GLO - Generate Leads Online

Introduce your business and what you do there.

We are a construction company and we build homes as well as do home extensions, renovations, and loft conversions for our clients. I'm one of the directors and owners and my day-to-day involves overseeing sales, marketing, and finance.

What challenge were you trying to address with GLO - Generate Leads Online?

We had an existing website which I built myself. It was performing okay but we decided that we needed to improve on it since our company is growing. We also wanted to enhance both our customer experience and online presence, so we approached GLO to do that for us.

What was the scope of their involvement?

We initiated the project by providing GLO with some imagery and a brief of what we were looking for in terms of the website’s design. They took a copy of our existing website and built off of that.

GLO began with a rebrand for our company. They came up with a new logo, color palette, and other creative assets. The team then moved into developing and designing a fully optimized website from scratch and running Google Analytics for it.  

What is the team composition?

I worked with three people from GLO. I met with John (Owner) to get the project started and got in touch with Beth (Digital Marketing Executive) for the copywriting. Kat (Project Manager) was involved as well. 

How did you come to work with GLO - Generate Leads Online?

They were recommended to me by multiple people on Facebook when we were just about to develop our first website. We didn’t work with them then, though. A couple of years went by before we decided it was time to get serious about improving our website. That’s when I approached them.

How much have you invested with them?

I spent around £6,000 (approximately $8,000 USD).

What is the status of this engagement?

The engagement started in June 2021. The website was launched last September 2021 but John still keeps in touch to check on how the website is performing.

What evidence can you share that demonstrates the impact of the engagement?

Through Google Analytics, we've noticed an increase in website traffic. The number of leads coming in through the phone and the website has also increased. There has also been good feedback from our clients and suppliers about how well the website was done. Everybody who’s seen it has commented on how much of an improvement it is over the previous one. 

How did GLO - Generate Leads Online perform from a project management standpoint?

 GLO kept me up-to-date on what was happening via WhatsApp, phone, and email. They took the project and got it done to a good standard with minimal input from me, which is what I was really looking for.

Anytime I did come to the team with an idea, it was always met with enthusiasm. Even if they didn’t think it was the way to go, they never dismissed it. The team instead refined those ideas through their expertise. 

What did you find most impressive about them?

GLO made our company feel like we were a priority at all times. I’ve worked with other companies that showed a level of care only at the initial, sales pitch stages, but I felt that John was engaged through and through. He managed to create a really great culture in GLO where everybody who works for him cares for the project just as much as he does. 

Are there any areas they could improve?

No, there’s nothing they could’ve done better. They went above and beyond what we were looking for. 

Do you have any advice for potential customers?

Give the team as many ideas as you can. Put forward anything you want to explore because GLO is great at taking notes and building off of that using their expertise.

Introduce your business and what you do there.

I’m the owner of a coaching company.

What challenge were you trying to address with GLO – Generate Leads Online?

We initially hired them to create a website, but our next step is to work together on a marketing strategy.

What was the scope of their involvement?

The team designed and developed our site. It has multiple points of contact that allow users to get in touch with me. It also has video components.

What is the team composition?

I’ve worked closely with John (Owner). Beth (Digital Marketing Executive) helped me with all of the content. I’ve also worked with a web developer.

How did you come to work with GLO – Generate Leads Online?

My coach uses GLO for digital marketing. When I was considering having a website built, I asked her about her experiences, and it was very positive. I contacted them based on her satisfaction.

How much have you invested with them?

We’ve invested £3,600 (approximately $5,000 USD).

What is the status of this engagement?

We started working together in December 2020.

What evidence can you share that demonstrates the impact of the engagement?

My experience with GLO has been positive. The website is very clean and easy to navigate. It has a lot of dynamic content. They’re about to start with the digital marketing work.

How did GLO – Generate Leads Online perform from a project management standpoint?

Their team is very responsive. If I need to speak to them, they’re very quick.

What did you find most impressive about them?

Their responsiveness is what I found most impressive. They proactively take things to the next step. I never have to wonder about what’s going on.

Are there any areas they could improve?

I have a suggestion. We might’ve saved a little bit more time if they asked me more questions about the content. Their team almost guessed what I would be happy with, and then after I viewed it, I would critique it. Perhaps, it would’ve been quicker in hindsight if they asked me about those details upfront and use that as a basis.

Do you have any advice for potential customers?

Work directly with John. He is very impressive and responsive. He cares a lot about the service he delivers.

Introduce your business and what you do there.

I am the founder of Nourished Content Marketing, a content marketing agency.

What challenge were you trying to address with GLO - Generate Leads Online?

I needed someone to help with a landing page.

What was the scope of their involvement?

GLO created my landing page for me, and they did SEO on it as well.  

What is the team composition?

I worked with John (Digital Marketing Director) and Mark (Web Design Director).

How did you come to work with GLO - Generate Leads Online?

I actually met them at a business networking event pre-COVID-19, when we could meet in person. I had heard about GLO in the local area from other people.

How much have you invested in them?

The total cost so far is under £1,000 (approximately $1,400 USD).

What is the status of this engagement?

We started working with them around March or April 2020. I’m still working with them on and off whenever I need any help.

What evidence can you share that demonstrates the impact of the engagement?

GLO’s SEO services got me up to number two on Google in my local area for organic search results. I’m definitely happy. 

They did a good job finding the right keywords for my niche and getting me up to the top of Google within a really short period of time. That was impressive.

In general, the landing page was done really fast and there were no problems. I remember a few months later, there was a WordPress update that created some issues on my page, and they could fix that for me as well. I would definitely recommend working with GLO.

How did GLO - Generate Leads Online perform from a project management standpoint?

I didn’t find any issues. Communication was clear and prompt. I could reach the team by phone or email, and I always got an answer really quickly. My requests were done as soon as I asked them.

What did you find most impressive about them?

GLO has a really good understanding of their clients. I find that a lot of businesses just tell you a lot of big words and don’t really perform, whereas GLO did exactly what they said they would do.

Are there any areas they could improve?

Not that I can think of at the moment.

Do you have any advice for potential customers?

Come with a good vision of what you want and then lean on their expertise at the same time. Be clear with what you want and they will help you.

Introduce your business and what you do there.

I’m the director of RPM Fuels & Tanks, an online e-commerce website selling fuel storage and handling equipment. We sell things like fuel tanks, fuel pumps, etc.

What challenge were you trying to address with GLO - Generate Leads Online?

I needed help with SEO.

What was the scope of their involvement?

GLO did our website design and implementation. They used WordPress. The new website was launched in December.

It’s a full e-commerce site, with good navigation for people coming onto the site to look at products. Users are able to order through the website and contact us through a contact form.

Now we’re moving over to the SEO and Google Ads side with them. They’re also doing PPC and Google Shopping.

What is the team composition?

I directly deal John (Digital Marketing Director) and Mark (Web Design Director). There are other people behind the scenes that I haven’t met because of the current environment.

How did you come to work with GLO - Generate Leads Online?

I did an online search because I wasn’t happy with the results I was getting from my old SEO company. I approached GLO, and during our first meeting, I became aware there were some problems with my old website. They recommended a complete revamp of the website. They came up with some options and we went from there. They also had good reviews.

How much have you invested with them?

We spent £8,000 (approximately $11,000 USD) for the web build.

What is the status of this engagement?

We started working together in October 2020 and the work is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

It’s difficult to give any idea of the impact. Though it’s been launched since December, we’ve had the whole Christmas period here until the 4th of January, and things are quiet during the holiday season.

However, the website looks great. For the design, we discussed different layouts and I’m very happy with the final result. It works well. Customers are only 2 or 3 clicks away from what they’re looking for.

How did GLO - Generate Leads Online perform from a project management standpoint?

I sent a link to a demo site so I could see the work in progress as work continued on the site. We had three to four Zoom calls in that time. The workflow went very well.

What did you find most impressive about them?

Initially, when I did the search what made me contact them is the Google reviews were very good. I did a lot of research before choosing them and it was all based on online reviews.

Are there any areas they could improve?

They could improve on the price, but we got what we paid for.

Do you have any advice for potential customers?

They did a very good job and listened to what I said. I highly recommend GLO. I can’t think of any notes of caution.

Introduce your business and what you do there.

I’m the owner and director of a paint and decorating company.

What challenges were you trying to address with GLO - Generate Leads Online?

I wanted to increase our web traffic and bring in more revenue.

What was the scope of their involvement?

They built us a website and they set up some new emails. They also did SEO, designed a new logo, and printed new business cards. They introduced new landing pages to increase our online presence. 

What is the team composition?

We worked with a team of 3–4 people. John (Owner) was my main point of contact. 

How did you come to work with GLO - Generate Leads Online?

I can’t really remember how I found them. It might’ve been through LinkedIn. I met with John and I knew that I wanted to work with them. 

How much have you invested with them?

So far, I’ve spent about $5,000. 

What is the status of this engagement?

We started working together in early-2020. The website has launched, but they’re still working with us.

What evidence can you share that demonstrates the impact of the engagement?

I’ve gotten really good feedback from friends and family. I think the website looks really smart. 

How did GLO - Generate Leads Online perform from a project management standpoint?

They were amazing. We mostly communicate through phone, email, and WhatsApp. We can also meet in person if we want. We didn’t have any strict deadlines, but there was never a problem with delivery. There was never a point where I didn’t feel like they were on the ball. 

What did you find most impressive about them?

Their efficiency and responsiveness are impressive. They deliver what they say they’re going to deliver. It’s a very professional company. 

Are there any areas they could improve?

No, I’m happy with the price and what they delivered. They’re great people. 

Do you have any advice for potential customers? 

I’m not very technology-minded, so it’s helpful to have them as part of the team. Don’t hesitate to call them or ask questions whenever you need to. 

Introduce your business and what you do there.

My husband and I are directors of Marshall Gas, and my role is mainly operational director.

What challenge were you trying to address with GLO - Generate Leads Online?

Initially, we were looking to get more converted leads from website clicks which would then end up being a paid job.

What was the scope of their involvement?

They basically rebranded our entire website. We’re concentrating on the location and the reviews, and they change every page to make it stand out in those areas. They’ve changed the colors, and updated our FAQ; it is a real overhaul.

We’re looking to find a way to concentrate on installations, which is our bigger profit margin. To do this, we met up and spoke about PPC. We’re now investing some more money to convert those clicks to paid work. We wanted to make sure there was enough work for our staff to return.

What is the team composition?

We work with John (Owner) and Mark (Web Developer).

How did you come to work with GLO - Generate Leads Online?

There is a local networking group that used to meet before COVID-19, and I believe GLO did a presentation there. We had a free consultation to see how they could help us because we saw we were very far down on Google which sent alarm bells. 

How much have you invested in them?

We have spent around £1,800 (approximately $2,300 USD) since January. 

What is the status of this engagement?

We started working with them in January 2020, and the work is still ongoing. 

What evidence can you share that demonstrates the impact of the engagement?

We’ve had a significant increase in our SEO; we’ve been really pleased by how they’ve turned our brief around. We’ve more than made back what we’ve spent. 

Mark and John were fantastic in explaining that we can review the efforts and show us how much money we’re putting in and the jobs we’re getting back out. So far, so good. The phone hasn’t stopped ringing so that has been really positive. 

They are really genuine and lovely people who have really helped us. We are really, really grateful to them.

How did GLO - Generate Leads Online perform from a project management standpoint?

We use WhatsApp for a four-way conversation between Mark, John, my husband, and myself so we all have the updates. One of their best qualities is communication and they won’t do anything unless they have checked with us first. They’re great at issuing invoices, so when they are paid, I get the paperwork, which is really important to me because I take care of the bookkeeping. I think they have their practices and communication off to a tee which is needed when working with another business. 

I can’t fault them really because they explain what they’re going to do before doing it. They break it down and explain where the money goes and show us ideal perceptions. They show us examples of different companies and their spending amounts and reductions. 

What did you find most impressive about them?

They’re just genuine people and that goes a long way in business. Instead of dealing with salespeople or people with an air of arrogance about themselves, I’d rather just sit down and have a coffee and talk it through, which GLO does perfectly. They are a genuine, nice group.

Are there any areas they could improve?

I can’t think of anything, except maybe having better coffee in the office. 

Do you have any advice for potential customers?

If you’re honest with GLO and tell them exactly what you haven’t tried and what you need, they will put a bespoke package together for you. They can show you if you need to slow down traffic in one area or move locations or find different examples to be popular.

Be really specific about what you want, and they will deliver. If you aren’t specific, you might not get what you want.

Introduce your business and what you do there.

I’m the managing director of a recruitment consultancy based in the UK.

What challenge were you trying to address with GLO - Generate Leads Online?

We needed help with web development.

What was the scope of their involvement?

They developed our site and provided SEO services for it. First, we had a chat about what I wanted. Then, we created a template together. For the SEO part of things, they created a plan, which I reviewed. They did the work, and I provided the content. We went back and forth and made changes according to my feedback. Finally, it was ready to launch.

What is the team composition?

I worked with two members of their team.

How did you come to work with GLO - Generate Leads Online?

I met them at a networking event, where they’d showed me some SEO work they had done, which had me sold.

How much have you invested with them?

We’ve spent around 5,000 pounds (approximately $6,300 USD) so far.

What is the status of this engagement?

We started working together in February 2020, and our work is ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

The SEO, as expected, takes time to show results. The team is very good at answering any questions I’ve got and explains everything nicely. On the technical side, they understood what I wanted. The team was available, willing to listen and be patient with me when I took the time to get the requirements. Overall, they’re good at what they do.

How did GLO - Generate Leads Online perform from a project management standpoint?

It was relatively smooth. I provided feedback a few times and they were able to turn it around by the next morning. Aside from that, there wasn’t a lot that needed to be managed throughout this project.

What did you find most impressive about them?

I like their passion for the project. They’re always excited and engaged when we talk. As a business owner that’s not technical, it’s nice to be validated by people; it’s great seeing this project moving from an idea into actuality, and it’s all working out according to what I wanted.

Are there any areas they could improve?

A very minor criticism would be having more after-care, as well as interpreting some of the analytics results, but I know they’re busy so it makes sense. Also, it might not make sense for them to interpret my SEO analytics at such an early phase since it takes a while to see results.

Do you have any advice for potential customers?

My advice is to go for it. They’re great workers who are passionate and engaged. They deliver a great product. You get what you pay for, so their services are worth the investment. They even allow you to spread out the payments, which is an added benefit.

Introduce your business and what you do there.

I am the owner of B. A. Boyle & Son. We are a family-run construction company.

What challenge were you trying to address with Generate Leads Online?

Prior to the pandemic, we got our work through word of mouth. We talked to them in order to generate leads online. They built us a web presence.

What was the scope of their involvement?

They built the website. They also rebranded our logo and gave us a fresh, modern look. We also wanted their input on giving us a space on the Internet.

What is the team composition?

We worked with two people. Mark did the web design and logo, and John did the website.

How did you come to work with Generate Leads Online?

I’d seen their advertising. I watched them on Facebook and appreciated the way they conducted their business. I came to the conclusion that they were the best company to help us.

How much have you invested with them?

Just around 2,000 British pounds ($2,517 USD).

What is the status of this engagement?

I started working with them in April 2020 and the work is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

Quality-wise, they were fantastic. Everything from the way they conduct themselves to their efficiency was fantastic. I’ve had jobs come in the past week. What they say they’re doing, they are actually doing. They’ve helped us replace what we’ve lost.

How did Generate Leads Online perform from a project management standpoint?

I didn’t have too many questions. I relied on them as experts to manage the project. They handled most of the process. I gave them a few passwords and linked a few directories, but overall it’s been a user-friendly service.

What did you find most impressive about them?

Everything they do is impressive.

Are there any areas they could improve?

To be honest, no, they’ve gone above and beyond the original agreement.

Please describe your company and your position there.

The All Trans Autos car garage was founded in August 1980 by Jill & Richard Bloomfield. Located in Moss Road, Stanway, Colchester, All Trans Autos Ltd is one of the largest family-run car garages in Colchester. With passion and determination the company has grown and developed into a car garage you can trust for all your vehicle’s servicing, whether car, van or truck.

For what projects/services did your company hire GLO - Generate Leads Online?

Web Design and development for the All Trans Autos website, SEO, Google Ads Management, Facebook Advertising and monthly digital marketing support.

What were your goals for this project?

We wanted to be able to use the Bosch Car Service booking integration to book our different services. We also needed to show in search when people are looking for our services as well as convert web traffic into leads.

How did you select this vendor?

We were recommended by Bosch Car Service to use GLO to redesign our website and for their SEO and digital marketing expertise.

Describe the project in detail.

After our initial meeting with GLO we were sold on their enthusiasm and industry knowledge, specialising in digital marketing and web design. After performing keyword research, they proposed a sitemap and started the build. They proposed a design we were happy with and started the build. They were holistic in their approach throughout and were clear in what they required from us.

What was the team composition?

The team involved John the SEO and digital marketing specialist and Mark the web design and web developer.

Can you share any outcomes from the project that demonstrate progress or success?

They have increased the number of leads to our business through the Bosch Car Service integration for MOT and Car Servicing but especially Van Hire. Our web traffic from Google search has doubled post launch.

How effective was the workflow between your team and theirs?

Their customer service is amazing and nothing was too much trouble. They took on board what we wanted and the result is outstanding.

What did you find most impressive about this company?

The guys John and Mark are so passionate about what they do it really shines through in our website.

Are there any areas for improvement?

Not that I can think of.

Introduce your business and what you do there.

I’m the managing director and director of training at Eagle Training Ltd.

What challenge were you trying to address with GLO - Generate Leads Online?

We’ve been in the training business for 30 years and it has changed. Perennially, one of our challenges has been to generate new leads. We know that when we get in front of people, we do a good job. 

However, our challenge is actually getting in front of people, because our market is very crowded. So we went to GLO because we weren’t happy with the previous strategy partner we had. They were okay but weren’t delivering what we wanted. 

What was the scope of their involvement?

They redesigned our website with SEO in mind to help us improve our digital marketing profile and, in so doing, gain interest and leads. The team has also started to manage our LinkedIn lead generation strategy.

What is the team composition?

Our main points of contact are John (Company Owner) and GLO's web designer. 

How did you come to work with GLO - Generate Leads Online?

One of our team members knew of John from a previous company and told us that he did good work. We then had an initial meeting with him, and my intuition told me that he was someone I could do business with and trust. What he said and the way he laid out his approach made me feel comfortable, which was important.

How much have you invested with them?

So far we’ve spent between $5,000–$10,000.

What is the status of this engagement?

Our engagement began in January 2020 and it’s ongoing.

What evidence can you share that demonstrates the impact of the engagement? 

They did an incredible job with the website. To say I’m pleased with their work would be an understatement. It’s creative, and it does exactly what we hoped it would do. In terms of specifics, we’ve probably had as many inquiries in that past four months as we had all of last year. Some of them are phishing inquiries, but we expect and accept that.

The website has only been live for two weeks at this point so we’re yet to see the full results. However, based on the feedback that I’ve received from contacts and colleagues who’ve seen the website, the response has been overwhelmingly positive. Once the current situation subsidies, I know that the website will truly serve us well.

How did GLO - Generate Leads Online perform from a project management standpoint?

It’s been a very informal process, but the team has managed the project very well and met every single deadline thus far.

Additionally, we had a very busy first two months of the year. Even when I didn’t respond on time to John’s emails asking me for various pieces of information, he never bothered or rushed me. He told me that it was more important that the project be done correctly, as opposed to being completed quickly. 

What did you find most impressive about them?

I’m impressed by their genuine interest in the business. We were really pleased because, over the years, we’ve had other vendors come to us and promise us results without actually being able to deliver. 

What we like about John and the GLO team is that they took the time to understand our goals and business and to get to know our DNA without charging us for those meetings. 

They really invested in our partnership right from the get-go. This reflected our culture and the way we work with our clients, which was great to see. They are a confident, competent, and creative team that’s easy to trust.

Are there any areas they could improve?

No, so far I have no suggestions. In terms of customer service, they’ve underpromised but over-delivered across the board. I would recommend them to absolutely anybody who wants to raise their digital marketing profile.

Do you have any advice for potential customers?

Be absolutely open in the early stages, because John and the team will be open with you. This will help you get the best out of the partnership. Their strategy, approach, and culture are abundant.