Programmatic platform
NT Technology is a Programmatic Platform that aggregates the world's best online advertising solutions and enables marketers and agencies to engage consumers across display, video, mobile, social mediums, etc. NT manage the full cycle of media buying:
-media planning & research,
-data activation & forming customer segments,
-creative production,
-campaign launch and optimization using human resources and AI technology (Bid Factors),
-post-campaign analytics & insights.
The NT programmatic solution provides agencies and brands with full and transparent access to a wide range of Inventory. NT support programmatic brand and performance campaigns, offer unique data for precise targeting, a wide range of advertising formats, cross-device synchronization, and fraud detection solutions.
Focus
Reviews
the project
Digital Marketing for Digital Media Buying Agency
"We are impressed with our partner's expertise in programmatic."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
Founder at Digibuy, a digital media buying agency located in Algeria
For what projects/services did your company hire NT Technology?
Nt helps us to provide the best services regarding programmatic ads in Algeria, a country where programmatic is still not developed by the majority of advertisers and agencies, they make it easy to understand for everyone with the best solution in the market, as a result advertisers are feeling more comfortable with programmatic technologies
What were your goals for this project?
We wanted to achieve advertisers goals, by using the best technologie: targeting the best audience for our client's products
How did you select NT Technology?
I have been contacted by Nt's representative via Linkedin.
Describe the scope of their work in detail.
We are in contact with partnership manager who helps us to elaborate the media plan, and provides all the answers that we need to achieve our clients' objectives.
What was the team composition?
We work closely with the partnership manager who communicates all the details about the brief to his team (analyst, adOpreations specialist....)
Can you share any outcomes from the project that demonstrate progress or success?
Our clients are 100% satisfied with our work approach. Since we started our collaboration with Nt technology, our goals are reached with the ideal targeted audience that we planned to reach. the reports are effective and helps us to takes decisions during our campaigns.
How effective was the workflow between your team and theirs?
The partnership manager who communicates all the details about the brief to his team (analyst, adOpreations specialist....)
What did you find most impressive about this company?
We are impressed with our partner's expertise in programmatic, we are learning a lot about every aspect of it.
Are there any areas for improvement?
Nothing to mention about this.
the project
Advertising Services for Healthcare Company
"They were very patient and collaborative."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am a Social Media Marketing Manager.
For what projects/services did your company hire NT Technology?
We were looking for serious advertising and we found NT Technology as one of the best ones.
What were your goals for this project?
We are looking to help people worldwide and for that reason, we chose NT Technology.
How did you select this vendor?
We selected this vendor based on the quality and creativity which they provide.
Describe the scope of their work in detail.
The team focused on understanding what the major drivers were for our business. They developed an advertising plan including digital media.
What was the team composition?
l have been working with one member of their team. She was very collaborative.
Can you share any outcomes from the project that demonstrate progress or success?
Since beginning our work with them, our sales increase.
How effective was the workflow between your team and theirs?
The workflow between me and their team was very effective. We communicated via phone.
What did you find most impressive about this company?
They were very patient and collaborative.
Are there any areas for improvement?
Definitely, no!
the project
Lead Generation for Marketing Company
"We received answers to our questions very quickly."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
We are a Social Media Marketing/Lead Generation Company and my main job is the marketing and also to overlook the campaigns.
For what projects/services did your company hire Nominal Techno?
We just recently launched a new product and we needed to maximize the number of our audience.
What were your goals for this project?
We wanted to increase awareness for our new product in order to attract the most amount of customers.
How did you select this vendor?
Our company has heard several times about Programmatic. We decided to try this method when we released a new product. There were several options for agencies, but the offer in this company attracted us very much.
Describe the scope of their work in detail.
A manager’s account was personally attached to us, he filled out a brief survey, asking some questions. Then their analysts prepared for us a media plan with very detailed information. After approving the plan, we launched an advertising campaign. All information on request was promptly provided.
What was the team composition?
We are always in touch with the account manager through social networks. He solved all our questions and problems. Analysts prepared a plan and launched excellent advertising specialists.
Can you share any outcomes from the project that demonstrate progress or success?
In the first week, we did not see the results of the advertising campaign, but this was explained to us with increasing interest in the brand. And indeed further we saw an interest in our new product, which ultimately led to new customers. There is an excellent Brand Lift feature. This is a measure of brand interest. NT in numbers explained everything and gave a report.
How effective was the workflow between your team and theirs?
We received answers to our questions very quickly.
What did you find most impressive about this company?
Excellent advertising settings and pleasant communication with the team
Are there any areas for improvement?
Everything was good
the project
Digital and Social Strategy for Dance Retailer
"They're highly responsive and always provide good feedback, no matter the questions we ask."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m a management executive at a retail store. I’m working on building long-term relationships with local clients and schools as well as widening our client base.
For what projects/services did your company hire Nominal Techno?
We didn’t have the internal capacities to do advertising or manage complex campaigns, so we brought in Nominal Techno.
What were your goals for this project?
We wanted to build the right image and digital strategy to attract customers that weren’t familiar with us.
How did you select this vendor?
Based on a few pre-campaign Skype calls with company representatives, we were confident in their competencies and integrity.
Describe the scope of their work in detail.
They provide us with a wide scope of internet advertising services and help us carry out a remarkably efficient social media advertising campaigns. The flexibility they offer lets us manage different needs and expand the social side of our business.
What was the team composition?
We stay in touch with our account manager, but I’m not sure about who’s on the rest of the team.
Can you share any outcomes from the project that demonstrate progress or success?
We've generated what we desired regarding increased traffic to our store and improved impact of our paid search. The campaigns have driven more people to both recognize our store and become repeat customers. Nominal Techno is also quite cost-effective and saves us a lot of money.
How effective was the workflow between your team and theirs?
We work through an account manager who is constantly available.
What did you find most impressive about this company?
They're highly responsive and always provide good feedback, no matter the questions we ask. The price they gave us was more than suitable for the services they provide.
Are there any areas for improvement?
It’s been hard to understand their proposals at times. They have peculiar names for the tools they offer, so they had to explain them in the beginning.
the project
Display Advertising and Retargeting for Fashion Agency
"The team communicated frequently and effectively throughout the project."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I’m an assistant for a business in the fashion industry. We specialize in luxury brand clothing and accessories. I’m responsible for all social network activity.
For what projects/services did your company hire Nominal Techno?
We needed a knowledgeable vendor to launch a digital advertising campaign.
What were your goals for this project?
We wanted to attract more local customers to our shop.
How did you select this vendor?
Their manager found me on Facebook. We followed up with a phone call to determine an approximate plan for the campaign. Their media manager then followed up with a proposal that incorporated our internal team’s changes to the initial scope. We chose Nominal Techno because we felt comfortable with the team’s ability to deliver as well as the budget.
Describe the scope of their work in detail.
Nominal Techno managed all digital advertising activities, from social media advertising to our retargeting campaign. The team created a proposal that contained a scope and advertising options based on our key objectives for the advertising campaign. They also provided insight into our target audience.
What was the team composition?
The manager was our main point of contact. He provided us with interim reports.
Can you share any outcomes from the project that demonstrate progress or success?
We had never put a conscious effort into advertising. But with Nominal Techno, site traffic increased approximately 25%, and the online campaign drove new customers in our store.
How effective was the workflow between your team and theirs?
The team communicated frequently and effectively throughout the project. We remained informed about the campaign’s progress. They were organized as well.
What did you find most impressive about this company?
They delivered as expected.
Are there any areas for improvement?
Before starting the project, I had specific ideas about targeting audiences in our niche. I forwarded those to ideas to the manager, but they didn’t say who is responsible for that component of the project. Without that information, I was unable to discuss targeting with them.
NT Technology was able to help the client with their ads. Their clients noted 100% satisfaction with their work approach. The team was able to help in achieving the business goals and reach ideal target audiences. They provided effective reports that helped in forming the campaigns.