Stratedia

BACKGROUND

Introduce your business and what you do there.

I’m the owner of Integrity Heating Services. We do chimney services, wood stove installments, and other related services.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratedia?

We needed to find a way to increase our overall number of customers. Because our business is seasonal, we needed to find a way to get as many customers as we can in the offseason, so when the busy season comes around, we have work throughout the whole season.

SOLUTION

What was the scope of their involvement?

Stratedia set up our website as well as optimized our SEO searches in order to drive traffic to our website and generate leads. 

What is the team composition?

I worked exclusively with Steve (Founder). 

How did you come to work with Stratedia?

I used to work with Steve at a previous company. One day I saw a news clip about his company, and I still had his phone number, so I contacted him. From that point on, we got together, had a meeting, and made a plan. 

How much have you invested with them?

We spent around $3,000.

What is the status of this engagement?

We worked together from March–September 2020, until I got enough business that I didn’t need Stratedia’s services anymore.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We saw a large increase in traffic to our website, and a lot more phone calls. We drew over 150% more customers than we did last year, more than doubling our business. 

This offseason, once things slow down, we’re planning to reconvene and take a look at how much new work we can take on, if any at all. If it comes time to take on more work, Stratedia will be the first call I make. 

How did Stratedia perform from a project management standpoint?

We communicated via emails and phone calls, touching base pretty regularly. Steve always got back to me pretty quickly, usually within a few hours. We’d discuss our messaging, our strategy, and if there are any changes we needed to make. 

What did you find most impressive about them?

Just the knowledge that the work they’re doing is bringing attention and customers to our business. It really puts my mind at ease, and gives me the time to focus on running my own business. Knowing Stratedia is there keeping my customers engaged gives me peace of mind. 

Are there any areas they could improve?

I don’t think so. It’s very easy to work with Stratedia. 

Do you have any advice for potential customers?

Be clear and concise about what you want to accomplish.

BACKGROUND

Introduce your business and what you do there.

I own an advertising agency that represents car dealers across the country.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratedia?

We wanted to improve our online presence through SEO for several of our dealers’ websites.  

SOLUTION

What was the scope of their involvement?

Stratedia has created blog posts with SEO-friendly content, built backlinks, and created a consistent online presence. They’ve also worked on the schema of our websites and have consulted on how to effectively market our stores online.

What is the team composition?

I work with one person on their team.

How did you come to work with Stratedia?

We were working with another SEO partner but were really disappointed with their work. I’ve worked with Steve (Founder) before and know that he is extremely knowledgeable, so I reached out to him for help. '

We have 10 websites that we need help with, so when we were considering different partners, we let Stratedia manage three sites, and the other company manage three sites. Over the first 90 days, Stratedia clearly outperformed their competitors. We’re going to slowly hand over the remaining sites to Stratedia.  

How much have you invested with them?

We’ve spent about $12,000.

What is the status of this engagement?

We started working together in July 2020 and continue to work with them.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I measured them based on engaged traffic on our sites. Steve has done a better job than the four other companies I’ve worked with before.

How did Stratedia perform from a project management standpoint?

We communicate via email, text, and phone. Steve is constantly in contact with us. Right now, he’s only a phone call away. I feel like we have 100% of his attention when we need it. I really appreciate the personalized service they provide.

They provide monthly reports that review all the sites they’re responsible for. If anything comes up, we meet quickly. Steve will reach out to me if something is going on as well.

What did you find most impressive about them?

Their results compared to other SEO providers are really outstanding. At the same price point, he provides better results than any other agency.

Are there any areas they could improve?

No, there isn’t.

Do you have any advice for potential customers?

I’ve already referred a partner of mine to Stratedia and told him that Stratedia is in the top 10% of vendors. They’ve come back to me to say they’ve been nothing but happy with Stratedia’s service too.

BACKGROUND

Introduce your business and what you do there.

I’m the owner of a medium-sized direct mail house. We direct specialty direct mail programs, mostly for multi-location retailers, restaurants, and service businesses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratedia?

We did entry-level SEO work on our website, especially earlier in our company’s history. It was quite effective. However, as Google evolved, we faced more competition and needed to change our techniques.  

SOLUTION

What was the scope of their involvement?

Steve (Founder) asked questions about our services, our competitors, and what differentiated us from the competition. He also asked about what most people want from us. After looking closely at our efforts, Steve quickly identified that the techniques used on our site were actually counterproductive and then quickly corrected them.

Stratedia cleaned up our PPC campaigns and worked on our social media profiles. They also rebuilt our website, adding about 85 pages in 60 days.

What is the team composition?

I directly work with Steve.

How did you come to work with Stratedia?

One of my clients said that he didn’t quickly receive approval to reengage us because a company did an amazing job on his online presence. I asked my client to share the company’s name, and he introduced me to Steve.  

How much have you invested with them?

We spend around $2,500 a month on their services.

What is the status of this engagement?

I started working with Stratedia in June 2020, and it’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

We're just a couple of months into the engagement, and Steve manages our expectations. However, we've already seen respectable improvements.

For metrics, we’re focusing on PPC traffic because it takes time to move a search term from page 150 to page one. We have a short term PPC goal, which has gone well. We’ve been writing orders from that effort. Steve also updates me once a month on the progress of our search terms. Those have all moved along at a nice clip.

How did Stratedia perform from a project management standpoint?

Steve is customer service forward. He’ll accept a text, email, or call. He responds at night and on weekends. He’s available when I need to talk to him.

What did you find most impressive about them?

I’ve worked with a lot of SEO agencies. Stratedia seems to be the only agency that really understands SEO. I’m also impressed by their communication. A lot of companies will just take your money, and you’ll never hear from them again.

Are there any areas they could improve?

No, I can’t say there’s an area for improvement at this point. Stratedia’s one of my better vendors.

Do you have any advice for potential customers?

Identify your goals and objectives before you start the project. I don’t think Stratedia can do the best possible job if they don’t understand where you want to go. It’s difficult to build a program to meet someone’s expectations if they don’t even know their expectations.

BACKGROUND

Please describe your company and your position there.

I am the co-owner of A Cut Above Hair Design, LLC, My role is all the marketing and technology for the company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stratedia?

Complete re-design of current website and SEO

What were your goals for this project?

A user friendly, more intuitive website with a shopping cart. Also where clients could download information and potential employees could fill out a summary application. Integrate Online Booking. SEO to drive more results from the local area

SOLUTION

How did you select this vendor?

I came to Stratedia after experiencing total frustration with companies that say they will do something and don't do it but want to get paid! I found Stratedia through Google and decided to call and set up an appointment

Describe the project in detail.

A complete re-design of the website with a shopping cart. SEO optimization to drive more results from the local area

What was the team composition?

Steve was the only member for collaboration on Stratedia's side, along with Glenn & Paula Peltier from A Cut Above

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The new website was launched within 2 months and we got immediate results from clients

How effective was the workflow between your team and theirs?

A nice smooth process

What did you find most impressive about this company?

They do what they say and work on it until its right!

Are there any areas for improvement?

No

BACKGROUND

Please describe your company and your position there.

Whether you need excavation site work, dumpsters, junk removal, tree removal, hydroseeding or commercial snow removal, we have you covered. 

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stratedia?

We had been working with a major corporate company who handled or website and seo. We were not thrilled with the results so we looked to someone local who we could have a personal relationship with, One of my closest friends recommended Steve at Stratedia.com so we started with him.

What were your goals for this project?

The goal of the project was to not only give is a good looking website but we needed to rank for the services we offered which we weren't currently doing.

SOLUTION

How did you select this vendor?

Recommendations and thank goodness we got them and we listened to them!

Describe the project in detail.

Give us a website people would utilize and that would deliver leads. As Steve likes to say, we aren't close to the final product yet but we are head and shoulders above the competition.

What was the team composition?

Steve at Stratedia and our team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

In a very short time we have made huge strides in seo rankings compared to our time with a well known corporate company.

How effective was the workflow between your team and theirs?

If we call Steve at Stratedia, he answers the phone right away or gets back to us immediately. This type of relationship is rare which is why we appreciate this local relationship so much.

What did you find most impressive about this company?

Follow thru. Again we have worked with alot of people. However, if Stratedia tells you they are going to do something they will do it and give you the why behind it. This is very rare and the results speak for themselves. There are no broken promises.

Are there any areas for improvement?

None we have found.

BACKGROUND

Please describe your company and your position there.

I am the owner of BP Builders. We are a construction company located in Waterford CT. We specialize in Residential Roofing, Commercial Roofing, Gutters and Remodeling.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stratedia?

I hired Stratedia to get my business to show up in Google.

What were your goals for this project?

I wanted to hire someone who could get my website to rank higher and get me leads.

SOLUTION

How did you select this vendor?

I searched online for a local company. Stratedia came up at the top of the page. I called the number and within a few days met Steve for an in person meeting.

Describe the project in detail.

We had worked with another company who claimed to be web designers and seo experts but we were never really happy with how it looked and we never got any calls. Steve wanted to redesign the website to make it a marketing machine.

What was the team composition?

Steve worked with myself on this project but really he grabbed the bull by the horns and knocked it out of the park.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

I have honestly been blown away by the number of leads that consistently come into my email and phone thru 100% seo. To date we have not spent money on ppc or other advertising so i know what we are doing has been extremely successful.

How effective was the workflow between your team and theirs?

Working with Steve and Stratedia is tremendous. Anytime I have a question, need something added to my website, or anything else I call Steve and he picks up right away no matter what time of day it is.

What did you find most impressive about this company?

I found Steve's professionalism very impressive. I appreciated the way he was able to explain how seo worked, the process and over time how we would see big gains. Everything he told me has come true. I continue to find working with him very easy and have enjoyed growing with him.

Are there any areas for improvement?

N/A

BACKGROUND

Introduce your business and what you do there.

I own a gourmet kitchen store and a gift boutique.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratedia?

Having two stores, I don’t have a lot of time to spend on online efforts. We needed help with our digital marketing strategies.

SOLUTION

What was the scope of their involvement?

We came to Stratedia with just a landing page for both websites. Initially, their work focused on our kitchen store but now their team supports our gift boutique too. They redesigned both platforms and implemented event calendars. Our team did little with our Facebook and Instagram accounts, so they improved those platforms. Their team set up newsletters and manage SEO efforts.

What is the team composition?

I work with Steve (Founder, Stratedia).

How did you come to work with Stratedia?

Steve and I worked together at a telecommunications company. When he transitioned to providing digital marketing services full time, we got in contact. I decided to give Stratedia a shot. Steve does a great job.

How much have you invested with them?

We spend about $1,500 a month with Stratedia.  

What is the status of this engagement?

We started working together in March 2019, and the engagement’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Stratedia's efforts save me a significant amount of time. Steve reports monthly on his team’s SEO efforts and the trends are positive.

How did Stratedia perform from a project management standpoint?

Generally, we text each other to get in contact. There are times when we tell him that we’ll complete a task but then don’t. He reminds us and keeps us in line, which is a hard job.

What did you find most impressive about them?

Stratedia designed two beautiful websites for us. I’m pleased with them.

Are there any areas they could improve?

Everyone can improve in some form but Stratedia does a good job. If there’s ever an error, we communicate about them and Steve makes the correction right away.

Do you have any advice for potential customers?

Trust Steve. He knows his business well and gives good advice. If you don’t know social media well, he may assign tasks that seem counterintuitive but they're usually the right move.

BACKGROUND

Introduce your business and what you do there.

I’m the co-owner of KraneWorks. We’re a 24-hours crane rental service. We offer all different varieties of cranes for construction purposes.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Stratedia?

I needed to dominate local markets but didn’t know how to do so.

SOLUTION

What was the scope of their involvement?

Stratedia built my website and provides SEO services to build my ranking on Google. Steve (Founder, Stratedia) spent the time to understand my goals, target audience, and services. Based on that information, he built a marketing strategy to target those goals. He also creates content for social media platforms including Facebook, Twitter, and Instagram.

What is the team composition?

I work with Steve.

How did you come to work with Stratedia?

A colleague recommended Stratedia. As a new business, we started with a lower budget to just get my brand in the market. We put together a financial package that worked for me at the time. When I was ready to expand, we increased the range. It was a smooth transition.

How much have you invested with them?

Each year, I spend between $5,000–$10,000 on Stratedia’s services

What is the status of this engagement?

We began working together in May 2018 and our engagement’s ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

I’m happy with the work that Stratedia does.

How did Stratedia perform from a project management standpoint?

We communicate by email. Steve sends me an alert as soon as he receives them, so we usually touch base within 24 hours. There’s usually no downtime. He’s also flexible.

What did you find most impressive about them?

Stratedia’s integrity distinguishes them from the competition. When Steve says that he will do something, he does it. He’s a good guy.

Are there any areas they could improve?

No, not as far as I’m concerned.

Do you have any advice for potential customers?

Call them. Tell them exactly what you need. Ask Steve if he can build a package to fit your financial needs.

BACKGROUND

Please describe your company and your position there.

I am a graduate of Bryant College and have co-owned Precious Memories Preschool since October 4, 1999. On January 10, 2019 I became the sole owner of the facility on Sandy Hollow Road and slightly changed the name to Precious Memories Preschool of Sandy Hollow. Our center located at 195 Sandy Hollow Road in Mystic, Connecticut, comes with a decade’s old reputation for high-quality childcare, a loving and talented staff; as well as, a clean, well maintained and home-like environment. In 2020 we will be opening five more infant/pre-toddler classrooms with an addition to our building located at the back of our site. I am so excited to navigate yet another progressive adventure here at Precious Memories and, together with my team, continue to serve the needs of the children and their families of southeastern Connecticut.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stratedia?

We contacted Steve at Stratedia to essentially help us rebrand our business digitally with a new website, SEO and social media.

What were your goals for this project?

Band ourselves at Precious Memories Preschool of Sandy Hollow and quickly get us ranking in the search engines and overtake our competition.

SOLUTION

How did you select this vendor?

We have had a few different website providers in the 20 years we have been in business. When it came time to hire someone to help us rebrand we went with Steve because of how he explained the process to us. I don't understand digital marketing at all but Steve was able to explain it to me in a way I understood it.

Describe the project in detail.

Steve redesigned our website fro something that looked like a powerpoint presentation to this amazing visual experience. We continue to get compliments on it. Steve has done an amazing job getting us to rank in Google for the words that we want to most importantly our name.

What was the team composition?

My administration team worked with Steve to make this successful. However, Steve is usually the one coming to us with ideas and ways we can increase our presence.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been blown away by the impact of our campaigns, the service provided by Stratedia and the return on investment.

How effective was the workflow between your team and theirs?

Since we have been working with Stratedia our wait list has gone from 10 to over 100.

What did you find most impressive about this company?

I have never worked with a vendor who followed thru on everything they said they would. Stratedia has done that and more. We consider Steve as part of our team and an integral part of our success.

Are there any areas for improvement?

I don't see how there could be.

BACKGROUND

Please describe your company and your position there.

We were being approached by several digital companies about redesigning our website and getting us more leads. We went with Stratedia because Steve had a unique way of breaking down the various aspects of seo so we could understand it and why having a modern website was so important. He really made us feel comfortable, and we knew we would always be dealing with the owner.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Stratedia?

We hired Stratedia for website design and search engine optimization.

What were your goals for this project?

Our goals for the project were pretty basic, give us a better visual online presence and get our website and presence to bring us business.

SOLUTION

How did you select this vendor?

As I stated above, we interviewed several vendors. We went with Steve because we felt we could trust him. He is from our community and were able to research his company after and found similar contacts who all backed him up. It is definitely one of the best decisions we have made.

Describe the project in detail.

Simply put, bring my business to the forefront in way people want to do business with us.

What was the team composition?

We work with and deal with Steve on a weekly and monthly basis. He is the one we share ideas with, email pictures too and meet with.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have seen a huge increase in our lead flow. The big difference compared to some of the third party lead providers we were using before is of the quality of the lead. We get a good amount of leads from our own presence on a consistent basis. Are closing ratio on these leads is thru the roof compared to other leads we receive. It is not only making us money but saving us time and money.

How effective was the workflow between your team and theirs?

Huge. Our business is consistently growing.

What did you find most impressive about this company?

We have worked with a lot of companies who sell you on a dream. When we met with Steve he was straight forward, took us through the whole process and made us understand the process and the path to success.

Are there any areas for improvement?

I dont think so. We are looking forward to another year of success.