Digital Marketing + SEO Consultant, Fractional CMO
SEO & Digital Marketing Agency Owner gone Fractional CMO + Consultant.
Over the past 8 years I've worked with some of the best brands on the internet in DTC & ecommerce, scaled SaaS companies, grew franchises, and developed high yeilding strategies for B2B companies.
Using SEO & clean data as the foundation of my strategies, my clients see significantly larger upticks in revenue and positive ROIs. The reason is simple: positioning your site for SEO enhances a variety of factors across your site (like UX, design, technical optimization and more) making omni-channel strategies more effective and conversion-worthy.
I believe KPI's are simply that: progress -- not results. I put a huge focus on educating my clients so even if they some day move on to other agencies, they don't fall for the snake oil in our industry.
Focus
Recommended Providers
Portfolio
Amazon.com: Shopbop.com & East Dane, AuRate New York, Good American, SKIMS, Gmass.co, Snapology, UPMC
Reviews
the project
Website SEO for Subscription Travel Service
"They were very accessible and answered any questions or concerns I might have had quickly and efficiently."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I am the founder of Weeklander, LLC, a subscription travel company based in Texas.
For what projects/services did your company hire Nakturnal.org?
We are a new company with a new type of product that we needed to get in front of our customers. We needed to rank for keywords that were relevant to our client base and generate organic traffic to create a sustainable marketing model.
What were your goals for this project?
Our goal was to rank in organic searches for keywords that were relevant to our clients.
How did you select this vendor?
We found Nakturnal.org through Instagram of all places. However, we reviewed their past projects and results before selecting them as well as alternative vendors.
Describe the project in detail.
We had an initial conversation with Nakturnal.org to discuss our needs. They then identified some strengths and weaknesses we had, identified potential keywords and presented an SEO plan to increase our rankings.
What was the team composition?
Our main point of contact was the partners of the company. Along with them, they had an additional team of 3 people working on the project.
Can you share any outcomes from the project that demonstrate progress or success?
We went from a brand new website not ranking for any keywords to first page rankings on 2-3 keywords - including being featured in a Google snippet for one keyword - in 3 months! I was honestly blown away by those results. I expected it to take 6-9 months before we seriously started competing for those rankings.
How effective was the workflow between your team and theirs?
They provided formal updates and we discussed the results monthly over the phone. However, they were very accessible and answered any questions or concerns I might have had quickly and efficiently.
What did you find most impressive about this company?
The results. They exceeded our expectations and over delivered on their promises.
Are there any areas for improvement?
None, they were perfect!
the project
Product Review Linking for Fashion Brand
"Each project was planned out in detail."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
My company is The Neon Factor which is fashion and lifestyle brand. The Neon Factor has a strong online presence with its own website and supplement social media accounts which include Instagram, Youtube, and the newest hottest sensation Tik Tok. I own and operate The Neon Factor. One woman show. I bring my readers and followers real information of the newest fashion products which they may or may not contemplate buying or not. I give my honest reviews on items I know will simplify, help, and enhance my readers life. I do this by writing blog posts, social media marketing, and also focus a large portion of time to trend forecasting.
For what projects/services did your company hire Nakturnal.org?
Nakturnal and The Neon Factor have worked on various projects including AU-Rate jewelry and SKIMS shape wear.
What were your goals for this project?
The goal of both projects were to test first hand the selected item and give my honest opinion. I made sure to include hard facts about each item with details given on the companies website. That way my readers are informed and educated. I then supplied links to each item from the blog.
How did you select this vendor?
Testing out a new company is always a gamble, but you'll never know how wonderful a company is until you give them the first try. That's what I did and haven't regretted it. Each project was planned out in detail and with more than enough time to complete. Very easy to work with and great communication.
Describe the scope of their work in detail.
I get a proposal of what the project is. In the proposal I get information of the product I will review, amount of links to include, time frame, usage of monetized links.
What was the team composition?
I am the sole person for The Neon Factor.
Can you share any outcomes from the project that demonstrate progress or success?
The Neon Factor has gain page views on the blog and followers on social media as a result of the high quality brands we have partnered with through Nakturnal.
How effective was the workflow between your team and theirs?
Very effective, there were no issues or confusing.
What did you find most impressive about this company?
They're swift communication.
Are there any areas for improvement?
Not that I can think of.
the project
SEO & PPC for Freelance IT Consultant
"I came out of the project with a much better understanding of SEO best practices."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I was starting to explore the possibilities of marketing my IT consulting skills.
For what projects/services did your company hire Nakturnal.org?
I needed help with SEO best practices and other advice.
What were your goals for this project?
I wanted to gain some exposure for my niche development consulting work.
How did you select this vendor?
The leadership team gave me personal time, understood my problem, and gave some SEO best practices for my area before ever trying to upsell. Very professional and very helpful
Describe the project in detail.
The advice given was great, and I learned a lot about SEO best practices
What was the team composition?
I worked on-on-one with leadership.
Can you share any outcomes from the project that demonstrate progress or success?
I came out of the project with a much better understanding of SEO best practices.
How effective was the workflow between your team and theirs?
The workflow was great. We worked through skype meetings and through chat. They were very available.
What did you find most impressive about this company?
They're a scrappy, no-nonsense agency that can deliver to small or large clients.
Are there any areas for improvement?
N/A