Integrated brand, campaign, and content.
Owen Jones works with organizations of all sizes to find creative and original ways to communicate unique brand positions. Our in-house teams are fluent in all mediums and disciplines. We create everything from strategy to content for our clients. Owen Jones believes in a show, don’t tell philosophy. We believe that brands are a way of being, not of looking, and that the best brands can help people identify and define themselves. As such, any brand that tries to be everything, ends up being nothing.
Motherfish is a mother's spoken-word thoughts on the meaning that fishing has brought to the lives of her son and his best friend. It isn't about catching fish – it is a quiet celebration of the lost art of patience, and how a mother can help bring meaning to her children's lives by enabling adventure.
Through creative problem solving, design, and
copywriting, we help bring Jordan Brand’s seasonal
campaigns to life. As the retained digital agency,
we are a valued partner in developing and
executing key brand strategies around its most important product launches.
Adobe Stock is the go-to for creatives who need a diverse selection of high-res photos, graphics, and videos for their creative vision. When Owen Jones was brought in to collaborate with the Adobe Stock team, help refresh their banner creative, and establish templates, we couldn’t help but find new and innovative ways to use their striking images. To date, we’ve helped them set up a strong collaborative process, create content around their seasonal promotions on their social channels, and establish brand guidelines.
The Nature Conservancy (TNC) protects the lands and waters on which all life depends. They also address the most pressing conservation threats at the largest scale. In 2016 they set out to launch a campaign that would create a new vision for saving the planet. One with gargantuan goals for climate, cities, lands, oceans, and freshwater. TNC had the tools to develop powerful, scalable solutions. Our challenge was to communicate this message in a way that would resonate with our audience, focus the campaign, and create the materials they would need for a launch focused on their most dedicated supporters.