Raj Digital

Introduce your business and what you do there.

I’m the co-founder of a migration partner. We do data migration from one accountant’s office to another.

What challenge were you trying to address with Raj Digital?

We needed help with digital marketing services.

What was the scope of their involvement?

Raj Digital provides digital marketing services. At first, we had a couple of calls, and they collected all the needed information from our business. We use them for Facebook, Instagram, Twitter, and LinkedIn. They create ads for us, run the ad campaigns on Google, make the social media posts, engage with queries, and help us with Bing.

What is the team composition?

My point of contact is the co-founder; she delegates the work to her team — one person for content creation, one person for SEO, and another person for the ads.

How did you come to work with Raj Digital?

A friend strongly recommended them to me. We chose them because the founder was involved and did a free review of our website to show us what was lacking and what was good about it. 

How much have you invested with them?

We've spent $10,000 with them so far.,

What is the status of this engagement?

We started working together in September 2020, and the engagement is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We’re delighted with their service — we get at least two queries a day on social media. They also send me reports where I can see the jumps we’ve made with SEO. We were looking for somebody who didn’t have to bother us with many technical questions and talk to us in the language we understood, and they're great in that regard. They understand whatever I speak, and I don't have to deep dive into the technical part.

How did Raj Digital perform from a project management standpoint?

We use Slack and email to keep the team updated.

What did you find most impressive about them?

They provide excellent service, are amiable, and are easy to work with.

Are there any areas they could improve?

They don’t do off-page SEO or app store optimization yet. For that, we have to use another agency — I wish they offered that also, so it’d be a one-stop-shop.

Do you have any advice for potential customers?

Spend a lot of time upfront with them so that clarity is established. Their requirement-gathering team is good — once you get the requirements set, it’s easy.

Introduce your business and what you do there.

I’m the director of Raj Vedanta School, an ICSE (The Indian Certificate of Secondary Education) board school based out of Bhopal, India.

What challenge were you trying to address with Raj Digital?

When we started the school, we didn’t have any digital presence at all. We didn’t have a proper website or social media content, so we signed a contract with Raj Digital to help us.

What was the scope of their involvement?

We gave them a brief about our school, its process, and its target audience. We then provided them with a couple of photographs of the school, as well as a tour of everything that we do. We asked them to create content accordingly. After creating basic content for us, we asked them to come up with good strategies to convert as many prospective students as possible.

What is the team composition?

I believe a team of five people was assigned to the project initially. When we increased the budget, they increased the team to about eight people. There were two digital strategists, one content curator, one content developer, and one web developer. The other people were social media strategists and graphic designers.

How did you come to work with Raj Digital?

They were referred to us by the principal of the school. After we spoke to them, they came over to the school to see everything. We signed a three-month contract initially which was later extended to six months.

How much have you invested in them?

We spent a total of $12,000–$14,000 over a period of six months.

What is the status of this engagement?

We signed the contract in December 2020 and the project ended in June 2021.

What evidence can you share that demonstrates the impact of the engagement?

Before we started working with them, we had a lot of problems with our website. They were able to correct the website and develop very good branding strategies. We converted nearly 500 students through the social media strategies and content they created.

How did Raj Digital perform from a project management standpoint?

They were very helpful. We had asked them to do a lot of work even though it was the peak of COVID-19 in India, but they were able to help us in every way possible.

We had a lot of communication through WhatsApp and we sent them the content they needed through email.

What did you find most impressive about them?

We really liked how they really went out of their way to help us out with a lot of the branding and content. Time is very precious when it comes to admissions, and they made sure that we could use the time to do as much conversion as possible — they were very flexible in helping us achieve that.

Are there any areas they could improve?

They were helpful, but they initially lacked the technical skills in configuring the website. However, by the end of the project, they were able to get some technical people on board to help us with the technical part of the website.

Do you have any advice for potential customers?

In order to get the most out of the engagement, I would advise having a one-on-one conversation with the team. They will help you create a strategy to get everyone on board. The process they’ll create will be very seamless, so all you have to do is trust the process.

Introduce your business and what you do there.

I’m the community manager of a co-working space based in India.

What challenge were you trying to address with Raj Digital?

We needed help with our online marketing because, when we opened, we weren’t aware of the online marketplace nor the digital world. For us, it was a big challenge.

What was the scope of their involvement?

When we first met Raj Digital, we had a very basic website. It wasn’t up to date, and we couldn’t attract traffic into it. Thus, their first task was to redesign it.

Even with the old website, we weren’t ranking anywhere near the top results of Google search despite being one of the major co-working spaces in our state. Thus, after they completed the website, they started helping us with SEO.

For this effort, Raj Digital created the entire content for our site; we only gave them our input and some information about our services. They also suggested some keywords to use for our content.

Currently, they help us maintain our social media presence on different platforms. Additionally, they regularly strategize our content, provide maintenance to our website, and take care of our branding.

What is the team composition?

When Raj Digital was creating the content for our website, there were two people involved in the project. However, once we extended their scope, their entire online marketing team jumped into the project. In total, there are 4–5 people involved.

Their team includes an SEO expert, a graphic designer in charge of our posts, a developer in charge of ensuring that the website is working properly, and a content strategist. The best part of working with Raj Digital is that I can also interact with their owner, and he monitors what the team is doing.

How did you come to work with Raj Digital?

When we started promoting our facilities, a client of ours told us about Raj Digital. Then, we talked to them about our business, and they introduced us to the strategist. We had a phone call, but it was difficult for us to close the deal because we didn’t understand much about SEO; we were very unaware of it.

When we met in person, they helped me understand their involvement. After that, I decided to work with them for 1–2 months just to get our website up and running. However, I started to see changes, and people started telling us that they had found us online. For us, there was no turning back; we wanted them to take care of our whole digital marketing.

How much have you invested with them?

We’ve spent around $20,000–$23,000.

What is the status of this engagement?

We started working together around November 2020, and our engagement is ongoing. We won’t stop using their services in the near future because I don’t know where we would be without marketing.

What evidence can you share that demonstrates the impact of the engagement? 

One of the most noticeable results is that our clients almost always find us on the first page of Google search results when looking for the best co-working spaces in India. Additionally, our social media pages are always updated, and our website always has engaging content — that is a great result.

How did Raj Digital perform from a project management standpoint?

Raj Digital’s project management is very good. We usually communicate via email or WhatsApp, and we sometimes jump on a call.

What did you find most impressive about them?

Raj Digital’s customer service is impressive. Every month, they suggest new approaches and strategies based on the last month’s results, and they’re always well aware of what’s going on.

Additionally, they don’t require a lot of work from my side; I just let them do their work, and they come up with new strategies themselves. Of course, they ask for our approval, and they always make us feel like we’re going down the right path.

Are there any areas they could improve?

I don’t think that there’s something Raj Digital could improve on. They’re very good at what they do.

Do you have any advice for potential customers?

I definitely recommend you working with Raj Digital. They know what they’re doing, and they have great things to offer for your business.