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Reflect Digital is a search agency that works closely with ambitious businesses that want to take their digital marketing to the next level.
We unite human behaviour insights, creativity and technology to move your digital marketing game on. We ensure your strategy reflects your audience’s needs, meaning your organisation can be found at the right time, on the right channel, by the right people.
We have a connected journey approach, it is critical that we are not just driving traffic as a vanity metric, but instead that we understand what is next for each user coming to your website in reaching their end goal.
We’re obsessed with growing organisations with brilliant digital marketing strategy and execution to help our clients move the game on.
We are proud to be part of the LAB group, a group of best in class agencies helping our clients reshape the digital world. Helping your business to achieve it’s digital marketing goals is at the heart of what we do. Our approach is a collaborative one, we see our team as an extension of your team.
We’d love you to be our next client, tell us about your search marketing challenge here.
3rd Floor, Kestrel House, Knightrider StreetMaidstone ME15 6LUUnited Kingdom
SagePay was about to change its name from a relative household name to an unknown entity: Opayo. With a view to growing the sales pipeline, they needed a partner who could create and drive an overarching search marketing strategy that focussed on what mattered: producing leads and improving the bottom line.
Opayo’s lead generation quickly skyrocketed, with PPC producing a 283% increase in leads year-on-year, while reducing CPA by 87%. Meanwhile, search impressions for Opayo’s product pages returned to pre-migration level within just two months of migration.
As one of the country’s biggest garden shed suppliers, Ace Sheds have become renowned for their top quality garden buildings and their ace customer service over the last three decades. But with ambitious plans to increase ROI from SEO investment from 200% to 400%, they needed us to shed some light on their search marketing strategy to increase their traffic and online revenue.
For us SEO is so much more than just improving rankings and driving traffic, we want to have a wider impact on the business. The SEO campaign delivered a 576% ROI within just six months, increasing to 696% ROI after 12 months, delivering impressive growth in traffic and online revenue.
The effective use of search increased ROI and delivered business growth for Ace Sheds helping them to invest back into their business, grow the team and be recognised as a leading national supplier of garden sheds and outbuildings.
Simply Hops, part of the Barth-Haas Group is the leading supplier of hop products across the UK, Europe, and South Africa.
As soon as the prospect of a lockdown began to impact businesses due to the coronavirus pandemic, they came to Reflect Digital to help them create a not-for-profit website to help people find a local brewery, taproom, or bottle shop and get craft beer delivered to their doors.
In order to earn quality, natural and relevant backlinks to the Aford Awards website we needed to create a variety of innovative content marketing campaigns.
- A brand identity
- A new website
- Videos to use on social media encouraging people to buy local craft beer via the website
- 1,500 breweries signed up
- 50+ links back to the Beer Is Here website including the likes of The Guardian, The Independent, MailOnline, and LADbible
- The website generated over 58K visits from an audience of over 45K+ users across Europe
- An estimated £5million+ spent on craft beer home delivery via the Beer Is Here website
Brakes, the leading wholesale foodservice supplier in the UK, came to Reflect Digital because they wanted to expand their reach and generate more leads. At the time they were reliant on traditional sales and events, and believed that SEO offered growth opportunities.
Soon, we were placing more traffic on Brakes’ plate. The food business now ranks in top positions for their key verticals, placing them for the first time above their biggest competitors.
In a leading business vertical, clicks from organic search have increased by a tasty 171.4%, with a 75% higher click-through rate. Meanwhile, their overall organic traffic has increased by 25.43% and new customer registrations have risen by over 65%.
As the world leader in advanced technology floors and stage systems for dance, performing arts, entertainment and events, Harlequin Floors wanted a joined-up SEO and PPC strategy to help them grow internationally as they embarked on the challenge of launching a number of websites in their key markets, including: UK, Australia, Germany, France, Spain, Europe, and Asia.
Since working with Harlequin their international search activity is performing exceptionally with organic traffic to the UK site ‘grand jeté’-ing’ almost 60%, the English-Language Europe site, seeing a 31.9% rise in organic traffic over the last five months and the French website seeing a 32.45% increase.
Meantime, PPC has seen impressive results; a 95% increase in conversion rates over the last 12 months for .DE search and the European Shop generating a £2.76 net ROI. This activity has resulted in Harlequin authorising further PPC search and shopping account builds for additional European markets, including France; their biggest market.
As the UK’s leading specialist in garden hedging, Hopes Grove Nurseries sell a vast range of hedging plants and shrubs. But despite their green fingers, their SEO wasn’t blossoming…
Previous investment into Search Engine Optimisation (SEO) had delivered inconsistent results and the website had been negatively affected by a number of Google’s pesky (albeit necessary) algorithm updates.
Hopes Grove Nurseries wanted to nurture growth of their market share via a solid SEO strategy that would achieve an impressive investment ROI.
Within the first 6 months of the campaign, results were so high that Hopes Grove Nurseries sold out of all of their stock.
After the first 12 month campaign, the increased market visibility resulted in achieving 7 months worth of expected organic revenue in a single month! This year's annual target was overachieved within 5 months with a gross ROI of 6977% and 4,170% against the previous year.
"Their level of professionalism and overall knowledge in the industry stands out."
A legal services firm partnered with Reflect Digital in order to update their website for a more modern design and take over all of their SEO responsibilities.
"Their level of professionalism and overall knowledge in the industry stands out."
Jun 9, 2021
Since implementing the changes recommended by the Reflect Digital team, the company is ranking number one on the SERPs with many of their keywords. Their company's traffic and the work coming from online inquiries are also steadily increasing, which they take as a good sign moving forward.
The client submitted this review online.
Please describe your company and your position there.
I am the Marketing & Events Manager at Whitehead Monckton Solicitors.
For what projects/services did your company hire Reflect Digital, and what were your goals?
We were growing our services and hired Reflect Digital to deal with all our SEO work to help us reach our target audience. They also helped us update our Website to a more modern design.
How did you select this vendor and what were the deciding factors?
We went out to tender for our project and found Reflect Digital were the perfect fit for us as a business.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
Initially encouraging us to focus on SEO, website traffic and enquiries have continually increased year-on-year. They are integral to our development as a firm. When opening new offices we have specific focus on practice areas, ensuring we have tailored our limited budget to best effect.
SEO work has been essential in the success of these offices, particularly for private client work. In 2015 we selected Reflect to deliver our new website, following a competitive pitch, and are delighted with the outcome. Their bespoke CMS is both flexible and user friendly, whilst still ensuring we maximise rankings.
How many people from the vendor's team worked with you, and what were their positions?
We had an account Manager and an SEO executive working on our project. We also now have a CRO executive dealing with our conversion rate optimisation.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Since implementing the SEO services we are ranking 1st on Google for a lot of our keywords. Our site traffic is also increasing steadily and alot of our new work comes from Google which is a good sign.
Describe their project management style, including communication tools and timeliness.
Our budget goes a long way with Reflect - they understand our business and objectives and deliver to our requirements in a timely manner, enabling us to compete with larger competitors and access potential clients.
What did you find most impressive or unique about this company?
Their level of professionalism and overall knowledge in the industry stands out. They also take the time to get to know their clients and their business needs.
Are there any areas for improvement or something they could have done differently?
Reflect Digital are coming to the table with a lot more ideas for us, which is what we need and long may this continue.