What was the scope of their involvement?
We conduct about four big votings that support our TV projects. For example, there are large weekly votings on the dance project, which goes for about three months and consists of a number of stages where dancers in two teams compete. The dancer that wins the finals gets some money and promo support. The voting function is through the application where users install and vote for their favorite guys.
Finch then helped us with the big video content page that included almost all projects of our TV channel, like shows, series, and so on. We also have a new loyalty program where our users get bonuses for certain actions, and then they can spend it for branded souvenirs. We’re also going to develop our online shop to further develop our loyalty program.
We did not have an application before working with Finch. They have been working with us since the beginning of the project, handling the full service. We didn’t give them the wireframing. We had some introduction pages from our design team that acted as a guide, but everything else was done by Finch.
I would divide the whole project into big phases. The first launch was in November of 2015, about six months after the start of the project. The scope was really large and our TV channel team was not well-managed—they always created some new requirements after the launch. We subsequently had to make adjustments in the quality of the application, but the whole scope was covered by Finch and they did a great job. They worked on nights and weekends to meet all the requirements.
Now we are developing our product approach and new ways to manage projects more efficiently. Finch is still supporting us, particularly in creating special advertising pages.
How many resources have been assigned to your project?
It varied. At first it was one or two backend resources. There was the lead, who was also the technical manager, and one junior developer who helped him. Then, there was a frontend developer who was developing the site and most of the mobile application, as well as one native developer who was responsible for iOS and Android at the same time.
Then things changed. From the middle of last year, we’ve gained a separate native team. I work closely with them. The main backend developer, who is also the team lead, is very skilled. He has the help of one other backend developer, then we’ve got a separate native team: two iOS guys and one Android guy. That was during the last six months, and now we’re scaling to one iOS and one Android.
Lastly, we have a part-time frontend guy who helps out with administration interfaces for the application. A remote designer and administrator also help out, but they’re not from Finch.
How did you come to work with Finch?
We didn’t go through a selection process because Finch has already worked with the TV channel in the past, on a project that appeared in the Guinness Book of World Records. They offered to do the job, so we didn’t have to waste time searching. We have three or four companies in our portfolio of outsource developers. Finch is the main one and they are the most expensive and powerful.
How much have you invested with Finch?
We pay $50 per hour for a developer.
What is the status of this engagement?
We started working together in July 2014. They are now like our internal team.