Rozee Digital

Please describe your company and your position there.

I am the E-Commerce Director of a women's clothing store. We sell luxury women's clothing and accessories online and in store at our flagship location in Charleston, SC.

For what projects/services did your company hire Rozee Digital, and what were your goals?

We hired Rozee Digital after our previous digital marketing agency was not meeting our goals. We needed more transparency and more creative input and guidance on strategies and best practices. We wanted an agency that would take ownership of our account and analyze every aspect to ensure best performance.

How did you select this vendor and what were the deciding factors?

We went through a thorough interview process to be sure that it was a good fit for both of us. They provided an in-depth analysis of our website and ad campaigns and gave us a ton of ideas for improvement even before signing on. We also spoke with one of their other accounts and they spoke very highly of them.

Describe the scope of work in detail, including the project steps, key deliverables, and marking tools used.

We started by giving them access to all of our social media ad accounts and they had a link that made it super easy and quick to give them access. After they took control of our ad campaigns, we also engaged them for a full CRO audit. They continually add new tools and apps that can give us better reporting and more transparency for our data.

How many resources from the vendor's team worked with you, and what were their positions?

I worked with the owner, as well as one account manager.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our ROAS continues to be between 2-5x and conversion rate has increased steadily since we've worked with them. They continue to flex and adjust our campaigns for optimal performance.

How effective was the workflow between your team and theirs?

We are in touch constantly throughout the day and week--communicating through Slack. They make it a breeze to communicate and always alert us when they need something.

What did you find most impressive or unique about this company?

Their devotion to our account and transparency builds a really great trust factor. Trust is a huge value for us!!

Are there any areas for improvement or something they could have done differently?

They probably could have tested our campaigns a bit less, but it was the best way to familiarize themselves with our business and which audiences would perform best. Testing is just a part of digital ad strategy, so there's not really a better way to learn the business and what will perform with whom.

Please describe your company and your position there.

I am the Managing Director of a plumbing and heating company.

For what projects/services did your company hire Rozee Digital, and what were your goals?

Rozee Digital helped us with lead generation campaigns. This includes paid search, paid social, and YouTube. They also created landing pages and tested / optimised throughout.We were looking to drive qualified leads and fill our pipeline.

How did you select Rozee Digital and what were the deciding factors?

We selected Rozee Digital after reviewing several Pay Per Click agency. It all came down to the fact that Rozee Digital offered top level creative design with their PPC management services, for a reasonable price point.

I think a lot of modern ad agencies try to sell you on fluffy concepts and "inspiring" ideas. That's all well and good, but it can't take the place of true strategy and measurable results.

Rozee Digital never loses sight of that and I think they hold themselves to a higher standard of success than many agencies.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

Set up digital campaigns and drive as many qualified leads as possible given a certain budget. Set up campaigns / accounts on the Google, and Facebook. Also they created landing pages to drive more conversions and increase the conversion quality.

How many people from the vendor's team worked with you, and what were their positions?

Rozee Digital assigned one PPC account manager, one PPC lead supervising the PPC management process, and conversion designer.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

While working with Rozee Digital, we consistently hit our KPI targets. Specifically, lead volume and cost per leads targets where achieved. Additionally, their design team delivered great quality landing pages and creatives on time.

From the kick-off call, everyone I've interacted with at Rozee Digital has been great. It feels like they are truly looking out for our best interest.

I highly suggest giving them 2 to 4 months to really get their bearings around your business to start seeing some incremental results.

Describe their project management style, including communication tools and timelines.

With Rozee Digital, every month we would set volume and cost targets.

So every week, on a 30-60 minute call, we would quickly review the prior week's KPIs, and then plan our next steps for the following week. Communication was mainly through email and phone call.

What did you find most impressive or unique about this company?

Where do you start? Their expertise, quality of work and communication are all great. At the end of the day it comes down to results and we wouldn’t be continuing our relationship if they don’t keep delivering.

I personally really appreciate their willingness to go further to push the needle. The fact they are very goal-oriented and set high goals for themselves that are not easy to accomplish.

I really liked their creative and fun approach, their quality of work was much higher than I experience with any other PPC agency I had worked with.

Are there any areas for improvement or something they could have done differently?

Nothing that I can think of at this moment but I will update this if something comes up.

Introduce your business and what you do there.

I’m a founding partner at a securities and litigation law firm. We represent clients in all aspects of securities and corporate litigation, and our focus includes everything from shareholder disputes to FINRA arbitrations.

What challenge were you trying to address with Rozee Digital?

We were originally a defense-side practice, so we primarily focused on representing broker-dealers in disputes with their customers. We decided to shift our business to start representing the plaintiffs' side. We engaged Rozee Digital to assist us with targeting our new audience.

What was the scope of their involvement?

Tom (Founder & Google Ads Specialist, Rozee Digital) gave us a robust presentation delineating the deliverables and timeline. We spent an hour or so in that introductory session going over our expectations since we were totally unfamiliar with SEO and PPC. In these first granular discussions, Tom worked diligently to understand our business, who our customers are, and who our competitors are.

Focusing on lead generation, Tom launched into PPC marketing for us. He also took some of our site content and created a landing page. He analyzed competitors’ performance to see what digital components were most effective. He provides us with weekly reports of our progress and performance.

What is the team composition?

I just worked with Tom.

How did you come to work with Rozee Digital?

My partner found Tom, although I’m not sure through which outlet.

How much have you invested with them?

We’ve spent somewhere between $5,000–$7,000, including his fees.

What is the status of this engagement?

We started working together in October, and he spearheaded our Google Ads campaign on November 1st. The project is still ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

While I can’t provide an explicit ROI at this point, Tom’s work has definitely led to business. We had a goal for how many cases we wanted for the year, and we’d achieved that number by the end of month four.

How did Rozee Digital perform from a project management standpoint?

Tom’s very on top of things. He’s on time with his reports, always available for a call, and constantly working on our account. I especially appreciate that he describes his processes in distilled layman’s terms so that I can understand them.

What did you find most impressive about them?

Compared to some other providers that I’ve talked to, Tom is eager to learn more about our industry. At the beginning of our engagement, he was candid about his unfamiliarity with our field. In light of that, he’s been diligent in understanding our business so that he can best assist us. He asks industry-specific questions and conducts research to really understand the nitty-gritty of the industry.

Are there any areas they could improve?

I can’t really think of anything. He offers good service at a competitive cost. With Google Ads, you get what you pay for—you can expect that your financial input will match your results.

Introduce your business and what you do there.

I’m a search engine marketing specialist for a body composition analysis company.

What challenge were you trying to address with Rozee Digital?

We didn’t have enough manpower. Currently, we have one person on our team who oversees our ads through Google Ads.

What was the scope of their involvement?

Rozee Digital provides additional manpower and expertise to help us optimize our ad campaigns. Their team directs PPC campaigns via Google Ads. They not only manage our campaigns but also manage A/B testing of our landing pages.

What is the team composition?

I work with Tom (Founder) who manages our account.

How did you come to work with Rozee Digital?

When we had our initial call, Tom offered a free report of our Google Ads campaigns’ health. We jumped on the initial call when he listed issues with our campaigns, sticking points, and solutions. He talked about his ideas to increase our conversion rate and lower our cost per lead. I was impressed because he went above and beyond even though he wasn’t part of the team yet.

How much have you invested with them?

The budget for this project’s roughly $10,000.

What is the status of this engagement?

We started working together in December 2019 and our collaboration’s ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

When we onboarded Rozee Digital, we set two goals: increase our conversion rate and lower our cost per lead. Tom increased the conversion rate by 1%, which is fine. He also reduced our cost per lead from $80–$100 to $50.

How did Rozee Digital perform from a project management standpoint?

While we work on loose deadlines, Tom meets them. Every time that I have questions, he keeps me in the loop. Whenever I request calls to break down the month, he’s on board. He’s always willing to talk more about campaign performance and results.

What did you find most impressive about them?

Rozee Digital goes above and beyond. They’re available to answer any questions. Their team generates ideas for different types of digital marketing efforts that aren’t directly correlated to their project. For example, he manages our Google Ads work but also suggested email campaigns for lead generation. Tom doesn’t stick to his responsibilities.

Are there any areas they could improve?

Their team could improve their attention to detail but they take ownership of their mistakes. There were a few misspellings on our landing pages and pop-ups on our website that we had to catch early on.

Introduce your business and what you do there.

I’m the director of a company called Flex Technologies, Ltd.

What challenge were you trying to address with Rozee Digital?

We wanted to improve the conversion rates and reduce our costs for conversion.

What was the scope of their involvement?

They’ve done mainly PPC work, but also some SEO. They've developed a comprehensive program for us. Their team built and managed ad campaigns on Google, and are also working on customer acquisition. They help analyze traffic and improve user experience across our three websites.

What is the team composition?

We worked with one person, the account manager.

How did you come to work with Rozee Digital?

They were chosen for their competence, technical ability and value for money.

How much have you invested with them?

We invested $1,800.

What is the status of this engagement?

We began working with them in February 2019 and the project is ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

My cost is down threefold for customer acquisition and the amount spent has increased by a ratio of 1:6.

How did Rozee Digital perform from a project management standpoint?

They were in line with my expectations as well as delivering what was promised.

What did you find most impressive about them?

They are the best service provider I’ve worked with in this category, and I have tried several different ones. They are competent and provide high-quality service.

Are there any areas they could improve? 

No.

Please describe your company and your position there.

I am the CEO of Private Jet Charter a private jet broker company that provides high net worth individuals and companies with private jets. Our company has been in business for over 32 years.

For what projects/services did your company hire Rozee Digital, and what were your goals?

Google Ads Campaigns and Landing Pages. The goal was to increase the amount of flight enquires received. 

How did you select Rozee Digital and what were the deciding factors?

Rozee Digital were recommended to me by a friend who I trust.

Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.

We started with a discovery phase where they learned the ins and outs of our business, they helped us set goals and helped deliver and every goal we set. Their design team did a great job on our landing pages. 

The second phase was keyword research, campaign setup, campaign management, ongoing optimisation of the campaign and landing pages to achieve our goals. 

How many people from the vendor's team worked with you, and what were their positions?

We worked with Tom and an account manager.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Since taking them on as partners they have helped lower our CPA and increase the amount of the website leads and phone calls.

Describe their project management style, including communication tools and timelines.

Punctual and concise. They only deliver useable information to me which is amazing because I just don't have the time to review or analyse more data than I already have to.

What did you find most impressive or unique about this company?

At the end of the day, results are always what count. Rozee Digital has been able to achieve results that we were unable to achieve with other agencies. The fact that they seem to enjoy what they do. They're different from other agencies that we have used in the past and hopefully, they keep it that way. Their input is so valuable and their knowledge of all things about online marketing related is incredible.

Are there any areas for improvement or something they could have done differently?

They do so much right that it's hard to find a flaw with how they do business. Their account managers are straightforward with their work and the changes they make.

Please describe your company and your position there.

I am the President and Founder of TACH. We are a DTC Travel eCommerce brand with patented technology to make the world’s first premium connectable luggage system.

For what projects/services did your company hire Rozee Digital, and what were your goals?

We enlisted Rozee Digital to manage our Paid Social and Email Marketing campaigns. As well as landing page Optimization and Conversion Rate Optimization. Quickly scale revenue from paid media marketing and to increase brand awareness while maintaining or improving efficiency.

How did you select Rozee Digital and what were the deciding factors?

After conducting a great deal of market research, we decided to select Rozee Digital as our partner for this project as they have proven themselves to be extremely knowledgable and competent with regard to delivering meaningful results through their digital marketing strategies. Their process is battle-tested, which made us feel comfortable selecting them for this project.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They first did a diagnosis of the website to understand if we had any opportunities to increase website conversions rate. Then they checked that all tracking was set up correctly before running the ads.

Launched Ads, accumulate data, identify our best-performing campaigns/ads/creatives, optimise for performance and establish target metrics throughout our ad account funnel in preparation to scale.

Advertising plan, budget, ROAS goals are aligned and delivered - it has been well maintained so that we can stay on the profitable side on this ad platform.

How many people from the vendor's team worked with you, and what were their positions?

My main contact was Tom, who oversee the operations with assistance from the account managers, designers, and copywriters.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Rozee Digital had the unenviable task of helping us navigate the eCommerce downturn from Covid, especially in the Travel Industry. The team was truly amazing in their approach and the results they drove.

We saw a month on month growth with performance getting better each month and revenue increasing. The team at Rozee Digital is relentless! They approach my business with a sense of urgency that can't be beaten.

Describe their project management style, including communication tools and timelines.

The workflow was good. We had weekly conversations to discuss the results and the adjustments that can be made to improve.

What did you find most impressive or unique about this company?

They walk the walk. What they say and what they do are the same thing. They have great knowledge of the Digital Ads world, their fast communication, and the grit in everything they do is amazing.

Are there any areas for improvement?

None at this time. Our experience has far exceeded my expectations.

Please describe your company and your position there.

I manage the Brand and all digital projects.

For what projects/services did your company hire Rozee Digital?

Rozee Digital manages our Google Ads campaigns on an ongoing basis. He took over existing campaigns and enhanced them for better performance and conversions.

He also created several new campaigns with different goals whether it be brand awareness, e-commerce purchases, etc. The campaigns are performing well and we are very happy with the results.

What were your goals for this project?

Improvement of Google Ads campaign performance and creation of new, high-performing campaigns with various goals. Improvement of Google Ad presence on relevant searches.

How did you select this vendor?

We connected with Rozee Digital using a third-party service, and after the initial trial period ended, we chose to continue working with them directly because of the solid performance.

Describe the scope of their work in detail.

The engagement involves daily management of campaigns and adjusting them based on performance. Eliminating tactics that aren't working in favor of better options.

Suggestions on ways to improve campaign performance such as website landing pages, tweaks to web copy, etc. Specific audience targeting per the strategy set out by our company.

What was the team composition?

We've work directly with Tom Rozee on all projects.

Can you share any outcomes from the project that demonstrate progress or success?

Tom has a great handle on the Google Ads platform and has opened up settings that we didn't know how to effectively deploy ourselves. Our campaigns are more efficient now, we are paying less and getting more relevant and convertible traffic.

How effective was the workflow between your team and theirs?

Excellent. Very quick response time, willingness to use our company's existing communication systems. Flexibility when we change course or decide to go a different way with a strategy.

What did you find most impressive about this company?

Consistent availability, quantifiable results and pleasant, professional working experience. All around a positive engagement for our company and it is clear that the skill and understanding is there. Rozee Digital definitely adds value.

Are there any areas for improvement?

In the ongoing relationship, we have asked for changes/adjustments to the working relationship and Tom has always obliged. New relationships will often require adjustments and the key is a partnership where the contractor is flexible and willing to make the engagement a fit for the particular brand. That has been our experience.

Please describe your company and your position there.

Car key replacement service

For what projects/services did your company hire Rozee Digital?

Google shopping

What were your goals for this project?

Fix tracking issues

How did you select this vendor?

Through Linkedin

Describe the project in detail.

Correct issue with conversion double tracking

What was the team composition?

Direct

Can you share any outcomes from the project that demonstrate progress or success?

Fixed

How effective was the workflow between your team and theirs?

Their workflow was brilliant.

What did you find most impressive about this company?

Knowledge

Are there any areas for improvement?

Nope