Enterprise digital web platforms and mobile apps

Making Waves Krakow is your partner for digital technology

We can be described as a cross between a creative software house, a digital agency and a content business. We craft dedicated digital consumer-centric products and advanced digital platforms with an emphasis on design, user experience & software quality. Content-rich platforms is where we really shine.

 

Developing advanced web and mobile solutions since 2005

Making Waves Kraków is one of three Making Waves offices, next to the headquarters in Oslo and the office in Stockholm. The Krakow office was originally established in 2005 as the technology hub to offer development support to the clients of our partner offices in the Nordics. Over time we have grown and now employ more than 100 people who work for clients across Europe and the US.

 

Bold designs, proven technology, and purposeful content

The size and locations of our offices allow us to leverage our best resources in the most agile way to promote innovation and inspire our customers to think differently. We see the best results in projects fuelled by collaboration in multi-disciplinary teams – the magic happens when design, technology, and content get together.

 

Seamless system integrations

Making Waves Kraków crafts solutions that are engaging and easy to use, while hiding the complexity of technology. We are well-equipped to seamlessly integrate any system. We use technologies that best support your goals and ensure a smooth, coherent customer journey. 

 

Full stack agency for digital products

We cover web, mobile, and desktop applications as well as full omnichannel ecosystems for e-commerce.

 
$75,000+
 
$50 - $99 / hr
 
50 - 249
 Founded
2005
Show all +
Krakow, Poland
headquarters
other locations

Portfolio

Key clients: 

Making Waves is a partner to many international companies and organisations including Getinge, Electrolux, Amnesty International, MatPrat, Libratone, Health & Fitness Nordic (HFN), Audi, Coop, Visit Norway to name a few.     

Preparing your favourite dish with the help of Matprat's chatbot Image

Preparing your favourite dish with the help of Matprat's chatbot

MatPrat’s recipes and inspirational content, with detailed instructions, are now available through a live chatbot.

 

Technologies

·      Elastic Search

·      Rasa NLU and Rasa Core

·      Docker

·      Microsoft Bot Framework

·      Azure

·      Kibana

·      Kubernetes

 

Challenge

The starting point was

to reach and engage users on a new platform with a digital interface through a chatbot. The service was to match the best recipies from MatPrat with the ingredients that would have been available for the user. The goal was also to provide search results for specific recipes and general cooking advice. The service use use machine learning in order to provide as relevant search results as possible and base itself on its very own Norwegian language model, specifically aimed at food.


Our Approach

Working interactively, the project started out as an early technical prototype, to prove that the chosen technical components complement each other in an expected way. Creating a Norwegian language model was considered the most complex element, and this work was started early. We also began an insight stage to get an overview of the users’ needs, premises for the service and to decide which specific concept the service should address. Different samples of the chatbot were defined and regularly presented for the users to try.


The Outcome

The service is just out of the oven, but was received very well with positive comments of more than 650 users on its first day. 

International Baccalaureate Organisation's modernised website Image

International Baccalaureate Organisation's modernised website

Challenge

The website of IBO is among their main cast of communication tools, sharing information about the programmes, workshops and conferences to both schools and (potential) students. They were looking for a partner with the technical expertise to help them build a modern website, with the smooth user experience across different devices, language versions and with an AA-level Web Content

Accessibility.

Our Approach

Based on the briefing of IBO, we rebuilt the entire information architecture and user interface design. We also did a deep dive in our expertise of Episerver CMS, to use its features in the most suitable way. To provide a search function sculpted to perfection, Elasticsearch was seamlessly integrated in Episerver for looking up data in the vast data bank of curricula, workshops, documents and other content. This search engine features multi-language search, complex feature filtering, flexible sorting and a short indexing time to generate fast and accurate search results. 

The outcome

Thanks to this complete redesign, the operational cost of the website has decreased significantly, knocking the number of content editors down from 160, to 10. The end product is a modern, future-proof and agile website of the highest UX standards. It’s an advanced ecosystem of integrated systems with a vast amount of content, educational materials and curricula, all organised in a way that’s easily digested and easy to handle.Making Waves and IBO have partnered since 2014. Throughout the project, we made sure to combine all our competences: our know-how of business analysis, interaction design, UX and graphic design, front-end and back-end development, as well as solid project management. With this integrated package, we delivered a high-quality end product, also further developing the site after launch.

Making Libratone's website beautifully bold Image

Making Libratone's website beautifully bold

Challenge

Libratone decided it was time to deal with some headaches their website was suffering from - such as the sluggish speed of the loading and the overly complex CMS and e-commerce platform - resulting in high maintenance costs and functionality development costs. The company also had different websites for different global markets.

Libratone’s ambition was to build a truly global website

that was also more in tune with the shifted strategy for online presence, focusing more on online branding, storytelling and sales happening both on and offline. It needed to become a global multi-domain and multi-language website, meeting the highest possible standards of technology, UX and design - entirely in line with what the brand represents. They were also looking for a powerful, scalable and flexible CMS with an easily maintainable back end that would be accessible from all regions.Our approach

We teamed up with our sister design agency in Denmark and delivered a website with cutting-edge user experience, and smashing this together with a combination of appealing looks, a slick Scandinavian design and a bold presentation of the Libratone products. Due to our expertise on CMS platforms, we tugged their sleeve and recommended working with Umbraco, a Danish CMS platform. The CMS adopts a modular approach and is modern, flexible, accessible worldwide and easy to use for editors with no technical background.

The outcome

The website’s excellence was acknowledged when Libratone.com was selected website of the day by Awwwards.com, who rate websites in terms of design, usability and user experience.

We worked in an agile environment, with our arm around the client’s shoulders to make sure we got a full understanding of what they truly wanted. Thanks to this - and the solid cooperation with Hello Great Works - we delivered a high-quality product within a tight time frame. The website has greatly improved the customer experience as well as highly simplified the content management process. We continue our collaboration and plan the next phases of the development for 2019-2020.

Visitnorway.com, awarded the world's best tourist site Image

Visitnorway.com, awarded the world's best tourist site

ChallengeThe mission of Norway’s official travel portal is to inspire prospective visitors to easily discover Norway as a tourist destination. Since 2011, we have developed and produced content in 14 languages on a daily basis, with a broad team of Norwegian and international journalists, editors, SEO consultants, and photo editors. The website is a vital tool in Innovation Norway’s backpack when supporting one of the country’s

largest and most important industries.Our approachThe Visitnorway crew and Making Waves work with daily and regular content updates, from site improvements, like content tagging and link maintenance editorial articles, to editorial articles that point out all exciting oddities at each destination. A clear strategy was put in place for categorising content into groups such as current affairs, top-lists, reports, and destination-focused content; ensuring a high-quality user experience and to show that we’re so much more than just a cold, antisocial little country. Based on findings from extensive user research, the focus was put at elevating thrilling cities, Norwegian cuisine, architecture, and design. The website was relaunched in January 2016, with an emphasis on images and videos that make you all but smell the fresh air and feel the sun tickle your face.The outcomeVisitnorway.com is an award-winning website. The site has received the prestigious HSMAI Gold Adrian Award (2016) and Travvies Website Awards and there’s an outspoken “look to Norway” admiration among the professionals in the international tourist industry. The number of visitors of more than 15 million annually makes the website the most important marketing channel for tourism in Norway.See for yourself at Visitnorway.com.
Increasing user engagement on wilhelmsen.com Image

Increasing user engagement on wilhelmsen.com

User-friendly site for all business segments in the maritime market


Challenge

The Wilhelmsen group is a global leader in the maritime industry, where digital innovation is creating new business development opportunities and reshaping competition. Wilhelmsen wanted help to create a new corporate website driven by great user experiences.

Our

Approach

The old website was organised around companies and divisions; the new website by solution areas and customer journeys. As their visitor, you can read about a particular product, view current offers, as well as read articles with a focus within particular solution areas. All content is relevant at different moments in your journey towards a purchasing decision. Tools such as calculators and estimators have also been added to create a more useful sales funnel. Clean, airy page layouts, easy navigation and improved meta-content that take you by the hand and help you get exactly where you need - all elements that make up the new Wilhelmsen.com.

The Outcome

A Panama & Suez calculator has driven the greatest user engagement on the new site. In total, 25% of toll calculator users expressed a desire to contact Wilhelmsen after using the tool. The calculator also contributes to higher interest levels with users browsing six pages per web session, versus the average user, who browses three. Your fellow visitors’ engagement has also increased because of the improved content quality: The homepage bounce rate has dropped by more than 50%, and time on page has increased significantly.

Technologies

-Episerver operating in Azure

-Azure AD for authentication

-Episerver Find for search

-Google Analytics for user statistics

-New Relic for applications monitoring (performance)

-LivePerson as chat-system

-SendGrid for email communication


Reviews

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Web Platform Support for Large Med-technology Company

“It feels like we are an important customer to them and they’re really making an effort to help come up with solutions.”

Quality: 
4.0
Schedule: 
3.5
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
Confidential
 
2017 - Ongoing
Project summary: 

Making Waves Polska builds and operates the digital platforms of a global medical tech company. Their work includes managing servers, developing platforms for communication, and assisting in external strategy.

The Reviewer
 
1,001-5,000 Employees
 
Sweden
Director, Getinge
 
Verified
The Review
Feedback summary: 

The platform solutions delivered by Making Waves Polska have significantly sped up process speeds across the company and enabled greater interconnection between departments and various partner agencies. The team is extremely collaborative and consistently pursues finding the most effective solution.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

My company is a Swedish-based global medical tech company. We have operations in about 140 countries and approximately 10,000 employees worldwide. My role as the director of tools and platforms within marketing and communications is to support the organization with resources that enable marketing, professional communications, and sales to be able to run their parts of the business effectively.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Making Waves Polska?

Making Waves Polska has been our key technical and digital agency, so they are the supplier of all of our connected infrastructure when it comes to communication. Anything that’s related to a public website portal or external-facing platform has been at least in part developed by their agency.

SOLUTION

What was the scope of their involvement?

Our public web runs on a frontend server which comprises the core CMS system that we use and that Making Waves Polska is responsible for within our company. Whether its new projects, product integrations, or digital experience improvements, they’ll work on it for us.

Our most recent major project has been a digital experience platform. We wanted to make sure that any channel we need to use to communicate with the outside is directed through this platform. Making Waves Polska helps us with both strategy and development, making sure everything is on one platform and that the platform itself is connected to our digital assets management system.

What is the team composition?

We work with both Swedish and Polish members of their team, and I interact primarily with their client director in Poland, a project manager based in Sweden, and a few of their top developers. They usually divide the work on their end into teams with particular skillsets in front- and backend or analytics.

How did you come to work with Making Waves Polska?

We have been working with their team in some capacity since they before they operated under that name, as well as before I started with this company.

What is the status of this engagement?

I started interacting with them approximately two years ago in 2017, and we are still working together today.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

I mentioned earlier that they started working on a connected personal experience platform. As an example of the effect their work has, that project has allowed us to meet our internal business stakeholders and launch websites much faster than before. Thanks to their development work, our processes are able to run at a much more rapid pace across pretty much all of our departments.

How did Making Waves Polska perform from a project management standpoint?

The best model for us so far has been to scale up and down our involvement with different teams within their company that have different areas of strength. When we request a certain skill set they are very quick to respond and propose individuals who are particularly well-suited to that project.

We have a meeting before every quarter where we plan our priorities for different projects, which gives them time to plan accordingly. Once the projects actually start, we have weekly standups, and my team works even more closely with them by communicating through Jira. That also helps us to have more visibility on project progress and can move through different phases more easily.

One area we’ve made progress in is connecting everything in one place so that all the suppliers and other companies we work with on certain projects can effectively collaborate. They’re very flexible, so the focus of their work is generally on helping us with whatever our biggest needs are, and overall it works out really well.

What did you find most impressive about them?

It feels like we are an important customer to them and they’re really making an effort to help come up with solutions. The Making Waves Polska team is far more responsive than I’m used to, so I’m very happy with them.

Are there any areas they could improve?

The recent change in project managers we had in Sweden slowed down our progress. I think that transition could probably have been managed a bit better or more quickly, but that is the only thing I really think could be improved.

Do you have any advice for potential customers?

Any time you try to engage with an IT partner like Making Waves Polska, it is better to make sure it’s a partnership. If you have an attitude from the beginning that you are not just coming to them with a final solution and getting it delivered exactly, but that you have a back and forth that benefits both companies, it will lead to a better final result. You have to leverage the competencies that they have to try to form an alliance as partners on a project.

4.5
Overall Score
  • 3.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 4.5 NPS
    Willing to refer

Web Dev and CMS Migration for Food Website

“They deliver good technical work.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Confidential
 
2014 - Ongoing
Project summary: 

Making Waves Polska provides long-term web development and CMS migration services. They have worked on three websites, integrating them into one smooth system and taking care of the back- and frontend needs.

The Reviewer
 
11-50 Employees
 
Oslo, Norway
Hanne Svärd
Head of Digital, MatPrat
 
Verified
The Review
Feedback summary: 

The team produces excellent results, generating a system that is safe, technically sound, and able to handle the traffic it receives. They are communicative, well managed, and fix any issues promptly and professionally, always delivering results and working as if they are part of the team.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the head of digital for MatPrat, a company that works for Norweigian farmers and promotes their products through three websites for different target audiences.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Making Waves Polska?

We wanted to create a hub to gather all our different websites and systems. We wanted one company to be in charge of everything digital, instead of needing to shop around all the time.

SOLUTION

What was the scope of their involvement?

They began by migrating our main website to them, then later to Episerver. They made major changes to the main website, doing all the backend and frontend development, and added a log in section where users can create their own content, as well as an integration with a system that hosts our images and videos. They later developed our two other websites from start to finish, including graphic design, UX-design, backend/ frontend development, and digital advisors. They’ve also developed our chatbot and voice for Google Assistant.

What is the team composition?

We have a full-time core team of two backend developers. There’s an extended team that is available when we need them which includes a project manager, a frontend developer, a designer, and a third backend developer. We also have a bigger resource pool, if we need a digital advisor or other competencies, plus we stay in close contact with the manager.

How did you come to work with Making Waves Polska?

We did some research, but I don’t remember exactly how we found them. There was a large process with several companies involved. We ended up with three and then chose Making Waves Polska.

What is the status of this engagement?

We began working with them in 2014, and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re really happy with all the work they do; it’s a good solution and much safer. The website is improved and combined with our SEO work, we’re at an all-time high on Google. Everything is integrated and all systems are talking to each other. The team is proud of what they do, and they deliver good technical work, setting up a system that can handle traffic peaks.

They also make little improvements all the time that are really good, giving suggestions on how to do things differently. We get a lot of good feedback which just gets better and better; they’ve allowed us to maintain our position as the leading food and recipe site. Developing our chatbot was something they’d never done before, but instead of getting something off the shelf, they built one from scratch really well.

How did Making Waves Polska perform from a project management standpoint?

Everything is very transparent. We work closely with them and they’re like full-time colleagues now. We mostly use Slack and have meetings on Skype with their project management. It’s been a very smooth, long-term collaboration even though we’re located in different countries. We thought it would be a challenge, but the communication has been easy with both project managers. There’s also a lot of contact directly with the developers, which is good and prevents things from getting lost in translation.

What did you find most impressive about them?

We no longer have to worry that something might go wrong. There’s no stress, and everything just works. All the systems are up, working, and ready, and their team is so easy to work with. If something does go wrong, they fix it instantly no matter the time of day. They’re very competent people and it’s very reassuring to have them as a partner.

Are there any areas they could improve?

I can’t think of anything. It would be nice to be in the same country to work more closely and spend more time with them, but it’s already set up well.

Do you have any advice for potential customers?

I would highly recommend them to contact Making Waves Polska, and give them a chance. You will not regret it.

5.0
Overall Score I am very happy with the work they do.
  • 4.5 Scheduling
    ON TIME / DEADLINES
    Sometimes it is our fault if we are delayed because we always want more.
  • 4.0 Cost
    Value / within estimates
    It is expensive, but you get what you pay for and their work is great quality.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer