What was the scope of their involvement?
Rosberry reimagined our initial descriptions and visualizations in a way that created an iconic user experience. They created a seamless combination of elegant design and bulletproof code.
Usually when working with Rosberry, I provide them with video/motion demos, wireframes, or before-and-after output examples, and then they come back with thoughtful ideas. I usually allow them the liberty to run with their ideas, because even if it’s not a good fit, they’re not combative in regards to alternative solutions.
The first app was initially for iOS, and came out in July 2015. It did well enough to where there was a lot of demand for an Android version, so Rosberry made one that was Android compatible because they already had in-house expertise.
The second app just came out on iOS, and if we have enough demand, we’ll consider going forward with an Android version. It’s a video editing app which takes content from users’ libraries and outputs a result. Much of the app is video-related, and we didn't want people to have to wait for rendering times, so it is highly responsive.
Rosberry is good at coming up with something and explaining exactly how they got there, which is a practice that should be adopted by other providers. Ultimately, Rosberry’s ideas are very smart, because they’re informed about all aspects from a technical standpoint.
They were also good at focusing on simplicity, which is the core tenet of the app. Users open it up, press a button, and magic happens. There are layers to it, but having a good first experience is essential. Rosberry’s team is always current, and they have a sense of what’s possible when facing a challenge.
What is the team dynamic?
I worked with their UX and UI team members, and there was also someone who helped with graphic design. I’ve also had 3-4 iOS programmers working on the latest app, and there have been 4-5 people simultaneously working at any given time.
We used Slack and other tools to stay directly connected. Rosberry was able to pull in people with varying expertise to make certain parts work well, which was key because no one programmer had to handle everything.
How did you come to work with Rosberry?
During the last 3-4 years, I’d come up with a format which combined static movie posters with glimpses of film trailers that provided quick, cognitive experiences. The format became popular on Tumblr, and I realized it could be used for different events. I was originally making them out of GIFs, which was time-intensive because it required working in Aftereffects.
Another indie app publisher introduced us to Rosberry because they had great success developing a collage photo app with them. After being put in touch with Serge [CEO, Rosberry] and his team, we established a connection that would become the foundation of my iOS app. We’ve had a good relationship ever since.
How much have you invested with them?
We’ve spent between $10,000-$49,999.
What is the status of this engagement?
We began working together in January 2017, and the project ended in June 2017.