OpsFlow | Business Software Engineering

BACKGROUND

Please describe your company and position.

I am the President and CTO of Empower LO

Describe what your company does in a single sentence.

We administer CRM and marketing technology solutions for the mortgage industry.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire OpsFlow | Business Software Engineering to accomplish?

• Legacy Software Modernisation
• Software Integration
• Workflow Automation

SOLUTION

How did you find OpsFlow | Business Software Engineering?

LinkedIn

Why did you select OpsFlow | Business Software Engineering over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned
• Great scoping/design process

How many teammates from OpsFlow | Business Software Engineering were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We contracted Vova and OpsFlow to create an integration between our marketing automation platform, and the proprietary loan origination software (LOS) for one of the largest mortgage brokers in the country. We needed someone to help us map out and execute a complex bi directional data flow, which ultimately turned into multiple improvements/adjustments to the legacy systems as requested by the client.

Some of the projects that we've completed:

• Originally scoped bi-directional sync between LOS and marketing automation software
• Additional integration between legacy LOS and new LOS (transition in process)
• Within the proprietary LOS: 
  • Changed field names for existing fields, and changed viewability of multiple fields to improve UI
  • Changed field edit permissions to support new data flow
  • Created new custom views for database including conditional highlighting of fields/cells
• Creation of a loan submission workflow initiated by a digital form, with automated notifications and data integrations
• And so much more!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

30+ successfully closed issues

Successfully migrated LOS systems

Successfully onboarded 50+ loan officers to our CRM with real time LOS integration

20+ releases delivered

Describe their project management. Did they deliver items on time? How did they respond to your needs?

I learned so much about project management from working with Vova and OpsFlow. Their processes for discovery, scoping a project, and then setting/meeting expectations throughout the development process always made me feel like I was in the know. An unexpected bonus was how responsive the team was regarding suspected bugs that most of the time had nothing to do with work they were doing. 5 stars!

What was your primary form of communication with OpsFlow | Business Software Engineering?

Virtual Meeting

What did you find most impressive or unique about this company?

It's refreshing how much focus OpsFlow puts into making sure that the solutions they implement are going to benefit the bottom line of the company. Most software companies have salespeople that will say anything to get you on a call, but with OpsFlow I always feel like they are a partner that will help keep me from investing in things that aren't going to help my company.

Are there any areas for improvement or something OpsFlow | Business Software Engineering could have done differently?

None! Keep up the great work!

BACKGROUND

Please describe your company and position.

I am the Head of Marketing of Cloud Assess

Describe what your company does in a single sentence.

Enhance your training and assessment capabilities with Cloud Assess, the ultimate solution for real-time competency assessment for skills-based organisations (B2B SaaS platform).

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Ventur | SaaS Website Design to accomplish?

• Complete website design overhaul
• Multiple page re-design

SOLUTION

How did you find The Ventur | SaaS Website Design?

Referral

Why did you select The Ventur | SaaS Website Design over others?

Referred to me

How many teammates from The Ventur | SaaS Website Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Ventur was brought on initially to revamp a few of our website's key pages, however, we ended up getting them to review and redesign our entire website. This included the team deep diving into our product, understanding our target audience and completing a major overhaul of pages and website structure. This included a redesign of over 13 pages, and their relevant sub-pages, an updated navigation bar and a refresh to our branding overall.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We measured success based on the delivery of key page designs by the due dates, and the quality of those pages (e.g. the copywriting, the design, the understanding of our product/audience in the design & writing).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Ventur's project management was outstanding. They have been the easiest and most talent agency I have ever worked with. We received ongoing updates to keep us informed on progress, check-ins were regular and always on time, and final work was delivered to the agreed-upon deadlines. I was always confident the work was going to be delivered on time and to the highest quality.

What was your primary form of communication with The Ventur | SaaS Website Design?

Email or Messaging App

What did you find most impressive or unique about this company?

They deeply understood our product and brand. They almost felt like an extension of our team, rather than an external agency. This allowed them to deliver web design and copy that required hardly any feedback from our team, and was really spot on for what we needed.

Are there any areas for improvement or something The Ventur | SaaS Website Design could have done differently?

No — I couldn't fault their work or their team. They were an absolute pleasure to work with, and would happily use them again.

BACKGROUND

Please describe your company and position.

I am the COO of a software company

Describe what your company does in a single sentence.

We help travel agents collect more commissions

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Ventur | SaaS Website Design to accomplish?

• Website refresh

SOLUTION

How did you find The Ventur | SaaS Website Design?

Online Search

Why did you select The Ventur | SaaS Website Design over others?

• High ratings
• Pricing fit our budget

How many teammates from The Ventur | SaaS Website Design were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The scope of work involved redesigning the landing page of our website to enhance its visual appeal, improve user experience, and align it with our brand identity. The redesigned landing page will serve as a key entry point for visitors, encouraging them to explore further and take desired actions.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the website landing page redesign project that demonstrate progress and success include an increase in the average time spent on the landing page, a decrease in the bounce rate, an improvement in conversion rates, and an increase in overall website engagement metrics such as click-through rates and form submissions. 

Additionally, the project's success can be measured through qualitative feedback from users, including positive comments on the improved design, enhanced user experience, and increased satisfaction with the landing page. These measurable outcomes serve as indicators of the project's effectiveness in capturing user attention, promoting user interaction, and ultimately driving desired actions on the website.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management demonstrated by the team involved in the website landing page redesign was efficient and organized. They consistently delivered items on time, adhering to the agreed-upon timelines and milestones throughout the project. Moreover, they were responsive to our needs, promptly addressing any concerns or requests we had, and actively collaborating with us to ensure that our requirements were met effectively.

What was your primary form of communication with The Ventur | SaaS Website Design?

Virtual Meeting

What did you find most impressive or unique about this company?

What I found most impressive about this company was their strong emphasis on collaboration and understanding our specific needs. They took the time to truly comprehend our brand identity and goals, resulting in a customized website landing page that perfectly aligned with our vision. 

Additionally, their attention to detail and commitment to delivering a visually stunning and user-friendly design set them apart, making the entire experience with them unique and highly satisfactory.

Are there any areas for improvement or something {provider_name} could have done differently?

the overall experience with The Ventur | SaaS Website Design was positive.

BACKGROUND

Please describe your company and your position there.

I am the marketing manager at a WMS company based in Australia. Our software helps businesses reduce costs, work more efficiently and dramatically improve their inventory control while continuing to work seamlessly with existing systems.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Ventur | SaaS Website Design?

Our website was created quite fast and wasn't showcasing the product in a visual way. We needed a company that could help us identify opportunities for quick wins on our site and showcase our software and all its features. Our goal is to maximize conversions.

SOLUTION

How did you select this vendor and what were the deciding factors?

We found them by referral and upon meeting with them for the first time, it was clear that they wanted to add value to our company and help us reach our goals through quick wins instead of long winded projects.

Describe the project in detail and walk through the stages of the project.

After a few discovery calls to complete the product discovery and answer any questions they had, Ventur made sure they understood the software and all it's features. Then, they started drafting mockups and designs for our feedback to guide them on the look and feel we were going for. Communication was on point at all times and we were were always up to date on the progress of each milestone of the project.

Ventur never missed a deadline and was always available for questions. After final approval of the designs, the files and all the required resources were handed over to us to start development. When development had been completed, Ventur also did a report on the implementation of their designs to make sure that the developer had followed the design exactly. This was extremely helpful and we were able to finish the entire project within a month.

How many resources from the vendor's team worked with you, and what were their positions?

Vova Pilipchatin - Founder/CEO Artem Kravtsov - Web Designer Anastasiia Blazhko - Content Writer

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our bounce rates have improved overall. Homepage decreased 15% with users spending more time on our website. Our overall goal conversion rate has also improved by 50%.

How effective was the workflow between your team and theirs?

The project manager was easy to communicate with and provides frequent updates. He was very easy to reach and very accommodating. We were able to talk on slack and he was always available to clarify any concerns or questions we may have.

What did you find most impressive or unique about this company?

I was blown away by the amount of research they put into the product discovery and understanding our business goals. The way they structured their briefing documents and setup the research helped us gain even more insight into our own company as well as our ideal customer.

Are there any areas for improvement or something they could have done differently?

I wouldn't change a thing about this project. We received a quality product that truly added value and it was delivered on time.

BACKGROUND

Please describe your company and your position there.

Digital Marketing Lead for a logistics software company in Australia.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Ventur | SaaS Product Design?

We were looking to add a new product to our website and needed a UX design expert to help us ensure our customers could find the right product for their needs.

SOLUTION

How did you select this vendor?

The Ventur was recommended to me by another website manager.

Describe the project in detail and walk through the stages of the project.

We started with some rough ideas and mockup designs, and The Ventur team quickly got to work to better understand our business, our customers, their pain points and reasons for purchase, and essentially the whole customer journey. The process was very helpful not only for the UX designs but also for building out our content marketing plans.

How many resources from the vendor's team worked with you, and what were their positions?

My team worked directly with the project manager and UX designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We were very happy with the UX designs and look forward to implementing them on our website. We have already received good feedback from across the company.

How effective was the workflow between your team and theirs?

The project was managed very efficiently with regular video updates, documentation and any questions were clearly outlined. This helped us continue to progress through the project timeline and stay on track.

What did you find most impressive or unique about this company?

We were very impressed from the first meeting. The Ventur gave us a clear overview of the detailed process, steps involved, timeframes and transparent costs. They made us feel like we were in good hands.

Are there any areas for improvement or something they could have done differently?

I can't think of any areas that need immediate improvement, we were very happy with the overall project and end result.

BACKGROUND

Introduce your business and what you do there.

I am a self-employed freelancer that makes short video ads. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The Ventur?

I wanted a firm to develop a video editing platform for me. 

SOLUTION

What was the scope of their involvement?

The Ventur developed a web-based video editing platform that allows other freelancers to edit videos to save time and money. I had a basic idea of what I wanted, which I provided The Ventur. First, we narrowed down my target audience to streamline the market and user research processes. They did the user research, interviewing potential clients and me to identify our needs and what the platform could offer. 

Next, The Ventur developed the wireframes using Whimsical and the UX design. Once the backend was developed, and the entire project was completed, they handed over the project to me, along with clear platform documentation. 

What is the team composition?

I worked with three teammates from The Ventur, including the project manager.

How did you come to work with The Ventur?

I met The Ventur in an agency mastermind by pure chance. I stumbled across their profile on a discussion board and ended up on their company website. We had a quick discovery call that made me comfortable with their processes, so I hired them. 

How much have you invested with them?

I invested $5,000 with The Ventur. 

What is the status of this engagement?

My engagement with The Ventur was from January–February 2022. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement? 

Thanks to The Ventur’s work, I now have an MVP of the platform that cost me a fraction of what other firms tried to charge me for the same project. I’ve received good feedback from the two beta users I’ve sent the MVP to about the processes and user flows. I expect to do a small beta launch of the platform within the next two weeks. From there, we’ll continue to expand the user base and build out the platform based on their feedback. 

I’ve actually tried to complete this project twice before with different firms, and the platform has failed each time. I lost $10,000–$15,000 across both of those projects. 

How did The Ventur perform from a project management standpoint?

The Ventur managed the project perfectly via Notion. I was part of every step of the project, providing regular feedback. The Ventur met every single deadline within our four-week timeline. We communicated via Slack, which was very good. They also provided very clear documentation that outlines each aspect of the platform. 

What did you find most impressive about them?

In addition to the excellent execution of the project, the documentation that The Ventur provided is impressive. I can pass on that documentation to marketing teams or even another development team to use because it explains the platform and editing processes so clearly. 

Are there any areas they could improve?

I can’t think of anything for The Ventur to improve. 

Do you have any advice for potential customers?

I’d advise customers to use the discovery call with The Ventur to provide project input. However, it’s also important to listen to The Ventur’s input because they make great suggestions that customers may not have even thought of before. Their team knows what they’re doing and is an excellent asset to any project. 

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of a debt management company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The Ventur?

We wanted to build a web application for our business.

SOLUTION

What was the scope of their involvement?

The app that The Venture designed and developed for us provides digital negotiation for consumers across the world. Users can negotiate in an unlimited capacity with any provider that has a payment attached to a contract. The web application can send a digital notice to the entities to let them know what can and can’t be paid, and then they go into a portal that allows companies to respond to that particular consumer.

It’s been a collaborative process where I have the concept of what I want, and they show me how to build it, including the UI/UX design.

What is the team composition?

We’ve been working with 5–6 people from their team, including UI/UX, backend, and frontend developers.

How did you come to work with The Ventur?

I found them at Upwork. We interviewed them and a couple of other providers, but we chose them because their proposal felt trustworthy, transparent, and honest. 

What is the status of this engagement?

We started working together in February 2021, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I’m satisfied with the fantastic work they do for me — everything looks phenomenal. People are now using my application, which is great. They delivered a smart and innovative product for us.

How did The Ventur perform from a project management standpoint?

They’re constantly ahead of schedule. In terms of project management tools, we use Notion, Jira, and Slack.

What did you find most impressive about them?

Their agility and commitment to deadlines are what sets them apart from their providers.

Are there any areas they could improve?

I don’t think there’s anything they can improve on — they’re helpful and provide a transparent and straightforward communication experience.

Any advice for potential customers?

Trust them as much as you can; they’re exceptional in creating and managing these projects. They’re not a team that will just develop, but they’ll take a look and build quality documentation so you can understand what they’re making.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and marketing director of a site that connects fans with their icons.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with The Ventur?

We had an idea for creating a website, but we didn’t know how to do it.

SOLUTION

What was the scope of their involvement?

The Ventur developed our website in React.js. It’s hosted on AWS, and it has some marketing integrations. I believe it uses Google technology as well.

We were having some issues onboarding users, so we put together a marketing plan with Ventur for creating new funnels.

What is the team composition?

We’re working with one person from The Ventur.

How did you come to work with The Ventur?

I found them on Upwork. They had a lot of good reviews, so I gave them a try.

How much have you invested with them?

So far, we’ve invested around $7,000.

What is the status of this engagement?

We started working with The Ventur around October 2019, and the engagement is ongoing. The site is complete, but they’re still doing maintenance.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re absolutely happy with what The Ventur has delivered so far.

How did The Ventur perform from a project management standpoint?

We communicate through Skype and Upwork, and they get back to me right away.

What did you find most impressive about them?

The quality of work they deliver is impressive. We just gave them an idea, and they brought it to life.

Are there any areas they could improve?

No.

Do you have any advice for future clients of theirs?

I have no particular advice. People should just hire them.

BACKGROUND

Please describe your company and position.

I am the Founder of Cytix

Describe what your company does in a single sentence.

Penetration testing as a service 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Ventur | SaaS Website Design to accomplish?

• Build a marketing site that converts visitors into leads

SOLUTION

How did you find The Ventur | SaaS Website Design?

Online Search

Why did you select The Ventur | SaaS Website Design over others?

• High ratings
• Great culture fit
• Company values aligned

What was the size of The Ventur | SaaS Website Design’s team?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Design a marketing site for a unique product that we have built in the cyber security space. Deliverables were to produce a site that engages our ideal customer profile (ICP) with great copy, imagery and CTA's.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• Marketing website

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Everything was delivered on time and precisely to the schedule. They operated faultlessly through the entire process, ensuring we were always informed and included.

What was your primary form of communication with The Ventur | SaaS Website Design?

Virtual Meeting

What did you find most impressive or unique about this company?

Communication was absolutely key. We often found ourselves doing lots of pass overs with other suppliers as they failed to ask the right questions and truly understand our vision. Ventur engaged right from the start of the process and they listened very well. This led to great output that we are extremely happy with.

Are there any areas for improvement or something The Ventur | SaaS Website Design could have done differently?

No

BACKGROUND

Please describe your company and your position there.

I'm the founder of a Marketing Agency

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Ventur, and what were your goals?

We hired the Ventur to help us build a custom web app for a client of ours looking to improve the brand and lead generation side of their business

SOLUTION

How did you select The Ventur and what were the deciding factors?

I selected the Ventur after chatting with a few different agencies. the Ventur was by far the most prepared for the job and asked all the right questions

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

They helped us design the wireframe from the webapp, and then also develop the front and back end, along with any data flows, information flows, and even helped us strategize about how to go to market

How many people from the vendor's team worked with you, and what were their positions?

Vova worked with me. He was the project lead managing the front and back end of the product

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We now have a live product, something that we can take to market to grow the client's business

Describe their project management style, including communication tools and timelines.

Very timely, and well communicated. He kept me in the loop several times / week

What did you find most impressive or unique about this company?

Attention to detail and bringing extra ideas to the table even when not asked.

Are there any areas for improvement or something they could have done differently?

No