Full-service advertising agency + studio
Dreww is a full-service digital advertising agency + production studio. We are a collective of multi-disciplinary digital natives, all working together as one, to propel your brand online.
In an era of ultra specialization, we know that you’re the best at what you do. And we’re the best choice to help you let the world know it! We tell your story and propel your brand through the noise by using engaging content distributed across online platforms.
Focus
Recommended Providers
Portfolio
Bud Light Canada, Labatt Breweries, Maille Mustards, Brickworks Ciderhouse, The Great Jamaican Ginger Beer, St Regis Wines, Addison Electronique, Moet Chandon, Copper Branch, Cidrerie Lacroix
The Great Gin Tonic
The Great Gin Tonic is a commercial we produced for The Great Jamaican's brand new tonic water product launch in Canada. Tonic without Gin? That doesn't work... So we also teamed up with Cirka Distilleries which made this project a collaboration between two local brands from Montreal, Québec. In this commercial, we showcase the art of mixology.
Soif D'été
idrerie Lacroix was launching two mass-market apple cider flavours for the first time. This commercial tells their story and establishes their heritage.
Bud Light Fast-Forward
As summer 2017 approached, Bud Light wanted to solidify their associating to Olivier Primeau and his venue Beachclub. This commercial introduced the idea that Bud Light would bring you that feeling of summer living really soon.
La Série Addison
La Série Addison is a 5 episode branded entertainment comedy series presented by Addison Electronique. Compared to "The Office" by Le Journal de Montreal, the series was natively distributed on Facebook and Youtube in the context of an advertising campaign during winter 2019.
The Bun Maker
Mie-Ame is an artisanal bakery specialized in the creation of gourmet burger buns for restaurants. This commercial pays tribute to the craftsmanship that goes into making their buns.
Mix It Up
For the launch of Cidre Lacroix's mixer pack, we produced and directed this product launch commercial.
Reviews
the project
Production of Commercial Video for Distillery
"I have a lot of confidence in Independant Studios’ artistic direction."
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the director of marketing at Cirka Distilleries. We make gin and vodka.
What challenge were you trying to address with Independant Studios inc?
We hired them to extend our marketing needs and attract new customers.
What was the scope of their involvement?
We partnered with them to produce a 30-second commercial in partnership with another brand. Independant Studios took the reins when it came to overall creative direction, though they briefed us on how they were putting it together throughout.
What is the team composition?
Andrew (President & Executive Producer) was my central point of contact, and he organized everything on their end.
How did you come to work with Independant Studios inc?
Independant Studios came on board with the contract we signed for this project.
How much have you invested with them?
We spent about $1,000.
What is the status of this engagement?
The project took place from May–June 2020.
What evidence can you share that demonstrates the impact of the engagement?
We were very satisfied with the finished project. We got a lot of great engagement through it once it was launched.
The video was shot in a really interesting way. I was impressed with the set up, how dedicated everyone was, and how quickly everything was put together. I have a lot of confidence in Independant Studios’ artistic direction. They were also very open and flexible to our feedback as well.
How did Independant Studios inc perform from a project management standpoint?
Their communication was great — we really appreciated it. Everything was very clear, and any questions we had took under 12 hours to answer.
What did you find most impressive about them?
Independant Studios offers a turnkey solution. They were so great at getting everything together and really listening to what we needed to do. We didn’t have to go back and forth a million times, which can be really frustrating and make things take a lot longer. Indpendant Studios hit the nail on the head right from the start. They were great to work with.
Are there any areas they could improve?
The length of time it took to see the finished product was a bit long. It was a little bit nerve-wracking, but I trusted their process. However, I would’ve liked to see a little more post-production before the launch, just to get a better feel for things.
Do you have any advice for potential customers?
Don’t hesitate to communicate about what it is you want and what you’re looking for. They can’t fix what they don’t know.
the project
Production of Branded Video for Food Advertising Company
“They are committed to creating something that they will be proud to have out on the web.”
the reviewer
the review
A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.
Introduce your business and what you do there.
I’m the brand manager for IT foods, an importer and distributor of specialty foods.
What challenge were you trying to address with Independant Studios Inc?
We worked with their team for a specific brand called Great Jamaican, which needed help with a social media video campaign.
What was the scope of their involvement?
They wrote the script for all of the content, and we reviewed and approved what we liked. From there, they handled all of the pre-production planning process, filming, and post-production editing of the final product.
What is the team composition?
Maybe 5–6 members of their team worked on the project with us.
How did you come to work with Independant Studios Inc?
We had already partnered with their parent company to manage our social media at large, and so they recommended we bring Independent Studios into the contract when we decided to do the video project.
How much have you invested with them?
The total cost for the video shoot and campaign assets has been about $20,000.
What is the status of this engagement?
We worked on the project with them from June–July 2020.
What evidence can you share that demonstrates the impact of the engagement?
I’m waiting for the post-mortem from them with the exact final numbers, but the video they created is great. We were really pleased by the quality of the final product, which was delivered in both French and English, and we’ve definitely seen a lot of engagement on social media as a result.
How did Independant Studios Inc perform from a project management standpoint?
They are really passionate people who know what they’re doing, and they are committed to creating something that they will be proud to have out on the web. Because of that, we never felt like we weren’t getting enough attention or service from them.
What did you find most impressive about them?
We really appreciated the energy and excitement they brought to the project. They are all pretty young, so we were confident they would be able to tap into social media audiences with the content that they created for us.
Are there any areas they could improve?
Since they are a younger group, they don’t have quite the same working hours and feedback processes in place that you might expect, but it never caused us any major problems.
Do you have any advice for potential customers?
They are really friendly and easy to work with, so as long as you have a good sense of what you want them to create, they will be able to make it happen for you.
A talented team, Independant Studios delivered a final video that garnered excellent feedback and an increase in engagement. Internal stakeholders are impressed with their abilities, both in terms of video production and project management. They offer turnkey solutions.