Gram created a new brand identity and UI/UX design for web and mobile app E-freight.
E-freight is a service that creates a unique communication cloud for all the participants of the road transport network and provides the maximum efficiency and convenience of semi-automatic cooperation between them.
We had to simplify the usage of complicated functionality of the service as maximum as…
We provided a new brand identity and a series of landings. Based on user testing, we developed a simple intuitive UI with an emphasis on the main functions of the program. Our design focuses on maximum ease of use for different users.
See the full case on the website https://gram-branding.com/en_e-freight/
Gram created an interface for a mobile application COMO. It is an IoT application for temperature control. It allows to monitor the temperature in different rooms and to track the level of energy consumption to maintain this temperature.
We have developed a simple intuitive interface representing the main functions of the program: connecting a new device, device location, energy consumption diagram, etc. We chose…
Gram developed a brand strategy, naming, positioning, design of a series of labels and cardboard packaging for "Magur" cheese made by Eco Gazda manufacture.
We have created a brand to transmit an atmosphere, mood, and environment where people making cheese work. We emphasized the mystery of highlands with rare herbs, which affects the quality of milk and the taste of cheese particularly.
We took the…
See the full case on the website https://gram-branding.com/en_mahur/
Gram developed a design concept for $AVE application improving user financial management skills.
The app shows what your money is spent on, and helps you to accumulate them. Based on regular income and constant monthly expenses, the app plans the user's daily budget.
We developed a simple intuitive interface with an emphasis on the main functions of the program and a minimum of distracting…
See the full case on the website https://gram-branding.com/en_save/
Gram created brand identity, naming, and online store design for the largest online and offline store of national clothing in Ukraine.
The basis of the visual identity is an ornamental motif symbolizing folk art. It links modern vyshyvanka with a traditional craft of the Ukrainians.
Simple, easy-to-understand steps for wholesale purchases is an advantage of the updated site. The design of the…
See the full project on the website https://gram-branding.com/en_vzhe-vzhe/
Gram developed a vivid brand identity for TEDx Lviv conference to distinguish it from other events taking place in Lviv.
The basis for branding for TEDx Lviv is the idea of the intersection of various spheres of public life: in fact, the intersection of thoughts and experiences brings new inspiration and new ideas. The logo consists of four dynamic circles that reflect the progress achieved as a result of forwarding…
Intersecting, circles — that is, different spheres of life — represent the ability to think beyond the bounds and enrich themselves with different points of view. On the other hand, the logo encourages to act locally — where you can and want to act. So, broaden your horizons by communicating with others — act and change the world around you: “Think globally — act locally!”
See the full case on the website https://gram-branding.com/en_tedx/
Gram updated the logo and visual identity system for Enzym company. We made the brand identity modern, easy to perceive and reproduce while keeping the attributes ensuring the brand recognition on the market.
To facilitate visual perception, we simplified the graphic symbol and changed the font to a more modern one. A pattern in the form of stylized yeast cells successfully complements the identity.
Gram developed the brand identity for UCU Law School. We had to create a modern and fresh identity without ruining the library silence inherent for this industry.
The brand identity declares a combination of knowledge and traditions with modernity and openness to innovation. The first association coming to our minds when we are talking about a legal activity is restraint.
We’ve decided to do…
See the full case on the web https://gram-branding.com/en_ucu_law/
Gram created a dynamic brand identity for Applied Sciences Faculty of Ukrainian Catholic University to provide a holistic brand perception.
Working on brand identity, we conducted a line of evolution of information recording from an old mnemonic system to binary code. We took a dot on the screen for a central element of identity. It is a symbolic image of the bit and an association to quipu. …
The identity elements represent the transmission of digital information by modern technologies. The brand identity for UCU Apps is associated with information code displayed on the monitor and being a key to understanding and storing of information.
See the full case on the website https://gram-branding.com/en_ucu_apps/