Joseph Studios

Please describe your company and your position there.

I am the Founder and CEO of BookLawyer, a free legal information site for people and small businesses.

For what projects/services did your company hire Joseph Studios?

We wanted professional expertise to help build a social media presence and brand. After working with Joseph Studios for a couple of months, we began to grow the scope of the services we purchase from them and added public relations, content, and SEO.

How did you select this vendor and what were the deciding factors?

We did extensive research online, looking for customer reviews, rankings (Neil Patel, etc.) and other indicators of quality digital marketing services. After narrowing the list of potential digital marketing firms to 10, we did a more in-depth analysis of their websites and conducted video interviews. Through this process, Joseph Studios stood out as the leading candidate.

The deciding factors were

1. The genuine, personal interest in our company and product;
2. The likability of their people—which is important when you work closely with a service provider;
3. The elegant, up-to-date design of their website and content;
4. Their demonstrated success.

Describe the project in detail and walk through the stages of the project.

After a kick-off meeting, we went through a process of sharing a great deal of information about our company, our goals, our target audience and customers, and the messaging and tone we wanted to use in our social media marketing. We continued to hone our messaging through the process of Joseph Studios sharing a proposed calendar of social media posts and our management team providing feedback and adjustments to the messaging.

It wasn't long until there was little time required to review the calendar of proposed social media posts provided by Joseph Studios, as the messaging was on point. We have used similar processes for content creation and PR communications (press releases, articles, etc.).

More recently we have added a full subscription for SEO services and have been very pleased and impressed with Joseph Studios' SEO knowledge and ability to communicate action items to implement these practices.

How many resources from the vendor's team worked with you, and what were their positions?

• Daniel, Founder & CEO
• Jocelyn, Director of Client Engagement
• Kathryn, Director of Media Marketing
• Veronika, Director of Technical Marketing
• Tom, Director of Digital Strategy and Reporting
• Jonathon, Intelligence Director
• Anna, Director of Content Marketing
• Lisa-Maria, Director of Public Relations
• Cheri, Client Engagement Manager

Can you share any outcomes from the project that demonstrate progress or success?

We have significantly increased our following on social media and have received many compliments regarding our social media posts and our content marketing articles. The Joseph Studios PR team prepared a press release that was distributed and published nationwide, and placed an article in The American Reporter that has been viewed over 2,800 times.

How effective was the workflow between your team and theirs?

We have been able to communicate very effectively in Basecamp and have a video conference every two weeks. The workflow and communication has been very strong and is one of the best aspects of our relationship with Joseph Studios.

What did you find most impressive or unique about this company?

Their genuine interest in seeing us succeed and their willingness to do whatever they can to make it happen. As part of this effort, Joseph Studios has been very flexible in responding to feedback, direction, and our changing needs as a company.

Are there any areas for improvement or something they could have done differently?

No

Introduce your business and what you do there.

I’m the founder and president of a nonprofit organization that designs and creates products and merchandise to bring awareness to endangered species, wildlife, and habitats. All of our profits go towards donating to wildlife conservation groups, and we do other activities to preserve the welfare of endangered species. We started operations a little over six months ago, and we’re a family- and women-owned company.

What challenge were you trying to address with Joseph Studios?

We reached to them for help with our marketing efforts. I have another full-time job, so maintaining social media accounts was a bit of a challenge. We needed someone to manage our social media and get our brand out there and were looking for a sustainable, long-term partner.

What was the scope of their involvement?

We’ve primarily engaged with Josep Studios for social media. They post about 25 posts per month across our Pinterest, Instagram, Facebook, and Twitter. They’ve helped us doing our blog and with content marketing. They’ve also helped us with our SEO and to optimize our website and create backlinks.

Joseph Studios executes our content strategy and works with us to create our persona in our social media accounts. We have a cheerful and colorful aesthetic to our brand, and they follow it for our strategy as well. Moreover, they’ve provided suggestions on how to work with collaborators and people with an active following.

What is the team composition?

Initially, our main point of contact was Jocelyn (Client Sucess Manager). Now,  they’ve switched over to a system where we interact with everybody who works on our account. We have about six people on our team.

Jocelyn is still our account manager. Then, we have Sally (Senior Manager of Social Media) and Veronika (Director of SEO & SEM). They work on our social media posts, and Veronika supervises Sally. We also have someone working on our blogs. On the other hand, Daniel (Founder & CEO) provides a lot of input for us, and there’s a PR person, but we don’t interact a lot with them.

How did you come to work with Joseph Studios?

I just searched on Google. They stood out to me due to their good pricing and the deliverables they can provide. It also really attracted me that they focused on organic marketing instead of paid ads like many others.

Additionally, they were super flexible from the beginning. We worked with them to sot everything to work with our budget, and they did everything they could to lower their price for us or find ways to keep going.

How much have you invested with them?

We’ve spent about $12,000.

What is the status of this engagement?

We started working together in May 2021k, and the relationship is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We’ve been working with Joseph Studios for five months, and we’ve increased our number of followers, customers, and subscribers to our website, as well as overall impressions and engagement rate. They provide monthly marketing reports to see where we are and where we can improve.

Also, they’ve made a few suggestions, and the most beneficial one has been to reach out to influencers. Nobody knew what we did, so our main issue was driving traffic to the website and getting people to buy our products. They’ve worked with us to get our brand out there.

How did Joseph Studios perform from a project management standpoint?

They’re very organized. In the beginning, we could email any questions or suggestions to Jocelyn, and she’d relay them back to the team. Now, we can directly communicate with any of the team members. Each person has their own expertise, so we work with each one to sort out a better strategy.

We initially used email, but last week they started using Basecamp. We have constant communication, and they’re really easy to work with. The team always listens to what we say and incorporates everything we want.

What did you find most impressive about them?

They’re extremely nice and flexible. Joseph Studios works with us on whatever challenges we have and gets them fixed. They try to incorporate anything we ask them to the best of their ability. We recently had some budget challenges, so we had to modify our subscription with them. They’ve found a way to keep us going because they know how important the momentum is for our business.

Are there any areas they could improve?

Initially, they were still hiring people, so they didn’t have many employees. Communicating with one person was a bit of a challenge, but they took that into account, and it’s going a lot smoother.

Do you have any advice for potential customers?

Just be open with them from the beginning. They will reciprocate that 100%.

Please describe your company and your position there.

I'm the owner of an entertainment company. I do live streaming on Twitch, make YouTube videos, and am a game developer. Right now it is just me and there are no other employees.

For what projects/services did your company hire Joseph Studios?

I was looking to grow both my Social Media following, audience, and my income as well.

What were your goals for this project?

I wanted to get to a certain amount of Instagram Followers with a high engagement rate to increase my audience and revenue opportunities.

How did you select Joseph Studios?

I did a lot of searching and interviewed some companies in a phone or video call. Joseph Studios was by far the best just from all the research and talking with their team.

Describe the scope of their work in detail.

Once we began we had a meeting on a Zoom video call every other week. We would talk about not just the goals, but anything else that we were working on. They answered all my questions (I had a lot!) and explained everything very well. I was very pleased by the time they gave me. They would give me a weekly email with the posts for the future week or two weeks to come for me to approve. I only had minor changes sometimes and they did these very fast.

What was the team composition?

I met with the owner, my manager at Joseph Studios, and my Social Media person on the Zoom call. I was very happy that their are multiple people there to help me.

Can you share any outcomes from the project that demonstrate progress or success?

My followers on Instagram are increasing very fast and my engagement rate is 25% which is very good. I also was given great advice for working with brands and might already have a deal. Just waiting to hear back from the company. My audience is definitely increased and even with my own posts I do on Social Media I am seeing much more interaction from a much larger group of people.

How effective was the workflow between your team and theirs?

I emailed them whenever I had a question or anything and they responded very quickly every single time. The video meetings every other week worked great. I had notes prepared before it started.

What did you find most impressive about this company?

I was honestly very impressed and have continued to be impressed by how genuinely nice and helpful they all are. They are very good at what they do. And I really appreciated them going above and beyond what I expected. They didn't just do quick posts to get money or anything like that. They helped me with anything I needed and the posts on social media are very good quality and well thought out.

Are there any areas for improvement?

The only thing I would say if I were to need to come up with something is that for a smaller business like mine the price was a bit high. It's definitely worth it, but it would be nice to have a bit lower prices if possible. But honestly, it is hard to find anything to improve on. They are awesome!

Introduce your business and what you do there.

I’m the president of Synergy BurCell Technologies. We’re a small technology and project development company servicing the waste management industry.

What challenge were you trying to address with Joseph Studios?

We're a startup and recently commercialized our technologies. We wanted to take advantage of social media and increase our visibility within the waste management and renewable energy industries. 

What was the scope of their involvement?

Joseph Studios created a company LinkedIn profile and advanced my personal LinkedIn profile. They also updated our WordPress website, taking what we had and making it better. The website’s for information purposes and their team made it more visually attractive.

Joseph Studios continues to provide communication and marketing services. They create weekly posts for the website to draw in more hits. Their team also reviews our print marketing materials and suggests improvements. Going forward, Joseph Studios will assist us with how we can communicate with potential customers and partners.

What is the team composition?

We primarily work with Daniel (Founder & CEO).

How did you come to work with Joseph Studios?

We found them through a Google search.

How much have you invested with them?

We’ve spent in excess of $10,000 on their services.

What is the status of this engagement?

We started our ongoing partnership in April 2020.

What evidence can you share that demonstrates the impact of the engagement? 

They increased our LinkedIn followers and increased activity on our website. We’re happy with the results in both areas. Since we retained them, we’re up over 50%.

How did Joseph Studios perform from a project management standpoint?

We communicate via biweekly conferences as well as email and the occasional phone call. It’s easy to work with Joseph Studios. I feel strongly that Daniel will be an ongoing resource for the company.

What did you find most impressive about them?

Daniel’s a quick study. He grasps who we are and what we want to become. More than anything else, they understand the message that we want to deliver and then deliver it better than we do.

Are there any areas they could improve?

No, I don’t think so.

Do you have any advice for potential customers?

I would highly recommend working with them. Be prepared to describe who you are and who you want to be.

Introduce your business and what you do there.

I’m the financial director and general manager at a company that sells water treatment systems to homeowners. Our products remove harmful substances like chlorine, bleach, and iron from water. I take care of all the financing for each customer and oversee production at the company.

What challenge were you trying to address with Joseph Studios?

We didn’t have much of an online presence on the web or social media. They were hired to guide our digital presence.

What was the scope of their involvement?

They redid our existing website, incorporating new design layouts and images to pair with our product descriptions.  There were serious problems with the old website, and they diagnosed them before jumping in with their work. While the content is essentially the same, they did a considerable amount of restructuring. 

Additionally, they established a presence for our brand on all major social media platforms. We now have Glassdoor, Instagram, Facebook, and Google My Business accounts where they post content. Since then, they’ve been focusing on making our site more searchable and managing our reviews.

They also run a monthly email marketing campaign for me through our CRM. The CRM platform initially didn’t work, but they corrected the issue to enable us to run marketing campaigns.  

What is the team composition?

I work directly with Daniel (Owner). When we have our bi-weekly meetings, he updates me on who he has assigned to certain tasks on our account. However, I’ve only spoken to him. 

How did you come to work with Joseph Studios?

I had three potential vendor options that I found online. We chose them because of their competitive pricing, willingness to meet us in person, and the ability to stay organized. 

How much have you invested with them?

We’ve spent about $45,000 in total. 

What is the status of this engagement?

We’ve been working together since May 2018.

What evidence can you share that demonstrates the impact of the engagement?

They made our website more usable and appealing to users. Since we’ve had them on board, we’ve seen a steady increase in audience engagement metrics on Google. With them handling the website and keywords, we were able to bounce back from COVID-19 fairly quickly via sales and web traffic.    

How did Joseph Studios perform from a project management standpoint?

We communicated through email and phone calls. 

What did you find most impressive about them?

They were very diligent and responded immediately to requests. 

Are there any areas they could improve?

We don’t understand all of their technical terms, but they’ve generally been good about explaining them. 

Do you have any advice for potential customers?

If you’re on the fence, I’d recommend giving them a try. I was worried about how much this was going to cost me, but I don’t at all regret working with them.  

Introduce your business and what you do there.

I’m the executive VP of sales and marketing at an IT security company.

What challenge were you trying to address with Joseph Studios?

As with anyone working in tech, it’s important to us to create a fluid end-to-end sales and marketing process to generate leads. We needed to have a way to identify new prospects, manage them through various sales activities, and see them through to a successful conclusion. That’s what drove us to work with Josia Studios.

What was the scope of their involvement? 

Josia Studios handles all aspects of marketing for us, from devising marketing campaigns around various products and use cases to creating and delivering content via social media LinkedIn and Twitter. Similarly, they help with messaging and content for our PR vehicles (e.g., press releases, white papers) and make sure that we distribute them via the right channels.

They also help us run webinars within our organization. Their team identifies the ideal target audience for each session. Afterward, they use tools like ZoomInfo to create a prospect list, which we then target via different outbound marketing campaigns. The hope is to drive more sign-ups.

While we retain full responsibility for our website, they do offer SEO services and help us measure our site activity. That includes the number of visitors, page visits, session duration, and more. 

What is the team composition? 

I work with Daniel (CEO) who attends our weekly meetings, but I don’t really deal with the rest of their organization. Our head of marketing does that. In effect, we’ve outsourced our marketing department and have our marketing head behaving almost like a project manager.

How did you come to work with Joseph Studios?

We were looking for a company that had strong digital marketing competency. I recall that they’d worked with our sister company and had done a great job, so we reached out to them. It also helped that our companies weren’t too far from each other geographically.

How much have you invested with them?

We budget over $300,000 annually.

What is the status of this engagement?

They started working with us around November 2019 and continue to stay very engaged on a daily basis. We have enough work and activity underway that we’ll never reach a point where we won’t have a project for them.

What evidence can you share that demonstrates the impact of the engagement?

We’re extremely pleased with the results, so far. We can actually see the improvement from a quantitative standpoint across all of our different website metrics, which shows that we’re going in the right direction.

Daniel has some unique tactics for identifying the right personas to target that set him apart from other marketing companies. It’s almost like he’s finding a needle in a haystack. 

How did Joseph Studios perform from a project management standpoint?

Our head of marketing manages the relationship with Joseph Studios on a daily basis, though I do attend the weekly status call when I’m available. That’s when we go over what we’ve completed and plan future activities. Each activity has a sub plan, which all rolls up into a larger plan for the relationship. We continuously update that with each call.

What did you find most impressive about them?

They’re experts in digital marketing, and the team is adept at identifying the right individuals and audiences to target.

Are there any areas they could improve?

The only challenge that we face is that a lot of our best marketing centers on customer wins or new strategic partnerships. Sometimes, we’re a little short on newsworthy material for them to market, but that’s more a function of how we’re performing on our end and is not their fault.

Do you have any advice for potential customers?

Their firm’s ability to be successful depends on how well-organized you are. For Joseph Studios’ to achieve the maximum results, you have to be prepared to have a good go-to-market strategy ready. Do more work on the frontend and be ready to have those frank discussions early on. Otherwise, you’ll lose a lot of time going through a long discovery phase.

Introduce your business and what you do there.

I’m a co-owner of a men’s retail clothing store.

What challenge were you trying to address with Joseph Studios?

We wanted to expand communication with our customer-base using social media.

What was the scope of their involvement?

They helped set up a Facebook and Instagram page. They plan content to post 5–7 days a week and manage our ads. Sometimes they featured merchandise, events, and history of the store, all to create brand awareness for our business. They stop in from time to time to take videos and see what’s going on with the store. They also use a lot of different sites to supplement the pictures from the store.

What is the team composition?

There’s a team of 2–4 people, including Daniel (CEO).

How did you come to work with Joseph Studios?

A person on their sales team became a customer of ours. He came into the store and recommended that we use social media to promote our business. We decided to give them a try and were really happy with the results.

What is the status of this engagement?

We started working together in June 2018 and still work together.

What evidence can you share that demonstrates the impact of the engagement? 

We’re happy with their work, and we feel like our engagement has been successful. Customers have commented and engaged with our posts. They like and heart a lot of our pictures.  

How did Joseph Studios perform from a project management standpoint?

Everything has been done via email, but they pop in from time to time. They’ve been on target the entire time. They send us weekly updates on engagement so we know where our project stands.

What did you find most impressive about them?

They’re very creative. They create diverse content for Facebook and Instagram. Their performance has exceeded our expectations.

Are there any areas they could improve?

No, they’ve been spot-on.

Do you have any advice for potential customers?

Communicate what you want and they’ll step up to the plate to make it happen.

Introduce your business and what you do there.

I’m the CEO of an employee rewards and perks technology platform.

What challenge were you trying to address with Joseph Studios?

We needed their help with new client acquisition and customer retention through content creation.

What was the scope of their involvement?

Initially, Joseph Studios only handled our blog-writing efforts. The blogs are posted on our LinkedIn page and official website. Then, we started using their social media management services. With time they became our full-on CMO stand-in. Our process is pretty simple. Joseph Studios creates the content; I look it over and either give the go-ahead or provide modifications. If needed, they make the requested changes.

They manage our Facebook, Instagram, and LinkedIn accounts. There’s a big focus on LinkedIn because that’s where our customer base is located. Currently, they’re just doing blog writing for us until COVID-19 settles down. After that, we’ll fully be going back to what we were doing before.

What is the team composition?                        

There are 4–5 people on their team, and we work directly with Daniel (Founder & CEO).

How did you come to work with Joseph Studios?

One of their sales executives reached out to me on LinkedIn. Through that initial conversation, I got connected with Daniel. He talked about what they do and how they approach their work. Our team looked at some of their samples, and after comparing pricing and quality, it was a no-brainer.

How much have you invested with them?

We’ve invested around $15,000.

What is the status of this engagement?

Our ongoing engagement started in August 2019. We’ve scaled back services because of COVID-19, but that has nothing to do with them.

What evidence can you share that demonstrates the impact of the engagement?

Joseph Studios gives us a monthly report based on performance. Their work has improved our SEO rankings because it’s consistent, quality content that they’re putting on our blog. Overall, our process is pretty easy. Their team doesn’t require a lot of oversight on my part. The content is great and there are never grammatical errors.

How did Joseph Studios perform from a project management standpoint?

Everything has been excellent. They’re very organized and detail-oriented. Their response time is less than an hour or two. We touch base on a bi-weekly basis and communicate through email and Zoom.

What did you find most impressive about them?

Their customer engagement and service are phenomenal, as well as their flexibility. I can send an email and ask to change the blog content to X, Y, and Z and it’ll be done. There’s no push back, and that’s really nice.

In this coronavirus situation, we’re trying to stay on top of current topics in our space. Joseph Studios’ flexibility to change those topics and content on the fly is really exceptional. I don’t think we’d get that with someone else.

Are there any areas they could improve?

No, there are no areas for improvement. They’ve done everything we’ve asked. Daniel comes from a military background so he doesn’t leave anything to chance. He’s gone above and beyond to engage our services for his team. I couldn’t ask for much more from them.

Do you have any advice for potential customers?

Don’t waste your time looking at other competitors. It’s going to be more expensive and the quality and customer service won’t be anywhere near the level that Daniel has.

Introduce your business and what you do there.

I’m the owner of Thrive Assessment. We’re a marketing firm that does marketing automation as well.

What challenge were you trying to address with Joseph Studios?

We outsource our SEO to them.

What was the scope of their involvement?

Joseph Studios takes our clients and get them to rank in search engines like Google, Bing, and Yahoo. They do a detailed analysis of keywords to use and figure out ways to get those keywords listed on the client’s site, whether it’s writing blogs, updating copy, or updating backend data. That way, search engines can properly track the client’s website. Joseph Studios then consistently monitors and updates to keep each client ranking. They work with 15–20 clients every year

What is the team composition?

I typically deal with Daniel (Founder & CEO) and one other person. I don’t know how many in the backend are working on stuff.

How did you come to work with Joseph Studios?

I found them through searching Google. When I was looking for a partner, I thought that a good organic search partner would show up highly. I reached out to Joseph Studios and asked about their programs for businesses like ours. got to know them, ran a couple test projects, and the results were phenomenal

How much have you invested with them?

We’ve spent about $150,000–$200,000.

What is the status of this engagement?

The partnership started in September 2017 and is ongoing. 

What evidence can you share that demonstrates the impact of the engagement?

One client last month got results from Joseph Studios’ SEO that are the equivalent of spending $30,000 in advertising. The products they deliver are solid. Joseph Studios provides hands-on, detailed analyses of what they’re going to do and thorough reports of what they are doing. It’s a month-to-month service without a contract, so we have to make sure that our clients know they’re getting an ROI. With Joseph Studios’ numbers, we can point to how much is generated for a client on a weekly basis.

We still have clients with them that are very happy. I thought we would lose more clients, but many of them who do SEO haven’t stopped. When you stop an SEO process, you fall behind. Joseph Studios helped us educate our clients, and it’s clearly worked.

How did Joseph Studios perform from a project management standpoint?

Joseph Studios is super responsive. We look for certain criteria to tell our clients, and their reports are exactly what we ask for. They always give us a list of what they did the previous week and what they plan to next week. It’s super seamless: my clients get the data they need, and so do we.

What did you find most impressive about them?

Our point of contact is in the US, which makes it a lot easier to communicate. There’s no delay. I can literally text or call the owner on his cell phone, and he’ll answer, ask what I need, and then give it to me right away. It’s definitely worth it.

Are there any areas they could improve?

For what I use them for, they’re spot on. I haven’t looked at their other services, but we might if we have to downsize our own operations.

Any advice for potential customers?

Try the service and see if it gets you results. You can determine if it’s working or not fairly fast, but give it at least three months. 

Introduce your business and what you do there.

I’m the founder and CEO of a risk management company in metro Atlanta, Georgia.

What challenge were you trying to address with Joseph Studios?

We needed to transition our focus from research and development to business engagement. Ultimately, we relied on them for materials that would allow for business expansion.

What was the scope of their involvement?

Their team delivered materials that enable us to have informed discussions with businesses that would benefit from our technology. They focused on understanding market expectations before launching several press releases. They’ve also created a technical whitepaper for us.

There were some regulatory concerns within our team about specifying the scope of our technology. They helped us address those concerns by making sure we didn’t overstate our service offering.

Content creation was a collaborative effort between both of our teams. They create, curate, and publish blog postings for us. They utilized a press release software platform called PR Web to launch materials across several channels.

What is the team composition?

Our main point of contact was Marc (Director of Sales, Joseph Studios), who reached out to us. We also interfaced with Daniel (Founder, Joseph Studios). Hailey (Director of Operations, Joseph Studios) was our project manager, and Val (Email Marketing Manager, Joseph Studios) worked for our content creation efforts.

How did you come to work with Joseph Studios?

Marc (Director of Sales, Joseph Studios) reached out to us on LinkedIn and demonstrated that they could procure different types of materials to increase business engagement.

How much have you invested with them?

We’ve spent less than $5000.

What is the status of this engagement?

We began working together in May 2019, and it’s an ongoing collaboration.  

What evidence can you share that demonstrates the impact of the engagement? 

Their work has empowered us to launch internationally with a partner overseas. Thanks to Joseph Studios, we’re now having discussions with enterprises of all different sizes. Their partnership and work have produced great results, and we believe these results will continue into the foreseeable future.

How did Joseph Studios perform from a project management standpoint?

They met all the expectations we agreed upon and did an excellent job with the work.

What did you find most impressive about them?

Their accessibility—being able to call them directly at any time—and their ability to understand our specific business challenges are both wonderful.

Are there any areas they could improve?

I can’t really think of anything. I suspect that they’ll continue to expand their expertise as they gain more experience in the financial services sector.

Do you have any advice for potential customers?

I would recommend them very strongly. Just do your due diligence and maintain open communication, because they’re very receptive to it.