How did you select this vendor?
We initially engaged Fuel4Media to rebrand our website and then selected them to manage SEO and other digital marketing things because of their holistic approach, detailed marketing plan, and reasonable packages. Their key differentiation that made us say yes to their marketing team was their methodology, transparency, and comprehensive plan.
Describe the scope of their work in detail.
Our previous site had some problems like broken links, higher loading time, and lower citations. Fuel4Media redesigned our website first by implementing SEO practices. After we expanded their role to include digital marketing services including SEO, SEM, PPC and ORM, their team worked on keyword strategy, internal links, backlinks, and content creation. They also create user-friendly content for our website to drive traffic and manage our social channels to engage our followers. Their ORM work has increased our trustworthiness and credibility. Their team is now working collaboratively with our marketing manager on PPC ads to maximize ROI in a cost-effective way.
What was the team composition?
We worked with an account manager, SEO experts, content writers, ORM specialists, PPC manager, graphic designers and web developers.