Next Level Search Marketing
Our Google Ads clients average a 66% increase in conversions!
Hire us for exceptional management of your paid & organic search marketing campaigns. Get agency quality & tools without giving up the personalized service of a dedicated consultant.
We focus on campaigns that generate the highest profits for your business. We offer an amazing service at a competitive price and there are no contracts!
We deliver a personalized service; your main contact will always be the person that directly manages your ad campaigns. Our agents specialize in the services they provide to your business and use best-in-class management & reporting tools.
headquarters
Focus
Portfolio
Diesel Laptops, House Buyers of America, Quick Cash 4 Test Strips, All-Set Rentals
72% Increase in Revenue
Hewitt Technologies Inc. sells Toyota/Lexus secondary air injection system bypass kits to consumers through their online store. These kits offer a cost-effective solution for the failure-prone secondary air injection Systems found on certain Toyota truck and SUVs. The bypass kits can prevent many of the trouble codes caused by a mechanical failure of the secondary air pump or a secondary air valve saving their customers as much as a $2000-$4000 on repair bills.
When we started with the client in 2017 they were running Google shopping and paid search ads in-house and had no SEO (Search Engine Optimization) program in place. The paid and organic search channels were not growing and they needed to free up time to work on other aspects of the business.
We revamped their shopping and search campaigns and implemented a comprehensive SEO program. As a result they saw 204% more conversions, 72% more revenue, and a 9.5% decrease in cost/conversion.
Besides a substantial increase in sales and profitability, the client has more time to work on business operations and the overall strategic direction of the company.
From the client - When I was first referred to Ten Thousand Foot View for help, I was the one running my ad campaigns and they were a mess. They worked but were not very efficient and I didn’t have time to keep up with them. Since we have been working with them we have expanded our advertising campaigns and they have become much more efficient. Not having to manage our ad campaigns has allowed me to focus more on other areas that are also important to growing our business.
366% Increase in Conversions
High Efficiency Heating & Cooling Inc. is a 12-year old HVAC business with multiple locations in the Greater Toronto Area (GTA). The company is the #1 Carrier Dealer in Toronto and maintains 9.9 Homestars, A+ Better Business Bureau, and 4.9 star Google review ratings. This and their over 10,000+ happy customers is a testament to their top-notch customer service.
When we started with the client in 2017 they were working with another agency. While the client was getting some leads from Google Ads, the cost/conversion was excessive and they were unable to scale up the lead volume.
We rebuilt their paid search campaigns cutting wasted ad spend, and improving creatives, keyword strategy, and targeting. Once the cost/conversion numbers were under control we were able to identify winning tactics and scale the campaigns for greater conversion volume.
Overall we managed to cut the cost/conversion by 62%, increase conversion rates by 673%, and generate 366% more conversions.
In addition to getting paid search on track, we’ve implemented profitable remarketing campaigns and grown the client’s organic search lead volume with Search Engine Optimization.
As a result the client gets a steady and predicable volume of high-quality leads and is able to further grow their business.
From the client - Ten Thousand Foot View is doing a great job with our campaigns. They are quick to respond to our urgent requests, even during weekends.
1,126% Increase in Conversion Volume
Quickcash4teststrips.com redistributes consumers’ unused diabetic test strips to diabetics in their local area. They sell excess test strips outside of their local area at a price that’s 75-80% lower than retail.
When we started with the client in 2013 they were generating all of their business through regional newspaper ads. Orders generated from these ads were on the decline. The client started testing Google Ads as an alternative.
The client first engaged with another agency that ran a number of targeted display ads (GDN) and generated no new orders.
We implemented paid search campaigns with Google Ads & Microsoft Ads, Remarketing via Facebook Ads, and Search Engine Optimization (SEO). The client saw an increase of 1,126% in conversion volume, a cost reduction of 79% per conversion, and increase in ROI of 267%.
The client’s business has been transformed into a highly profitable enterprise through thoughtful, strategic online efforts. All marketing activities are now closely tracked & optimized to achieve the ideal mix of order volume and profit margin. The multi-channel approach ensures a stable flow of orders despite fluctuations of individual ad platforms.
Online marketing has been so successful the client has ceased all other methods of advertising.
From the client - At the time I turned it over to them, the campaign had been both expensive and unproductive for months… within a short time my cost was way down and I was getting results for the first time. Now I am getting a steady stream of conversions at an economical price per conversion.
Reviews
the project
Google Ads & Facebook Ads for Diagnostic Equipment Co
"I’m impressed by Ten Thousand Foot View’s ability to manage multiple campaigns at the same time."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I work for Diesel Laptops. We provide diagnostic equipment and tools for the agriculture, construction, and commercial trucking industries.
What challenge were you trying to address with Ten Thousand Foot View?
We hired Ten Thousand Foot View to manage our Google Ads and Facebook Ads efforts.
What was the scope of their involvement?
Ten Thousand Foot View manages all of our Google Ads and Facebook Ads initiatives. We share our budget and target markets with Ed (Managing Director) and then he builds campaigns for us. He creates landing pages with content that we give to him. The landing pages collect data from our customers such as their contact information, which become leads for us.
What is the team composition?
We only work with Ed from Ten Thousand Foot View.
How did you come to work with Ten Thousand Foot View?
When I started at Diesel Laptops, the company already had a partnership with them. Our CEO developed a relationship with Ed when he first started the company.
How much have you invested with them?
We pay them a 10% commission on our ad spend. In the past, we’ve paid them anywhere between $3,500–$12,000 a month.
What is the status of this engagement?
We probably started working with them around January 2016, and we’re still working with them.
What evidence can you share that demonstrates the impact of the engagement?
Ed stays well under our target CPL (cost per lead). For another success metric, we also look at sales from those leads. Additionally, I calculate our ROAS (return on ad spend) from the leads that Ed secures. We’re currently at a ROAS of $26, which is great.
How did Ten Thousand Foot View perform from a project management standpoint?
We mostly communicate via email but Ed’s also happy to jump on a phone call at any time. He quickly responds to us. Ed also always provides exactly what we need from him and gives us clear expectations for what he’ll provide.
What did you find most impressive about them?
I’m impressed by Ten Thousand Foot View’s ability to manage multiple campaigns at the same time. Ed quickly pivots when we pivot, so he’s flexible. He also stays professional throughout the process. Ten Thousand Foot View's always looking at our campaigns and giving us strategies to lower our costs and increase efficiency.
Are there any areas they could improve?
No, I don’t think so.
Do you have any advice for potential customers?
Communication is key, so always keep the channels open. Also, set your expectations up front and make sure they do the same.
the project
Digital Advertising Services for Electronics Company
"They’re delivering the results that I want, which is why I’m happy."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the owner of an electronics company.
What challenge were you trying to address with Ten Thousand Foot View?
I hired Ten Thousand Foot View for effective advertising services.
What was the scope of their involvement?
Ten Thousand Foot View initially looked into our advertising initiatives and took a bunch of metrics. Their team then refined the ads until we had better conversion costs. They repeat that process every month.
What is the team composition?
I mainly work with two people from Ten Thousand Foot View. I mostly work with an account manager but also communicate with the owner every once in a while.
How did you come to work with Ten Thousand Foot View?
We found Ten Thousand Foot View through Reddit. I chatted with their owner and liked what he had to say.
How much have you invested with them?
As an estimate, we’ve spent between $20,000–$30,000 on their services so far.
What is the status of this engagement?
We began working with Ten Thousand Foot View in December 2018, and we’re still working with them.
What evidence can you share that demonstrates the impact of the engagement?
Ten Thousand Foot View continues to reduce our cost per conversion. They’re high-caliber experts with a lot of experience.
How does Ten Thousand Foot View perform from a project management standpoint?
Their communication and ability to meet deadlines are excellent. Their team’s always responsive and quickly finishes tasks in a high-caliber manner.
What did you find most impressive about them?
At the end of the day, it’s the results that I find impressive. They’re delivering the results that I want, which is why I’m happy.
Are there any areas they could improve?
No, not really.
Do you have any advice for potential customers?
I would recommend working with Ten Thousand Foot View. If you think a strategy won’t work, listen to their advice because they’re experienced.
the project
PPC Ad Management for Real Estate Investment Co
"I’m most impressed by their knowledge of systems."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO of House Buyers of America. We’re a real estate investment company.
What challenge were you trying to address with Ten Thousand Foot View?
We wanted to improve our paid advertising campaigns and needed another team to manage them.
What was the scope of their involvement?
Ten Thousand Foot View understood our business when they took over our accounts. As a result, they jumped right into them and made a lot of changes.
They manage our PPC campaigns via Google and Bing on a monthly basis. Their team keeps an eye on our accounts, which we weren’t able to do internally. Their team tweaks the accounts every day according to different ads’ performances.
What is the team composition?
I only communicate with Ed (Founder) who manages a team that supports our account in the background. However, he also recommended people outside his firm to tackle more technical projects.
How did you come to work with Ten Thousand Foot View?
Another real estate investment company recommended Ten Thousand Foot View. We wanted a company with real expertise that could effectively answer our questions. I could tell from our first meeting that Ed was knowledgeable. He gave us reasonable prices, and then we worked out a contract.
How much have you invested with them?
We’ve spent anywhere between $25,000–$50,000 a year on their services.
What is the status of this engagement?
We’ve worked together for several years now.
What evidence can you share that demonstrates the impact of the engagement?
Ten Thousand Foot View saves us a lot of time by managing our PPC campaigns. They have more expertise than us and constantly enhance our processes.
To measure our success, we look at the CPA and the number of leads received. They work within our CPA parameters and secure many more leads on a monthly basis. We’re constantly looking into the CPA for different campaigns.
How did Ten Thousand Foot View perform from a project management standpoint?
Their ability to meet deadlines and communication are great. They're responsive and give us candid advice. When they disagree, the Ten Thousand Foot View team respectfully explain their positions. Their team gives thoughtful reasons behind their recommendations.
What did you find most impressive about them?
I’m most impressed by their knowledge of systems. Ed always gives clear and concise answers to my questions. And, his team is able to execute.
Are there any areas they could improve?
I can’t think of any improvement areas. We’re happy with them.
the project
SEO & PPC for Nonprofit Organization
"The solutions they provided were unique and work really well for us."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the executive director at Furniture Bank which is a Canadian charity. We operate a business within our charity. We take high-quality donated furniture and give it to families that can’t afford home furnishings.
What challenges were you trying to address with Ten Thousand Foot View?
We needed someone who could provide marketing services and knew how to work with nonprofit organizations specifically. We were also in a fiscal crisis so we needed to bring our charity back into a positive place.
What was the scope of their involvement?
We went through our methodologies and identified what we were looking to change. They laid out some low-risk experiments where we could test out what changes would be successful. These included ads, adjustments to the purchase flow, and SEO. Where we saw success, we implemented the changes on a wider scale.
We had also received about $450,000 in Google grant funds. They helped manage that program and spend those funds appropriately.
What is the team composition?
My main point of contact initially was the founder. As their company grew, I was given a dedicated account manager.
How much have you invested in them?
We spent almost $500,000 with them.
What is the status of this engagement?
We started working together in February 2014, and our work is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
We saw a 30% increase in leads. Our clickthrough rate on our ads also improved greatly. We saw a 600% increase in our clickthrough rates. They’ve helped us make the best use of our Google grant funds.
How did Ten Thousand Foot View perform from a project management standpoint?
The projects we do are relatively small so they don’t require elaborate methodology. Most of the time we discuss over the phone to agree on projects. They’ll then execute what we’ve agreed upon within a few days. They always deliver on time. Their team also provides a narrative report on our digital metrics.
We also use Slack and Basecamp.
What did you find most impressive about them?
Their flexibility and willingness to understand our industry was impressive. They were able to merge our charity and social enterprise aspects. The solutions they provided were unique and work really well for us.
Are there any areas they could improve?
No. They’re a partner that works with us to customize solutions and make improvements.
Do you have any advice for potential customers?
Take the time to identify the main drivers in your firm. We were explicit about what motivated people. They do great work, but providing a lot of detail on how your company works helps them be successful.
the project
Google Ads Campaigns for Design Studio
"They've outlined key requirements but still have flexibility and understanding that things will evolve."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the Marketing Director for Spark Creative Marketing.
For what projects/services did your company hire Ten Thousand Foot View, and what were your goals?
We hired Ten Thousand Foot View to manage the Google Ads campaigns for Maui Pacific Tours with the goal of driving leads and online sales.
How did you select this vendor and what were the deciding factors?
I have worked with this team on other occassions. Based on that experience and their fit for this project we selected them for this account after doing a brief vetting of a few other firms.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
The scope of work involved the full build out of our Google Ad campaign and subsequent optimization of it. First they gathered detailed about our business, goals, and target customers. They built out the campaigns, presented, they provide mothly reporting and we have been optimizing together since.
How many people from the vendor's team worked with you, and what were their positions?
We collaborated with 2 team members. Craig was our Ad Manager and Ed was out Account Manager.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Setup was extremely quick. We were in a rush to get live, and they made it happen. Since then they have continuously worked with us to optimize ad spend with the primary goal of driving as many leads possible with the lowest possible cost per conversion. As we collected more data and increased our spend, we have been able to add new campaign types including remarketing and display.
Describe their project management style, including communication tools and timeliness.
Their communication is great. Very responsive. They don't create unnecessary hurdles. They've outlined key requirements but still have flexibility and understanding that things will evolve. They use tools for reporting the monthly performance, which while not flashy, give us the data we need to see. Communication happened by email and Google Meet.
What did you find most impressive or unique about this company?
The most unique thing about Ten Thousand Foot View is the owner Ed. He is extremely knowledgable, understands business strategy, processes, marketing, analytics, trends, tools, etc. He knows what he does not know, and will let you know when you need to bring in a 3rd party for a specific service area. In my extensive interactions with him he was extremely forthright and trustworthy.
Are there any areas for improvement or something they could have done differently?
For our needs of small-scale to mid-scale campaigns, their offerings and execution are a great fit.
the project
SEO & PPC for Appliance Hire & Consumer Lease Business
"Ed has succeeded where no one else could."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the CEO of an appliance hire and consumer lease business in Perth Australia. We have 10 employees and a turnover of about $2.5m
For what projects/services did your company hire Ten Thousand Foot View?
I had run my own AdWords campaign for some years and had tried to pass this task on to an agency on several occasions. Each time the results were worse than doing it in house.
Then Ed from Ten Thousand Foot View came along. His support has been fantastic. He has improved on my results. Ed keeps in contact and is responsive to our needs. And to make a good result even better, he is not as expensive as others we have tried.
What were your goals for this project?
To improve conversion and contain the cost of our AdWords.
How did you select Ten Thousand Foot View?
Trial and error, until a business acquaintance recommended Ed in 2016.
Describe the scope of their work in detail.
Ed runs our AdWords campaigns largely unhindered by us, but with regular reporting and consultation.
What was the team composition?
Ed as the principal has handled most of the work on this account personally.
Can you share any outcomes from the project that demonstrate progress or success?
Ed took over a well established and fine-tuned account that others had failed to improve. He has maintained a steady improvement in clicks and conversion whilst reducing the overall cost from 2016 to 2020.
How effective was the workflow between your team and theirs?
We have always had regular and effective communication and reporting.
What did you find most impressive about this company?
Ed has succeeded where no one else could.
Are there any areas for improvement?
The only room for improvement is that we should be more engaged. I sometimes think we let Ed down by relying on him too much. He has been so consistently reliable that we have become complacent.
the project
PPC Campaigns for Law Firm
"We have used them for 3 years and will continue to use them for all of our digital marketing needs."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the president of a corporate boutique law firm.
For what projects/services did your company hire Ten Thousand Foot View, and what were your goals?
We hired them to provide fully managed Google Ads pay per click marketing to expand our online presence and reach new potential clients.
How did you select Ten Thousand Foot View and what were the deciding factors?
We interviewed several digital marketing agencies and after those discussions we decided that Ten Thousand Foot View was the right fit for what we were looking for, with the right experience and price point.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Ten Thousand Foot View has provided a fully managed Google Ads pay per click campaign that has been operating for over 3 years. They created the ads for us, chose the keywords and designed the full campaign, and have been actively involved in managing and optimizing the campaign on a regular basis.
How many people from the vendor's team worked with you, and what were their positions?
2.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We have seen a significant and steady increase in new business leads, with a high degree of return on investment.
Describe their project management style, including communication tools and timelines.
Excellent communication and they always stick to their timelines.
What did you find most impressive or unique about this company?
They provide an exceptional level of customized and personal support and are always available to us to discuss ongoing changes and campaign maintenance.
Are there any areas for improvement or something they could have done differently?
None. We have used them for 3 years and will continue to use them for all of our digital marketing needs.
the project
SEO, PPC & SMM Services for Accounting Firm
"They know enough about our type of business to write effective ads and consistently perform above expectations."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We run an accounting firm in the bay area specializing in tax and accounting services.
For what projects/services did your company hire Ten Thousand Foot View?
We hired Ten Thousand Foot View to run our advertising across Google, Linkedin, and other channels. They optimize campaigns and report on effectiveness and also helped us set up our conversion tracking.
How did you select this vendor?
We found Ed through a common connection.
Describe the scope of their work in detail.
Ten Thousand Foot View runs our SEM campaigns which are primarily focused on Google ads and remarketing. They manage a set budget, optimize performance, write and evaluate ads, and target based on our criteria to bring in new clients. They have done so for almost 5 years.
What was the team composition?
We work with Ed and our account manager and have monthly reports and meetings.
Can you share any outcomes from the project that demonstrate progress or success?
We've consistently had a ROAS well over 3 and driven over $100k in new clients for our business.
How effective was the workflow between your team and theirs?
The team communicates really well with recurring reporting monthly and set meetings around those reports.
What did you find most impressive about this company?
The company is both cost-effective and really knowledgeable. They know enough about our type of business to write effective ads and consistently perform above expectations.
Is there any area for improvement or anything that could have been done differently?
Nothing I can really think of - I guess more communication is always a good thing but that's really the only thing that comes to mind.
the project
Search Engine Marketing for Notarizing Agency
"Everything has turned out better than we thought, especially at this stage of our program."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We are one of the leaders in the legal and notary public space. At this stage, I am the current CMO of the company.
For what projects/services did your company hire Ten Thousand Foot View, and what were your goals?
We where looking for an agency or organization to help us management or search engine marketing and bring us a greater return.
How did you select this vendor and what were the deciding factors?
TFV provided us first with an audit on weak spokes, as well as what we can do to improve our return. They were informative on our industry, and the new trends from Google Ads.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
General management of search engine marketing and monthly reporting.
How many people from the vendor's team worked with you, and what were their positions?
They assigned a project manager to report to us, and work with our team.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
As of new, we are achieving an acceptable ROAS and high number of leads. Everything has turned out better than we thought, especially at this stage of our program.
Describe their project management style, including communication tools and timeliness.
Great communication, done via email and calls.
What did you find most impressive or unique about this company?
They respond quickly and are accepting of feedback. TFV also follows up monthly with clients to make sure the projects are going well.
Are there any areas for improvement or something they could have done differently?
Nothing as of now.