Mobile and web app development for business
Siberian.pro is a mobile developer with digital business management. We have been working remotely since 2015. Our company has a wealth of experience in iOS, Android and web-development: more than 90 big projects for 70 clients were developed from scratch. The company specializes in mobile applications. We also build web-services, neural network solutions, machine learning and VR solutions.
Siberian.pro is always ready to assist in the development of your business and provide one of the most effective services for custom software development. We have experience not only in developing, but also in digital marketing, QA and UI/UX.
You can check our portfolio and our marketing kit for non-NDA projects. We can provide feedbacks from our European and American clients. Our team takes care of our clients with love and support for the result.
Komsomolskiy ProspectMoskva 119146Russia
1076 S Santo Antonio Dr. K-2Colton, CA 92324United States
Fulldome.pro Co., Ltd., F!TService Ltd., Kengu24 LLC, EasyTen, AppForType, Depo.fm, Rossko.ru, Volma LLC.
We developed the mobile app for the operator of the loyalty program, used by SPAR and Family supermarket chains in the Kaliningrad region. Our client decided to create a new digital platform for retail companies. It should be wider than a standard decision and act as an effective and cheap tool of digital communications and a set of services, that simplify shopping and interaction with brands.
Retail has to react quickly to changing market conditions. The mobile application should be not only a source of income for a company, but also an investment object. In 2020 this purpose has become a priority. Communications went online en masse, and offline retail changed the approach for them. If the priority was given to offline-communication earlier, now companies are searching for a way to the online-sales.
The application responded to the popular trend and became a tool for building relationships with customers in a digital environment. According to the client’s plans, in the future it will integrate all the marketing activities of the trading network. The app optimizes marketing costs for SPAR and its partners. It has become easier to track target user actions and the costs of advertising campaigns.
The early success of user engagement has led to the development of an ecom-component based on the application. Today SPAR is successfully conquering the online shopping market.
* SPAR is the largest supermarket chain based in Holland and operating according to the European quality standards. We started our partnership with the SPAR Kaliningrad in 2019.
The aim and its solution:
Our team was assigned to develop the ecosystem of the application and the site "Friends Club" for effective interaction with customers. We should develop a mobile application with a simple interface and clear navigation in it.
The ultimate goal is to provide customers with convenient services for making purchases both in offline stores and online, to offer special discounts and personal rewards. Getting more attention from the brand, the user becomes more loyal to it. From a business goal, it leads to the increase of purchases frequency, the average check and the length of time the customer spends in the app.
Using the functionality of the application, the user is more involved in the loyalty program promotions for SPAR Supermarkets and Family supermarkets. He is able to:
· know about the balance of bonuses and personal status
· see purchase history and progress towards achievements
· read about special offers and discounts
· play promo-games and earn coupons
· create family accounts with other users
· contact the Customer Care Service.
The concept of the product assumes a friendly attitude towards the user: both at the level of the simple flow and the style of addressing. For example, doing it using statuses: Fellow, Friend, Best friend. This attitude can be seen in everything including gamification.
Initially, the application was launched as an interface for a loyalty program uniting SPAR and Family stores in the Kaliningrad region. Then it began to accumulate new services and integrate offers from other local businesses.
“Friends Club” is one of the most popular applications in the region and the most widely used local application. At first, it became the main channel for promoting networks in the digital environment, and now it has become an active sales channel.
During the first wave of the pandemic the client quickly launched an online-store. In the MVP-version of the app it was a frame from the mobile version of the site. The team is transferring the functionality of the site to the application step by step, making it native. The process is continuing now. In a recent release the shopping cart, checkout flow and checkout process have become more user-friendly. The catalog and “smart” search by products and categories are waiting for its turn.
In order to attract a big audience, we tried to make a simplified flow. If you want to register in the Friends' Club, you should take minimal targeted actions (for example, there are no long profiles). Log in the online-store does not require additional authorization. Showing the virtual card at the checkout, shoppers receive bonuses for purchases. The app notifies about promotions in SPAR, EUROSPAR, INTERSPAR, SPAR Gourmet and Family stores.
“Friends Club” allows customers to create not only personal, but also family accounts: accumulate points with friends or relatives quickly and increase the level in the loyalty system. In your personal account you can view the purchase history and information about receipts. Statistics on discounts and bonuses are available in the “My Privileges” section. The users know how to change their status.
The product is not limited to these standard elements for loyalty programs. It has a system of personal promotions and adaptive banners that can be customized for a specific buyer and his interests. Due to the implemented gamification, online-shoppers can play casual promo-games and win coupons. If something goes wrong, the app will allow you to contact the Support Service.
Technology stack: Kotlin, Swift, PHP.
Achieved goals and KPIs:
The application has been installed by users more than 230 thousand times. It has received positive user reviews: now it is 4.1. on the App Store and 4.3 on Google Play. “Friends Club” has become the best promotional application at the Tagline Awards-2019.
Our team joined the project a year and a half ago, and we are still working with the client, developing features and debugging functionality.
In recent years over 55% of all online-purchases were made using the app. We are proud that we have quickly responded to the tasks in the context of the pandemic and have created a valuable proposal for the user in partnership with the client.
In 2021 we will continue to improve the online-shopping section, work to increase the usefulness and attractiveness of the application for users and care about the monetization of investments in the product. The Scan & Go service and various payment services will appear in the application. In addition, we will continue to focus on gamification tools.
“The Friends Club” has a unique audience. One of our aims is to involve it in e-commerce and other services that provide the user with the convenience of interacting with us, and the company with additional income or cost reduction.
In the spring of 2020, in the heat of the pandemic, our client has launched an online store fast that allows residents of the Kaliningrad region to order products from the SPAR retail chain and its partners remotely. At first, the service existed in the format of a website and its mobile version. It was a frame inside the loyalty program application. Now an online store based on a mobile app is actively developing, becoming native and accumulating useful services for users.
The number of orders in the online store is steadily growing, and it increases the importance of order build quality (assemblers’ speed and accuracy) and adjusting workflows. Responsible and prompt online orders build is a serious competitive advantage for the retail network.
Initially, customers' orders were sent to the inventory system, then printed out in stores, at the same time order builders were walking along the glass cases with paper lists and putting products in carts. They spent a lot of time printing forms, assembling products, counterchecking and checking orders in the system.
After analyzing the workflows, the management of online sales decided to create an application that would simplify the work of builders and automate the process of preparing orders as much as possible.
Our team was assigned to develop an application that would load order data from the online store's back-end and help employees at all stages of the build process. We suggested creating a cross-platform application based on the Flutter framework. This framework was chosen for its convenient tools and simple and clear UI.
The cross-platform app can be used by owners of any smartphones (iOS and Android), which means that it does not create additional technical restrictions when hiring employees.
The app should be integrated with the online store and serve as a convenient checklist for employees. Instead of outdated paper shopping lists, builders can use a new solution. It also becomes a communication tool between builders, managers, couriers and customers.
We created the app using the Flutter framework. Dart was chosen as the programming language. The design reflects the style of the SPAR online store mobile version. We used native Flutter elements to create interface elements.
The new application does not require the creation of a special infrastructure, and it is integrated into the existing technical environment. We made integration with 1C - shopping center and online store on Bitrix: site management. This system works effectively even on low-cost chinese smartphones. The employee is added to the white list of users. They just need to log in using their phone number and SMS code.
How does it work?
The user makes an order in the online store. The list with products, their parameters and comments is sent to the app. The order is accepted by one of the builders. especially about items that have questions, The app monitors each item and displays information about the product on the screen in case not to forget about anything from the list, especially about items that raises questions.
During the build process, the specialist “beeps” all the products added to the cart in the app, using the smartphone camera as a barcode scanner — you can't complete the order without it. The builder's attention is focused on the task this way.
The app allows to check the build accuracy using various criteria:
— to see the original list of products and the list that was created based on the availability of products
— to check the number of products — whether the necessary number of items has been added to the cart
— to scan barcodes of products, including labeled ones (for example, alcohol). If the code is not read, the builder makes it manually, when the application checks the data in the database
— to agree upon and to replace the product with another one, if there is something missing in the store or the product expires.
Finally, the order is built and packed. The app allows you to control this stage of workflow. After the goods are packed, the order status changes and it is postponed until it is sent to the courier.
The app shows the order payment status. It can be done in advance or when you receive the order. Finally, the system generates an implementation document. The app sends data to the backend after the build, and the shipment of goods is recorded in 1C. The buyer receives a receipt from the virtual sales register.
The implementation of the application on all build points has reduced the time required to build orders and significantly reduced the number of errors made by employees when build processing. Customers are satisfied with the services of the retail chain, and they are more loyal according to their reviews. They make more purchases in the SPAR online store.
Analysts follow the app's performance using two quantitative metrics — the total order build time and the number of errors made by the builders. According to the client, due to the solution we created, labor productivity has already increased by 40% during build order, and the number of errors has decreased by 67%.
Other advantages of the new solution:
— the application is cross-platform — development cost turned out to be half as if the solution would be planned for different platforms
— the app replaces the cash register. The installed functionality allows the builder to perform the same operations with any smartphone as the cashier, the process of building and ”beeping" goods is combined
— the retail chain doesn’t need to hire highly qualified builders or increase administrative control over employees
— the app is not freely available, and it is safe for business from the trade secret point of view
— the simplicity of the interface makes it easier for employees to be occupied with their work: the account with authorization by phone number is enough to start performing tasks.
"[W]e enjoyed the whole experience."
Siberian.pro LLC provided full-stack development for an automotive sales platform, streamlining search functions through automation and intuitive UI/UX design.
"[W]e enjoyed the whole experience."
Feb 27, 2018
Through Siberian.pro LLC’s assistance, the improved website increased sales by 150%. The team’s consistent availability, transparent problem-solving, and adherence to all deadlines made the partnership productive.
The client submitted this review online.
Please describe your company and your position there.
I'm the head of sales for Depo.fm, which is a Russian company founded in 2013. We provide our clients with auto parts from different shops.
For what projects/services did your company hire Siberian.pro LLC?
We needed to develop a web service to automate searches for auto parts and other sales functions.
What were your goals for this project?
With this project, we wanted to streamline the search process for our clients and give them more options through our website.
How did you select this vendor?
Our investor recommended Siberian.pro after having a positive experience with them on another project.
Describe the project in detail.
They started with describing the project requirements and technical specifications and then prepared mockups. After we approved the specifications and mockups, they sent us an awesome design. We completed the development using two-week sprints. Every week, Siberian.pro sent us a report about completed tasks and upcoming work.
What was the team composition?
The project team included frontend and backend developers, a business and systems analyst, a designer, a project manager, and a quality-assurance (QA) engineer.
What outcomes or results can you share that demonstrate progress and/or success?
Thanks to Siberian.pro’s implementation, our sales grew by 150%. This was a great achievement for our executive leadership, so we signed a support service contract with Siberian.pro. Next, we’re planning to develop iOS and Android apps with them.
How effective was the project management?
Our project manager was always available to answer questions, so we knew about every step of the project in detail. He never hid any problems or bugs from us; on the contrary, he actually discovered several issues and offered different solutions.
What did you find most impressive about this company?
They always respected our deadlines, which few vendors seem to do.
What tips or recommendations do you have?
I can’t think of anything they should improve. They have an impressive set of skills, and we enjoyed the whole experience.