Full service strategic marketing management
Unwavering dedication to our clients' success is only one of the reasons estound is one of Colorado's favorite agencies.
There comes a time for many businesses where growth slows down, where the upward slope of progress levels off into a plateau and company executives are left looking out into the horizon, wondering how they can reinvigorate their sales/marketing channels.
Or perhaps changing market or regulatory conditions are creating issues or opportunities and your team needs a roadmap to either weather the storm or crest a rising wave.
estound builds & manages digital-centric marketing portfolios to create reliable, steady business gains.
Every day we work with business owners and executives facing difficult scenarios — and we are fully committed to delivering results that will not only improve the bottom line for our clients but also thrill their clients and customers.
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the project
Search Marketing for Computer Software Firm
"Their creativity was impressive; they always found different ways to maximize our search opportunities."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the founder and CEO of One Click Code, a B2B firm working in the insurance technology and construction sector. Our software automates the estimation process for construction, specifically around the exteriors of residential properties such as roofing, sidings, gutters, and more.
For insurance companies, we sell to them because they estimate and pay about 3 million exterior projects per year. As a result, they’re a very large industry that is looking for automation.
What challenge were you trying to address with estound?
We hired estound to handle our paid search and marketing strategies because we were trying to figure out the best ways for us to be able to increase our top funnel.
What was the scope of their involvement?
We worked with the team to identify search terms. They also managed our SEO and Google Ads. Overall, they came up with campaigns in order to help us drive more traffic to our website and increase our app downloads.
What is the team composition?
We collaborated with estound’s owner and two account managers.
How did you come to work with estound?
A business acquaintance referred them. We saw that they had a really good reputation, and they worked with a lot of really cool brands that were based out of Denver.
How much have you invested with them?
We spent $45,000.
What is the status of this engagement?
We worked together from December 2019–June 2021.
What evidence can you share that demonstrates the impact of the engagement?
We were able to increase our site traffic by roughly around 40% over the course of 14 months.
How did estound perform from a project management standpoint?
They performed very well from a project management standpoint. We communicated through Zoom, Slack, and in person.
What did you find most impressive about them?
Their creativity was impressive; they always found different ways to maximize our search opportunities. On top of that, they utilized best practices and enhanced them during our engagement. They didn’t give us a one size fits all solution. Instead, they really catered to what our company needed.
Are there any areas they could improve?
Perhaps, they should’ve slowed down a little bit during the audit and really dug deeper into where we were heading in the long run.
Do you have any advice for potential customers?
You’ll get what you put in. In connection with that, it’s great if you have stand-up calls once a week just to see how they’re doing. Find ways to help them increase their creativity so that they can do so much more.
Thanks to estound's efforts, the client's site traffic increased by approximately 40% within 14 months. They enhanced the best practices they knew in order to deliver top-notch services. They were also responsive and produced tailored solutions, which made the engagement fruitful and successful.