What were the results of the work?
With as many employees as we have, and citizens who freely tell you when they dislike something since we went online in February the number of people that have complained about the websites is probably in the single digits, which is truly incredible.
The previous website we had was awful, it was so bad that our own employees started setting up their own websites, rogue websites that were not authorized. Employees couldn’t work with the official websites. They couldn’t add content because the format and platform were too difficult to use. So, people started designing their own. When you have a brand, and you want everything to look the same, so that’s not a good thing.
The new website is as easy to use as Facebook. You can post things about your school, your kids, your parents, and the PTA [Parent-Teacher Association]. All I hear from people is that this site is so great, and this one is so nice compared to the old site. Now, we have people actually using the website, and if they have an issue and tell us, the tech support from DXY is so good that we just forward the email to them and they fix it. It’s great. I never have to get my hands dirty.
I think they’re really good. They’ve done an extraordinary job with an extraordinarily difficult website. The old website was such a train wreck that part of what DXY had to do was come in and figure it out first, and untie a lot of knots to make the new one actually work and function. They needed to find ways to migrate all the information to the new website, and it was very complicated.
We have a lot of different people who each have their own needs for the site. We have parents, kids, teachers and staff members, administrators, and a board, and you’re trying to do something that’s going to make everybody happy. For the work that DXY has done on theses websites, I don’t hear anybody saying anything about it other than, “wow, I really like this.” They have really good design people there. In terms of the look of it, the functionality, and the intuitive design, it’s very good. After working with a site that was really cumbersome, we really appreciate that they made this one really simple and user friendly.
Is there anything unique about them that really makes them stand out compared to other companies?
I like these guys, they’re really creative and professional. They keep their composure in difficult situations and handle things with such dignity. That really impressed me. They’re great people, I love working with them.
Looking back on the work so far, is there any area that you think they could improve upon or something that you might do differently?
I’m happy with what they’ve done. I don’t think there’s anything worth mentioning. They sometimes get swamped with other projects because they’re growing, and they’re the victim of their own success. They’re so good that suddenly everybody wants them, and then they’ve got to juggle and figure out how to get everything done with turning anybody away. I understand that.