Can you share any measurable outcomes of the project or general feedback about the deliverables?
Getting organic traffic was not something that was important to us initially, but having recently updated the website, we knew that it was important. We now rank on the 1st page for several keywords.
We now rank much higher in Google searches and many of our new clients say that found us through Google, which was never the case. Our email list has grown by 200% as well, which will certainly lead to an increase in future work.
Describe their project management style, including communication tools and timeliness.
SEO is not something I understand in detail so they were great at explaining it to me in simple layman's terms from the beginning. They formulated a step-by-step plan of how things would go which was very helpful for me.
They stuck to this plan without deviation which was very impressive. I believe that my staff communicated with them regularly via email, but also maintained contact with calls on weekly and monthly basis through Zoom.
What did you find most impressive or unique about this company?
They have a simple, proven methodology. Other companies we spoke to seemed to complicate things and I got lost in what they were trying to offer us. They gave me the right amount of information to move things forward.
They are also very passionate about their business which is what stood out to me from the discovery phase. This passion is important to me. They also tend to work with startups, so it was like working with colleagues: one set of entrepreneurs to another.
Are there any areas for improvement or something they could have done differently?
No qualms on my end. As an entrepreneur, passion is very important to me, and these guys have bags of it!
The client's website now ranks on the first page of search results, leading to an influx of organic traffic. Additionally, their email list grew by 200%. SEO 101 provides reliable results through a collaborative process. The team is creative and skilled.