Go Beyond

Branding strategy and consulting made simple for your company. #GoBeyond 

Crear. Solucionar. Innovar. Repetir. Durante 10 años IIHB ha disfrutado ayudar a nuevos negocios encontrar su voz y a empresas establecidas a potenciarla. IIHB, 10 años de experiencia, de amigos, de proyectos y de ir más allá.

 
$5,000+
 
Undisclosed
 
2 - 9
 Founded
2008
Show all +
Mexico City, Mexico
headquarters

Portfolio

Branding WoofPark

Inthos Branding

Branding Wandoora®

Branding Atramat®

Reviews

Sort by

Corporate Branding for Hospitality Service Provider

"Their on-time delivery and professionalism were impressive."

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Jan. - June 2019
Project summary: 

IIHB Mexico created several brands for a business. They gathered input from relevant stakeholders, following a list of existing requirements, and handled the creative process. 

The Reviewer
 
11-50 Employees
 
Mexico
Luis F Gonzalez-Aspuru
Founder, Asgar Corporation
 
Verified
The Review
Feedback summary: 

The brands fully satisfied expectations, leading to a successful engagement between the teams. IIHB Mexico brought a strong sense of expertise and timeliness to the project. Customers can expect great results at a quick pace.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

We are creating one of the most innovative hospitality services in Latin America. It is a startup with good investment and great financial returns. Additionally, we are passionate about Technology, Community and Ecology.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire IIHB Mexico?

We needed to create a global brand (actually five different brands) with a similar concept yet different at the same time.

What were your goals for this project?

Having a strong global brand. Easy to communicate, trendy and technologically savvy.

SOLUTION

How did you select this vendor?

Previous work and personal recommendations.

Describe the scope of their work in detail.

They do have a strong process. Each step was clearly defined from the beginning. Still, they were open to adapt for timing and different inputs from stakeholders. From the creative process until the delivery they presented themselves as professionals.

What was the team composition?

We, as clients, were three people (founders), plus one marketing advisor. They were three branding consultants.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The project was a success. We are very satisfied with the results and eager to communicate our brand to the world.

How effective was the workflow between your team and theirs?

Workflow was good. They were even open to using our own workflow and collaborative platform. The only learning point is that sometimes was difficult to get IIHB team to get totally involved with the complete project team.

What did you find most impressive about this company?

Results. Their on-time delivery and professionalism were impressive. 

Are there any areas for improvement?

Some communication aspects that probably generated some friction would have been better to discuss from the start.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Design and Marketing Services for Medical Device Company

"They follow up on projects and start working on things immediately when we need them to."

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2015 - Ongoing
Project summary: 

IIHB Mexico worked on a complete rebrand and provides ongoing marketing strategy services. Their work has involved logo design, marketing collateral, executive presentation, and more.

The Reviewer
 
50-100 Employees
 
Mexico City, Mexico
Director of Finance, Medical Device Company
 
Verified
The Review
Feedback summary: 

The new corporate identity has boosted sales and clients have expressed satisfaction with the new packaging’s look. Project management is one of their biggest strengths, which has kept this collaboration going strong.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of finance and management for a pharmaceutical and medical devices company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with IIHB Mexico?

They take care of our entire marketing strategy.

SOLUTION

What was the scope of their involvement?

Our company is old, so they gave our brand a facelift, changing both its image and positioning in the market. They handled logo design, brand collateral, and are in charge of the executive presentations for our directors. They’re basically responsible for our overall corporate identity.

What is the team composition?

They assigned a team of two to work with us.

How did you come to work with IIHB Mexico?

We came to know of them through some of our acquaintances. Their portfolio caught our attention, as it was exactly what we were looking for, and their prices were attractive.

How much have you invested with them?

We spent $150,000 Mexican pesos (approximately $7,930 USD) for the initial project. We change things up every year and create new products, so what we spend with them varies

What is the status of this engagement?

We started working with them in 2015. The collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our sales have increased since our brand’s redesign. We now have attractive packaging that clients appreciate more. The colors, for example, are more in line with pharmaceutical industry standards.

How did IIHB Mexico perform from a project management standpoint?

We continue working with them because they’re good in this regard. They follow up on projects and start working on things immediately when we need them to. IIHB Mexico gets the work done.

What did you find most impressive about them?

Their work stood out for the project we did in Barcelona, which involved product design.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer