Simple design for big stories.
Molto is a branding bureau, specialized in brand identity, strategic thinking and visual communication. We create simple design for big stories.
Molto Bureau is a team of professionals with wide experience in visual communication. Our mission is to create strong recognizable brands with a common language and complete image. We observe, communicate, analyze and experiment. We listen to emotions and speak design. We know that even the most complicated things can be told without words.
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Packaging design for the ground coffee line.
Buco Coffee Manufacture.
Minimalistic stories of countries in a design of coffee packaging.
Short info:
Client: Buco Coffee Manufacture
Location: Ukraine
Year: 2016
Activities: brand identity, packaging design, art direction, graphic design.
Featured in: Dieline's TOP 50 package designs of the year, Dieline's TOP 50 package designs of the decade, Dieline's package of the month, Packaging Of The World.
Buco Coffee Manufacture is a Ukrainian coffee manufacturer that imports coffee from various countries, roasts and sells it since 2015. The brand has two lines: coffee beans for HoReCa sector and ground coffee for retail.
After the rebranding of Buco Coffee Manufacture Molto Bureau developed a design of packaging for the ground coffee line. This line gathered the best varieties of coffee from different countries: Italy, Kenya, Brazil. We combined the Buco night bird image with minimalistic night stories, having conveyed the emotion of every country.
Coffee experts of Buco Coffee Manufacture created coffee for gourmets with a subtle sense of taste. Three blends, endowed with diverse coffee shades, were reflected in the design of packaging with the use of simple shapes in combination with distinctive color palettes of the countries.
More info: https://moltobureau.com/en/projects/12-buco-coffee-manufacture
Visual identity for cybersecurity guardians.
GuardYoo.
Visual identity for cybersecurity guardians.
Short info:
Client: GuardYoo
Location: Ireland
Year: 2018
Activities: logotype, symbol, visual identity system, graphic design, guidelines design, social media design, art direction.
GuardYoo is a unique and highly efficient web service that allows cyber security partners to conduct remote cyber security assessments for their clients. The platform can detect system anomalies and identify vulnerable or damaged areas within a network. GuardYoo was developed by a highly qualified team that has specialised in cyber-attacks of the highest complexity for more than 20 years.
Having high expertise in large-scale projects, the GuardYoo team has created a platform that can automate compromise assessment, thus reducing costs to a level that makes Compromise Assessment more affordable to a wider range of companies.
These guys are really cool cyber-experts who have created a platform that has no equal.
Molto Bureau was tasked with developing a visual language that would convey the strength, reliability and high technological effectiveness of the brand. Please find the logo, trademark, identity elements and materials designed by us next in our case.
More info: https://moltobureau.com/en/projects/19-guardyoo
Technological perfection in rebranding of Rolique
Rolique.
Technological perfection in rebranding of IT company.
Short info:
Client: Rolique
Location: Ukraine, Poland
Year: 2019
Activities: brand Identity, logo design, art direction, social media, guidelines design, illustration, graphic design.
Rolique is a technological partner specializing in development of scaled and reliable software solutions. Rolique was founded in 2014 as a boutique company of IT engineers. The company has been growing and expanding its expertise ever since. Nowadays the company has around 60 developers that provide full-time support for its customers, optimizing their business processes. The company works on the global market and is listed in TOP-50 on Clutch.co.
Rolique reached out to Molto Bureau for rebranding. A new visual identity was to show all the changes that had taken place within the company since its foundation and deliver values and philosophy of the brand. A new visual style was to work for Rolique’s clients as well as for the team and potential employees. Involvement of talented experts is one of the top development priorities of the company.
We had a task to develop an image that would work well for two audiences and depict different sides of the company. Rolique is a team of young professionals, vigorous new people that don’t stop evolving while remaining easy going and open minded. At the same time Rolique is a serious and reliable partner for big companies, in which restraint and precise rules are a part of etiquette.
Molto Bureau developed a new logo and visual identity system including illustrations, stylistics for social networks and the website, documentation design and corporate materials. Besides, we designed a unique Rolique alphabet for the team, for the purpose of creating internal corporate language and encrypting messages.
The new Rolique is a high-tech young expert that helps to optimize the business and transforms big companies, filling them with fresh energy for reaching new heights.
Case study
Brand Identity for Museum of photography
Sharp and firm emotions in the new identity of the Museum of Kharkiv School of Photography.
Short info:
Client: MOKSOP
Location: Ukraine
Year: 2018-2019
Activities: logotype, symbol, visual identity system, guidelines design, social media design, motion design.
Futured In: Brand New, The Brand Identity.
Kharkiv School of Photography is a cultural phenomenon formed in 1970-s. An aspiration to affirm photography status as an art pushed its representatives to experiments with multiple techniques: collage, overlays and coloring of frames.
Serhii Lebedynskyi, the founder and CEO of MOKSOP, applied to us with a proposal to elaborate a logo and identity system for the new project that should unite a museum, an archive and research platform of Kharkiv School of Photography.
MOKSOP logo represents an abbreviation of the Museum of Kharkiv School of Photography. Working on typography we were looking for something new and simultaneously close to soviet style of that era. Having rethought typography of 1970-s, we developed a logo in more simplified contemporary motives, preserving its massiveness, high contrast and proportions close to soviet era. But our search didn’t finish there.
For depiction of character peculiar to the Kharkiv School a strong, provocative element was needed that could nicely show wide emotional spectrum typical for KSoP works. We were looking for something emotionally sharp and firm, a logo that would start a conversation with the viewer. At the same time we wanted to save the field for play and development of identity system.
The M sign – this is about life and society, about its various sides and emotional manifestations. The M, as personality, can fall and stand up, feel excitement or disturbance, peer into something or remain indifferent. Playing and filling the style with emotional coloring, the M sign has become a strong living identifier which nicely combines and supplements typographic part of the logo.
Case study
Simple skin care in the new packaging.
Utilyze.
Simple skin care in the new packaging.
Short info:
Client: Utilyze
Location: USA
Year: 2018
Activities: packaging design, art direction, casting, photo shooting, graphic design, illustration
Utilyze is a cosmetic brand that helps to take care of one’s beauty by offering simple and effective devices for daily care. Having successfully launched two products, the brand was ready to extend its line.
Utilyze team turned to us for development of a renewed visual style, design of packaging and additional attributes of communication for the new face skin cleaning product. Women of 25-35 who realize the importance of daily skin care and cleansing from makeup residue were chosen as the core of target audience. Having done in-depth interviews with women who are actively interested in and use similar solutions we started working on visual style for the new packaging.
One of important stages of building a proper brand image was the search of the new face with a light and bright emotion. Having conducted an audition and involved a photographer we created a series of photos that were placed on the sides of packaging and became the basis for brand communication.
Following a feeling of purity and lightness we chose laconic design stylistics that nicely communicated key device features and brand philosophy. Light and aerial packaging design, not overwhelmed with massive elements allows one to have a sensation of how your skin would feel itself being cleansed from all the excess. Laconic icons and illustrations complemented visual stylistics of the brand. Our device is an indispensable assistant in daily care, that’s why we kept all communication in calm emotional tone.
We also designed packaging of five additional brushes for special skin types. We depicted different functionality of brushes via minimalistic illustrations portraying priority features of each brush.
Case study
Brand identity for a luxurious decor store.
Bloombery.
Brand identity for a luxurious decor store.
Short info:
Client: Bloombery
Location: Ukraine
Year: 2017
Activities: logotype, symbol, visual identity system, art direction, photography, graphic design
Bloombery is a multi-brand decor and interior pieces store made for enjoying life. Selecting the most sophisticated design solutions Bloombery helps to fill the interior of your spacious living room or personal cabinet with things that will become your love, passion or inspiration. If the beauty of freshly cut orchids is an essential attribute of your space then a luxurious vase from Bloombery will help to emphasize their special esthetics.
Together with modern decor collections of the world’s most famous designers, the brand offers classical English collections for connoisseurs of vintage. After all, history of the brand originates namely from expertise in vintage interior pieces. Be it a porcelain service or vintage statuettes, – the brand’s founder will gladly tell you about all finesses and help to choose the best solution for your country house.
It was a tricky task to gather classical esthetics and modern design solutions under the same roof. We were looking for a laconic element of elegance with a flavor of expensive vintage.
English porcelain with its flower ornaments and beautiful birds inspired us to create the image of Bloombery. A swallow that soars gracefully in the air and builds nests under the roof of houses has become an accurate reflection of the brand’s philosophy.
As a contradiction to a vintage swallow we used a modern typographic solution with high-contrast letters and shapes reminding flower petals.
Molto Bureau designed a complex of visual solutions to form a holistic brand image including color scheme, photo stylistics, materials library and branded merchandise.
Case study
Warmth and calmness in the new yogurt packaging.
Molokiya.
Warmth and calmness in the new yogurt packaging.
Short info:
Client: Molokiya
Location: Ukraine
Year: 2019
Activities: packaging design, visual identity, art direction.
Molokiya is one of the biggest players on Ukrainian dairy market that has taken care of Ukrainians’ health for more than 20 years producing healthy dairy products. Molokija is a brand that shows dynamic development and offers customers many new products that meet present needs of the young audience.
At a time when more people pay special attention to nutrition bothering about healthy ration, Molokiya brand launches a new product for Ukrainian market – a line of white yogurts without fillings. They are perfect for both cooking dishes and consuming separately.
Exploring consumers’ needs we realized that in conditions of fast rhythms people require balance and time to enjoy food. Calm and steady food consumption becomes a special ceremony amidst stormy life and helps products to assimilate well.
Designing packaging for yogurts became a rethinking of our 2016 solution. Having rejected all excess we gave more warmth and calmness to the brand telling about its naturalness. These values have become decisive in forming the new mood of the brand.
We transformed ideal shapes of drops into more loose and natural outlines. Painted in light shades as colored with milk they added a feeling of naturalness. Typography became a collective element in packaging design and added more simplicity and clearness to the product.
Relaxation and calmness – it is the mood in which we recommend to enjoy favorite Greek or classical Plain.
Reviews
the project
Branding & Web Development for Photography Museum
"They provided us with great solutions that met our expectations."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the association head of MOKSOP, a photography museum that’s focused on preserving, collecting, archiving, and digitizing photos.
What challenge were you trying to address with Molto Bureau?
We needed someone to develop the visual identity of our museum.
What was the scope of their involvement?
Molto Bureau provided us with branding and delivered a complete visual identity guideline which includes various styles for books, tickets, and building layout.
We initially gave them documentation and interesting visual symbols which they took to come up with ideas we can choose from.
We’re still working together by having them do smaller tasks such as designing marketing collateral.
What is the team composition?
My main point of contact is Andriy (Founder & Design Director).
How did you come to work with Molto Bureau?
They were referred to us by the architectural studio that was working on our building.
How much have you invested with them?
So far, we’ve invested $8,200.
What is the status of this engagement?
Our ongoing partnership started in December 2018.
What evidence can you share that demonstrates the impact of the engagement?
While we don’t have any quantitative data, Molto Bureau is able to successfully deliver a fully-functioning platform.
How did Molto Bureau perform from a project management standpoint?
We’re very satisfied with Molto Bureau’s project management because it’s very uncomplicated.
What did you find most impressive about them?
I’m impressed with how they’re able to create a visual identity based on my single vision — we liked that they implemented the museum's historical background into our brand’s aesthetics.
Are there any areas they could improve?
They provided us with great solutions that met our expectations, so I can’t think of anything they could improve on.
Do you have any advice for potential customers?
To get the most out of the engagement with Molt Bureau, come up with story ideas you can implement into your brand before scoping the project with them.
the project
Logo Design & Branding for Shipping & Cargo Company
"They’re not a big company with a lot of structure on different levels, and they're flexible with us."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I work in operations and finance for Granvik Shipping S.A. The company is based in Switzerland, and we deal with shipping and cargo transportation. We own floating crates to ship the cargo from small vessels to bigger vessels.
What challenge were you trying to address with Molto Bureau?
We wanted to create a local company and its identity guidelines. We didn’t have anything at the moment, and we worked on a small, closed market where everybody knew each other, and there were almost no new clients. Therefore, we wanted to create something different from our competitors.
What was the scope of their involvement?
Molto Bureau worked on our logo and branding. We initially gave them all the information on the business, what we deal with, how we work, and more. Once they had a complete understanding of our company and the brief of what we’d like to see, they prepared some ideas for us. They showed us some drafts, and we chose some of them. Later, we came to one.
The idea for the logo was that pelicans carry food through their beak and carry it from place to place, like our cranes. Then, Molto Bureau created all our branding materials, including envelopes, business cards, and so on.
What is the team composition?
We’ve only worked with Andriy (Design Director & Founder).
How did you come to work with Molto Bureau?
I knew the CEO before. When we understood that we’d like to have a logo and brand identity, we asked him. The money and timing were the best at the moment, so we picked Molto Bureau.
How much have you invested with them?
We’ve spent between $5,000–$10,000.
What is the status of this engagement?
We started working together in August 2015, and our relationship is ongoing. We don’t have much work anymore, both sometimes they make brochures, calendars, or stuff like that for our clients.
What evidence can you share that demonstrates the impact of the engagement?
I’m happy with their work. When we try to get new clients, we show them our videos and Molto Bureau’s work. It might not mean that we’ll get the client, but it wouldn’t be as good without it; it makes us look professional.
How did Molto Bureau perform from a project management standpoint?
They were easygoing, communicative, and helpful during development. We kept delaying the project because it took us three weeks to decide, so they stopped sending us reminders. However, it was easy for us to understand each other.
In 2015, we communicated over emails, phone, and Skype. Now, we use emails, Messenger, and Zoom.
What did you find most impressive about them?
They’re really flexible in their work. They’re not a big company with a lot of structure on different levels, and they’re flexible with us.
Are there any areas they could improve?
I don’t know. They have their own vision, and they should stick to it.
Do you have any advice for potential customers?
If we’d developed the logo just this year, I’d recommend people to come to them and tell them what they want. They’ll receive even more than what they’ve asked for.
the project
Packaging Design for Dairy Company
"The latest designs are made in one style, which is unique."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the brand manager at dairy company "Molokija". We make dairy products for Ukrainian families
For what projects/services did your company hire Molto Bureau?
To create a packaging design
How did you select this vendor and what were the deciding factors?
Quality of work, speed, conformity of design to the strategy of the company and the product
Describe the project in detail and walk through the stages of the project.
1. Terms of reference from me to the designer
2. Preparation of several drafts by the designer
3. Select one draft and make adjustments
4. Approval of the finished design
How many resources from the vendor's team worked with you, and what were their positions?
We worked with two people. Project manager and designer.
Can you share any outcomes from the project that demonstrate progress or success?
The latest designs are made in one style, which is unique. Shows the naturalness of products. The latest designs have helped Molokia get closer to brand number 5
How effective was the workflow between your team and theirs?
Designer and project manager were easy to communicate. Everything was delivered on time.
What did you find most impressive or unique about this company?
They were patient in making adjustments,. their design is unique and in line with the company's strategy.
Are there any areas for improvement or something they could have done differently?
Some projects could be done faster, but quality is more important than speed, and we got a great product. In general - very satisfied with the work
While measurable data can't be shared, Molto Bureau was able to successfully produce a platform that houses information about the museum. The internal stakeholders are particularly impressed with the team's creative eye and efficient approach to project management.