What evidence can you share that demonstrates the impact of the engagement?
Our LinkedIn engagement and views are substantial. I’ve received more views on LinkedIn due to the videos than anything I’ve posted. It was a step-by-step process. I’ve never worked on an animated video before. Pat Animation Studio was organized, providing me with an outline of everything. Their team was receptive to feedback. If I didn’t like a voiceover or graphic, they changed it instantaneously. Pat Animation Studio brought my goals to life. With this being the first animation project that I’ve done, it was nice working with them.
How did Pat Animation Studio perform from a project management standpoint?
Pat Animation Studio was professional and responsive. We mainly correspond through email and Google Docs. If we have a ton of questions, we can hop on the phone.
What did you find most impressive about them?
I’ve been approached by various companies that specialize in animated videos, but from an initial perspective, Pat Animation Studio was inviting and friendly. I took a risk, and it paid off. Their team was willing to play around with pricing. I wasn’t comfortable with paying too much upfront without knowing the result, but they broke it down to ease that fear. I ended up not doing that, but it was great to see that they were flexible.
Are there any areas they could improve?
There was a creative brief that wasn’t as functional as it could’ve been. It also took me a while to do. It wasn’t valuable to the project.
Do you have any advice for potential customers?
If customers come in with a vision or find one along the way, put it in an initial brief. For example, I wanted the idea of optimism and motivation for working out to be evident within the videos. I showed them examples I found online, which helped. If I had that frame of reference earlier on, it would’ve benefitted everyone.