Digital Marketing Agency with expertise in SEO
SEOteric is a digital media marketing agency that evolved from our roots as an SEO firm. We specialize in creating marketing strategies for businesses to engage with customers online using their website, videos, Google and other search engines, social media, email, mobile applications, pay per click advertising, and lead prospecting. We offer weekly in-depth analytics and reporting on performance so you can see the impact your digital strategies are having on your bottom line.
headquarters
Focus
Portfolio
Your Pie, Poison Centers, Barberitos
Sailfish Boats Website Design
SEOteric worked with the Sailfish team to create a custom designed website where each element was thoughtfully and intentionally developed, taking the same care and attention that they put into each Sailfish model.
Every page was crafted with its specific intent, from the home page to the boat model pages. Images were hand-picked for each section.
A video background was chosen for the home page main area to immediately immerse the visitor into what a Sailfish Boat is.
Features were highlighted meticulously for each boat, as most Sailfish owners purchase based on features and amenities.
Four Seasons Garage Doors Digital Marketing
SEOteric helped develop the logo and branding for Four Seasons Garage Doors with input from the owner. We wanted a classic look, like a badge, that had an iconic and outdoor feel.
The brand would need to connect with the market, needed to be incorporated into other marketing forms like vehicle wraps, and needed a strong image with a new edge but aged looked.
We developed the website and website content to help deliver the message of quality and service that the company wanted to communicate.
SEOteric developed an SEO strategy to help capitalize on organic search. We found that there were thousands of searches each month for garage door related keywords which gave us a strong indication of market potential.
Headline Booking Digital Marketing Strategies
Headline Booking was in its early stages when they partnered with SEOteric. The goal was to leverage search to provide lead opportunities for booking talent for events. There is a huge opportunity in search, and if we can position HBG in search to earn some of this traffic, they could see the growth they were wanting.
The first thing we did was improve the brand image with a major website overhaul. This included design and content development for the main services offered.
SEOteric employed a powerful SEO strategy to position Headline Booking in non-branded searches across the industry. We wanted exposure for people looking for individual artists and categorical searches.
SEOteric developed a conversion rate optimization strategy to increase the number of conversions on the website from organic search traffic.
Your Pie Franchise Digital Marketing
Your Pie was seeking a way to leverage digital marketing and search channels to help grow in-store sales and franchise sales. They wanted to put the brand in front of more people using “near me” searches for store visits, as well as getting in front of people searching for restaurant franchises.
SEOteric developed a new franchise development website to better tell the Your Pie story. The focus was on better user experience (especially on mobile devices), and for a holistic SEO approach to attract searchers.
We then developed an SEO strategy focusing on local store locations that further developed location specific landing pages, optimizing Google Business Listings, and leveraging data and other listing providers for more search coverage.
SEOteric began helping Your Pie leverage “non-branded search” to drive more first-time visitors and brand discovery. Growth from searches like “pizza near me” and “restaurants near me” soon began to catch up with their branded search traffic.
We also helped Your Pie create conversion points throughout the search process using click to call, ordering online, downloading menus, and other actions that promote engagement and lead to in-store sales.
Reviews
the project
SEO & Web Design for Concert Booking Agency
"Seoteric checks all the boxes: the results speak for themselves, and the communication is top-notch."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the owner of Headline Booking Group, which is a concert booking and production agency.
What challenge were you trying to address with Seoteric?
I hired Seoteric to redesign my website and manage my SEO campaigns.
What was the scope of their involvement?
Matt (Co-Founder/Marketing Director, Seoteric) and his team took the time to familiarize themselves with the needs of my company and then provided end-to-end consulting services. In the time we’ve worked together, they have completely revamped my website on WordPress, conducted extensive keyword research, and implemented robust SEO strategies.
What is the team composition?
Matt has been my only point of contact.
How did you come to work with Seoteric?
I’ve known Matt for many years. He once worked for a company that I produced a show for. We later reconnected after starting our own businesses. He mentioned that he was now in the SEO world, which was something at the time I knew I needed. We agreed to terms and have worked together ever since.
What is the status of this engagement?
Our engagement has been ongoing since 2015.
What evidence can you share that demonstrates the impact of the engagement?
My company has experienced growth in terms of leads generated and online relevance in searches. Once customers find me, they have engaged with my site’s new content.
How did Seoteric perform from a project management standpoint?
Matt has been quick to return all of my calls. We’ve never experienced a lag in communication or had trouble meeting deadlines.
What did you find most impressive about them?
Seoteric checks all the boxes: the results speak for themselves, and the communication is top-notch. Seoteric has provided everything I need from a business service standpoint and a customer service standpoint.
Are there any areas they could improve?
No, we’ve had a successful engagement so far.
Do you have any advice for potential customers?
Make sure that you have open lines of communication. We’ve worked well together because we let them know what we were looking for, and they digested that information and found strategies that worked.
the project
SEO, PPC, Web Design for Consumer Brands Company
“While most digital agencies focus on improving visibility, Seoteric applies conversion strategies to increase profits.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am a marketing director at a consumer brand company.
What challenge were you trying to address with Seoteric, LLC?
We wanted to increase our clients’ online visibility and improve their rank within the major search engines.
What was the scope of their involvement?
Seoteric provides a full suite of digital services to support our online needs. Their team has designed and built a new WordPress website for one of our clients and renovated the website for another. They have also integrated SEO best practices in various web content, established keywords on Google AdWords, and initiated PPC campaigns. In addition to sending automated reports, they prepare a KPI report using metrics from Google Search Console and Google Analytics. The documents include site volume, visibility, clicks, click for directions, click to call, and online orders.
What is the team composition?
Seoteric’s co-founder and marketing director serves as our main point of contact, but we also work closely with the account manager and operations manager.
How did you come to work with Seoteric, LLC?
We connected with them through a mutual client.
How much have you invested with them?
They charge us approximately $2,650 each month for ongoing SEO and web support services, but the website development projects were close to $25,000.
What is the status of this engagement?
We started working with Seoteric in 2016.
What evidence can you share that demonstrates the impact of the engagement?
When we first established our main keywords, none of our clients appeared within the first 30 pages of search results; now, they are all prominent fixtures on the main page. One client moved up 1700 spaces in “near me” searches within a single month, which another client saw their conversion rate increase by 11%. After a successful PPC campaign, a client experienced a 49% surge in clicks and a 93% rise in conversion; their cost-per-click decreased by 69%. Overall, Seoteric has been very successful in meeting our goals.
How did Seoteric, LLC perform from a project management standpoint?
Their team has diverse, yet complementary skill sets that contribute to a positive client experience. While they aren’t overly proactive, they are highly responsive to our needs on ActiveCollab.
What did you find most impressive about them?
They truly understand the nuances of SEO. While most digital agencies focus on improving visibility, Seoteric applies conversion strategies to increase profits.
Are there any areas they could improve?
While their extensive knowledge contributes to our success, their technical jargon occasionally creates a barrier between nontechnical individuals within our organization. Without their monthly KPI reports, they wouldn’t be able to articulate the value of their work to our management team.
Do you have any advice for potential customers?
It takes months for SEO to impact growth, so be patient with Seoteric. If their progress causes any concerns, don’t hesitate to ask questions.