What evidence can you share that demonstrates the impact of the engagement?
Since February, monthly traffic on the website grew by 24%. Our organic search traffic went up by 18%. We realized 30% increase in pages visited on Facebook and 500% increase in time spent on the site. The Google ads gave us a significant improvement as well.
How did Road Warrior Creative perform from a project management standpoint?
They usually get back to me within a business day, sometimes sooner than that. They’ve made a move from the town we live in, Fort Collins, to Austin, and I haven’t noticed any glitches because of that. As long as I can still deal with the principals, things are running smoothly.
What did you find most impressive about them?
In medicine and especially in our practice, we understand empathizing with patients and their healing process. Patients want to be heard more than they really need treatment sometimes, so we try to build empathy, sympathy, and human kindness. What I like about Road Warrior is that they have that sympathy and kindness in doing business with us. You can tell they care, and that is refreshing. They provide us with a personalized mothering through things.
Are there any areas they could improve?
Every now and then, I haven’t felt like the blogs have been written to the standards that I might set. When I complain, they patiently listen to me. If necessary, they make changes or explain that they had to write it that way because of SEO. Lately, they’ve added unique graphics to the blogs, which has changed the quality. They’ve listened and improved, so I’m less critical now of their writing. They had hired out the writing to people who weren’t interested in getting into the deeper issues of medical questions. It’s a challenge that we’ve solved.
Do you have any advice for potential customers?
Be humble and lay out what you need and what your problem is. Then, listen to what they have to say, and they’ll give you choices. Follow their advice. That’s what we’ve done, and we are pleased with the results. Listen to your doctor; listen to Road Warrior.