AWARD WINNING SEO & B2B LEAD GENERATION AGENCY
Pearl Lemon are a multi-award-winning SEO, Lead Generation, Content and Sales Agency based in London but serving clients Worldwide.
We'd love to help you grow your company Tired of underperforming agencies?
- Want to close B2B and B2C deals?
- Looking for a company that is transparent?
- Someone who can guide you through the process from start to finish?
- Want to rank page 1/rank 1 of Google with white-hat links?
- Want to a team you can talk to daily, have weekly calls and understand EXACTLY what's going on?
If any of this sounds like you - then we ABSOLUTELY need to talk.
We'd love to help you with your online growth journey and see if we can achieve massive success together
Book a call with Ion (pronounded E-on) to get started today:
http://pearllemon.com/ion/
OR add him on Whatsapp directly: +44 7746 279127

headquarters
other locations
Focus
Portfolio
Asteria Diamonds, AJ Smart, Go International, Elevano, Pierre Carapetian Group Realty Ltd., Blackfog, EPRIVO, LeDolce Studio, Trusted Union, SUITCASE Group, Fan Bytes, Law Office of Raul A. Guajardo P.L.L.C., Fan Bytes, Central and NW London NHS Foundation, Sumo Growth O2, Law Office of Raul A. Guajardo P.L.L.C.

Pay Day Loans SEO
We managed to outrank Wonga for some very competitive keywords for a Pay Day Loan Company. Take a look at our case study.
Here's the video for you to see!
https://www.youtube.com/watch?v=SKX8NKAYhjA

Real Estate AirBnB SEO
One of our clients Pass the Keys tells us about their experience of working with us and how our SEO techniques helped them.
Watch our case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Google Medic Update
Our client, Senior Guidance, sought us out for SEO help after the Google Medic Update. This case study highlights how we helped and our client services during our time working with them.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Cybersecurity SEO
Client: Blackfog
Industry: cybersecurity
Main concern: Technical SEO issues
Results: 169 keywords indexed | 10x number of clicks | 5x number of impressions | CTR increase
Watch Here!
https://www.youtube.com/watch?v=wHEQWs6Q6Eg

Shopify CRO and SMO
Our client, The Sweat Store, sought us to help increase their overall revenue on their Shopify store. Their CRO and SMO went from $5 to $25
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

HR SEO
We helped this HR company create and implement an off-page link building strategy. There was position growth with 41 keywords.
Watch Here! https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

SaaS SEO
Book Like a Boss is a Saas company and was able to achieve greater organic sales and traffic with our SEO services.
Watch the case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Personal Brand Growth
Cathy Biase is a client based in Nutrition Consultation. We helped them achieve personal brand organic and keyword growth by 50%.
View the case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Shopify SEO
A Zest For is a dog nutrition client running on Shopify. In a short amount of time, we improved their SEO to see greater ranking and more sales.
Watch the case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Google Ranking
With our SEO services, Big Value Banners was able to achieve #1 Google Ranking.
Watch the case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

YouTube SEO
We also specialize in YouTube SEO services. In this case study we were able to help the company achieve 2.5k additional Organic Views.
Watch Here!
https://www.youtube.com/watch?v=JcQghMMGbrI

Magento SEO
Wolf Auto Parts came to us for Magento ECommerce and On-Page SEO services. We were able to achieve top 3 Google Rank for them.
Watch the case study here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Youtube Optimisation
The OAL sought out help with YouTube Optimisation services with us. We were able to help them rank higher on YouTube and Google for their videos when searched.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Quora Ranking for SEO
Quora is a platform that allows for lead generation. Watching our case study can help highlight how to do that and overall Quora ranking for SEO.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Google Ranking with Local SEO
Our client, Wolverhampton Self Storage, sought us out for Local SEO services. With our aid, there were able to achieve #1 Google Ranking.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Google Ranking with E-commerce
With our E-commerce SEO services, our client saw 32+ keyword position increase on Google Rankings in less than 3 months.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

E-commerce SEO
Our client, Design Bundles, needed improvement with our E-Commerce SEO services. We were able to achieve doubling their revenue in 3 months time.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Magento E-Commerce SEO
For this client, we focused on Magento E-Commerce SEO. They accomplished a 43% increase in sales.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Real Estate SEO
Client: Pierre Carapetian
Industry: Real Estate
Goal: They wanted to increase their site's visibility in search engine results pages and more specifically to get more traffic to their blog to educate readers.
Results: We quadrupled their organic traffic, resulting in a $120,000 increase in revenue.
Watch Here!
https://www.youtube.com/watch?v=h0iy7RsI2xU

Vapes E-Commerce SEO
Vapes E-Commerce needed help with increasing their impressions. With our plan of attack, they were able to go from 994 to 11.6k Impressions.
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

CMS to Wordpress
For this client, our services focused on moving from a custom CMS to Wordpress.
Loft Conversion - Move From Custom CMS to WordPress
Watch Here!
https://www.youtube.com/watch?list=PLG77co1jDReEYW8hfixQqJi7Pa88ElAq-&v=...

Magazine SEO
We highlight our skill with our SEO services. We were able to help a magazine company gain a 93% increase in new users in 2 months.
Watch Here!
https://www.youtube.com/watch?v=np9i-472NFU

Recruitment Company SEO
We have also aided a recruitment agency in growth. They experienced a +20.9 Keyword Research Growth.
Watch Here! https://www.youtube.com/watch?v=-OE7UEd90FU

Design Consultant SEO
We have aided Design Consultant Berlin gain 24.4+ Keyword Movement.
Watch Here!
https://www.youtube.com/watch?v=TFGb3hU13JY

IT Expert Lead Generation
ITExpert is a software development and recruiting agency, located in Ukraine. They are dedicated to delivering the most efficient custom software solutions and the best talent within the IT industry for their corporate clients. Despite the difficult nature of the IT outsourcing market, we have been able to exceed expectations.

LinkedIn Status Updates And Building An Online Presence
Aarish Shah has led businesses for over 10 years and is the CFO of an education tech company. He also works on freelance projects within the tech startup space.
We helped Aarish to position his Linkedin statuses and he now posts regularly yielding a lot of engagement. This has resulted in him building his online presence and bringing in more business.

Masterclass Education Lead Generation
Masterclass Education is a leading Education Recruitment Agency that specialises in recruiting teachers for primary and secondary school teaching jobs.
We helped them to significantly increase the number of candidates they were getting every day.

Appointment Setting Using LinkedIn Lead Generation Strategies
We helped this client to book 15 calls in a matter of weeks due to our work on LinkedIn. They were so impressed with the work that they went on to offer us equity in their company.

Generating 4-Figures Per Month
Ravi Shukle is a social media manager and consultant. Ravi connected with Deepak, the founder of the Pearl Lemon Group by enrolling in Deepak’s course on how to build a cold email lead generation agency.
Once we started advising him, he started generating leads within 12 hours and now consistently makes 4 figures per month from converting leads.

Getting Our Client Booked On 12 Podcasts In 2 Months!
We helped this client with their SEO and lead generation. We encourage all of our clients to develop their personal brand as well as their business.
Therefore, we worked closely with their founder, Amir who we got booked on 12 podcasts that are relevant to his industry in just two months!

Lead Generation And Appointment Setting
Subtle Square designs websites for Squarespace. We strongly encourage our clients to build up their personal and professional brand. We help them to become recognised and trusted as a thought leader within their industry.
As well as pursuing lead generation activities and getting the Founder Iris Koryuek on calls and in email conversations with qualified leads, we also boosted her online presence.

Getting Our Client Appointments With Key Decision-Makers
We ran a cold email campaign with high-quality copy designed to get responses. We were able to get this client in touch with the event organisers at Ascot which our client was extremely pleased with.

Booking Calls With Large Corporate Companies For A Wellness Coach
We worked with Nate Chambers, a wellness coach based in The States. We helped him to get into conversations with the HR managers and leaders so that he could go into companies to give talks and seminars to their employees.
We ran a series of split test to identify the best decision-makers to contact. As a result of our outreach campaigns, we were able to get Nate seminars booked at companies including Uber and Go Daddy.

LinkedIn Lead Generation And Profile Optimisation
Osman Sabir is a life and career coach. He works with professionals in the city and corporate world, who are successful but have found themselves in a bit of a rut.
Osman was running an AdWords campaign to his website, so from a lead generation perspective, we initially focused increasing his conversion rate.
Reviews
the project
Lead Generation for SaaS Tool
"We continually are impressed by the team."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am a client support specialist at a SaaS tool. I take care of all support queries and serve as the point of contact between our company and Pearl Lemon.
For what projects/services did your company hire Pearl Lemon?
Our company decided to bring in Pearl Lemon for lead generation.
How did you select this firm and what were the deciding factors?
Pearl Lemon came up while we were scouring Google for a reputable agency that could get us results through lead generation and would be available potentially for more projects as well.
Describe the project in detail and walk through their service package.
We initially came to Pearl Lemon for just Linkedin outreach and cold email outreach. As prospects and leads came in, we decided our tool needed to be more visible for those not yet being contacted. At that point we decided to get SEO services and written content as well to bulk up our site.
How many resources from the vendor's team worked with you, and what were their positions?
At the start of the project we got to work with the founder, but as the project progressed our team ended up getting to work with the head of SEO and communicate with the SEO team. We had an account manager we could message daily if needed via email and Whatsapp and we were introduced to a writer that was dedicated to our blog posts.
Can you share any outcomes from the engagement that demonstrate progress or success?
Our site ended up increasing its overall presence in terms of all of our top keywords our potential customers would be searching. This is an ongoing project, but so far we have been happy. We have had warm or hot leads sent to us nearly daily, so our demo calendars are happy and full.
How effective was the workflow between your team and theirs?
We were a little concerned when so many team members entered our group chat, but it ended up being no problem at all. It was great to know we had a dedicated point person and we got leads sent as they came in and weekly updates as well.
What did you find most impressive or unique about this company?
Pearl Lemon is impressive because their team has an ability to roll with changes and criticisms much easier than other companies we have worked with. They took our feedback to heart and corrected anything we wanted changed nearly immediatley. We continually are impressed by the team.
Are there any areas for improvement or something they could have done differently?
Part way through the project there was a little turn over. Internally there were some team structure changes so we got introduced to some new faces and had to be sure they were caught up to speed with everything we wanted.
the project
Web Dev for Boot Camp Fitness
"Anytime the opportunity comes up I absolutely recommend them."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Founder & Managing Director at 1 More Rep
For what projects/services did your company hire Pearl Lemon?
To build out our website from the ground up as I recently broke away from a franchise I was part of. Deciding to step out on my own meant building a website and putting together a totally new brand and making sure that we ranked #1 of Google when people searched for us.
With this in mind I decided to work with Pearl Lemon because I knew their founder for a couple of years and I’ve seen him develop his company over the years and had full confidence in his ability to help me achieve my targets for my new business
How did you select this vendor and what were the deciding factors?
As discussed I’ve known Deepak their founder for several years. We’ve done some endurance events together and he’s attended a couple of my bootcamp sessions over the years. Furthermore, I’ve seen once he puts his mind to something he’s a big action taker. So entrusting him to help sort out the new brand and new website seemed like the logical option. So many dodgy people out there so you need to be careful
Describe the project in detail and walk through the stages of the project.
Well I didn’t have any kind of brand as I’d been working under the brand of my previous franchise. Given I’d built up loyal clientele who were and still are loyal to me on the basis of the sessions we run - it made sense to start afresh.
Now I’m not a marketing guy being an ex-serviceman and police officer so getting some help made sense - especially from someone I knew personally as opposed to a stranger. So support was needed to move from the old to the new and to do this - I needed assistance to help me make it happen.
How many resources from the vendor's team worked with you, and what were their positions?
Team composition was the founder (and my friend) Deepak, his web designer (Portuguese lady), alongside a copywriter and operations manager. Team was strong and I was aware of everyone’s part to play which was very helpful. Mostly I stayed out of their way and let them get on with it!
Can you share any outcomes from the project that demonstrate progress or success?
It’s been a very very positive experience working with the Pearl Lemon team. I’ve actually readjusted my expectations of ‘marketing’ since working with them. I had heard alot of horror stories of working with agencies and this has shown me what an idea marketing relationship should look like.
I’m now able to change my website at will and whenever I have any quick changes I need to make that I can’t handle myself what’s excellent about Pearl Lemon is that I can ping them a quick question and they’ll send a video showing me how to do things. It makes the relationship smooth and I’ve succesfully transitioned and am running my own bootcamp with a strong new brand and website that exactly fits my needs
How effective was the workflow between your team and theirs?
Straightforward. Most of the time the team was chasing me for stuff only I could provide them which makes sense. I had to actually keep up with them. I live on Whatsapp so it was nice that I could ask quick questions and get answers from them as well as getting regular updates from the team as to what was happening and when.
What did you find most impressive or unique about this company?
Well - it’s what I expected, but nonetheless, their speed of execution was impressive. It was surprisingly quick from having an idea to seeing things happening pretty much straightaway. This was a breath of fresh air and reminded me of the army again when someone says something - and then you just see it get done. My experience in business has shown me that that’s rarely the case - but in Pearl Lemon’s case it was!
Are there any areas for improvement or something they could have done differently?
Nothing really springs to mind. I can’t find much room for criticism to be honest. Sometimes I wish they’d stop showing me how to do stuff myself as then I feel obligated to learn it (which is absolutely the right approach)...but then I’d not do anything myself if they didn’t show me how to do it :p
the project
Corporate & Financial PR for Investment Firm
"We now use Pearl Lemon as a benchmark for what to expect when it comes from 3rd party relationships."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Managing Director at Curzon Investment Partners. My role is to oversee the asset management decisions as well as making the final call on any investment purchases that we make as a business. Coming from a role in Investment banking I'm very familiar with this level of decision making
For what projects/services did your company hire Pearl Lemon, and what were your goals?
Curzon are looking in 2021 to make more of a brand push when it comes to our growth so we were on the hunt for an appropriate marketing partner who could help us raise the level of our standing amongst groups of investors from the finance space. We found Pearl Lemon when one of our team shortlisted them through an executive search process in order to identify a partner that would be a good fir for us.
Given the background that the actual founder has in finance at Deloitte and then RBS before that, as well as the experiences they have with financial PR specifically it felt like Pearl Lemon could ultimately be a superb fit for our business and so we decided to make to final interview with them where they impressed enough for us to move forward with them
How did you select this vendor?
Initially through an online search. We looked for companies that had a track record of success in this space. In combination with that we wanted someone whose been in business for several years, has personal experience related to finance and more. No small task - what was also ideal about Pearl Lemon was that their founder had made well over $250,000 in investments across a range of financial products which made Pearl Lemon extremely well placed to take on this account
Describe the scope of their work in detail, including any steps and the final deliverables.
One of the major points of focus was stakeholder and corporate shareholder communications. We were due to raise $200 million for a new fund we were looking at putting together and so we needed all of the assistance we could muster on the public relations front.
Pearl Lemon then were tasked with putting together a series of communications as well as a range of marketing materials that we thought would be a good fit for our existing board members and stakeholders. Not only this, but given this was a list of a specific size we then tasked them with expanding their reach to other lists of investors they could muster and put together. This all had to be achieved over a 6-8 month period as we had a deadline for the fund
How many people from the vendor's team worked with you, and what were their positions?
We worked with 4 people from their team. Deepak Shukla the founder was involved in an overall strategic standpoint initially. Then his head of public relations and two executive were involved alongside a copywriter. The public relations and copywriting team did fabulously in capturing the essence of the messaging that we were going for to our stakeholders.
Can you share any outcomes from the project that demonstrate progress or success?
We've successfully raised 67% of the fund of which at least a 10% proportion we'd attribute towards the Pearl Lemon efforts. Truly superb when it came to our slated set of communications. What was interesting was that we only had them prepare messaging for a limited set of our investor group because their messaging strayed so far from what we would ordinarily send out.
Upon seeing it's incredible success however - we gave them full reign to actually prepare communications for our entire list and on that note they performed just as well. So we looked at least $13.5 million which we can directly attribute to the Pearl Lemon efforts - which is exactly the kind of result that we had signed up for - and we're now asking Pearl Lemon to come on a a permanent partner and they're currently reviewing our communications across the board!
Describe their project management style, including communication tools and timeliness.
All good on this front. We would have a weekly call with their team that involved getting an update as to where their efforts were at alongside seeing alot of activity on email. I must confess I've never seen a team this proactive and we needed to adjust our internal cadence just to keep pace with how quick they are on the email front We used a combination of Zoom + Email + WhatsApp for communication and it all worked pretty well.
The content requests we sent out were always responded to promptly as well as delivered on time and to be honest in 75% of cases ahead of schedule which was brilliant to see. Having hired other partners alongside Pearl Lemon for different activities - we now use Pearl Lemon as a benchmark for what to expect when it comes from 3rd party relationships
What did you find most impressive or unique about this company?
Difficult to put one finger on it overall as there's lot's to be impressed by with Pearl Lemon - not withstanding the actual result itself. In general it's easy to see the influence of their founder whose come from a red-brick university, got a literary degree but then went into finance We do some serious due diligence on the stakeholders of any business we decide to allocate resource to - and it was great to see that our investment wasn't misplaced in any way, shape or form
Are there any areas for improvement or something they could have done differently?
They were the premium priced agency so initially we were unsure about our risk shall we say...but those risks were ultimately totally unfounded so it's worked out exceedingly well
the project
SEO for B2B Professional Service Provider
"The company's ethos and approach are totally unique."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm the Co-Founder and Marketing Director of an online B2B professional service provider.
For what projects/services did your company hire Pearl Lemon, and what were your goals?
Our company has depended almost entirely on organic website traffic for our customer enquiries since it was launched in 2014. My own knowledge of SEO got the site to a number of competitive (often no. 1) spots for many valuable keywords, however in late 2020 we noticed many of our rankings drop.
Our SEO has never had a consistent strategy behind it, with me trying some of one thing and some of another, with mixed results. I realised I no longer had the time or depth of knowledge to continue to run the company's SEO efforts so wanted to outsource this to a specialist SEO agency.
How did you select Pearl Lemon and what were the deciding factors?
In my opinion, the SEO industry is filled with both companies that claim they know SEO, when really they know little more than the basics, and SEO companies that are more established, but in my experience choose to hide behind an elaborate series of smoke and mirrors...
You never really know what process they will follow, who actually achieved the results they claim to have achieved, how much it will cost you, or what the end result will look like.
It's a minefield. I have also had some very bad experiences with digital marketing agencies in the past, so not only did I have high expectations of Pearl Lemon (as I'm not new to SEO myself), but I was admittedly paranoid about hiring another agency too.
Fortunately, I found Pearl Lemon twice - both via a Google Search and also on Upwork (always a good sign for an SEO company...) - and the overwhelming first impression I had from both online profiles was "these guys know what they're doing". Their customer reviews spoke for themselves. It only got better when I then spoke to Ion, Pearl Lemon's Sales Manager.
He made a really fantastic impression and didn't try the usual pressure tactics I'd found when speaking to other SEO agencies - they were totally transparent about what they can and can't do, and left it with me to decide. I think it was clear from the outset that they had nothing to hide and are simply good at what they do.
Describe the scope of work in detail, including the project steps, key deliverables, and campaigns.
The team was tasked with improving our rankings for 7 valuable keywords, including at least one which I would describe as "highly competitive" with high search volumes.
How many people from the vendor's team worked with you, and what were their positions?
Pearl Lemon is made up of a team of specialists - everyone from technical SEO specialists and PR experts, to a backlink builder. I also spoke with Ion (Sales Manager) and the Founder, Dee.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
Since Pearl have started working on the site, our rankings have not only returned back to the place they were before (a real relief), but our rankings for a number of keywords have also improved further than this. This is just after 2 months of working with them.
We have also significantly improved the loading time and UX of the company website, following their detailed technical SEO recommendations. Their advice and support has led to us hiring a new (much better) web developer, who is now rebuilding the site from scratch with many key technical improvements in mind.
Long-term, I expect this will further improve our rankings on Google (and overall user experience for all website visitors). They have also reviewed and cleaned up our current backlink profile, provided an SEO-led content calendar for our Marketing Manager to follow, and much more.
Aside from the "doing", Pearl Lemon are also incredibly transparent about the process they follow and help their clients understand exactly what it is they are doing.
As soon as we started working together, they sent across a very detailed guide on exactly how they build backlinks for their clients (and, importantly, why they take their particular approach), and every single aspect of the work they do is backed up by a video explainer video.
I have also had some quite detailed/complex questions at times - they have always been handled very well. The level of detail is insane and so the value for money we have seen from the SEO work alone has been excellent.
I say "the SEO work alone", because working with Pearl Lemon has actually been transformative for me as an "entrepreneur" on many levels. I feel like I have hired an SEO company and a business coach (in Dee) at the same time!
Describe their project management style, including communication tools and timelines.
I have direct access to every person working on the site, and a Whatsapp group with Ion and Dee. The entire team is incredibly responsive, helpful and honest. The relationship is totally free of the usual BS I have grown to hate when hiring many professional service providers, across many different industries.
I have access to a client folder on G Drive containing all updates and reports, and receive a very clear report on the work completed every fortnight without fail. I have genuinely enjoyed the experience from day one. They just "get it"...
What did you find most impressive or unique about this company?
I feel Pearl Lemon is a direct representation of Dee himself - he goes out of his way to add huge value, above and beyond what someone could reasonably expect as a customer.
The company's ethos and approach are totally unique as a result. On a personal note, working with Dee and his team has made me remember exactly why I've also chosen to run my own company. I never thought I'd use the word "inspired" in a review about hiring an SEO company... but there we go. I just did.
Are there any areas for improvement or something they could have done differently?
I can't think of a single thing.
the project
SEO & Inside Sales Consulting for Facilities Management Firm
“They listen carefully and ask questions constantly.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the head of sales for a facility management services company.
What challenge were you trying to address with Pearl Lemon?
We hired them to assist my sales team.
What was the scope of their involvement?
There work included a combination of SEO, email marketing, and calling. They also supported us with general consulting.
What is the team composition?
We worked with 3–4 of them. We worked with a company director, sales team, and sales director.
How much have you invested with them?
We’ve spent about £5,000–£7,000.
What is the status of this engagement?
We started work in June 2020 and it’s ongoing.
What evidence can you share that demonstrates the impact of the engagement?
They work very hard. They increased conversations and helped us understand our market a lot better. They are extremely responsive and very helpful.
How did Pearl Lemon perform from a project management standpoint?
They’ve performed extremely well. We communicate by messaging on WhatsApp or by calling them.
What did you find most impressive about them?
They work very hard. They listen carefully and ask questions constantly.
Are there any areas they could improve?
Not really.
Do you have any advice for potential customers?
They won’t let you down.
the project
SEO Services for B2B Web Developer
“In terms of deadlines, they’re always spot-on. They’re always honest and open about what they’re doing.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the owner of a B2B e-commerce development agency. We deal with industrial companies, construction companies, that sort of thing.
What challenge were you trying to address with Pearl Lemon?
They do everything regarding SEO for me. I was working with another agency, and they were really lacking. Now he handles large SEO contracts for me so I can focus on development.
What was the scope of their involvement?
We’re just working with them, establishing an online store, and creating an SEO campaign. We had a discovery session to discuss what are goals were and what we wanted to rank for. We chose a few key terms to drive product sales.
What is the team composition?
We work with a project manager, but we have an entire team dedicated to this project.
How did you come to work with Pearl Lemon?
I can tell the quality of a company based on the amount of work they put on their own site and the amount of content they publish. I actually found Pearl Lemons on LinkedIn, and selected them based on the content they provided. It was spot on with what we were looking for.
Obviously, their case studies and reviews stood out, and then ultimately, the way they conduct business was huge for me. They were flexible and understanding.
How much have you invested with them?
They’re on a monthly retainer, so it varies. Right now, we’ve spent about $10,000 with them, but we’re about to double that campaign.
What is the status of this engagement?
We were in contact with them last year, but we started working together in February 2020.
What evidence can you share that demonstrates the impact of the engagement?
All of our tracking is set up on Google Analytics. My client also asks how callers find them. Based on the tracking and my client’s feedback, my client has seen calls pretty much double. Especially during COVID-19—although we took a hit, it seems to be doing better than before.
The amount of calls that we’ve gotten has been tremendous. Now that we’re launching the online store, we’re really going to reap the benefits of that.
For example, we were working with a company in the septic and agricultural industry. Pearl Lemon has helped us get them to rank on the first page, which has provided traffic and increased leads.
How did Pearl Lemon perform from a project management standpoint?
They send videos to explain everything. So if we had a question, they sent us a video to explain it. That was very helpful as our clients tried to understand SEO.
The team was very organized, and they tracked it in Google Sheets, and within the document, there were resources where we could find the answers to our questions.
They’re reachable within 24 business hours on any platform—WhatsApp, email, whatever. They also follow up with me if I haven’t responded in about 24 hours, and I love that. They constantly check in to make sure we’re staying on track.
What did you find most impressive about them?
Their communication and transparency. In my experience working with other providers, trying to establish a reliable network is difficult. But working with Pearl Lemon, I know who is on the team and can see their biographies. They get back to me, they always follow through. In terms of deadlines, they’re always spot-on. They’re always honest and open about what they’re doing.
Are there any areas they could improve?
Not at this point.
Do you have any advice for potential customers?
Set expectations. They’re really good with that. Realize that SEO takes time, so be patient and trust they’re putting in the work. The results will take time, but it will come.
the project
SEO for Travel Agency
"The technical analysis went through every detail on-site with specific recommendations to improve them."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the CEO of Follow Alice, a travel agency. We organize international trips starting from London.
What challenge were you trying to address with Pearl Lemon?
We needed help with SEO and lacked the internal resources to make it happen. The goal was to bring our rankings up for select keywords.
What was the scope of their involvement?
We worked with Pearl Lemon for link building. We did a content plan. We also did a technical analysis of the website to figure out if there are onsite improvements to be done. Most of the work was offsite with link building.
What is the team composition?
There were at least 4–5 people. Our first contact was with the relationship manager. Deepak (SEO Director) was in contact with us as well. There were 2–3 more people that we worked with mainly via email for the technical parts.
How did you come to work with Pearl Lemon?
The initial due diligence was done by our CMO. He compared a few agencies and read reviews. Pearl Lemon stood out to him: we liked the conversation with the, and they seemed to know what they were talking about.
How much have you invested with them?
We spent less than $10,000.
What is the status of this engagement?
We worked together in March–April 2020. We initially agreed to work for at least three months, but we stopped because of the COVID-19 crisis. We agreed to reengage once our revenues come back and people travel again internationally.
What evidence can you share that demonstrates the impact of the engagement?
There was a huge shift in customer behavior in the middle of the project, so it’s hard to know what impact there has been. I can’t tell any metrics.
We enjoyed working with Pearl Lemon, though. They’re very responsive and helpful, and they took care of our questions. The work they were doing was great. We’re very happy with what they were doing for us.
How did Pearl Lemon perform from a project management standpoint?
I’d give them a perfect score. They’re very proactive, quick, and well-organized. The onboarding was flawless. We had a group chat on WhatsApp with the main people involved. The rest of the communication was via email.
What did you find most impressive about them?
Pearl Lemon had good depth to their analysis. The technical analysis went through every detail on-site with specific recommendations to improve them.
Are there any areas they could improve?
I can’t say anything negative. It was great.
Do you have any advice for potential customers?
I recommend using them. Make sure to communicate clearly what it is you want and what your targets. Part of the impact comes by how well you internally manage them or what particular goals you want to achieve and how narrow you formulate them.
the project
Digital Marketing for Private Jet Charter Company
"Pearl Lemon’s energy sets them apart."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the digital marketing manager for a private jet charter company.
What challenge were you trying to address with Pearl Lemon?
We needed to improve our digital marketing at scale and to take a more targeted approach to our efforts. We needed to combine strategy with copyrighting expertise.
What was the scope of their involvement?
Their team helped to develop a sales playbook, which includes lists of approved wording that’s designed to convert. They’ve also worked with us to ensure that our templates are technically deliverable and that the bounce rate’s down. Their team also worked with us on segmentation.
What is the team composition?
Overall, we’ve worked with three people.
How did you come to work with Pearl Lemon?
We originally found them via Google. They used a live chat tool, so I got in touch with their team and was impressed by their speedy replies. Their team got back to me with all of the answers that I needed before any of their competitors replied to me at all. We chose them because of their keen and hardworking approach.
How much have you invested with them?
We spend about $4,000 per month on their services.
What is the status of this engagement?
We started talking with Pearl Lemon in November 2019 and the project started in January 2020, which is ongoing.
What evidence can you share that demonstrates the impact of the engagement?
Anecdotally, we’ve seen an uplift in the sheer quantity of our outreach. We’ve also been able to keep our performance solid. When we’ve scaled in the past, we’ve seen a decrease in our performance stats. It's useful for us to increase scale and keep performance steady.
How did Pearl Lemon perform from a project management standpoint?
We operate over WhatsApp mainly but also have weekly calls. Their team has quick reaction times. They keep everything on point honestly. They’ve been good.
What did you find most impressive about them?
Pearl Lemon’s energy sets them apart. We work with their company's leadership, which gives us a personal touch that we couldn’t get from employees. Not that employees would do a bad job. But when its someone’s business, there’s a unique passion.
Are there any areas they could improve?
We cleared up any issues early on in the engagement.
Do you have any advice for potential customers?
Keep your communication channels open. Pearl Lemon responds to constant feedback well. It’s not going to be a hands-off relationship where you leave them to execute on their own. They work best as a partnership.
the project
Digital Marketing Support for an E-Learning Company
"They had a lot of ideas for us and were good at meeting deadlines"
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the marketing executive for an E-learning company. We provide online courses teaching 21st-century skills for teenagers. These include skills like critical thinking, entrepreneurship, and resilience, and our goal with them is to prepare students for university and the workplace.
What challenge were you trying to address with Pearl Lemon?
Our website needed a significant amount of work on its SEO. I am not an expert myself, so we needed someone to step in. The head of marketing had stepped down and we hired Pearl Lemon to help us with that.
We also used to be B2C focused, selling to individual students, but then we decided to make the shift to B2B selling to schools and institutions and we were looking for help with making that shift.
What was the scope of their involvement?
Pearl Lemon helped with keyword ranking, link building, and general SEO. They provided us with monthly reports on our keyword rankings and building on that, as well as helping us with our website health, including the metadata and things like that. In addition, they did a lot of background work to improve the speed of the website for us.
What is the team composition?
I worked with four people from Pearl Lemon. Deepak (Founder, Pearl Lemon) was our primary point of contact. He was very responsive and sorted things out when we needed them to. The rest of the team was really good and provided useful weekly reports.
How did you come to work with Pearl Lemon?
I wasn’t involved in the process of finding Pearl Lemon, but I know that the person that hired them liked their style of work and the way in which they were always trying to innovate.
How much have you invested in them?
We spent between $10,000–$25,000.
What is the status of this engagement?
We worked with them from June–December 2019.
What evidence can you share that demonstrates the impact of the engagement?
When it came to the link building activities, I believe they had a certain number of links they were supposed to provide and they definitely met that. Deepak sent us a summary report and we significantly improved in our keyword rankings.
They provided us with some Google Analytics reports on top traffic channels and the channels that worked best for us, and although I didn’t see a massive change in that, there was a rise particularly when it came to keyword ranking.
How did Pearl Lemon perform from a project management standpoint?
We had a casual relationship and it was really easy to talk to them. They were very good at responding, as we spoke primarily on WhatsApp and email. They had a lot of ideas for us and were good at meeting deadlines, so we received all the reports when we should have.
I would say that we occasionally felt a little bit ill-informed about the details of what was going on. They were sending a lot of information to us, and we aren’t experts in this sort of thing so it was a lot of information to take in. They definitely provided a lot of reports, which they said they would, but it was a little bit too much information.
What did you find most impressive about them?
I think if you like having a very relaxed relationship and you like working with different people who are experts in different fields, that is what Pearl Lemon is really good for. They are all remote, but they are experts in whatever they do.
Are there any areas they could improve?
Sometimes we could have done with a little bit more of a walkthrough as to what was going on. If you have a lot of knowledge in the area then what they are doing is probably perfect. If you don’t know anything, however, it can be quite time consuming because there is so much information and at a certain point you have to just trust what they are doing. Generally, they were good but it would probably be more useful if you have more knowledge in the area.
Do you have any advice for potential customers?
Depending on how much management you like to give people, it might be good to set up a more regular call with them which we didn’t do. I personally would prefer a little more of a structured meeting schedule, so I would say to book meetings with them to make sure you understand what is going on.
the project
SEO Support for a Courier Service
“Everyone on the Pearl Lemon team knows what they’re talking about.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I am the digital marketing manager at a courier and logistics company. I’m responsible for digital, but I mainly focus on search marketing elements such as PPC and SEO.
What challenge were you trying to address with Pearl Lemon?
We noticed a decrease in backlinks to our website.
What was the scope of their involvement?
Pearl Lemon provided SEO support. Their team was responsible for social proofing and content creation for external websites. They ensured that we received links from high domain authority websites.
What is the team composition?
We worked with 4–5 members of the Pearl Lemon team, including our main point of contact Deepak (Founder, Pearl Lemon).
How did you come to work with Pearl Lemon?
I searched on the internet for SEO companies. After getting a few quotes, I decided to work with Pearl Lemon. They seemed quite engaged with what we wanted to do in comparison with similar agencies in the area. We also wanted someone who could come in and meet us face to face and work more collaboratively.
How much have you invested with them?
We have invested between $5,000–$10,000.
What is the status of this engagement?
Our engagement with Pearl Lemon ran from September–November 2019. However, we are interested in opening another three-month contract with them.
What evidence can you share that demonstrates the impact of the engagement?
Our website has moved to the first page of search results for competitive keywords. The strategic help they provided was invaluable. We’ve been able to maintain those positions instead of dropping off them like before.
How did Pearl Lemon perform from a project management standpoint?
They consistently kept us in the loop with what they were doing. Pearl Lemon is very transparent, working in Google Docs to ensure we had access to everything. They always offered explanations for their decisions.
What did you find most impressive about them?
Everyone on the Pearl Lemon team knows what they’re talking about.
Are there any areas they could improve?
No, everything was great.
Do you have any advice for potential customers?
Have a realistic goal in mind for what you want to achieve. I especially recommend that for smaller businesses with less structure.
Thanks to the efforts of the Pearl Lemon team, the company has been getting a larger presence through their top keywords. The company has been receiving new relevant leads from the website almost daily after implementing the strategies that the team recommended.