Turn your ideas into exciting digital experiences
I help to turn ideas into exciting digital experiences for startups and enterprise companies.
An award winning UI/UX designer with experience in a diverse range of sectors such as tourism, automotive, entertainment, healthtech, fintech. I have a passion for working with startups because we are able to push the boundaries and develop new and innovative products to become leaders in the market. A mentor, judge and advisor to up and coming UX designers.
My expertise lies in Art Direction and Product Design disciplines (Interaction, UI, UX, Motion) - leading the design of digital products and crafting amazing User Experiences. 6+ years experience working with companies in the UK, the US, Estonia, Germany, Malaysia, Sweden, Spain, Belarus and Ukraine.
Currently Product Designer at ModelDrive / Design Partner & Advisor at Ester Digital
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Portfolio
MAX Digital, Credit Card Compare, Upbeat, Solestage
MAX Digital SaaS Design
I worked with MAX Digital to build a series of highly innovative, consumer-friendly applications on top of the MAX digital content generation engine to reinvent automotive digital retailing and marketing by changing the way dealerships market and sell cars.
I was responsible for creating a design system and updating and improving user experience throughout.
As a result, I drastically improved the overall UX for innovative apps for automotive digital retail and marketing, e.g., MAX My Trade, MAX BDC, MAX Digital Showroom, MAX Trade Value, and MAX Pricing and Appraisal (an inventory management tool).
Credit Card Compare SaaS design
Credit Card Compare offers a free-to-use comparison website with 300+ credit cards from all the big banks and credit unions in Australia. Users can compare cards and use free calculators, tools, and reports to apply for the card that best suits them.
I was responsible for updating and improving user experience throughout the website and mobile app.
Another major portion of the project was incorporating a new brand identity that would communicate the company's values and improve digital presence. This stage included producing high-fidelity mockups for desktop and mobile, updating the design system, creating illustrations and animations.
Upbeat iOS app design
Upbeat is a music-centered social network that calculates taste-in-music match scores between music fans, musicians, and influencers. It also optimizes music for groups based on the varying music preferences of the group's users.
Taking cues from social networking and music apps, I designed the Upbeat user experience and wrapped it up with a distinctive look and feel. All of the functionality was built around the most critical goal—to connect music fans so they can share songs and discover new music.
Solestage iOS app
Solestage is a high-end sneaker and streetwear marketplace selling only the most exclusive footwear, apparel, and other hard-to-find items. Their team is grouped-up by a couple of top-rated sneaker sellers in the US
I worked on web and mobile apps for the Solestage marketplace.With Solestage, customers don’t need to camp outside the stores. As long as the item is in stock, all customers are empowered with the same opportunity to acquire everything they want.
Reviews
the project
Web Design & Branding Services for Economic Nonprofit
"She would work with me and my team to find good design solutions for our concerns."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Club for Growth Foundation is a non-profit charitable organization formed to educate the public about the value of free markets, pro-growth policies and creating economic prosperity.
For what projects/services did your company hire Tetiana Donska?
Tetiana was brought in to create the website and digital branding for the Club for Growth Foundation. The program work was only loosely defined at the time of the website build and she had the challenge of building a flexible framework that would be functional and appealing to prospective donors.
What were your goals for this project?
We wanted to create an elegant, sophisticated yet modern visual identity in the economic non-profit space.
How did you select Tetiana Donska?
I had worked with her on a previous project and thought highly of her work product and addition to the team.
What was the team composition?
Tetiana worked directly with me and two other stakeholders at the company directly. Members of our Board gave feedback via our internal team and she was responsive to their feedback as well.
Can you share any outcomes from the project that demonstrate progress or success?
The site houses a lot of scorecard data and it needed to be clean and easily readable and she took it a step further and made it visually engaging!
How effective was the workflow between your team and theirs?
Fantastic. I communicated with Tetiana by video chat to start the project with another member of my design team. She was collaborative at the project inception and continued to be a strong communicator as we moved into development and was receptive to feedback. She would work with me and my team to find good design solutions for our concerns and would take our edits but also offer constructive feedback if any of our edits compromised the integrity of the project.
Are there any areas for improvement?
No areas for improvement. Tetiana was a valuable member of the team and was design leader with great vision and collaborative working skills.
Tetiana Donska delivered a clean, easily readable, and visually engaging website that satisfied the client's expectations. The team established seamless workflow through strong communication. They were collaborative and receptive to feedback.