What evidence can you share that demonstrates the impact of the engagement?
Our users are very happy with the casino platform. We have a 20% conversion rate from anonymous users to registered ones and 17% from registered users to depositors. We’ve had some technical problems with the second website, but we’re launching it next week.
We had a low conversion rate of around 1% on the second project we started with Ragnarok Agency. After the redesign and the other improvements they provided to the website, we improved conversions to 4.5%. We know that their designs make sense based on these KPIs and it’s been a positive partnership.
How did Ragnarok Agency perform from a project management standpoint?
We onboarded them into our Jira, and we’ve worked based on stories and tasks while having weekly meetings. Our communication is in real-time through Slack, Telegram, and Skype. I’ve also met them in Kyiv. We’ve worked outside of Jira for the logo and naming project, and they delivered in one week. I just called Phil and asked for a company name as soon as possible, because we were launching the company the next week. They delivered.
What did you find most impressive about them?
They not only provided us design assets but also good ideas on how to improve the project. They’ve given us more than we’ve asked for.
Are there any areas they could improve?
Ragnarok Agency could improve by setting priorities better. For example, the company name project was the highest priority, but when I had a meeting with Phil three days after I requested company branding, he told me he’d done the design for the other website. I told him that I needed the branding that same week, and they delivered in 2–3 days. I’m very happy with everything else.
Do you have any advice for future clients of theirs?
It’s important to have meetings 1–2 times a week, especially if the customer doesn’t know what they want. I gave them exact details during our first meetings, but most customers don’t give them enough information for the design work. Ragnarok Agency can provide different design styles, though, and customers can pick what they want.