What were the results of the project?
The results were positive, and I'm happy with the value I received for my money. The site was simple, but I really liked the graphics she put together, and it did a good job of representing our company in the initial stages of the launch.
Do you have any statistics or metrics on the project?
I don't have specific metrics. The main KPI [key performance indicator] was time. She had our site up and running in around three weeks, which I was incredibly happy about.
Is there anything unique or special about Smashdeck Marketing that really makes them stand out?
Smashdeck is really on top of updated technology. Christina was always looking for the least expensive yet efficient tools for us to use and was always making suggestions. She is also open to handing off a concept that she had set up on other vendor sites, so that we could move forward and not feel handcuffed to her to a certain extent.
Looking back on the work so far, is there any area that you think they could improve upon or something that you might do differently?
The site itself was not very complicated, which was fine for us at first. As we grew as a company, we had to move on to more sophisticated developers. That takes nothing away though, from Christina's marketing and design skills, which are great.
What advice would you give a future client of theirs?
If I had taken the time to pull more specific examples of what I liked and compiled a portfolio for her, which may have helped reduce some of the back and forth time we had. Although I was grateful for the time she spent discussing it with me. It would have been helpful to be more specific at the start. You can't assume that they know what you like.