Inspire fresh confidence in your brand.
We specialize in fully custom web design for professional audiences.
Our design work spans a spectrum of sectors such as cultural institutions, financial services, science, staffing, insurance, marketing, publishing, real estate, software, robotics, commodities trading, pharma, entertainment, cybersecurity, product research, cloud computing and more.
Many of our clients are experts at what they do, but they often have an outmoded website taking a toll on their bottom line. We lead the effort to rehabilitate our client's brand and develop a new web presence that positions them at the top of their industry.
The strength of our strategic process is rooted in our deep experience and systematic thinking. Our clients know that they're ensured a high quality outcome.
In 2018 Transfuture was awarded Best Overall Design of an Online Publication by the City University of New York (CUNY) Graduate School of Journalism.
1 Timezone
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Focus
Portfolio
Inc.com, AARP, United HealthCare, Fluent Inc, Core Biogenesis, Volvox Labs, Agendi, Forestreet, Nevakar, Upstart CoLabs, Mansueto Publishing, Reflexions.co, The German State of Bavaria U.S. Offices for Economic Development, Reflexions.co and the German State of Bavaria U.S. Offices for Economic Development

Volvox Labs
Volvox Labs is an award-winning interactive design and experiential studio blending high-end design with code, fabrication, and sound to create immersive experiences.
Visit: https://volvoxlabs.com

On the frontlines stopping global deforestation
Transformative investment in forest communities is core to Everland’s mission to halt deforestation and climate change while safeguarding biodiversity. Their approach is based on the UN mechanism called “Reducing Emissions from Deforestation and Forest Degradation”. (REDD+)

Core Biogenisis
Core Biogenesis is an exciting Paris-based biotech startup. Their ultra-scalable bio-production-as-a-service (UBaaS) platform uses plants as bio-factories to scale the production of high-value molecules.

Fluent, Inc.
Powered by first-party self-declared data, Fluent, Inc. (NASDAQ: FLNT) creates immersive media experiences to engage nearly 1 million consumers per day.

Forestreet
Based in London, Forestreet’s proprietary Artificial Intelligence platform produces in days the kind of deep dive market reports and trend analysis that used to take years.
https://forestreet.com

SIAA
SIAA is the nation’s largest alliance of independent insurance agencies, comprised of 48 Master Agencies across the United States. STAA is their Southern Texas constituency.

Cadogan Tate
With headquarters in London and offices worldwide, Cadogan Tate is trusted by some of the world’s most demanding individuals and organizations to ship and store some of the worlds most valuable objects.

MyMyopia
MyMyopia is an awareness campaign sharing important information with parents and eye care professionals on the childhood myopia epidemic (nearsightedness) to improve lifelong ocular health.
Visit: https://mymyopia.com

Mansueto Ventures | Inc.com
Inc.com is a leading business magazine published by Mansueto Ventures in New York City. Its focus: “America’s Most Extraordinary People. The World’s Most Dynamic Businesses”.
We collaborated with Inc.com’s in-house team to rethink their entire advertiser resources website and simplify the discovery of everything from ad specs to event details.
We Delivered
Identity / Logo Design
Interface Design
Responsive Design for Mobile
User Experience / UX
Wordpress CMS

Agendi
Agendi are Pioneers in the fundamentals of greenhouse gas management. Their team of multidisciplinary experts implement climate sustainability programs for large corporate entities.

From Day One
From Day One is a conference series and media outlet focused on innovative ways for companies to foster stronger relationships with their employees, customers, and communities.

The Bridge - "Our Business is Brooklyn"
The Bridge
The Bridge is a new web destination dedicated to covering business in Brooklyn, New York City’s most populous and innovative borough.
Their hournalists have written and edited for Time, Fortune, the New York Times, the Wall Street Journal, the New Yorker, CNN, Yahoo Finance, the Daily News, Curbed and other media.
Visit: https://thebridgebk.com

Project with Bard Early College
Bard Early College bridges the socioeconomic gap by immersing high school students in authentic college study.
Reviews
the project
Web Design & Development for For-Profit Organization
“Transfuture’s biggest strength is their ability to listen to a concept and bring it to life.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m a senior marketing manager at Everland, a for-profit company. We work with corporations in multiple industries and assist them in achieving their sustainability strategy goals.
What challenge were you trying to address with Transfuture?
We were trying to elevate Everland’s profile in the carbon-neutral and sustainability industry. We wanted to make sure that we were positioned in a way that was a little bit different from the larger organizations that do similar work. Larger firms tend to operate more as brokers, whereas we work as a hands-on, boutique-style marketing partner.
We needed a company that could take our brand and keep the foundation but iterate and innovate on it in a way that made us stand out from the larger firms out there.
What was the scope of their involvement?
We hired Transfuture to overhaul Everland’s entire web and digital experience by designing and developing a WordPress site. They’ve used Ruby on Rails, Cloudflare, and Figma and InVision for wireframes and feedback.
We have multiple projects and initiatives — we have our main Everland website, and we have something called the Forest Plan, which is our plan to end deforestation by 2030. We have another initiative called Community Voice, which is where all our impact stories go. There are videos directly from communities in all of these projects, and Transfuture has helped us segment all of these audiences and make sure that when someone comes to the website and expresses interest, we know exactly where they came from.
Transfuture has also worked with our scientists to lay out project pages, where we have embedded maps that show visitors where our project areas are. We’re currently working on building a lead-generation pipeline. They’re also tasked with maintaining and hosting our website.
What is the team composition?
I’ve worked with three people from Transfuture, including Erin (Owner & Creative Director), Joe (Owner & Managing Partner), and Jason (Solutions Architect).
How did you come to work with Transfuture?
We reached out to five different firms for this project, but we chose to go with Transfuture because of their portfolio and the overall tone and warmth of their organization.
How much have you invested with them?
We’ve spent around $175,000 so far.
What is the status of this engagement?
We started working together in June 2021, and the engagement is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We had about six weeks to build the Community site, and they built the site pages and all the blog functionality and made it its own playground inside the website before the deadline. We went from an average page view lasting about 90 seconds to people staying on the Community Voice pages for 13 minutes.
We’re now able to keep people engaged and in our ecosystem for longer, which is a testament to Jason’s idea of embedding videos into the site.
How did Transfuture perform from a project management standpoint?
Transfuture has performed well in terms of project management. We’ve had a couple of launches with projects that Jason and Erin have made themselves available at any time. There have been times when we've been in Europe, and we've had to launch something. They stayed up quite late in order to make things happen, and they were incredibly accommodating of that.
Everything has been just smooth sailing. They have great attitudes about everything, and they're also very realistic. When something is out of scope and going to be impossible to accomplish within the timeline delivered, they say it in a way that also provides solutions.
We typically communicate through Slack, email, and shared drives. We also do bi-weekly calls and check-ins.
What did you find most impressive about them?
Transfuture’s biggest strength is their ability to listen to a concept and bring it to life. They’re able to synthesize what’s important to communicate visually and what’s important about the experience to the end user and bring those to life visually. We also appreciate how flexible they are and how easy it is to work with them.
We're a small team, and working with Transfuture has been great because they just take the ball and they run with it. They don't need us to give them every little piece of information before they start building.
Are there any areas they could improve?
No.
Do you have any advice for potential customers?
Make sure to come to the table with as much clarity about your vision as possible, and Transfuture will make it happen.
the project
Web Revamp for Media Company
"They were very approachable."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the CEO of a media company that publishes two business titles
For what projects/services did your company hire Transfuture, and what were your goals?
My personal website needed upgrading immediately.
How did you select this vendor and what were the deciding factors?
The vendor had worked for us before.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
Kickoff meeting to discuss goals, assets and stragtegizing, and finally delivery of final product
How many people from the vendor's team worked with you, and what were their positions?
Two from the vendor's team worked with me. They were the principals, Joe and Erin
Can you share any measurable outcomes of the project or general feedback about the deliverables?
The site is live and looks beautiful and professional
Describe their project management style, including communication tools and timeliness.
Very friendly and professional. Listened well. Delivered as promised.
What did you find most impressive or unique about this company?
They were very approachable.
Are there any areas for improvement or something they could have done differently?
No needed improvement.
the project
Web Redesign for Art & Antiques Transporter Company
"Transfuture was the ideal partner to work with on this project. They were fast, dependable, and inventive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Sales & Digital Marketing Associate for Cadogan Tate. Cadogan Tate stores, transports and installs works of art, personal belongings and furniture. We work with museums, designers and individuals from around the world.
For what projects/services did your company hire Transfuture?
The last iteration of our website dated back to 2014. In late 2021 I was asked to give our site a complete refresh, including streamlined navigation, improved UX and updated branding. The catch was that the entire project would have to be completed in just two months with a go-live date sometime in early January, 2022.
How did you select this vendor and what were the deciding factors?
I cast a very wide net, reaching out to multiple design firms both local and international. Among other things, I was looking for a vendor who wouldn't be afraid of the scope of work or the accelerated timing. Additionally, I needed someone who would be able to grasp exactly what Cadogan Tate does, what sets us apart from our competitors, and who would have thoughts and opinions on how best to bring that out in terms of design.
Transfuture won our business handily; they understood our objectives and gave me a very clear, proactive sense of how we could approach the project together and meet a very challenging deadline. In retrospect, none of the other candidates even came close to challenging their experience, insight and capability.
Describe the project in detail and walk through the stages of the project.
One of the best things about working with Transfuture was the fact that they understood Cadogan Tate so easily and quickly. This was essential, because we didn't have room for a prolonged discovery process. Once we'd had a chance to meet, clarify goals and messaging, and review schedule, Transfuture assembled a revised site map that managed to distill the best of what we already had and greatly simplify navigation for the end user.
After that we launched into the design process, and Transfuture delivered a brilliant re-imagining of our company mascot (a butterfly) that updated our image without abandoning any of our unique history. Once wireframes of the various pages were assembled we collaborated on images and text for several weeks. Transfuture were responsive and diligent throughout - even during weekends and major holidays.
How many resources from the vendor's team worked with you, and what were their positions?
I personally worked with a total of three people:
- Joseph - Managing Partner
- Erin - Creative Director
- Jason - Solutions Architect
Can you share any outcomes from the project that demonstrate progress or success?
Transfuture was the ideal partner to work with on this project. They were fast, dependable, and inventive. They were also able to deliver a kind of "X factor" that seemed to be missing with other vendors we'd worked with previously. It's difficult to quantify, but Transfuture were able to listen to our ideas, translate our goals into actual design decisions, and add their own extremely valuable input that took our initial thoughts to a level we hadn't previously thought possible.
Everyone in the company was thrilled with the results and, again, the fact that all this was possible within, essentially, the span of two months (with Thanksgiving and Christmas sandwiched in just to keep things interesting) is astounding.
How effective was the workflow between your team and theirs?
Highly effective. I enjoyed collaborating with the team at Transfuture because, apart from their professional expertise, they are delightful, personable individuals who actually listened to our needs and concepts. Joe, Erin and Jason are the genuine article.
What did you find most impressive or unique about this company?
Transfuture really did pull off a miracle with our project. Several of the vendors I reached out to initially told me things along the lines of: "Sorry, this can't be done." Transfuture somehow managed to hit the bullseye of the project management venn diagram where speed, quality and reasonable cost overlap. I can't recommend them highly enough.
Are there any areas for improvement or something they could have done differently?
Not that I can think of; Transfuture's work on our project was exemplary.
the project
Website Development for Strategic Marketing Agency
"Overall, the project management was very professional."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the founder and owner of a strategic consulting firm focused on helping life sciences (biotech, medtech, synthetic biology) grow through the use of communications and content.
For what projects/services did your company hire Transfuture, and what were your goals?
We worked with Paris-based Core Biogenesis to choose a firm that would create a web site that reflected the company's strategy and would help them with recruiting.
How did you select this vendor and what were the deciding factors?
We asked our collective networks to recommend web design shops and interviewed several. Transfuture appealed to us because of their aesthetic, timeline, willingness to learn, and responsiveness. Price was also a factor but not the primary one.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We started with a kick off meeting to discuss goals and objectives. Transfuture followed up by gathering assets. For those assets that were missing, they worked with us to identify a designer that would create the visual assets. The messagingLAB team created the content that would go on to live on the site. We conducted meetings every other week to gauge progress.
Throughout the process, the Transfuture team kept us on a timeline; when we didn't meet a deadline, they explained the implications. Within a month, we had a working draft site (on a staging server) that contained all of our content and draft images. It would take another month to get the images finalized, but we quickly launched after that.
How many people from the vendor's team worked with you, and what were their positions?
There were two: project manager and development lead.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We received a very handsome website as well as praise from the client. Everyone was pleased with the process.
Describe their project management style, including communication tools and timeliness.
Overall, the project management was very professional. The Transfuture team kept us on task and assured that the project move forward in a timely fashion. We all appreciated this because we were all juggling separate projects on deadlines.
What did you find most impressive or unique about this company?
Their ability to keep us focused, plus the quality of the final deliverable.
Are there any areas for improvement or something they could have done differently?
When we first launched the site, it wasn't showing up on Google. Transfuture quickly reset one of the wordpress settings and Google was able to start ranking the site. We appreciated the quick turnaround on this.
the project
Web Design & Dev for Division of Liberal Arts College
“Transfuture was very responsive and courteous.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the assistant director of development at Bard Early College. We’re a division of Bard College, a liberal arts private institution in upstate New York. We provide liberal arts education to high school students that would traditionally be barred from it, whether it be because of barriers of cost or traditional access impediments. We have a large urban environment, and we serve over 3,000 students across five states.
What challenge were you trying to address with Transfuture?
Our program is about 20 years old. A couple of years back, we had a website launch. We had a couple of iterations when designing this site, but we really had no one to help us design a website outside of a basic WordPress template.
We were looking for someone that could take ownership of our website and help us maintain it. We needed to keep its information up to date for our different audiences.
We have a lot of constituencies, including students, families, alumni, public funders, and governmental officials. It was necessary for us to create a more dynamic web presence and move away from the standard WordPress template.
What was the scope of their involvement?
Transfuture helped us create a new website. The project started as a redesign, but we took it as an opportunity to start fresh. We have a network of sites, so Transfuture had a lot of information and framework that they could reference for organizing the site map.
Accessibility was one of the biggest requirements for the new site because we have a lot of different audiences. In some cases, English might not be their first language, and in others, they might have learning disabilities. We wanted to make sure that our information, especially around our application process, was visible.
We also really wanted to make the site more dynamic and feature more human interest stories to bring people to the front. We were looking for student and alumni spotlights and other features of that nature.
I went through the entire process with my team, and together we redid our entire site, including refreshing all the copy and sourcing new images. The site was still developed in WordPress since Transfuture specializes in this platform.
What is the team composition?
I primarily interacted with Joe (Owner) and Erin (Senior Software Developer), but they had other people behind the scenes helping to build the website.
How did you come to work with Transfuture?
I was placed in charge as project manager, and I just looked at some different references. We went online and did some research into some design firms that could help us with these goals.
Transfuture always replied to me in a timely fashion. I really liked that they differentiated in what they could offer us, and they were willing to work with us on the cost. As we’re a nonprofit organization, we rely on public funding, and it has been a tough year. Transfuture totally got that right away.
I also liked that they’d worked with such a diverse range of clients, including some from the nonprofit and educational sphere.
What is the status of this engagement?
We started working together in August 2020, and they finished the project in March 2021. The site is now up and running, and part of their contract is that they’ll circle back to us in around six weeks to make sure everything is working properly.
What evidence can you share that demonstrates the impact of the engagement?
Everyone from our network that I’ve interacted with, especially around our school community, has complimented our site. My network team, school staff, and school leaders agree that the site has really good visuals and an aesthetically pleasing identity. We’ve been able to navigate through it pretty easily.
How did Transfuture perform from a project management standpoint?
We didn’t use specific tools for project management, but we had standing quick Zoom check-ins once a week.
What did you find most impressive about them?
Transfuture was very responsive and courteous. I liked how they presented themselves and the type of clients that they’d worked with. Their portfolio really ran the gamut — they didn’t just work for corporate clients.
Are there any areas they could improve?
This project had a learning curve for all of us, especially on the accessibility front, on what meant to be a level AA website, and on meeting the requirements in the New York State.
Both I and Transfuture had to adapt to that learning curve and understand everything that was involved in the accessibility front. Now, Transfuture will be able to take all that knowledge to their next client.
Do you have any advice for potential customers?
It's important to know your audience and who you’re trying to reach when you go into a project of this nature.
the project
WordPress Landing Page Dev for Sound Effects Library
“The team does high-quality work that looks good.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the marketing manager for a sound effects library. We create sound effects and software for sound artists and media creators to make their projects.
What challenge were you trying to address with Transfuture?
We needed help with web development.
What was the scope of their involvement?
Transfuture created a WordPress landing page for a new software product. I gave them a reference to work off of, as well as content and copy. The team uploaded it with the product’s branding, too.
There’s a features section on the page that we wanted to incorporate animated clips we developed with a different vendor. The GIFs were too coming up too large; Transfuture was able to set them up and make them look great.
The page shows off the product, its features, and imagery. It also has a video that people can watch about the product. There’s a button to download the app on Mac or Windows. If you’re a visitor on desktop, the download button automatically downloads the app for you. If you’re on mobile, it triggers a popup form.
What is the team composition?
I worked with Aaron (Senior Software Developer) and Joe (Owner).
How did you come to work with Transfuture?
One of my colleagues found their site and thought they’d be a good fit for our needs.
What is the status of this engagement?
We started working together in August 2020, and the page fully launched in March 2021.
What evidence can you share that demonstrates the impact of the engagement?
We’ve been getting a lot of compliments about how great the page looks.
How did Transfuture perform from a project management standpoint?
We presented the outline in a Google doc. From there, we kept in touch by email. Their communication was always good. With a lot of other contractors, I end up having to do the project management. It was nice that Transfuture kept on top of the communication.
What did you find most impressive about them?
The team does high-quality work that looks good. They have a process that’s effective and established.
Are there any areas they could improve?
The first draft that they sent wasn’t as modern-looking as we were expecting. After giving them feedback, the next round was much better.
Do you have any advice for potential customers?
My advice is to write up a document with the details that you’re looking for. Provide references, too.
the project
WordPress Web Dev for Educational Nonprofit
"When we gave them a project, they always had a clear sense of what the end product should look like."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
We’re an educational nonprofit that focuses on sustainability in the built environment. We develop educational programming and other resources for real estate, architecture, engineering, etc. My role is the senior associate of communications and programs, which means that I help develop and deliver all of the educational programming we do. I also oversee the communications apparatus and that includes our website presence. So, I manage the website and get all of our programs and other resources up on the website in digital form.
What challenge were you trying to address with Transfuture?
We needed someone to create our e-learning platform.
What was the scope of their involvement?
Transfuture acted as our web support team. They did all of our website-related work, like WordPress work. The most recent project they did, and probably the largest in scope, was developing this e-learning platform. It’s completely independent of our main website, where our event calendar and all of our other resources live.
They were involved in the planning and discovery phases and figured out how we wanted things to look and operate. In the design phase of the website, they made a whole string of mock-ups and static versions of the website. Then, they developed the WordPress side of the website. A significant portion of the work was a fine-tuning and quality assurance period and then troubleshooting of the platform and of some of the reporting features to make sure we were able to deliver credits.
What is the team composition?
We typically worked with two people, Erin (Creative Director) and Joseph (Managing Partner), but they pulled in another person for this project to do some work related to integrating with some of our CRM and Salesforce stuff.
How did you come to work with Transfuture?
We worked with another web development agency; they were sort of moving their focus towards branding and design work. Because of this, the company referred us to Transfuture. We met with Transfuture, hit it off, and it has been a great experience ever since.
How much have you invested with them?
This project cost about $15,000.
What is the status of this engagement?
The project started in the summer and wrapped up around October 2020.
What evidence can you share that demonstrates the impact of the engagement?
So, the platform hasn’t had a hard launch yet because our team is still developing content. However, we’ve received a lot of positive feedback from our friends and family at the organization and the platform works smoothly. We’ve been able to track user progress, so it functions as it should. We’ve met all of the expectations and needs of the organizations that funded it.
How did Transfuture perform from a project management standpoint?
I think they did a great job of meeting expectations and keeping up communication when that was important. They stuck to deadlines and treated this project as a tag-team effort. We had standing meetings at least once a week to follow up on updates. They were really on top of that, very helpful, and always got back to us no matter how many little questions or concerns we had.
What did you find most impressive about them?
They provided very creative solutions and I think they benefit from being a smaller and tight-knit organization. Because of that, it isn’t siloed in the way that some of the larger web development companies. They were able to deliver on requests in creative ways and were able to take non-technical requests and deliver on them in ways that made our lives pretty simple.
Not only were they really strong with programming and technical stuff, but I think they also had a good sense of branding and visual identity, which is one thing we take pretty seriously at our organization. When we gave them a project, they always had a clear sense of what the end product should look like and that is really such a valuable quality because it means we don’t have to double-check all of the work or spend time clarifying. They just get that.
Are there any areas they could improve?
No, nothing comes to mind.
Do you have any advice for potential customers?
I think it’s worthwhile to spend as much time as you need in the discovery phase of things and spend a lot of time communicating your needs and your vision for the project upfront. The better and clearer image you have of what you need to be done, the more efficient your time will be spent throughout the process, and the better chance of staying on schedule and consoling the needs of your scope.
the project
Web Design Services for Market Analytics Company
“We made the right choice in choosing Transfuture and we’re delighted with them.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the co-founder and co-managing director of Forestreet. We’re a market analytics company that does technology research for large corporations.
What challenge were you trying to address with Transfuture?
We were looking to refresh our website to make it more representative of the work we had done. We also wanted to prepare it for some marketing campaigns.
What was the scope of their involvement?
Transfuture provided advisory work in terms of what we should incorporate within the phases of work. Through a creative process, they came up with ideas and worked with us to understand how they could present our products effectively on the web. We gave them suggestions of what we liked and effectively relied on them to be the creative engine.
Transfuture came up with recommendations and concepts in terms of the style and text. We worked in an iterative process. The final piece of the execution was building the structure and content of the WordPress website in agreement with what we had worked through.
What is the team composition?
We worked with Joe (Managing Partner) and Erin (Creative Director).
How did you come to work with Transfuture?
We found them a third-party broker. They shared a proposal across their network, and we made a shortlist of providers. After all the providers presented, we selected Transfuture because of their speed and responsiveness. We liked their case studies, and they were head and shoulder above their competitors.
How much have you invested with them?
We invested between $20,000–$50,000.
What is the status of this engagement?
Our engagement was from July–October 2020.
What evidence can you share that demonstrates the impact of the engagement?
If a potential client looked us up on the web, they’d be impressed because we’re presented in a way that portrays us as capable of serving a smart and sophisticated client. The site has a good representation of our product and credentials. We were absolutely pleased with the output and felt that it addressed the challenge we tasked Transfuture with.
We made the right choice in choosing Transfuture and we’re delighted with them. Their team was easy to work with. They brought a strong creative capability that was different from what we brought to the table. We’ve received positive feedback from our internal team members, peers, and potential clients.
How did Transfuture perform from a project management standpoint?
Project management was very good. They talked us through the process, explaining that it’d feel slow at the start and then accelerate. The important thing was to get the fundamentals right. After we agreed on what the design principles should be, everything was built very quickly. We occasionally found ourselves pushing them to put updates in the diary. Their team was always responsive. They always came back to us with an answer and suggestions. They excelled in the client service element and expectation management.
Our feedback to them would be to provide dates in the calendar from the very beginning of the engagement in an effort to let us know when to check-in. Overall, they were great at guiding us through the process. That was greatly appreciated on our side. It built trust and helped us have confidence in the final output.
What did you find most impressive about them?
They listened to the brief much better than the other potential providers. They weren’t trying to put us into a cookie-cutter mold. The quality of their output successfully aligned with the expectations we set. There were some challenges around dynamic components of the website, and they handled those very well.
Additionally, we really appreciated the honesty of their responses. They gave us very candid and helpful advice on SEO. Their team built our site with optimization in mind and could’ve taken more money for it but didn’t; that was really appreciated. We’d go back to them if we needed more work to be done because they definitely generated that trust.
Are there any areas they could improve?
From their point of view, it’d be beneficial if they could map out or provide suggestions on where we could go next to improve things further. That’d be helpful for us to understand and helpful for them in terms of their business development process.
Do you have any advice for potential customers?
Listen to their advice about starting slowly. It’s critical to get the right creative ideas and concepts before pushing too hard to see pages and hard content being produced. Transfuture has a great creative capability that you should lean on.
They’re better than their competitors. Give them examples of what would impress you. Their team won’t just make a replica of it, they'll analyze those examples to create something compelling and valuable. Work with them and give them space to do what they do best.
the project
Web Design & Development for Content Studio
“They were professional, delivered on time, and were very helpful.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the partner and creative director of Volvox Labs. We’re a large-scale installation and content studio, so we create interactive content for clients. We also do fabrication and physical build-outs that combine technology and digital fabrication.
What challenge were you trying to address with Transfuture?
The big challenge was upgrading our online portfolio to something more modern. We had an old WordPress template that was out of date. We’re all about motion and life whether is content or installation. So, we wanted the web site to feel like it’s alive and show videos and images in a lovely way.
What was the scope of their involvement?
We wanted a more custom design that was still within WordPress. We provided a design template to Transfuture, and then they added their own aesthetic to it as well. Transfuture began by showing us what’s trendy but what could also work with our vision of the website. Our studio then iterated on those initial concepts and provided a more solid vision of what we wanted.
They provided full WordPress backend development and, on the frontend, they took our design template and transform it into an interactive web content. They also provided server integration on GoDaddy that we provided them with.
What is the team composition?
Joe (Managing Partner, Transfuture) was our main point of contact, but Erin (Creative Director, Transfuture) was in initial meetings with us as well.
How did you come to work with Transfuture?
We’ve attempted this project several times with freelancers. Each time, they stopped along the way, so we decided we needed a company to really get it done on time and in budget. Our producer reached out to several companies in our area. Then they followed up with us a few months later and it was the perfect time to work on this.
How much have you invested with them?
We spent $25,000.
What is the status of this engagement?
We started in May 2019 and the site was live in the end of October. We’re still making tweaks though.
What evidence can you share that demonstrates the impact of the engagement?
They give us a monthly update on what’s happening online, like how many clicks and what’s tracking on pages. Essentially, they look at our statistics. I’ve noticed that we get more applications for work. So, we have more talent looking through our website and applying for jobs. Before, we just used Instagram to recruit, and now we have more candidates.
How did Transfuture perform from a project management standpoint?
Overall, we’re on track. Because it was a smaller project, I think we were a secondary priority, but they’ve met all our major deadlines. Most importantly, we went live on time. Overall, it was pretty good. Even if they weren’t done immediately, things were addressed in a timely manner.
What did you find most impressive about them?
We’ve only worked with freelancers before, but for the first time working with a company, it was great. They were professional, delivered on time, and were very helpful. We achieved everything we set out to do.
Are there any areas they could improve?
There were a few moments when things could have been addressed quicker, but we understood that things can take longer because our project was smaller. Otherwise, we were pretty happy.
Do you have any advice for potential customers?
Having a base design or concept for page layout is helpful. The iteration with Transfuture was great and we needed their input, but if you have a full vision of what you want, they don’t have a problem following that either.
the project
New Website for Entertainment Company
“They had a great grasp on the business goals we had for this project and checked all our boxes.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
Basically, we’re an entertainment broker and we handle contracts for our clients.
What challenge were you trying to address with Transfuture?
We wanted to develop a website that would create a seamless experience for our clients, and improve our conversion rate.
What was the scope of their involvement?
They built the website from scratch using WordPress. We wanted to move away completely from our previous design and just provided an outline of what we thought was important. Suggesting different ways to display information, they brought all the pieces together to make our vision happen and create an easy-to-use site. As a catalog of entertainers, users can easily find different acts using the search and filter features.
Another key feature they worked on was the contact form that auto-populates so users don’t need to manually input their information to request details on an act.
What is the team composition?
We worked directly with a project manager and head of the digital team, who they passed on project details to a development team.
How did you come to work with Transfuture?
We created a vast list of companies that had the technical chops to create the platform we needed. However, we were also looking to grow into new markets, and Transfuture really paid attention to that during our initial call. Their focus on our growth made them stand out because they weren’t just building the bare bones of the site, they were helping us plan down the line so we could adapt the site for new markets.
How much have you invested with them?
We spent between $10,000– $15,000.
What is the status of this engagement?
The project lasted from November. 2018– July 2019.
What evidence can you share that demonstrates the impact of the engagement?
Although we don’t have any metrics, clients and new leads have commented on the site’s improvement and their experience. We definitely achieved our project’s key requirements, building a site that’s easy to navigate. We’re very pleased with the project’s outcome.
How did Transfuture perform from a project management standpoint?
They did a fantastic job with project management, and their timelines were very thorough. Our project was delayed because of a hold-up on our end, but they remained flexible. Once we gave them what they needed, they provided us with updated timelines and met the new deadline we set.
While we regularly communicated via email and phone, we also used a platform that we could use to comment on the site during development. By being able to provide quick and clear feedback, they were always very helpful.
What did you find most impressive about them?
They had a great grasp of the business goals we had for this project and checked all our boxes. They provided thoughtful feedback on things other than design to help us grow our business beyond the digital space.
Are there any areas they could improve?
Truthfully, I don’t have anything they need to improve on.
Do you have any advice for potential customers?
Be clear about your desired outcome during the development phase. By sharing your primary goals with them, they will be able to provide great feedback and create ideas for design implementation along the way.
Transfuture's work has increased the client's average page view from 90 seconds to 13 minutes, thanks to their innovative recommendations. The accommodating team manages expectations well, and their ability to effectively communicate the client's advocacy through engaging visuals stands out.