Succeeding in critical tasks that requires focus
Inspired by modern technology, we launched FocusReactive with a simple mission - to enable our customers to build performant Headless eCommerce and Content websites leveraging innovative tech platforms. We are an expert tech agency, run by open source and tech enthusiasts with 9.5 years of average experience in the industry.
To keep us up to date with the latest trends, we are also running industry-leading JavaScript conferences like React Summit, JSNation, and others.

headquarters
other locations
Focus
Recommended Providers
Portfolio
TrafficGuard, BigRiver, Tipico, Deeson

Blazing fast marketing website
We have made the rebranding with the flexible page of content blocks setting up
Visit the website: https://www.trafficguard.ai/

Tipico
Tipico is an international provider of sports betting and casino games, having already the biggest market share in Europe, we engaged with them at the early stage of their US expansion. We supported and developed solutions for multiple of their teams working on greenfield Headless CMS (Sanity) apps integration.
We delivered a number of custom CMS features like advanced role management, context content overrides, advanced publishing flow, and multiple Sanity Studio customizations to fit their editorial needs. Apart from horizontal Headless CMS integration, we also build from scratch a composable marketing website driving their marketing and SEO campaigns through the US expansion.

NotSoApe
NotSoApe is one of the brands managed by large eCommerce holding, they approach us seeking expertise in Headless eCommerce development with Crystallize platform.
We have developed a fully functional storefront for their US market website, integrating with Stripe and their fulfillment services, centralizing products catalog and order statuses within Crystallize platform. The eCommerce store is highly optimized using the latest Next.js features and is hosted on Vercel.
Reviews
the project
E-Commerce Performance Audit for Water Product Brand
"We were very happy with the results and will use FocusReactive in the future."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm eCommerce Director of a brand in water hydration space.
For what projects/services did your company hire FocusReactive, and what were your goals?
FocusReactive was hired to do an ad-hoc audit of our frontend performance as a check for possible improvements.
How did you select this vendor and what were the deciding factors?
Vendor came recommended through a third party.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We had an initial meeting to discuss our goals and objectives and to align on the short timeline. From there, within a couple of days FocusReactive delivered high level audit which was used as a way to segment scopes of work.
How many people from the vendor's team worked with you, and what were their positions?
Lead backend and frontend developers were involved.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
FocusReactive met our expectations and more.
Describe their project management style, including communication tools and timeliness.
As task didn't require constant communication - we were happy handling everything through email.
What did you find most impressive or unique about this company?
Punctuality, conciseness and professionalism were appreciated.
Are there any areas for improvement or something they could have done differently?
We were very happy with the results and will use FocusReactive in the future.
the project
B2C E-Commerce Development for Freelance Product Manager
"They adhered to timelines, solved challenges, and delivered exactly what we wanted on time."
the reviewer
the review
The client submitted this review online.
Please describe your company and your position there.
I'm a freelance product/project manager, in charge of writing specifications and for delivering the successful end product.
For what projects/services did your company hire FocusReactive, and what were your goals?
We hired FocusReactive to build a fully functioning headless ecommerce website.
How did you select this vendor and what were the deciding factors?
We searched on Upwork and in other places, but found FocusReactive through Crystallize.
Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.
We wanted to create a fully functioning headless ecommerce site based on our existing shopify website. We ended up using a fully headless tech stack, build around Crystallize, Vercel, Nextjs and other headless providers.
How many people from the vendor's team worked with you, and what were their positions?
I worked with two developers from Focus Reactive, as well as Robert as the tech lead.
Can you share any measurable outcomes of the project or general feedback about the deliverables?
We were super happy with the end result. We proved to ourselves that we could build a fully functioning headless e-commerce site from scratch in a short time period.
Describe their project management style, including communication tools and timeliness.
We had weekly calls and communicated through a slack channel. This worked very smoothly.
What did you find most impressive or unique about this company?
They adhered to timelines, solved challenges, and delivered exactly what we wanted on time.
Are there any areas for improvement or something they could have done differently?
Nope - we are very happy.
The FocusReactive team exceeded the company's expectations. The company was quite pleased that everything was taken care of and how the team took charge of the project allowing email communication sufficient for them to do their job well.