We help health, wellness and fitness brands grow
Stories engage audiences and make your brand more memorable. We have a tried-and-true process for uncovering your brand story and infusing it into all of your communications. Our approach is informed by the act of living your brand, fueled by our passion for learning and persuading, and guided by our deep empathy for your audience.
Pinwheel operates as a component of your team. No intermediaries. No agency games. No egos. Just great work that works. We only hire senior-level people who know what they're doing and we are 100% virtual, so you pay for the talent not the square footage.
We'd love to chat with you and see how we can help. Get in touch.
headquarters
Recommended Providers
Focus
Portfolio
Experian, Livongo, Glassdoor
Pocket Systems Print Ad
We created a set of 3 print ads for this secure payment technology designed to make the credit card obsolete. Company was subsequently sold and its technology absorbed into another company.
Chow Print Ad
A print ad for the digital magazine Chow that ran on the back cover of Gastronomica Magazine.
Lending Arch Website
Helped develop the brand voice, story, and website for this Canadian bank.
DocuSign Homepage
Worked on the content for the DocuSign homepage and dozens of other pages on the site.
Mongo DB Illustrations
We created 40+ illustrations to help Mongo DB explain its offering to the world.
Twitter Email
Created copy for dozens of Twitter emails.
Reviews
the project
Branding Services for Digital Marketing Agency
"It's been a true pleasure to work with Todd and the Pinwheel team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the Director of Content & Brand Strategy and partner at a Bay Area digital marketing agency. I oversee creative teams producing content and experiences across web, email and social.
For what projects/services did your company hire Pinwheel Content?
We needed a partner that could support us with an expert ability to get to the heart of what makes a brand tick, and execute on a brand messaging & positioning strategy across a variety of complex marketing initiatives.
What were your goals for this project?
We wanted to help our client bring their new brand to life from the inside out, across all communications.
How did you select Pinwheel Content?
We'd partnered with Pinwheel on other projects before and had always seen fantastic results.
Describe the scope of their work in detail.
Todd Anthony has provided ongoing brand and content strategy support, as well as brand voice training and copywriting expertise.
What was the team composition?
We worked with our client's creative director, and product & marketing managers.
Can you share any outcomes from the project that demonstrate progress or success?
Every project we ran through our pipeline without exception was highly successful. The client has been ecstatic since day 1, and Todd has played a key role in the success.
How effective was the workflow between your team and theirs?
Highly effective. We co-created a fantastic working relationship and smooth process.
What did you find most impressive about this company?
Their willingness to take on complex assignments, their incredible skill, their fast turnaround times, and most importantly, a sense of true partnership and professionalism. It's been a true pleasure to work with Todd and the Pinwheel team.
Are there any areas for improvement?
While I understand that there's always room for improvement, our engagements have been so successful that nothing comes to mind at the moment.
the project
Branding for Renewable Products Retailer
"The project was a great success. The labels and product turned out great and we could not be happier with Pinwheel."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Renewable products company. CEO.
For what projects/services did your company hire Pinwheel Content?
Pinwheel created our consumer brand from concept to creation of the logo and labels and everything in between.
What were your goals for this project?
The goals were to come up with a great brand. Pinwheel did just that.
How did you select Pinwheel Content?
Pinwheel has a great reputation and referals.
Describe the scope of their work in detail.
Pinwheel listened to our needs and fill in all the gaps for us. They started with understanding our market, then our company, then they worked on the name and the logos and we went through a great collaborative process.
What was the team composition?
Artist/graphic designer, writer/creative, website developer and project manager.
Can you share any outcomes from the project that demonstrate progress or success?
The project was a great success. The labels and product turned out great and we could not be happier with Pinwheel.
How effective was the workflow between your team and theirs?
They were excellent. Our team consistently dropped the ball, but Pinwheel had amazing project managment skills to stick with us and create a great brand.
What did you find most impressive about this company?
They worked great with a large group of individuals with different backgrounds. They were persistent and always pushed to get the project complete.
Are there any areas for improvement?
No. They are great.
the project
Digital Marketing Solutions for Marketing Agency
"Pinwheel is flexible and willing to work with all kinds of personalities."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the leader of creative solutions company.
For what projects/services did your company hire Pinwheel Content?
Pinwheel is our longstanding partner who helps us deliver digital marketing campaign creative for our clients.
What were your goals for this project?
Creative excellence and driving results.
How did you select Pinwheel Content?
Pinwheel had an existing relationship with our organization.
What was the team composition?
I deal primarily with the executive team but believe the team is comprised mostly of remote individuals (even before Covid).
Can you share any outcomes from the project that demonstrate progress or success?
We are happy with the results achieved utilizing Pinwheel creative but prefer to keep them confidential.
How effective was the workflow between your team and theirs?
Pinwheel has worked with us very closely to develop and optimize the working process between our teams.
What did you find most impressive about this company?
Pinwheel is flexible and willing to work with all kinds of personalities. Pinwheel faces roadblocks head-on and is solution minded.
Every project that the company sent through the pipeline of the Pinwheel team ended in success, pleasing the end client. The good relationship between both parties created a smooth workflow that has produced highly effective strategies. There is a true sense of partnership and professionalism.