What evidence can you share that demonstrates the impact of the engagement?
We went from a losing position to a winning position within 10 years. By the end of our engagement, our firm doubled in size, providing services to five Midwestern states. We were the 32nd largest pest control company in the nation, establishing ourselves as a national choice within our industry. In terms of our campaigns, we saw double-digit growth in residential accounts for nearly seven years.
How did Origin perform from a project management standpoint?
They met timelines and maintained transparency throughout the engagement. We communicated in person and via phone, conducting team meetings at our office five times a year. Besides this, Paul and I often met off site to discuss ideas because we lived close to each other.
What did you find most impressive about them?
Their integrity and willingness to think critically about a project separates them from other agencies. Not only were they interested in creating impactful materials, they wanted to pursue a successful long-term relationship. As a result, we considered them partners rather than contractors.
Are there any areas they could improve?
This is less of a criticism and more just an observation of their growth. Because they were a smaller firm, Paul initially needed to perform all of the work himself, which caused some concern. However as Origin grew, he increased his support staff and divvied the responsibilities, which resolved the issue.
Do you have any advice for potential customers?
Customers should trust Origin’s advice and give them more latitude to try new things. From my perspective, the project succeeded because I had confidence in their critical feedback. If customers value an honest opinion, then they should hire Origin.