Performance Digital Marketing - Help Business Grow

TechShu offers 360 degree digital marketing for all small or large businesses to get the best return on investment. We are here to promote your business online and get result in short period. We do things differently to achieve the goals, sometimes structural SEO, sometimes FB ads etc. The principles remains same but with every business the strategy and plan changes.

 
$1,000+
 
< $25 / hr
 
50 - 249
 Founded
2009
Show all +
Kolkata, India
headquarters
  • 2nd Floor, SDF Building Saltlake Electronic Complex Salt Lake, Sector V
    Kolkata, WB 700091
    India
other locations
  • 6 Hays Lane, London, SE1 2QG United Kingdom
    London, LND SE1 2QG
    United Kingdom
  • 1524 S Vista Ave STE 12, Boise, ID 83705, USA
    Boise, ID 83705
    United States

Portfolio

Key clients: 
Aditya Birla, Greenply, Dr Reddy's, CIPLA, SBI General, ICICI Securities, Ambuja Neotia, Exide, Suraksha Diagnostics, ABP, Cloud4C, MP Birla Cement, Hewlett & Packard (HP), Disha Eye Hospital, Utkarsh Small Finance Bank, Peerless Hotels, mjunction (Unit of Tata Steel & SAIL)
Event Marketing Campaign I L3C Image

Event Marketing Campaign I L3C

Challenges:

  • Executing the event marketing campaigns an within a timeline of 2 weeks 

Our Solution:

  • Created an event website within a week to generate leads
  • Generated leads by targeting niche audiences on Facebook & LinkedIn

Key To Success:

  • Asset creation within a short period of
time
  • Audience bifurcation and spending on the right digital channels
  • Performance Digital Marketing | Cloud4C Image

    Performance Digital Marketing | Cloud4C

    Challenges:

    • Generating organic traffic and leads
    • Implementing large-scale global campaigns with region specific targeting focused on lead generation
    • Providing ROI for the digital marketing activities 

    Our Solution:

    • Setting up and continuously monitoring of 200+ campaigns in different digital channels focusing on different
    geographical locations
  • Generating targeted leads from all across the focused business areas
  • Helped to increase quality leads by within 8 months while reducing the cost per lead
  • Result:

    • 919% increase in non-paid leads count in 8 Months
    • 139% increase in organic traffic within the same time frame
    • Increased quality leads by 217x within 8 months
    • Reduced the cost per lead by 80% in the 8 months of focused execution
    Performance Digital Marketing | Park Place Technologies Image

    Performance Digital Marketing | Park Place Technologies

    Challenges:

    • Increasing leads from the USA market

    • Exploring the other markets to increase the leads

    • Creating a campaign strategy to the reach & engage the potential target audience across their buying journey

    • Evaluating the campaign performance based on quality leads

    • Structuring the campaigns for different markets,

    aprart from the USA

    Our Solution:

    • Analysing the search market to identify the potential keywords that target customers usually search for the services
    • Analysing the competitor’s keyword and ad copy to understand their position in digital and their highest paying keywords

    • Preparing the campaign strategy for 6 months along with budget distribution across all channels

    • Implementing a complete tracking mechanism to track the ROI from different online campaigns

    • Creating a communication strategy for search, display & remarketing

    Result:

    • Increased the generation of qaulity leads by 4x
    • Reduced the cost per acquisition by 66% in ten months
    • The tracking goal was set up and the customer journey was mapped perfectly in the CRM
    Performance Digital Marketing | Unimark Realty Image

    Performance Digital Marketing | Unimark Realty

    Solution Provided:

    • Integrated Digital Marketing 

    Challenges:

    • To increase generation of quality leads
    • To execute SEO along with blogs for promotion
    • To increase fan base and engagement on the newly developed social media pages 

    Key Outcomes:

    • Achieved 35% more leads than the
    specified target along with improving the quality 
  • Branding – increased posts engagement without post boost or page like campaign on Facebook by 3x
  • Search Engine Optimization | Coleccion Berlin Image

    Search Engine Optimization | Coleccion Berlin

    Solution Provided:

    • Web Analytics
    • Search Engine Optimization
    • Content Marketing
    • Brand Building 

    Challenges:

    • Improving & fixing the issues with the website structure
    • Improving the discoverability for most of the relevant keywords
    • Improving & regularly adding of fresh content on the
    website

    Key Outcomes:

    • Organic traffic improved by 1,015% in 2 years
    • Reduced website bounce rate by 3x
    • Ranked the website in the first page of search results for the relevant keywords
    • Brought in additional sales from organic searches which was nil in the beginning
    Search Engine Optimization | Cash 4 You Image

    Search Engine Optimization | Cash 4 You

    Solution Provided:

    • Web Analytics
    • Search Engine Optimization
    • Content Marketing
    • Brand Awareness

    Challenges:

    • Structuring the website components
    • Improving the website pages indexing in Google search
    • Improving discoverability on the most relevant keywords
    • Increasing the number of enquiries and other CTAs
    through traffic acquired from organic searches

    Key Outcomes:

    • Improved organic traffic  by 132%
    • Improved the interaction on the CTAs by 2x
    • Improved the overall ranking of 5K+ positions for the keywords worked with
    Performance Digital Marketing | Berger Nepal Image

    Performance Digital Marketing | Berger Nepal

    Challenges:

    • Improving the brand's discoverability and awareness
    • Analysing digital buying behaviour

    Our Solution:

    Helped with organic growth:

    • Created a strong digital presence and ensured that there prospects found the brand when they actively searched on Google
    • Initiated the best practices to rank on high intent keyowrds and
    optimized them
    Performance Digital Marketing | AmbujaRealty Image

    Performance Digital Marketing | AmbujaRealty

    Solution Provided:

    • Integrated Digital Marketing

    Challenges:

    • Finding out & reaching the right target group
    • Focusing on only HNI leads according to the affordability of the property
    • Niche branding, targeted to the HNIs only

    Our Solutions Metrics:

    • Social posts featuring property
    details
  • Google display and search ads
  • Facebook banner ads and targeting to the HNI's
  • Location & language specific content marketing
  • Key Outcomes:

    • Generated 200+ quality leads with 1.5 months
    Search Engine Optimization | Dr Reddy's Image

    Search Engine Optimization | Dr Reddy's

    Challenges:

    • Increasing brand discoverability in the search engine 
    • Indexing pages on focused keywords for 170+ products

    Our Solution:

    Helped with organic growth:

    • The new transformed website has dependency on organic searchablity as there were major players in the market ranking way higher on keywords, advance strategy and technique helped to
    get more than 90%
  • They were not ranking for major keywords that people use while searching for their product and we improved it
  • We helped them with content ideas focusing on revenue generating focused keywords to attract organic leads
  • Key Outcomes:

    • We have started with customized advanced SEO strategies to point out the key action areas and planned systemic process with right KPIs. The overall KPIs became clear to the higher management
    • Ranking: With the Advance SEO techniques, we have been able to secure a growth of more than 80% on keyword ranking within the first 3 months. Where more than 20% of the keywords were in top 30 of the Google search
    • Visibility: Being a new comer in the digital space, we increased the impressions by 6x on api.drreddys.com
    • Traffic: With the continuous monitoring and planned execution the website got a record traffic growth of more than 104% within this 3 months
    • The researched onsite content suggestions has helped increase the click through rate by 200%
    • Onsite user journey had also been improved by the overall niche traffic due to the focus targeting of revenue generating keywords, where there was an increase of organic lead generation that has directly affected the business’s revenue
    Performance Digital Marketing | Kutchina Image

    Performance Digital Marketing | Kutchina

    Solutions Provied:

    • Lead Generation
    • Branding
    • Online Reputation Management

    Challenges:

    • Generating high quality leads
    • Reaching out to the right target audience to generate sales
    • Sanitizing the search market from fake listings & negative reviews

    Key Outcomes:

    • Investment
    to sales ratio achieved = 1:7
  • Maintained consumer connect by addressing complaints received across social media platforms
  • Removed 200+ fake lisitngs & listed all the authorised dealers & distributors
  • Official facebook page has grew by 381% in terms of fanbase in a year
  • Increased impressions to 5M+ in one year
  •  

    Reviews

    Sort by

    Digital Marketing Consultation for Real Estate Company

    "Their in-depth knowledge of the digital ecosystem and its dynamics are really impressive."

    Quality: 
    5.0
    Schedule: 
    4.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    June 2019 - June 2020
    Project summary: 

    TechShu provided digital marketing solutions to a real estate company. The team focused on improving the website traffic, creating and running campaigns, and providing SEO services as well.

    The Reviewer
     
    201-500 Employees
     
    Kolkata, India
    Sudarshana Dutt
    Marketing Communication, Ideal Real Estate
     
    Verified
    The Review
    Feedback summary: 

    Thanks to TechShu's effort, the client experienced an increased number of traffic and prospects. The team also managed to improved the campaigns' conversion rate. They were collaborative throughout the project, working with the stakeholders to guarantee the best results.

    The client submitted this review online.

    BACKGROUND

    Please describe your company and your position there.

    I'm the marketing communication for a company which predominantly works in real estate sector along with fitness and logistics.

    OPPORTUNITY / CHALLENGE

    For what projects/services did your company hire TechShu?

    Was looking for a professional agency who can work for the digital marketing solutions for the group. Hired Techshu , through a multi agency pitched, where there bottoms up solution approach fascinated us and supported our decision to hire them as our extended Digital marketing partner.

    What were your goals for this project?

    We wanted to create a more conducive digital experience for our customers. Along with the same highly optimized digital campaign to generate leads and conversions was what we were looking at.

    SOLUTION

    How did you select TechShu?

    We selected Techshu through a multi agency pitch, where they excelled through their approach in delivering results.

    Describe the scope of their work in detail.

    Techshu has to take care of the company's digital interface, by maintaining hygiene, increasing traffic, ideating and creating campaign and running the same on digital media. Also take care of SEO and ORM for the company.

    What was the team composition?

    Good team strength to care care of the all the actiities mentioned under the scope of work. The assigned account manager is responsible and prompt.

    RESULTS & FEEDBACK

    Can you share any outcomes from the project that demonstrate progress or success?

    The digital campaigns created and run by Techshu fetched us, good traffic and prospects. The conversion rate has also improved to a great extent from digital media.

    How effective was the workflow between your team and theirs?

    We work as a team from both ends and also involve other stakeholders from outside for a better coordination of work.

    What did you find most impressive about this company?

    Their in-depth knowledge of the digital ecosystem and its dynamics are really impressive.

    Are there any areas for improvement?

    Focus more on meeting timelines.

    4.5
    Overall Score
    • 4.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer