The World's Leading Social Media Agency
Developing ambitious famous brands, and brands with ambition to be famous.
With a team of over 400 global social media experts; we are innovative, driven and relentlessly creative.
Providing heritage, proof of concept and constantly seen as the perfect agency for the job.
We behave differently, representing a new and better way to approach campaigns.
Committed to solid branding, thoughtful social media strategies and wild ideas that get results.
headquarters
other locations
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115 W 18th StNew York, NY 10011United States
Focus
Portfolio
eBay, Pioneer, Red Bull, Co-op, British Red Cross, Henry Boot Developments, The Avocado Company, Buump Active.
Using Social Listening To Understand Key Audiences
Pioneer DJs a specialist music brand of the multinational Pioneer corporation.
Our task was to form an in-depth behavioural understanding of young social media users in the 13-16 demographic.
By implementing our revolutionary social listening techniques, we were able to form a definitive profile of Pioneer’s chosen target market.
Once this picture was formed, we created and advised on the exact kind of content and messaging this particular demographic interacted with most when utilising social media.
This priceless insight enabled the creation of high-impact, cost-efficient specialist campaigns that engaged music students and parents across the UK.
Supporting Multinational Social Media Campaigns
Our teams supported multinational seasonal global delivery campaigns for the world’s most recognised online marketplace, increasing engagement among potential customers.
By closely monitoring the social behaviours and browsing routines of both new and existing eBay customers, we were able to craft a carefully considered strategy that featured a combination of organic and paid content, all geared towards boosting engagement and UK delivery bookings.
Guided by our state-of-the-art social listening technique, every single piece of content we produced served a specific purpose in the customer journey, ensuring maximum impact and ROI.
Our results saw a content engagement increase of 62% paired with a 37% hike in bookings offered clear proof that our tailored content strategy was a hit with eBay customers.
Building Unique Organic & Paid Social Strategies
The Avocado Company provides world-class sourcing, packing and ripening to major supermarkets across the UK, in 2018 they tasked us with developing a social presence that translates to increased sales.
Driven by bespoke social-first content, we built a strategy that combined both organic and paid social that not only kept existing followers engaged, but tapped into brand new audiences that The Avocado Company was yet to reach.
Alongside considered community engagement, we ensured that all social channels provided genuine value, ultimately turning passive content consumers into regular customers and brand advocates.
Since taking over the social reigns, we’ve not only significantly boosted The Avocado Company’s social presence and sentiment, our partnership has also led to a whopping 30% increase in sales for the brand.
Utilising Relevant Influencers To Improve Reach
Founded by Boston marathon winner of the same name, the Ronhill brand has a history littered with design and fabric innovations that have furthered the cause (and comfort) of running globally.
Our innovative team was tasked with developing an influencer marketing campaign that would see us manage relationships with 50 socially active runners to celebrate the brand’s 50th anniversary.
By delivering unique, collaborative content across Instagram, whilst ensuring influencers matched our ‘brand-fit’ criteria we were able to successfully reach vast new audiences.
Social Republic Releases Groundbreaking First-Aid Quizbot For The British Red Cross
We teamed up with the British Red Cross to build and release a world first, first aid quizbot.
The British Red Cross’ quizbot has been launched to help parents learn life saving, first aid skills.
The quizbot covers key first aid topics including broken bones, burns and bumps to the head, with all sections designed to be completed within one minute.
Users will also be able to download and share the Red Cross’ quizbot course completion badges with family and friends.
The quizbot is available to access now on the Red Cross’ Facebook page.
James Reed, British Red Cross first aid spokesperson said: “Launching as part of our World First Aid Day campaign, the Facebook first aid quizbot is an innovative new way for parents to learn simple, life-saving skills in just one minute.
“We know that from recent research that whilst over half of parents have had to deal with an accident in the home, almost a third wouldn’t know how to help their child in a first aid emergency. With more parents at home with their children it’s as vital as ever to learn skills that could save a life.
“Lockdown has also seen parents juggling multiple responsibilities, that’s why we’ve found a way to make learning first aid quick, easy and fun.”
Ceo of Social Republic, Rob Illidge added “We’re delighted to have worked with the British Red Cross on this super incredibly exciting and important campaign.
“It’s a great accomplishment to have delivered a world first quizbot in time for World First Aid Day, and for an amazing charity such as the British Red Cross.
“The team has worked incredibly hard over the last few weeks to build the flow, incorporate assets and test the user experience.
“I’m proud of everyone at the agency for their dedication to this campaign.”
The Facebook first aid quizbot can be found at the British Red Cross’ Facebook Page. Send a message to the page to get started to test your knowledge and skills: facebook.com/BritishRedCross
Delivering Social Media Growth For Luxury Hotels
Challenge: Raise awareness of the Constance brand, increase social presence whilst boosting post engagement and website traffic.
Solution: Creating social content and activity that was relentlessly creative, fresh and innovative whilst promoting Constance’s genuine passion for hospitality.
Our teams also produced weekly blogging updates combined with community management to ensure we kept our finger on the pulse.
Result: By implementing new creative assets and regular content distribution, we increased followers by +449% and impressions by 98%.
In a 6 month period we have gained 25,994 followers and received 11.9m impressions across Instagram, Facebook and Pinterest.
Driving App Downloads With Targeted Paid Social
Our teams worked alongside Buump Active to drive downloads of an app dedicated to helping women who wanted to get back into fitness post-pregnancy.
To achieve significant downloads, we rolled out a content strategy that featured a blend of engaging, bespoke, original content, backed by highly-targeted paid social ads with a clear and distinct call to action.
To further enhance brand credibility, our influencer team created a network of authentic Buump Active ambassadors, allowing us access to a whole new audience that had been previously unreached by the business.
By aligning all three of these major social elements, in just three months we’ve been able deliver 10,000 downloads of the app, a number that’s rising every single day.
Reviews
the project
LinkedIn Strategy & Content for Branding & Design Company
"We were impressed with the strategic direction of the team and the outstanding content they produced. "
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Founder and owner of the business. We provide high-quality branding and graphic design to companies of all sizes. I am responsible for growing and developing the business.
For what projects/services did your company hire Social Republic™?
We were looking to increase the number of enquiries from social media, specifically LinkedIn and Instagram. The problem we had was not having the time to create and post high-quality content to our social media channels. We required an agency that could promote our work whilst developing unique campaigns,
What were your goals for this project?
We initially wanted the agency to develop a detailed social media strategy which would identify the platforms we should focus on and the plan to create content campaigns. We anticipated that this would save our teams time, whilst in turn creating new business enquiries.
How did you select Social Republic™?
We searched for relevant agencies, selecting three to develop pitches for our account. We were impressed by their approach to creating strategies and the concepts presented. We looked at experience, team and cost before selecting the agency. I was the main decision maker in this process.
Describe the scope of their work in detail.
The agency were first of asked to deliver a comprehensive strategy, which was presented on-time and offered lots of detail. We provided examples of our previous work which was included in initial content campaigns.
My role was to oversee the content going out, to approve or edit it using a third party platform. The agency was responsible for content creation and lead generation techniques on both LinkedIn and Instagram.
What was the team composition?
The team sized remained the same throughout campaigns and I worked directly with a dedicated account manager and two content creators.
Can you share any outcomes from the project that demonstrate progress or success?
Since working with the agency, traffic to our website increased by 64% with business enquiries improving by 32%. This was better than initially expected and we have been delighted with the results that we continue to work with the agency. We have seen a significant increase in social media engagement by our target market.
How effective was the workflow between your team and theirs?
The agency account manager has been a pleasure to work with. The team always complete tasks on-time and regularly provide ideas for new content campaigns. I always feel like I can get in touch with the team if I need to, and find the weekly and monthly reports to be effective.
What did you find most impressive about this company?
We were impressed with the strategic direction of the team and the outstanding content they produced. They are a personable and dedicated team. Having an understanding of our business has been indispensable.
Are there any areas for improvement?
I have been really happy with the work, and look forward to future campaigns.
the project
Content Creation & Paid Advertising for Avocado Importer
"Social Republic went over and beyond for us."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the Buying Manager at The Avocado Company. The Avocado Company sources, imports, ripens and packs avocados for customers in the UK.
For what projects/services did your company hire Social Republic™?
When looking for an agency we wanted to find someone who could help us with two main areas, social media strategy and content creation.
What were your goals for this project?
Our main objectives were to improve our overall brand recognition and then focus on improving engagement.
How did you select this vendor?
It was very important for us to find an agency that knew social media inside and out, who could not only increase our engagement on social platforms but then also convert this into website traffic and enquiries. We spoke with four different agencies based both in London and Manchester and felt that Social Republic were by far the best option for us.
Describe the scope of their work in detail.
Social Republic were commissioned to create organic content for all of our social channels. They developed a strategy that would keep our content fresh and engaging. They focused on content which was based around sustainability, recipes and remained responsive to the current news.
What was the team composition?
I've worked closely with a dedicated senior account executive, as well as with content creators and social listening teams. They're always a pleasure to work with and always one step ahead of others.
Can you share any outcomes from the project that demonstrate progress or success?
Social Republic went over and beyond for us. We were incredibly happy with the work they produced, especially with the development of the fan favourite ‘Alvaro’ the animated avocado.
How effective was the workflow between your team and theirs?
With one account manager, I found it easy to communicate during campaigns, with weekly and monthly reports making my life easier. Social Republic looked after all elements of task management, reporting, content output.
I was able to look at content ahead of it being posted and make any necessary amendments. Having access to content teams made it easy to create reactive content, with the team always providing ideas
What did you find most impressive about this company?
I was impressed by the agencies 'finger on the pulse' approach, understanding how to leverage social networks, and their ability to come up with ideas for campaigns ahead of time. The content produced matched our brand pillars and was timely, relevant, and engaging. They have grown our accounts over time and we're really happy to be working with them.
Are there any areas for improvement?
We would definitely recommend Social Republic to anybody looking for an agency which really spends time to understand your business journey, goals and audiences.
the project
Social Media Campaign for Luxury Furniture Company
"We were extremely pleased with the results and Social Republic’s creative flair."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Our furniture and staircase renovations combine the flair of the UK’s top designers with the time-honoured skills of traditional craftsmen, all brought together with your selection of materials, colours and finishes. As our company's Senior Marketing Executive I work in the brand's marketing team to deliver social media strategies and drive high-quality customer enquiries.
For what projects/services did your company hire Social Republic™?
To increase brand awareness, user engagement and generate new leads, improving our position as a leading supplier of luxury bespoke furniture.
What were your goals for this project?
To increase brand awareness, user engagement and generate new leads, improving our position as a leading supplier of luxury bespoke furniture.
How did you select Social Republic™?
After searching for established social media agencies we then selected a small number of candidates and selected Social Republic as the agency to work with for organic content campaigns.
Describe the scope of their work in detail.
Social Republic delivers fresh content themes and grid templates, and has provided a unique approach to organic campaigns, reaching new, engaged and younger audiences.
What was the team composition?
We have worked with a number of team members including the agency's account manager, senior graphic designer and content lead.
Can you share any outcomes from the project that demonstrate progress or success?
Social Republic’s carefully crafted strategy, which incorporated new content campaigns has provided a significant improvement of content campaigns across Facebook, Instagram and Pinterest. Through Social Republic’s organic-only campaigns, we have seen social media reach increase by 65%, engagement rates improve by 35% and followers figures rise by more than 10% each month.
How effective was the workflow between your team and theirs?
Workflow was extremely coherent and efficiently organised throughout the whole campaign. We were extremely pleased with the results and Social Republic’s creative flair.
What did you find most impressive about this company?
Their ability to create unique innovative content which saw an outstanding increase in both reach and engagement.
Are there any areas for improvement?
No.
the project
Social Media Content for Nonprofit Organization
"Their responsiveness and collaboration was outstanding."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
The British Red Cross is a charity who help people in the UK and around the world to get the support they need when crisis strikes. As social media officer my role is to plan, manage and analyse social media campaigns, working with internal teams and external agencies.
For what projects/services did your company hire Social Republic™?
To develop unique content to celebrate a momentous occasion in the charity's history.
What were your goals for this project?
To generate awareness with mass reach on social media, and to also generate engaging content to create a strong positive sentiment for our brand.
How did you select Social Republic™?
Having previously worked with the agency we believed they were the right fit for this campaign.
Describe the scope of their work in detail.
The agency's creative teams focus on producing nostalgic and historical content to engage older (30-65) Facebook and Instagram users across the UK, whilst guiding external paid agency campaigns.
What was the team composition?
Account managers from Social Republic worked alongside both British Red Cross teams and external agencies to ensure content was optimised for each network and delivered at the right time, on-time.
Can you share any outcomes from the project that demonstrate progress or success?
Unique content, delivered on time, taken from initial concept stage to delivery across global social networks to millions of users and charity supporters.
How effective was the workflow between your team and theirs?
Extremely effective, there was great communication and the campaign was completed on-time and within budget.
What did you find most impressive about this company?
Their ability to create unique, engaging content and liaise with multiple teams. Their responsiveness and collaboration was outstanding.
Are there any areas for improvement?
No
the project
Social Media Content Creation for Management Company
"I have been impressed by the experience, passion and personable approach of the Social Republic team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Marketing manager responsible for digital content and development of social media challenge.
For what projects/services did your company hire Social Republic™?
We were looking for an agency that could provide regular social media content for seasonal event campaigns, posting across LinkedIn, Facebook, Instagram and Twitter.
What were your goals for this project?
Our goal was to utilise an external agency that could provide reliable support; producing and posting content before, during and after specific city events.
How did you select Social Republic™?
Having searched for social media agencies we considered four in total, and were impressed with Social Republic's experience, passion and personable approach. I was personally responsible for selecting the agency we would work with.
Describe the scope of their work in detail.
Having selected Social Republic as our agency, we worked with them to develop a comprehensive social media content strategy which would help develop campaigns throughout the year and beyond. I work directly with their content team, who always provide me with ideas for campaign content. We then work together to bring those ideas to life.
What was the team composition?
I work mainly with four members of the content creation team, who have created graphics, animations and videos for our campaigns. I also work closely with an account manager who is dedicated to our account.
Can you share any outcomes from the project that demonstrate progress or success?
Social Republic has provided regular, scroll-topping content that has increased our output and engagement rates by 36%. We have seen a positive reaction by our followers and the general public to the posts created by the team.
How effective was the workflow between your team and theirs?
Every step of the process has been flawless. Our strategy was developed quickly and comprehensively covered the workflows in place. We have access to relevant platforms that help to ensure that content is creation on time, with our feedback, and maintain regular contact with teams.
What did you find most impressive about this company?
I have been impressed by the experience, passion and personable approach of the Social Republic team. They always produce incredible pieces of content and would recommend them to any brand manager.
Are there any areas for improvement?
We would love to work with them more often.
the project
Social Media Marketing for Events Services Company
"The quality of content output has been exceptional, both from a business and personal brand perspective."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Clear has been leading the way for events, video, motion graphics and design since 1985; working with household brands such as Pets at Home, Warburtons, PZ Cussons, M&S and Kellogg's.
For what projects/services did your company hire Social Republic™?
Our aim was to work with an agency to help improve our social media presence, with the aim of reaching marketing and communication professionals.
What were your goals for this project?
As a leading live events agency, our focus was to showcase our outstanding productions through innovative social campaigns.
How did you select this vendor?
Having worked closely with the team during our time on the NatWest Entrepreneur Accelerator programme, we commissioned Social Republic.
Describe the scope of their work in detail.
Once commissioned we took part in strategy planning and tone-of-voice workshops. This strategy document was developed and implemented by the Social Republic team, using as a guide for success.
What was the team composition?
I worked closely with senior account executives, content creators, graphic designers and members of the outreach/influencer team.
Can you share any outcomes from the project that demonstrate progress or success?
The Social Republic team developed a comprehensive social media strategy which incorporated organic, paid and personal branding campaigns, focusing on increasing content output and engagement on LinkedIn and Instagram.
How effective was the workflow between your team and theirs?
We found working closely with an account executive to be the right approach for us, having one person to contact at all times. It's also positive to have access to other members of the team at all times too.
What did you find most impressive about this company?
The quality of content output has been exceptional, both from a business and personal brand perspective. We have seen an increase in posts, reach, engagement and visits to our website. We would like to thank the team for their hard work so far.
Are there any areas for improvement?
No
the project
Solution Development for Nonprofit Organization
"Their ability to create this unique quiz bot in a short space of time to a high standard is impressive."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
British Red Cross is a charity who help millions of people in the UK and around the world to get the support they need when crisis strikes.
For what projects/services did your company hire Social Republic™?
The challenge was to create a solution that would allow users to learn first aid skills in under a minute, before increasing downloads of the BRC first aid app.
What were your goals for this project?
To educate the public on first aid skills whilst driving them to the First Aid Champions website.
How did you select Social Republic™?
After being referred by a supplier, seeing examples of their work on their website and speaking to the team.
Describe the scope of their work in detail.
The agency worked alongside our teams to create relevant ‘flows’ which would take their user through skill before leading them to a specific landing page.
From there they partnered with the brand’s external paid agency to develop a plan to retarget website visitors with ads to download the first aid app.
What was the team composition?
Social Republic’s creative team liaised with our social media team to create the chatbot.
Can you share any outcomes from the project that demonstrate progress or success?
A groundbreaking solution that has been utilised by thousands of users, and ultimately driven app downloads.
How effective was the workflow between your team and theirs?
Extremely effective, there was great communication and the campaign was completed in a short space of time.
What did you find most impressive about this company?
Their ability to create this unique quiz bot in a short space of time to a high standard is impressive.
Are there any areas for improvement?
No.