Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?
It’s very user-friendly. I’m able to go in and make changes within minutes. I was scared to death that I would get in there, screw things up, and then I’d have to call them and have them fix it. But because of how they put it together, it’s extremely easy for me to go in and make those changes. What the site looks like now is absolutely nothing like what the other site looked like before. I handed her my baby and said, “Please take care of it and fix this for us,” and they did. It’s amazing. So in that capacity, it was above my expectations.
The change that we did made a huge impact. We have had great feedback on how the website is user-friendly, more visually appealing, and mobile friendly. We have had great phone calls from people. People have come in saying, “We saw your new website and it’s fantastic.” It’s amazing because our community was used to the old website. I’m excited to see where we are in six months and by the end of the year with the data that we will be receiving.
How did Followbright perform from a project management standpoint?
Erin was in communication with me every step of the way, saying “What do you think of this? Does this work with what you’re looking for?” If we were running behind or got caught up on things, we always got that follow-up email or call of, “How are you doing and is there anything I can help you with?” At one point, I ended up having to go to a funeral. Erin was like “How’s your family? Are you okay? What’s going on?” I’ve never physically met her but I feel that she’s this great friend that I have now.
They used Basecamp where all three of us communicated with each other. As we got through different projects, we would make sure that the key people were in that conversation or that it only went to a specific person. It was very easy to communicate with them about concerns or changes. We also used email. They worked it out prior that I would have a two-hour training session on how to go through Basecamp. It was so easy that our session ended up being about 20–30 minutes just because of how simple it is to use the program. Because we have that relationship, I know I am able to call them and get ahold of them immediately for anything that I might need help with. We were so lucky that we found a company that we gelled with so easily. They were so respectful of our time and our opinions that we didn’t have any go-between. If anything, Followbright had an issue with us because we kept stalling things.
What did you most impressive about Followbright?
One absolutely unique thing about them came in the mail. Shortly after we had contracted with them and decided to move forward together in this partnership, we received a package of cake truffles and a personalized note that they were really excited to work with us. It’s something that Erin does for her clients. It was very odd because earlier she had asked what my favorite kind of cake was. I answered it and didn’t think anything of it. For me, that’s pretty big. When you come from a small town where customer service and taking care of who you’re working with is so key, getting that said a lot about them and how they really wanted to take care of their customers.
Are there any areas Followbright could improve?
I would have to say none. That’s unusual because you usually have some things come up, but not a single time did that happen. They were great, and there isn’t a thing I can say badly about them.