and what you do there.

I’m the CEO of Ministry Event Marketing, and we’re a brand agency that helps entrepreneurs, nonprofits, and faith-based organizations create brands that inspire through strategy and positioning. 

What challenge were you trying to address with Victorious PR?

I wanted our agency to stand apart from the competition, and I needed help utilizing personal branding and authority building as our brand strategy. I was looking to establish digital and online authority through PR.

What was the scope of their involvement?

Victorious PR made and distributed profile PRs about me. They also got me into online interviews, podcasts, and media mentions. Their efforts mostly revolved around introducing me as the owner of my business.  

What is the team composition?

I spoke with their owner and a PR representative. Erin (Account Manager) was my point of contact.

How did you come to work with Victorious PR?

I saw one of their social media ads, and I contacted them. They were a fit because they had clear deliverables and a well-defined strategy.

How much have you invested with them?

We spent $23,000. 

What is the status of this engagement?

We worked together from October–December 2021.  

What evidence can you share that demonstrates the impact of the engagement? 

Thanks to Victorious PR, I was featured in Forbes and other news organizations. As a result, my social media engagement increased, and my website improved its Google rankings. 

Victorious PR’s work allowed me to become a recognized authority in my niche. When someone googles my name or company, they would see those articles. Their efforts would help me increase my leads and prospects in the long run.

How did Victorious PR perform from a project management standpoint?

Victorious PR was great at project management. They provided a document tracker that included all of the statuses of their releases. Erin was communicative through emails, phone calls, and scheduled Zoom meetings. 

What did you find most impressive about them?

Victorious PR successfully shared my story and put me in areas where I could shine and show brand authority. They were excellent at making people stand out in their niche. 

Are there any areas they could improve?

I can’t think of anything. 

Do you have any advice for potential customers?

If they’re asking for information or approval, provide feedback promptly. 

Introduce your business and what you do there.

I’m the director of operations at a general contracting company. We’re a team of realtors that make property upgrades to sell them with no upfront cost.

What challenge were you trying to address with Victorious PR?

We wanted to create brand awareness for our business.

What was the scope of their involvement?

At first, we provided them the information they needed. After that, they wrote articles for us and publish them in local and national media like ABC, Fox News, Forbes, and female-related publications. They were also capable of getting us into the Las Vegas Review Journal and scheduled podcasts with some of the bigger players in the real estate industry.

What is the team composition?

We worked exclusively with Christina (Project Manager); she was phenomenal.

How did you come to work with Victorious PR?

They were on a podcast I was listening to. We chose them because I liked what she said, and we’re both Las Vegas local companies.

How much have you invested with them?

We spent around $10,000 with them.

What is the status of this engagement?

We worked together from August 2020–April 2021. The project is on a pause right now because they got us so much attention that we haven’t capitalized on yet. We’ll probably continue once we make a few more inroads on our end.

What evidence can you share that demonstrates the impact of the engagement?

They got us into an incredible Las Vegas Review Journal publication, which has people talking about our company and finding us in the paper — it was an incredible help for our business.

How did Victorious PR perform from a project management standpoint?

We mainly communicated via email, which ended up being the easiest way for everyone. I think they also use Slack and other ways of communication, but emails worked best for everyone involved in this project.

What did you find most impressive about them?

I was blown away by the communication, the follow-up, and the speed at which they do everything. We did the entirety of the engagement remotely, and they did a fantastic job. I can’t argue with the quality and the timeliness of the work delivered — they did everything they said they were going to do. 

Are there any areas they could improve?

People sometimes don’t know how to handle brand awareness once they get it. I’m sure that a follow-up program to help capitalize on the attention they get to the businesses will catapult them even further. 

Any advice for potential customers?

If you have the resources and the ability to follow through, they’ll deliver on everything. I recommend taking the opportunity in a heartbeat.

Please describe your company and your position there.

I am the CEO of R2G Digital, and Ecommerce Performance Marketing Agency helping brands grow their online acquisition efforts through paid media, email and Amazon.

For what projects/services did your company hire , and what were your goals?

We hired Victoria and her team to launch us in the world of PR. We set a goal to be published in over 12 mediums. We also wanted to have our brand shown in a variety of different angles, including profile pieces, press releases, and in-depth reviews.

How did you select this vendor?

Victorious PR was warmly recommended to us by our mutual friends (all high performing brands and agencies)

Describe the scope of their work in detail, including any steps and the final deliverables.

We have gone through a rigorous onboarding process that included a couple of meetings solely dedicated to dig deep into my and the company's mission, values, story and future aspirations.

Once this was done, Victoria and her team began to formulate our 12 step strategy that allowed us to see the entirity of the project as a whole. Not only did they overdeliver in service and preparation, but they also managed to land us on sites we could only dream about before (eg. Yahoo Finance)

How many people from the vendor's team worked with you, and what were their positions?

Victoria worked with us personally as well as Aleksandra, our main account manager. While she was our main POC, we were made aware that there are several more people involved in the process, from copywriters to other specialists.

Can you share any outcomes from the project that demonstrate progress or success?

Right from the beginning, we have seen a tremendous amount of success from Victorious PR. We got published on Yahoo Finance as well as several other outlets including some regional channels/sites and FOX.

Describe their project management style, including communication tools and timeliness.

Very professional, highly focused on the customer and their needs, deadlines were kept, change requests were taken care of quickly.

What did you find most impressive or unique about this company?

They have developed a very unique approach to PR. Their system allows brands like ours to grow our presence gradually (vs just buying spots on a bunch of websites/newspapers) I loved how professional they were and loved how well oiled their communication/client management system was.

Are there any areas for improvement or something they could have done differently?

The only thing I can mention is that sometimes we got published on sites without any prior knowledge. This is a "good problem to have" but we also would need to get our site ready for extra traffic every time a bigger outlet picked up our story. Sometimes it resulted in us having to do quick changes to our site/forms..etc

Introduce your business and what you do there.

I am the founder of a restaurant group.

What challenge were you trying to address with Victorious PR?

We needed their team to help us get our name out there through PR.

What was the scope of their involvement?

Victorious PR created PR materials for us to post online. They also promoted our brand in podcasts and press releases.

What is the team composition?

We worked with Victoria (CEO) and Christina (Project Manager).

How did you come to work with Victorious PR?

We found their agency through Facebook ads.

How much have you invested with them?

We spent $10,000.

What is the status of this engagement?

We started in December 2020 and wrapped up in February 2021.

What evidence can you share that demonstrates the impact of the engagement?

Victorious PR succeeded in helping us popularize our brand by getting more people to visit our website. The materials they created were informative and engaging — we definitely achieved the rapport we were aiming for.

There aren’t many metrics yet since we just finished the project, but Victorious PR helped us make our customers realize that we’re a legitimate company. It’s harder for us to get leads in our industry, but we were happy with everything their team delivered.

How did Victorious PR perform from a project management standpoint?

We mainly communicated through email and Trello. Christina made sure that everything was thorough and organized.

What did you find most impressive about them?

Victoria was a great salesperson who helped us meet our business goals by representing our brand. Their team was just on top of their game.

Are there any areas they could improve?

Everything was delivered to us well, so we didn’t think there were any areas to improve.

Do you have any advice for potential customers?

Reach out to their team and get the results that you want.