TheHypeSociety
Digital Marketing... [re]imagined.We are the new breed… The masters of digital!By fusing strategy, engagement and execution we help our clients achieve unparalleled marketing results.
Focus
Portfolio
Lightning-Fast Growth for 1st Energy
1st Energy are innovation leaders in the retail energy space – challenging the status quo in an extremely competitive industry, providing their customers with unbeatable value in gas and energy plans across the East Coast of Australia, South Australia and Tasmania.
What do you do with a business that’s ready to make waves in their industry? Partner with a digital marketing agency that knows exactly how to CAPTIVATE, AMPLIFY, and SCALE.
1st Energy came to TheHypeSociety looking for
lightning-fast growth for their business and entrusted our team to provide the hype they were looking for.
Cazinc The Label Wins the Hearts of the Internet
Cazinc chose to work with The Hype Society because they wanted a fully integrated and engaged partner. Caz (the founder) of Cazinc started the fashion label to help women create a functional, yet stylish wardrobe. The label is 5 years old and has already received multiple awards, including "ethical label of the year". The Hype Society is working with the Cazinc team to deliver strategic revenue growth across search engines and social media. Since the commencement of our partnership, the results have been amazing. YoY revenue is up 385% and ROAS is positive across all paid campaigns.
Zena Sport scores, with TheHypeSociety
Zena Sport is founded by Brad and Donna Johnson who have been actively involved with professional sport for over 25 years. They know the dedication, sacrifice and discipline required to play and perform at the highest level. After thorough research it was evident that female athletes of all ages required breast and rib protection when playing contact sport. So Zena was born.. A female protective vest that protects female athletes from contact injuries.
With a strong focus on driving education, awareness and sales Zena Sport selected TheHypeSociety to bring the Zena Sport chose TheHypeSociety to help bring together an integrated digital, content and brand strategy. Our strategy, design and SMM team delivered quality results, from day 1, which has translated into serious revenue growth. Over 188% growth in total digital marketing revenue, 57% growth in YoY traffic and over 300% more growth in paid revenue. And that's just the beginning.
Reviews
the project
SEO, PPC & SMM for Video Production Company
"Their level of service is impressive; they consistently follow up with us."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the director of Hsemu House, and we provide video production services. We specialize in corporate videography, which means that we work with businesses of all kinds and showcase their stories through video production.
What challenge were you trying to address with The Hype Society?
We hired The Hype Society to give us marketing advice on how to take our brand to the next level.
What was the scope of their involvement?
They help us with SEO and Google Ads. In addition, they support us in driving our social media marketing efforts on Instagram and Facebook through services such as content marketing. In addition, they give us advice and direction on our next steps.
What is the team composition?
I’m working with three people, including Ryan (Co-Founder & CEO).
How did you come to work with The Hype Society?
I knew Ryan was in the field of digital marketing so working with The Hype Society was an easy choice. I also knew that I’d be in good hands if I work with them. I was familiar with Ryan’s exemplary works, too.
How much have you invested with them?
We’ve spent $5,000 AUD (approximately $3,600 USD).
What is the status of this engagement?
We began working together in August 2021, and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
The Hype Society has been very amazing, and we work well with them. They’re very thorough; they show us the metrics of our project every month, and they explain all the strategies they implement.
How did The Hype Society perform from a project management standpoint?
They go above and beyond in their project management process. We don’t have to worry about anything because they have clear communication skills. More importantly, they always have our back if any issues arise.
What did you find most impressive about them?
Their level of service is impressive; they consistently follow up with us.
Are there any areas they could improve?
I’m not sure what they could improve because they’re very good at what they dO.
Do you have any advice for potential customers?
Let The Hype Society take care of the process, and trust that they’re capable of delivering what they promise.
the project
Digital Marketing for Forklift Company
"Whenever our keywords are trending downwards, they provide us with reasons and suggestions to improve."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO of Damoli Forklifts, a forklift retail and services company.
What challenge were you trying to address with The Hype Society?
We were looking for a more streamlined and effective way of reaching our customers, so we needed someone to provide us with digital marketing services.
What was the scope of their involvement?
The breadth of The Hype Society’s digital marketing services includes AdWords implementation, SEO, and social media marketing.
They published our ads on the Facebook marketplace and retarget our organic SEO campaigns.
What is the team composition?
Our first points of contact were Ryan (Co-Founder & CEO), Dejai (Co-Founder & COO) and from there we’ve been in contact with two of their team members on a weekly basis.
How did you come to work with The Hype Society?
The Hype Society was recommended to me by a friend and we decided to hire them after looking through their website.
Ryan understood our pain points and felt their genuine interest in helping us after our first conversation.
How much have you invested with them?
We’ve probably invested close to $50,000.
What is the status of this engagement?
Our ongoing partnership started in August 2021.
What evidence can you share that demonstrates the impact of the engagement?
They provide us with weekly reports that let us know about the progress of the project. Whenever our keywords are trending downwards, they provide us with reasons and suggestions to improve.
Thanks to The Hype Society, we moved up 47% in ranking just last month, so that’s been really good for our online presence.
How did The Hype Society perform from a project management standpoint?
Besides the pandemic, we haven’t really experienced any issues when it comes to project management. They consistently give updates on their current tasks and accomplish them in a timely manner.
What did you find most impressive about them?
I believe their communication skills are their greatest strength.
Are there any areas they could improve?
It would be great if they can somehow make the rankings of my oppositions move backward.
Do you have any advice for potential customers?
I would advise gathering all the data from your current provider and comparing them with what The Hype Society is going to provide for you, scope-wise.
the project
SMM & Market Research for Excavator Cover Manufacturer
"They'll work with you and for you — I highly recommend them to anyone looking to promote their business."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I'm one of the directors at Digger Lid Excavator Covers. We produce covers, enclosures, and accessories for small excavators.
What challenge were you trying to address with The Hype Society?
We needed their team's marketing skills.
What was the scope of their involvement?
We've devised a new product to introduce to the market and needed a team to focus on helping us gain enough traction prior to its launch. The Hype Society has conducted market research and examined our product analytics to identify efficient marketing strategies.
They've launched a social media campaign to address our marketing needs and help us gain enough traffic, so we can introduce the product to a wider audience upon its completion. The Hype Society continues to help us prepare for our product launch by running campaigns on our Facebook and Instagram pages. We're planning to amplify their advertising efforts as the campaign progresses.
What is the team composition?
We work with three resources from The Hype Society, including an account manager and an ad specialist.
How did you come to work with The Hype Society?
I was acquainted with Ryan (CEO & Co-Founder) even before he founded the company. I trusted his expertise in advertising and marketing, so I didn't hesitate to onboard his team for this project.
How much have you invested with them?
We have a monthly retainer contract with The Hype Society that amounts to $2,800 AUD (approximately $2,100 USD).
What is the status of the engagement?
Our ongoing partnership with their team commenced in July 2021.
What evidence can you share that demonstrates the impact of the engagement?
The Hype Society has definitely leveraged our presence — the ad campaigns they're running have rewarded us with at least 500% ROI on ad spend, some of those ads even averaging between 15–20 times return. Based on the results we've been getting, it's safe to say that we get what we pay for with The Hype Society's efforts.
How did The Hype Society perform from a project management standpoint?
The Hype Society manages the project smoothly — they have a dedicated project manager who keeps us in the loop at all times, and they produce transparent monthly reports for our Facebook ads and Google Analytics.
What did you find most impressive about them?
The Hype Society is a modern and knowledgeable group — they know the ins and outs of marketing a product and are fun to collaborate with as well.
Are there any areas they could improve?
It's hard to pinpoint any flaw in their work — they've improved our online presence extensively, and we can't thank them enough for that.
Do you have any advice for potential customers?
Hire The Hype Society to get the marketing results that your business needs. They'll work with you and for you — I highly recommend them to anyone looking to promote their business.
the project
Digital Marketing Strategy for Virtual Bookkeeping Firm
"The effectiveness of the strategy they planned is remarkable."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
CEO of Virtual Bookkeeping Firm
For what projects/services did your company hire The Hype Society, and what were your goals?
Digital Marketing Strategy
How did you select this vendor and what were the deciding factors?
Referral, Great communication and transparency
Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.
Digital Marketing Strategy to target major citys of Australia using variety of Social Media, Google and Email Marketing as well as Content
How many resources from the vendor's team worked with you, and what were their positions?
Director and Client Service Liason
Can you share any measurable outcomes of the project or general feedback about the deliverables?
I've been able to expand my brand and customer base nationally as planned
How effective was the workflow between your team and theirs?
They are Extremely effective the team were great at communicating and bouncing ideas and listening to my vision
What did you find most impressive or unique about this company?
The effectiveness of the strategy they planned is remarkable.
Are there any areas for improvement or something they could have done differently?
No Very happy customer
The company praises The Hype Society's thorough and top-notch work. The team has a solid process and exemplary communication skills. They consistently show the project's monthly metrics and the strategies they've implemented, which allows them to maintain a fruitful and harmonious relationship.