Mediaforce Digital Marketing Agency

Introduce your business and what you do there.

I’m the manager, CFO, and CEO of Spear Capital Group. We work on construction, land acquisition, multifamily complexes, and more.

What challenge were you trying to address with Mediaforce Digital Marketing Agency?

We had issues trying to get somebody to fix the website. We came over from another company.

What was the scope of their involvement?

Mediaforce Digital Marketing Agency has done design work. The website is simple, and the team is working on a few features to help tenants and future guests enjoy their stay.

How did you come to work with Mediaforce Digital Marketing Agency?

I think I found them on Google. We just needed to get away from the previous company.

How much have you invested with them?

We’ve spent between $5,000–$9,000 so far.

What is the status of this engagement?

We started working together in June 2018, and our relationship is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

The website is seamless. We can click on different units and get a quick response when logging in on the hotel guests.

How did Mediaforce Digital Marketing Agency perform from a project management standpoint?

They’re great. We have their personal phone number to communicate with them.

What did you find most impressive about them?

Their CV is long and good. They’re able to get the job done.

Are there any areas they could improve?

No, they’re pretty much on it. Mediaforce Digital Marketing Agency does a good job and has good taste.

Do you have any advice for potential customers?

Reach out to them and tell them what you need. If you send over all the details and information, you’ll have your site up and running in a couple of days.

Introduce your business and what you do there.

I’m the president of a company that is into various businesses. We sell furniture and antiques of all kinds, do reproductions of different items, and rent out props for film and TV productions.

What challenge were you trying to address with Mediaforce Digital Marketing Agency?

We had an existing website but the company that we previously hired constantly committed errors when it came to updating our products and services on the platform. We needed a website that could explain the complicated nature of our business, and we hired Mediaforce to help us manage it.

What was the scope of their involvement?

Mediaforce took over the management of our site from a previous vendor, fixing a few problems with it in the process. They ironed out some glitches and set up the new website on WordPress. 

The main thing that they had to organize was the gallery; we have hundreds of photos spanning our different product lines, and these change on a weekly basis. Mediaforce made sure to properly arrange and sort our products as well as key in the right product descriptions and prices. We now rely on their team to update that content as frequently as needed. 

What is the team composition?

I only work with two people: Joe (Founder & CEO) and Harinder (Led Web Developer).

How much have you invested with them?

I’ve paid $450 CAD (approximately $350 USD). They’ve only billed me once for this ongoing service, and it’s less than half of what anybody else has charged us in the past. 

What is the status of this engagement?

We started working with them in May 2021, and it’s an ongoing partnership.

What evidence can you share that demonstrates the impact of the engagement?

I mostly look into how properly and quickly they can update our website’s content, and they’ve done quite well in this regard. I’ve also seen our weekly traffic increase by 20% because they’ve done a great job of adding in more photos, updating the content on time, and enhancing the site’s design. Our visitors can now count on new products being up on the website every Monday, on the dot. 

How did Mediaforce Digital Marketing Agency perform from a project management standpoint?

It’s been perfect. Whenever I need a product to be updated or uploaded to the site, Mediaforce gets it done in only two hours. I’ve also had no problems in terms of communication. Anytime I need them, even if it’s on a weekend, they make sure to return my call or respond to my email. 

What did you find most impressive about them?

I’m impressed at how they were able to figure out the underlying issues of our website when we first started the project. They did their research, went into great detail about why glitches were occurring, and provided a complete breakdown of how they were going to fix it.

Are there any areas they could improve?

No, I don’t have any complaints. Working with them has taken a great weight off my shoulders. We used to have so many problems every week, and even the previous companies I’ve worked with couldn’t figure those out. 

Do you have any advice for potential customers?

Give them a call. Mediaforce is great, and they do a fantastic job of managing websites.

Introduce your business and what you do there.

I’m the owner of Cars and Guitars. I do car repairs and also build custom electric guitars.

What challenge were you trying to address with Mediaforce?

Since my business pivoted from auto repairs to include custom guitars, I wanted to get the word out that I was doing both. I also wanted to expand my reach within and outside of the Ottawa area.

What was the scope of their involvement?      

They built my three websites from scratch—including the logo design—and update them regularly. They also perform SEO work and all of the digital marketing. They’re currently revamping the Cars and Guitars website for me because I’m doing a guitar giveaway contest.

What is the team composition?

Over the years, I’ve worked with a team of four or five, including the owner.  

How did you come to work with Mediaforce?

My wife is a friend of the owner, so I got in touch with him. I decided to take him on when he showed me what he could do with visual media and SEO.

How much have you invested with them?

It’s been around $25,000.

What is the status of this engagement?

We started roughly around July 2015, and it’s ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

I’ve gotten a lot more clientele thanks to Mediaforce—I even had to hire someone to handle the increased workload. When I was working with a previous partner, I would never get any real calls. Upon engaging Mediaforce, I immediately got 5 calls for customized guitars. These included calls from out of town, past Toronto and Montreal, so they’ve also substantially boosted my reach.

Their marketing efforts have been extremely successful so I’ve been able to sell my product for a great profit. They’ve also enabled me to work directly with companies; it’s often very difficult to get a hold of them, but Mediaforce has broken that corporate barrier.

How did Mediaforce perform from a project management standpoint?

They’ve been amazing to work with. If I have any content to add to the site, I send it to them and they incorporate it right away. There’s absolutely no hassle about it. They also make sure to check that I’m happy with the site, so there’s a lot of communication back and forth.

What did you find most impressive about them?

Being able to breakthrough to corporate clients has been the most impressive, since attracting the attention of companies is so difficult. Mediaforce has been great about marketing that side of my business.

Are there any areas they could improve?

No, not really. I can’t think of anything.

Introduce your business and what you do there.

I’m the president of Krumpers Solar Solutions. We are a manufacturer and retailer of Krumpers solar blinds, a unique, high-tech blind for windows that’s also lab tested to reduce energy consumption by up to 40%. The blinds are two-sided, with a summer side and a winter side. The blinds need to be physically turned over twice a year, depending on the season. Both sides allow for a very clear view, but the summer side is solar reflective, and will return 76% of the heat back outside. The winter side is solar absorptive, so it will actually generate heat. Our company is based in Ottawa, and we have 7 fulltime employees.

What challenge were you trying to address with Mediaforce?

We wanted to guide traffic to our website and educate the public about the product.

What was the scope of their involvement?

Mediaforce oversaw website optimization, social media advertising, everyday maintenance tasks, and everything associated with improving and expanding our online presence. We can hand anything over to them, and they will take care of it. They also worked with us on online campaigns, making sure that they worked in tandem with any social media campaigns we had going.

Their design input was critical in terms of overall site performance and presentation. We’ve also found their insight into our demographic to be very helpful. We know our target customers quite well, but Mediaforce made slight adjustments to our site that made it more intuitive. Our demographic is a bit older, so a simplified platform is more attractive to them.

What is the team composition?

I have been in contact with Joe (Founder and CEO, Mediaforce), as well as their marketing director and communications director. They’ve all been great.

How did you come to work with Mediaforce?

We found them doing research online. Joe and his team put me at ease during our first meeting; they all came across as very professional and knowledgeable. They were very well prepared and immediately suggested areas for improvement.

How much have you invested with them?

We’ve spent well above $100,000 with them overall. We spend $5,000–$10,000 on an annual basis.

What is the status of this engagement?

We started working with Mediaforce in 2010, and our partnership is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We’ve gotten exceptionally positive feedback from customers. Our traffic has gone up, and clients have been very pleased with the website’s design and ease of navigation. The information presented on it is very accessible. Social media campaigns have also been positively received. We’ve seen significant improvements in terms of our bottom line.

How did Mediaforce perform from a project management standpoint?

We do quite a bit of advertising with various media outlets on a project by project basis. Most of these are print. Mediaforce has worked well in terms of organizing social media campaigns that align with our advertising. They’ve also performed well around the trade shows we attend.

They resolve problems very quickly, even if it’s outside of working hours. Our website got hacked at one point and they took care of it over the weekend.

What did you find most impressive about them?

I appreciate their responsiveness. They keep us up to date on the newest and best technologies.

Are there any areas they could improve?

There’s always room for improvement, but I have no complaints. Their customer service is fantastic. We pride ourselves in this regard, and Mediaforce has delivered exactly what we deliver.

Introduce your business and what you do there.

Kanata Orthopaedic Physiotherapy Clinic provides rehab services including physiotherapy, chiropractic, massage therapy, sports medicine, and orthotic services. I’m the owner of the clinic and also a practicing physiotherapist.

What challenge were you trying to address with Mediaforce Digital Marketing?

Mediaforce is taking over our online marketing. Instead of us doing the work internally, they are creating websites and helping with our social media presence and SEO [search engine optimization]. We had a website that was built by another provider, but I switched the hosting to Mediaforce because they were more of a full-service agency.

What was the scope of their involvement?

Mediaforce creates a marketing strategy. As a business, you have a certain amount of money you want to spend on marketing per year. They take that and convert it to online marketing. They start with an interview process to find out what our goals are within the regulations we have to abide by. They collaborated with us to create a website along with a lot of SEO aspects built into the website. Most of the text was already on the existing website, but they provided training to set us up on WordPress so we can do changes and maintenance on the website ourselves.

They also helped us with our social media presence. We had a very basic Facebook page previously because I’m not that savvy on social media. It’s been a tremendous help for Mediaforce to take that over. They link to the website and provide ongoing postings for social media that I review every month. They take care of the marketing campaigns we want to do. When I share a new idea with them, they also share their suggestions. They have simple strategies for call tracking so that we can figure out how many conversions we have from the website and I can see exactly what my ROI [return on investment] is. My marketing is now online.

How did you come to work with Mediaforce Digital Marketing?

I had looked at a few local providers online. I wanted someone I could actually speak to in person. I looked at Mediaforce’s reviews and was pleased with what I saw. I went in and told them what I wanted to achieve and was impressed by their knowledge. They’re not just graphic designers making websites. They look at themselves as a marketing company. They make things so much more efficient than I could do myself. They’re bringing in more money for me. Between not having the time or the knowledge to do it, it’s well worth the cost of investing in these types of companies. I’ve stayed with Mediaforce for two years, so I definitely see value in continuing to use them.

How much have you invested with Mediaforce Digital Marketing?

We spend $50,000 annually with Mediaforce.

What is the status of this engagement?

We started working with Mediaforce in August 2015, and the work is ongoing.

Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

I can see that the cost spent per click is down compared to when I’m running it myself. All the things Mediaforce does in the background to make your campaigns more effective and efficient are certainly worthwhile. They are also tracking things like call conversions so I can get a sense of the calls that are coming in from the ads. They have a proprietary tracking system where I can see all my Google costs per click, Facebook, and call conversation data at any time. That is really convenient for me, so I don’t have to log in to multiple portals. The analytics have substantially improved which has converted to an ROI of 25%.

How did Mediaforce Digital Marketing perform from a project management standpoint?

Because Mediaforce is local and has experience in our area, I find them easily accessible. I can get in touch with them anytime I want. We talk in-person or via teleconference. They follow through with any campaigns they’ve run for me. I have 2 points of contact including their Google expert and another person that runs the social media campaigns.

What did you find most impressive about Mediaforce Digital Marketing?

I find their accessibility to be impressive and also their holistic approach to marketing. It’s not a siloed thing where the business owner makes the decisions. I’ve worked with other companies who want me to tell them what I want, and they give me a price based on that. I don’t have time to research everything. What I would rather tell them is what my goals and budget are and have them come up with a solution that will bring in more patients within a couple of months. That’s exactly what Mediaforce does. That was one of the main reasons I decided to use them.

Are there any areas Mediaforce Digital Marketing could improve?

Sometimes when I send an email to the project manager running my social programs, it takes a couple of days to get a reply, and I have to send another email.

Introduce your business and what you do there.

Printwell is a custom printing shop located in Ottawa. I’m the owner.

What challenge were you trying to address with Mediaforce Digital Marketing Agency?

We needed to generate online sales which we were unable to do with our old website.

What was the scope of their involvement?

Mediaforce built a new website from scratch which included both the frontend and backend. The website is now a complete online portal. The site now has an online customizer for each of our products. This has allowed our customers to have a seamless experience online. They’ve also helped to implement an analytics system which helped us know how many customers were visiting the site and if they were engaging with us.

How much have you invested with Mediaforce Digital Marketing Agency?

We have spent between $50,000 and $200,000.

What is the status of this engagement?

We started working with them in April 2014, and the work is ongoing.

Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

I don’t have any specific metrics. It’s an ongoing process because it’s so highly specialized. We’re now just starting to work on marketing the site. The analytics system has helped us know what customers are doing on our site.

How did Mediaforce Digital Marketing Agency perform from a project management standpoint?

Mediaforce has been great. They managed the whole project. I communicate with Mediaforce at least twice a week face-to-face and also through email. Our lead person is Nichole [Developer, Mediaforce Digital Marketing Agency] and she has helped greatly because we can address issues immediately.

What did you find most impressive about Mediaforce Digital Marketing Agency?

Mediaforce's personal service is what sets them apart. They can meet all of my needs even though I’m such a specialized business.

Are there any areas Mediaforce Digital Marketing Agency could improve?

No, I have nothing to suggest.

Introduce your business and what you do there.

We are an automotive service and auto parts retailer. I am the shop foreman.

What challenge were you trying to address with Mediaforce?

I was trying to bring traffic to our website and grow our retail side of the business in the future.

What was the scope of their involvement?

Mediaforce optimized our WordPress website and optimized the conversion rate for AdWords. They’ve changed our site so that it would work with the best performing landing pages. Instead of having multiple pages, they suggested having one page. We now have a function where people can call directly from the website, and we can track those calls in order to measure conversions. They have also improved the overall user experience by working on the design as well. They worked on the contact form to make it simple and easy and to get as much information as we can. We plan to continue to use them as we grow and emerge into new markets.

How did you come to work with Mediaforce?

I had tried other marketing firms in the past but someone referred me to Mediaforce. I made some calls and did some research on their company. I liked that they were a local company and a single-owner business. They gave us options and worked within our budget. They created realistic expectations for us based on ROI [return on investment], and throughout our relationship, I’ve been happier every month.

How much have you invested with Mediaforce?

We have spent between $10,000 and $50,000 with them so far.

What is the status of this engagement?

We began working with them in July 2016 and the work is ongoing.

Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?

When a new client file card is created, we track whether they converted from the website, if they were referred, or just walked in. Overall conversions have increased by 20%. Our name is now more recognized. We have had no problems with the functionality of the site.

How did Mediaforce perform from a project management standpoint?

They’re very knowledgeable. If we set a goal of a certain amount of sales we want to achieve, they’re very flexible and willing to make that happen as best as possible. We communicate mostly by email. They were responsive to any needs we had. We had three resources working with us on the project.

What did you find most impressive about Mediaforce?

Their performance and personability stand out. The online marketing world is pretty competitive and there are people that say they’re doing work for you but you don’t see a return on it. We were open to trying something new for our online marketing because we were not happy with our previous company, and we’re glad we switched.

Are there any areas Mediaforce could improve?

It’s hard for me to add more to my budget, but that’s not a criticism of them. I don’t have anything negative to say about them.

Please describe your company and your position there.

I'm a co-founder of a management consulting partnership

For what projects/services did your company hire Mediaforce Digital Marketing Agency, and what were your goals?

We engaged Mediaforce to develop a new website and LinkedIn page for The Advantage Alliance. We had a number of ideas for a warm and engaging design and wanted to work hand in hand with a company to realize our vision.

How did you select this vendor and what were the deciding factors?

One of our team members had used the web design and optimization services at Mediaforce and was very happy with both the development process and the outcome.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We met regularly over several months to explore concepts, design elements, colours and the "energy" for the sites. Mediaforce designers and technical experts presented us with an original design and we willing to modify this a few times to accommodate our ideas, graphics, images and desired functionality. They were patient with changes to text and layout and always accommodating. We completed the project with training in Wordpress and the LinkedIn editing process.

How many people from the vendor's team worked with you, and what were their positions?

We worked primarily with the company's founder, Joe. It was great to have one main contact who then communicated our needs to the designers.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching the website and LinkedIn page, we received many complements. Our contacts and potential clients commented on how easy the website was to navigate, the flow and layering of information and the welcoming design elements.

Describe their project management style, including communication tools and timeliness.

We used a combination of Zoom meetings, email and text documents to communicate content and changes.

What did you find most impressive or unique about this company?

They combined artistic expression, technical expertise, and an accommodating co-development style with ease.

Are there any areas for improvement or something they could have done differently?

We had a few glitches in editing changes, but they were all addressed.

Please describe your company and your position there.

I am the owner of the web redesign project for a custom medical diagnostics company in Toronto, ON.

For what projects/services did your company hire Mediaforce Digital Marketing Agency, and what were your goals?

We hired Mediaforce to address some urgent updates that were required for our corporate website. Some information was outdated or duplicated, and we had new products that we needed to get posted. The overall design was also very out of date and legacy work from previous leadership. We asked for a proposal to redesign the entire look and feel of the site, and also to get quotes for SEO marketing and analytics.

How did you select this vendor and what were the deciding factors?

I did an online search for local vendors, and the reviews for Mediaforce emphasized their great communication and quick response time. Both of these attributes were very important to us, so we decided to switch from our old vendor to Mediaforce immediately.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Two parts to the project - immediate fixes to website content, and longer-term redesign. It's a WordPress site. Overall timeline is about 6-8 weeks from initial project start to completion. We filled out a requirements checklist and also provided examples of other corporate sites we liked to give the Mediaforce team a place to start.

How many people from the vendor's team worked with you, and what were their positions?

I initially worked with the CEO directly to describe our requirements. He was able to get a web developer to do our urgent updates right away. I then was put in touch with a project manager to go over the longer-term redesign aspects of the project.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

We don't have analytics set up on our site as of yet, but the immediate fixes we needed were done quickly and correctly.

Describe their project management style, including communication tools and timeliness.

As the project is somewhat small in terms of corporate websites, I don't think there will be much formal project management. I was however impressed with the requirements gathering questionnaire and how each detail was covered in terms of what we wanted and didn't want to include.

What did you find most impressive or unique about this company?

Their turnaround time for requests is fantastic - always within an hour or two, or sometimes even less.

Are there any areas for improvement or something they could have done differently?

No, I wouldn't change anything!

Please describe your company and your position there.

I am the President and Principal Consultant at MDE Consulting Ltd, based in Toronto, Ontario, Canada. We specialize in Project Management for large infrastructure clients within the Energy and Transit industries.

For what projects/services did your company hire Mediaforce Digital Marketing Agency?

Our Website was last updated in 2017 and had become a bit outdated. Since Web Design is far outside our skillset, we hired Mediaforce to provide site, graphic and content design. By improving our Website, we are looking to improve and increase initial client connections.

How did you select this vendor and what were the deciding factors?

MDE Consulting Ltd has been a client of Mediaforce for the past few years. Their overall professional manner and previous support were the main factors on us moving forward on this project, and we have been delighted with the results.

Describe the project in detail and walk through the stages of the project.

The overall project scope was to update and refresh MDE Consulting Ltd’s Website. Via a questionnaire, phone interviews, and us providing some thoughts and insight, Mediaforce began the initial rebuild of our Website.

From the initial build, we have worked with Mediaforce to refine and edit the Website based on the preliminary development; however, the initial result indicated that Mediaforce clearly understood our business needs.

How many resources from the vendor's team worked with you, and what were their positions?

Our primary contact at Mediaforce has been the President and a Lead Developer.

Can you share any outcomes from the project that demonstrate progress or success?

None at this time, as it will most likely take a few months to see a return on investment… but that was part of our design when starting this project.

How effective was the workflow between your team and theirs?

Relatively seamless, with communication occurring via email and phone conversations and us providing Mediaforce with updates and edits as needed.

What did you find most impressive or unique about this company?

Their ability to understand our needs is amazing! MDE Consulting Ltd offers the marketplace, and then turn that into an effective-looking Website.

Are there any areas for improvement or something they could have done differently?

A tad faster on turnarounds… but quality over quantity is something that MDE Consulting Ltd strives for, so we understood that quality is more important than speed, and we ended up with a better product because of it.