What evidence can you share that demonstrates the impact of the engagement?
The discussions were the most fun I’ve had working on the business. We came away from each session with new and exciting ideas for the brand’s future. It’s no surprise that our team received customer segments and taglines that we couldn’t have gotten with another agency.
Although we haven’t implemented Propr Design’s recommendations, the tagline had already ignited renewed energy with our investors. We expect to raise a significant amount of capital in the next few weeks.
How did Propr Design perform from a project management standpoint?
The team’s hands-on approach lent itself to rigorous discussions and feedback. Our side maximized results by questioning their recommendations at each stage. We’re now in a good position as a result of that interactive process.
What did you find most impressive about them?
Bob (Founder, Propr Design) has a great mind and demeanor. His process maximized the branding exercises’ potential.
Are there any areas they could improve?
No. We constantly pushed the limit to get to the point we wanted, but that wasn’t necessarily a bad thing. Propr Design was a good fit for that approach.
Do you have any advice for potential customers?
Clients should accept the first-draft deliverables because that equates to giving up value. Do a deep dive into each item to ensure phenomenal results.