Sociallyin

Introduce your business and what you do there.

I’m a partner at a digital marketing firm that specializes in lead generation with automation on LinkedIn.

What challenge were you trying to address with Sociallyin?

We were trying to find the correct culture fit with a business we could work with independently for white labeling.

What was the scope of their involvement?

They really got us moving toward Google search and SEO when we got our website up and running. When we started with them, we set up one way and then switched it up six months in. They were adaptable to our situation.

What is the team composition?

We work with three people: two of the owners and one sales resource. These are the top people on their team.

How did you come to work with Sociallyin?

We found them via Google search. After talking to multiple companies, it was clear that Sociallyin was the right fit for us. We were trying to obtain open communication, constant availability, and fast responses to changes whenever we needed to deliver something that was different from what we expected.

How much have you invested with them?

We’ve spent around $50,000­–$100,000 with them.

What is the status of this engagement?

We’ve been working together since January 2021.

What evidence can you share that demonstrates the impact of the engagement? 

We wanted to get to the top of the search results, and Sociallyin brought that to fruition pretty quickly.

The thing we love most about them, however, is the automation software that they provide to use with LinkedIn. Once I receive a connection request, about 40–50% of people are either interested in connecting or actually connect. Other types of marketing (mail, PPC) provide a much lower rate of connection.

How did Sociallyin perform from a project management standpoint?

We didn’t have any formal project management, but we work together to figure out what direction to go in and how things should work. Everyone has been open with their communication and adaptable to any situation we find ourselves in. if we choose one path and it doesn’t work, we just move on to a different path.

What did you find most impressive about them?

Their communication is the biggest highlight. They’re always available and adaptable to everything. They’re a small to medium-sized business, but they do very well at always being available to us. We feel like we’re their number one customer. They always listen to what we need and adapt to it.

Are there any areas they could improve?

No, not that I can think of. We’ve had a great working relationship from the beginning.

Please describe your company and your position there.

I am a kind executive responsible for selling IT services into the manufacturing sector.

For what projects/services did your company hire Sociallyin?

MicroPulse struggled with utilizing old marketing techniques that were no longer working. Sociallyin provided LinkedIn marketing services that enabled us to reach many more prospects, as well as having the sales team work smarter.

How did you select this vendor and what were the deciding factors?

I selected Sociallyin because I had an existing business relationship with Lorenzo Johnson. Lorenzo is very customer service oriented, is a do-er, and he works tirelessly for his customers. I like that.

Describe the project in detail and walk through their service package.

Sociallyin set up a marketing campaign to drip MicroPulse information through LinkedIn. This information detailed MicroPulse‘s capabilities, and enabled MicroPulse to substantially build up their number of LinkedIn contacts. The customer contact for this project was the CTO, and we eventually spoke to plant managers throughout North America.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with the CTO, the CIO, and plant managers throughout North America.

Can you share any outcomes from the project that demonstrate progress or success?

We are just in the beginning stages of the project, and expect some financial results in the near future.

How effective was the workflow between your team and theirs?

The workflow for this project has been a challenge. We are able to get going on several projects quickly. Due to the nature of their manufacturing business, many schedule changes have had to occur.

What did you find most impressive or unique about this company?

This company has many plants in North America, and they have a Corporate goal of providing consistent IT and security throughout their company.

Are there any areas for improvement or something they could have done differently?

The project could’ve been improved by having biweekly scheduled meetings.

Introduce your business and what you do there.

I’m the marketing coordinator at Fras-le. 

What challenge were you trying to address with Sociallyin?

We hired Sociallyin to help us with our social media and graphics content. Our team was relying on our headquarters for graphic design, and we wanted to branch off, do something on our own, and find our own style. This was a challenge for us, but it was the route we were taking.

What was the scope of their involvement?

Sociallyin helps us with our social media and image needs. We also do our advertisements through them. Occasionally, we ask them to create graphics for different publications where we post content. Our main priorities are Facebook and Instagram.

We sometimes use the graphics for our LinkedIn channel, but that’s controlled by our headquarters in Brazil. Moreover, the team has also come out and done some photoshoots with us. Later on, the photos are sent to the publications. We use such images pretty much for anything. 

Sociallyin also works on our overall content strategy. We’ve discussed with them what subjects we want to focus on, so they create different content for those every month. The team also helps us out with our content calendar. That way, we can see what strategy performs best so we can move forward with it.  

What is the team composition?

We work with 4–5 people from Sociallyin, including Aubrey (Account Manager). She manages everything for us. Two other team members help us with campaigns and ads. Keith (Founder & CEO) also occasionally helps us with our campaigns, while Claire (Executive Administrator) does the accounting and other tasks related to pricing. 

How did you come to work with Sociallyin?

We researched online and found 3–4 companies that we interviewed to see if their services would work for us. Our industry was old school, so I looked for a team that could help us with new ideas. It helped that Sociallyin was located in Alabama. While we did nearly everything virtually, their location was beneficial when we needed to do photoshoots and similar activities. 

How much have you invested with them?

We invest around $35,000–$40,000 annually. On top of that, we spend around $500 per month for ads. We also do certain ads on the side for different projects. 

What is the status of this engagement?

We started working with them in April 2021, and the engagement is ongoing. 

What evidence can you share that demonstrates the impact of the engagement? 

Our graphics and content on Facebook and Instagram have tremendously evolved and done better. We’ve received compliments from internal people in our headquarters. Moreover, I keep an Excel spreadsheet where I can see data on how much we’ve grown since the engagement started; I can track the impressions, engagement, and viewers of our posts, along with page likes and followers. 

How did Sociallyin perform from a project management standpoint?

Sociallyin’s project management is great. We have a platform where we share all of our ideas and anything that we come up with — they’re prompt and responsive. Moreover, using the platform is simple and easy; in fact, it’s easier than email because everything is there. We have threads dedicated to different projects and recaps. Simply put, everything is highly organized. 

To communicate, we use Basecamp and Zoom meetings. We have meetings every other week. Meanwhile, we use Sprout to coordinate and schedule our posts. This tool helps us approve anything that Sociallyin puts out there. 

What did you find most impressive about them?

In general, everything runs smoothly. Our teams get along well, and their communication skills are great. If I don’t understand something, we make sure to bring it up in a call to discuss it further. 

On top of that, Sociallyin has been organized; they schedule things ahead, which makes the projects a lot less stressful for me. I don't have to worry too much about what needs to be done or what needs to be posted on the day. Overall, their organization and communication skills are a huge factor in our success with them. 

Are there any areas they could improve?

No, there aren’t any.

Do you have any advice for potential customers?

Ask questions. If you need to change anything in what Sociallyin puts out there, ask them to change it. They’re responsive, so give them as much explanation as you can on what you want. That way, they’ll work toward your goals no matter how much time it takes to do it. 

Please describe your company and your position there.

Our company offers credit repair services. I'm the Social Media and Influencer Strategist managing Lex and CR.

For what projects/services did your company hire Sociallyin, and what were your goals?

We wanted to revamp our YouTube channels. Clean them up, rank for strong keywords and overall build out a presence that will stop the outside noise of those other YouTubers "rating" us.

How did you select this vendor and what were the deciding factors?

We loved the work they've done for other companies/businesses and they (Claire & Nisha) had an amazing personality!

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

This was a bit before I took over, but I believe they did an audit for both brands and started coming up with content that would make us more appealing. It was all based on competitor analysis, SEO, etc. At this point, they present to us social ideas in a buffet format and we choose what makes sense.

How many resources from the vendor's team worked with you, and what were their positions?

We've worked with the creative director, production, SEO and I think that's it.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We found out the other day that our YouTube videos for CR pop up when you look up Creditrepair.com. So that's huge! I also believe that there have been increases in engagement as well.

How effective was the workflow between your team and theirs?

Since taking this side over, we have had monthly meetings and ongoing communication via Basecamp.

What did you find most impressive or unique about this company?

They have a lot more to offer than what we are asking them. It's always great to work with a company that isn't just one-sided and understands other dynamics!

Are there any areas for improvement or something they could have done differently?

I don't think so!

Please describe your company and your position there.

I work as a Marketing Manager for a paint remanufacturing company based in California.

For what projects/services did your company hire Sociallyin, and what were your goals?

Digital marketing and social media content. The goal is to gain more social media presence and brand recognition.

How did you select this vendor and what were the deciding factors?

We searched online and found a few candidates. We then asked for a proposal and made comparisons. Sociallyin's proposal had the most comprehensive presentation and offered us a program that we feel had a better value for money.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

I initially provided the basic information about the company and the brand for them to come up with a proposal suited to our needs. And then we arranged a meeting with the Founder/Owner to better understand the story of our company and the goals we are aiming for.

How many resources from the vendor's team worked with you, and what were their positions?

We were provided with a great team that are assigned a specific task for the different needs that we have. We have an Accounts Manager, Ads Manager, and a design team.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We have been consistently gaining likes and followers on our Social Media and established our Google Ads.

How effective was the workflow between your team and theirs?

The platforms Sociallyin provided us like Basecamp and Sprout Social are very effective in contributing to the efficiency of our communication. We also have bi-weekly meetings to go over progress or issues.

What did you find most impressive or unique about this company?

They are very hands-on and have exceptional communication skills. We are very happy with the quality of work there are doing for us.

Are there any areas for improvement or something they could have done differently?

None so far.

Please describe your company and your position there.

I'm the marketing manager at the solar company that serves in Inland Empire California.

For what projects/services did your company hire Sociallyin, and what were your goals?

We are focusing on social media strategy to improve our brand and market share. Sociallyin is the best fit that has great strategy planning and implementation for our project.

How did you select this vendor and what were the deciding factors?

We search online and have couple meeting to identify what is the best fit for our goal. With all the experiences that shows through the conversation. We decided move on with Sociallyin.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

First we share our company assets to make sure each party have the necessary information on Facebook, LinkedIn, and other social media platforms. Second, we start to identify the needs of our brand, such as new branding strategies and what we should improve on lead acquisition by using new tools such as Demand IQ and Sprouts.

How many resources from the vendor's team worked with you, and what were their positions?

We work directly with account manager and social media manager. There is also a well support graphic design team for our video projects and graphic needs.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our campaign start to gain 400% increase on impressions and audiences are getting to know who we are. The leads start to increase from original 15 qualified leads to 40.

How effective was the workflow between your team and theirs?

It helps us ease the workflow in the marketing department. We can focus on planning and implementation.

What did you find most impressive or unique about this company?

I appreciate their unique team culture and commitment to our success.

Are there any areas for improvement or something they could have done differently?

I think we should spend more time on the industry analysis.

Please describe your company and your position there.

I am the marketing director for a company that sells hangover prevention patches.

For what projects/services did your company hire Sociallyin?

We needed someone to curate, create and manage our social media platforms. we especially wanted someone to manage our growing community.

How did you select this vendor and what were the deciding factors?

I searched and held meetings with different agencies and found this comp[anies price and scope competitive and their work to be of above-average quality.

Describe the project in detail and walk through the stages of the project.

Once we met with all the team members, socially in got to work creating our tone, voice and social media strategy.

How many resources from the vendor's team worked with you, and what were their positions?

I worked directly with one account manager, there was a team behind her.

Can you share any outcomes from the project that demonstrate progress or success?

I believe our platform gained followers in our demographic and that the content improved the face of our business. the community management was great and something that was above and beyond my expectations.

How effective was the workflow between your team and theirs?

The workflow was good once we got it nailed down. Approval via sprout was convenient.

What did you find most impressive or unique about this company?

I was impressed by the quality of the account manager — she really put a lot of time and effort into our project.

Are there any areas for improvement or something they could have done differently?

I would have loved to speak more with the content creators and have more of a hands-on role with content creation and production. A content calendar to map out future and expected topics would have been great as well.

Please describe your company and your position there.

I am the marketing director of a business services firm.

For what projects/services did your company hire Sociallyin?

We hired Sociallyin to manage our Linkedin ads from creative to the placement and ongoing oversight.

How did you select this vendor and what were the deciding factors?

When I came onboard in my role, they had already been in talks with leadership in our company so I carried that through to hiring and onboarding Sociallyin.

Describe the project in detail and walk through the stages of the project.

I briefed them on the details of our business and waited for them to present their ideas for how to reach our audience on Linkedin. When I signed off on that strategy, I then waited for them to present creative I could sign off on. We didn't get to the point of activating our ads before we pivoted away from Sociallyin.

How many resources from the vendor's team worked with you, and what were their positions?

I interfaced with three people throughout the process. A partner, an advertising strategist, and a marketing manager.

Can you share any outcomes from the project that demonstrate progress or success?

Unfortunately, we never go to the point of launching our ads.

How effective was the workflow between your team and theirs?

The process of pitching to us promised a timeframe of two weeks in order to prepare ads after briefing. Two months later, we had not been able to sign off on any ads because they did not listen to our feedback or follow their own strategy that I had signed off on.

Are there any areas for improvement or something they could have done differently?

It's hard to tell what went wrong. Maybe we should have been given more experienced people for our account? I would have said perhaps they just aren't experienced enough in our industry, but that doesn't explain the lengthy periods of waiting without communication or delivery. They are nice people and I'm sure they excel in marketing more mainstream products like CPG. We are B2B consultants serving the US government.

Introduce your business and what you do there.

I’m an executive at a startup company.

What challenge were you trying to address with SociallyIn?

We hired SociallyIn to help us handle our social media needs.

What was the scope of their involvement?

They helped us with content production, strategy, and execution. Everything was Instagram-focused, so they created posts and stories after helping to identify a target audience. We collaborated on coming up with a creative direction for these posts. The content was a mix of paid advertisements and organic pieces. 

What is the team composition?

We had one dedicated project manager who had several people working under them. They were our main point of contact. 

How did you come to work with SociallyIn?

We found them online and spoke for a while. They had the best proposal and their capabilities fit our needs the best. 

What is the status of this engagement?

Our engagement ran roughly from June 2019–January 2020. 

What evidence can you share that demonstrates the impact of the engagement? 

Based on the KPIs we were tracking, we saw a definite increase in engagement. When we began working together, we had around 300–500 followers and when we finished we were at 1,500–1,600. Based on that, they certainly increased our following and improved general brand awareness. 

How did SociallyIn perform from a project management standpoint?

They were good—everything went easily. Basecamp and Sprout Social were used to manage the efforts. 

What did you find most impressive about them?

The content they delivered makes them unique—everything was pretty creative. 

Are there any areas they could improve?

Sometimes, even though the content was good, the inspiration behind it wasn’t clear or as original. We would typically provide the creative inspiration and they’d execute, but I’d have liked to see more creative inspiration come from their end. 

Do you have any advice for potential customers?

Set creative guidelines very early. Make sure that you give them creative guidance and stay on top of the ideas they’re coming up with.

Introduce your business and what you do there.

I’m the practice manager of Forefront Dermatology.

What challenge were you trying to address with SociallyIn?

We had been trying to manage our social media presence with our in-house team, but it wasn’t going as well as expected. We hired SociallyIn to help us create relevant, timely content for our platforms to improve our presence.

What was the scope of their involvement?

SociallyIn began by helping us understand what our customer-base needed. They looked at our business and came up with a strategy. From there, their team took professional photos and videos of our staff and coordinated with our in-house team to make all of our materials match. They helped us with our email campaigns, Instagram, Facebook, and other social media platform postings. When we received comments and interaction on our accounts, their team handled the responses.

What is the team composition?

We worked with between 3–4 SociallyIn teammates, along with others behind the scenes.

How did you come to work with SociallyIn?

I believe someone on the SociallyIn team was a patient at our business, and we made a connection from there. After we explained our needs, they showed us the best approach and we hired them.

How much have you invested with them?

We spent in the $50,000–$200,000 range.

What is the status of this engagement?

We worked together from January 2018–May 2019. We’re now transitioning to a different, internal marketing team because we sold our business recently, so our work with SociallyIn has concluded.

What evidence can you share that demonstrates the impact of the engagement?

Our online presence has doubled or tripled since working with SociallyIn. If we could track where our new patients were coming from, we could more accurately measure the project. However, we feel it was a successful campaign and helped us grow in our visibility.

How did SociallyIn perform from a project management standpoint?

The process was streamlined between our teams. They always kept us informed on their progress and we knew what posts were being created. Their team established plans on a regular basis and updated us on any specials they were posting about.

What did you find most impressive about them?

Compared to previous vendors, SociallyIn was more professional to work with. They provided a personal touch and ensured they were involved in our office environment. The work they produced showed they had a clear understanding of our business.

Are there any areas they could improve?

I don’t think there is anything they could have done differently for us.

Do you have any advice for potential customers?

If you’re looking to increase your social media presence and do it in a professional capacity, SociallyIn is a great choice.