Data-Drive PPC Marketing

ParaCore is a pay per click lead generation agency helping high-growth businesses scale using paid media. By harnessing the power of Facebook Ads, Google AdWords, and other social and search marketing platforms, we create a consistent flow of qualified leads at the lowest cost for growing companies. We measure metrics at every step to ensure our clients can easily measure ROI on their marketing.

$50 - $99 / hr
10 - 49
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Phoenix, AZ


Key clients: 
ON Semiconductor, Mr. Sparky Electric, and more


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SEM Campaign for Franchise Group

"SEM can be a very expensive venture if left unchecked, and we felt comfortable with ParaCore at the helm."

Willing to refer: 
The Project
$10,000 to $49,999
May - Aug. 2019
Project summary: 

ParaCore implemented an SEM campaign for a mutli-franchise local business. The team created landing pages with location-sensitive mapping for each franchise.

The Reviewer
51-200 Employees
Phoenix, Arizona
Charles Goffnett
Director of Sales & Marketing, Alphagraphics
The Review
Feedback summary: 

ParaCore expertly navigated a complex organizational structure to deliver on every requirement. Proactive and consistent, the team maintained open lines of communication and stayed up-to-date with fluctuating needs. Their candid approach sets them apart from other providers.

The client submitted this review online.


Please describe your company and your position there.

I am the Director of Sales and Marketing for Alphagraphics, a print, sign, marketing and apparel company in the greater Phoenix area.


For what projects/services did your company hire ParaCore?

We hired paracore to manage a complicate SEM campaign involving 10 different franchised stores in the greater Phoenix area. These 10 stores are owned by 5 different owner groups.

What were your goals for this project?

Are goal was to attract and capture qualified B2B leads ideal for our services.


How did you select this vendor?

Paracore has a great reputation in the Phoenix area. They were referred to us by several existing clients of thiers. And their specialization in SEM services was a big plus.

Describe the scope of their work in detail.

After we selected this vendor, we had several discover meetings to focus on the scope of the project. We were not an easy vendor to master, given our unique franchise and ownership structures. Paracore set-up separate landing pages for each location, including location-sensitive mapping to be sure leads were funneled to the correct location. This was no easy task.

What was the team composition?

We worked directly with Adam, the principle at Paracore, during the discovery phase and were then handed off to the management team, consisting of 2 direct contacts.


Can you share any outcomes from the project that demonstrate progress or success?

We were impressed by paracore's ability to customize our campaign to work with our unique structure.

How effective was the workflow between your team and theirs?

We experienced great communication from Paracore's team with reliable consistency. Very responsive and alert to our needs.

What did you find most impressive about this company?

I appreciate their ability to be upfront, honest and direct about what we need to do to be successful in this process. SEM can be a very expensive venture if left unchecked, and we felt comfortable with ParaCore at the helm.

Are there any areas for improvement?

Knowing then what we know now, I would have worked on harnessing and focussing our scope early on.

Overall Score
  • 5.0 Scheduling
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer