Divami Design Labs

Please describe your company and your position there.

Founder CEO

For what projects/services did your company hire Divami Design Labs?

TravelSmacker is a new immersive way of imagining travel.

How did you select this vendor?

Online search. Physically Nearby. Good reviews.

Describe the project in detail and walk through the stages of the project.

Divami helped taking the idea from concept stage to UI views and UX screens.

How many resources from the vendor's team worked with you, and what were their positions?

3 with atleast 1 full time. 1PL. 1UI person. 1 UX person.

Can you share any outcomes from the project that demonstrate progress or success?

They helped me see many aspects of the UX which I wasn't aware of and helped me drill down the concept into screens

How effective was the workflow between your team and theirs?

Quite Good.

What did you find most impressive or unique about this company?

Sincere. UI/UX focus. Good designs.

Are there any areas for improvement or something they could have done differently?

NA

Please describe your company and your position there.

We are a subsidiary of one of the large services companies. The focus is on the Manufacturing, Mining, Engineering Services vertical, so they provide engineering services for manufacturing, mining, oil and gas, etc.

We provide the engineering design and engineering services. I was the Analytics Solutions Specialist for the company during the project

For what projects/services did your company hire Divami Design Labs?

We partnered with Divami to design & revamp the visual interface of the platform. We also partnered with them on font-end UI development.

How did you select this vendor?

We heard about them through our contacts. After having an initial interaction, we were impressed with their design capabilities and decided to go forward with them.

Describe the project in detail and walk through the stages of the project.

We wanted to enable greater visibility via real-time monitoring and tracking of assets and driving proactive workflows for faster cycle times. This was achieved through smart dashboards and actionable insights provided at each stage enabling users to take quick and efficient decisions.

How many resources from the vendor's team worked with you, and what were their positions?

The team consisted of two designers- one UX and one UI along with a design strategist who overviewed the project. Moreover, there were multiple developers who worked on the project.

Can you share any outcomes from the project that demonstrate progress or success?

We are really happy with the outcome. The work delivered by the Divami team was satisfactory.

How effective was the workflow between your team and theirs?

There were weekly status scheduled between our teams. In the calls, they gave us prompt updated, took our inputs, and incorporated them to be showcased in the next call.

What did you find most impressive or unique about this company?

The team is driven, motivated and skilled. They take feedback really well.

Are there any areas for improvement or something they could have done differently?

I was, overall, happy with the outcome.

Please describe your company and your position there.

I am the CTO of Rialtic, an Atlanta based healthcare services company.

For what projects/services did your company hire Divami Design Labs?

We were looking for a quality UX/UI design team to help us create a great user interface for a new concept in the market. We couldn't come up with a good way to think about it and were hoping a good UX design firm could help us.

How did you select this vendor?

This was the first version of the work so we were looking for a way to build it inexpensively, knowing that we would likely replace it with more user interaction.

Describe the project in detail and walk through the stages of the project.

Divami's process is excellent. They started from user profiles, moved on to user stories, wire frame, designs, and then finally a fully operational user interface. The results were fantastic.

How many resources from the vendor's team worked with you, and what were their positions?

We worked with a designer, a developer, and the head of their design group.

Can you share any outcomes from the project that demonstrate progress or success?

The results were absolutely fantastic. Their team was incredibly fast. It seems like every day we would ask where we were on a task and they would say 'It is done. Let me show you.' Their work was great and their people were terrific to work with.

How effective was the workflow between your team and theirs?

Their communication skills were fantastic. They integrated themselves directly into our development process. They just melted into our team.

What did you find most impressive or unique about this company?

Their speed and the quality of their work was stupendous.

Are there any areas for improvement or something they could have done differently?

At the time we started working with them, we felt like they could have done a better job at building prototypes in something like Figma.

Introduce your business and what you do there? 

I’m the CEO & founder of Spoors, a workflow technology company.

What challenge were you trying to address with Divami Design Labs?

We needed our mobile application to be redesigned.

What was the scope of their involvement?

We've initially met with Divami Design Labs to relay our technical requirements and goals. Their team has then conducted research and talked to our existing clients to identify prospective design solutions. After examining their findings, they've built the wireframes and presented UI/UX design options for our team to choose from. 

Upon securing our feedback, Divami Design Labs has completely redesigned our client-oriented platform and deployed our preferred design solutions. They're currently redesigning our web app to match the mobile app's new interface.

What is the team composition?

I'm in contact with Prathima (Chief Designer & Executive Officer) and two other resources, including a designer.

How did you come to work with Divami Design Labs?

We shortlisted four companies and chose Divami Design Labs because of their longstanding SaaS experience and their apparent understanding of our needs.

How much have you invested with them?

We've spent between $20,000–$25,000 so far.

What is the status of this engagement?

We began working together in December 2020, and our engagement is ongoing.

What evidence can you share that demonstrates the impact of the engagement?

We're extremely satisfied with Divami Design Labs' work — they've created a flexible and robust app that's improved our UX by at least 80%. We used to lose clients because of our outmoded UX, and we don't have to worry about any design-related issues now with our newly formatted platform.

How did Divami Design Labs perform from a project management standpoint?

Divami Design Labs is an accommodating and timeline-oriented team that adapts to our processes well and handles our challenges with ease.

What did you find most impressive about them?

They have simple yet sophisticated design solutions that effectively communicate our branding to our users. We also appreciate how they take every feedback into consideration and incorporate that into their work.

Are there any areas they could improve?

While Divami Design Labs is already a reliable partner, we can benefit from a more communicative and proactive approach.

Do you have any advice for potential customers?

Identify the core challenges you're dealing with transparently, and they'll help you resolve those with their expertise.

Please describe your company and your position there.

Rockwell Collins was an MNC dealing with avionics and information technology systems and provided related services to government agencies and aircraft manufacturers. The company was bought over and now is part of Raytheon Technologies. The mission of the company is to transform and shape the future of the aerospace and defense sector.

I was the Principal System Engineer at the company during our engagement with Divami Design Labs. Now, I act as the Associate Director at Raytheon Technologies.

For what projects/services did your company hire Divami Design Labs?

Using an asset tracker application, we wanted to transform and improve CIAL (Cochin International Airport) operations and assets management in 2018. Our business team was impressed with the extensive design strategy of Divami, making them our ideal partner for the design and development project associated with the plan.

How did you select this vendor?

We came across Divami and their portfolio through someone in our network who had previously worked with them.

Describe the project in detail and walk through the stages of the project.

We required a real-time asset tracking and monitoring application on the airport tarmac. Moreover, the application had to be adaptable so that the airport officials and executives of third parties can actively use it on a daily basis. We needed a real-time asset tracker system to notify the respective executives about the alerts and violations; which was obviously challenging.

However, with an open communication and feedback channel paired with their design and development domain expertise, Divami delivered on the desired results.

How many resources from the vendor's team worked with you, and what were their positions?

The team that worked with us had one UX and one UI designer. There was a design strategist in charge of the overall execution. When it came to development, the team consisted of a lead followed by two or three junior developers. Their project management team also worked closely with us to ensure smooth project delivery.

Can you share any outcomes from the project that demonstrate progress or success?

I would say, the platform was a success. One of the most noticeable changes was the reduction of violations by 30 percent compared to manual recording

How effective was the workflow between your team and theirs?

The Divami team is best at what they do. Naturally, their communication and project handling process was effective. What we liked the most was their ability to constantly keep us in loop, take our feedback, and incorporate them into the next set of changes.

What did you find most impressive or unique about this company?

I was impressed with their dedication to bringing us our desired results. They truly treated our problem statement as their own and delivered solutions that worked.

Are there any areas for improvement or something they could have done differently?

Our team did not have any complaints. They delivered on their promise.

Please describe your company and your position there.

I am the Product Manager of a mentoring SaaS platform.

For what projects/services did your company hire Divami Design Labs?

Revamp of UI

How did you select this vendor?

Have been working with Divami for a long time

Describe the project in detail and walk through the stages of the project.

Revamp of UI/UX

How many resources from the vendor's team worked with you, and what were their positions?

3

Can you share any outcomes from the project that demonstrate progress or success?

Project really shaped well

How effective was the workflow between your team and theirs?

Very effective

What did you find most impressive or unique about this company?

We were impressed with their communication, skillset, and understanding of the business.

Are there any areas for improvement or something they could have done differently?

None

Please describe your company and your position there.

I am a director of a golf travel company based in Singapore and India.

For what projects/services did your company hire Divami Design Labs?

Our website needed to have a fresh look and easier navigation. We noticed that the ability to put in a enquiry required more work than necessary. We were looking for a good UI/UX company to enhance the web navigation and add more interesting elements to the travel website

How did you select this vendor?

We did our research on various leading UI/UX companies, checked out their proposals, their portfolio and also spoke to their references. In the end, Divami was providing quality and value and we choose to go with them. Divami also presented to us on what they believe can be done better on our specific website which was a good way to close a deal.

Describe the project in detail and walk through the stages of the project.

Divami provided us with a detailed proposal and project timeline which stated the exact pages that will be revamped and the scope of the project which included desktop and mobile. The first stage involved a lot of user research where they contacted our clients, customers, and also suppliers and partners to understand what their insights and requirements are from the website.

They collated that info with what our team's input and also checked out our competition to see the market trends. Once that was done, we first started receiving the wireframes and then the UI designs once the wireframes were approved. It was a iterative process and they were open to a lot of feedback and changes based on regular weekly meetings

How many resources from the vendor's team worked with you, and what were their positions?

A team for 5 worked on our project who we interacted with directly. We had a UX designer, a UI designer, a project manager, a chief designer and an account manager as well.

Can you share any outcomes from the project that demonstrate progress or success?

We're happy with what was delivered. Our intial objective of a clear navigation, more interesting layout and easy enquiry process were met with this revamped design. We are currently in the process of completing the project as there were delays due to Covid and we intend to launch now which is the right time as travel is picking up now.

How effective was the workflow between your team and theirs?

As mentioned in an earlier point, we have regular communication. There were in person meetings and video calls regularly. They never missed a meeting timeline and were able to show us the work for that week. Any feedback was immediately noted, minutes were sent and changes incorporated without further delay or confusion.

What did you find most impressive or unique about this company?

Their team is very sorted, and their process is well structured. It was a clear process which was communicated and the right expectations were set. They also had a very fresh view on the design.

Are there any areas for improvement or something they could have done differently?

There was one design on one page which was difficult to develop and we ended up shelving it as the cost of the getting it done was way higher than the result of it. So I think that can be considered while designing the pages to take into consideration the feasibility and cost of developing something.

Introduce your business and what you do there.

I’m the general manager of iQuoteXpress. We’re a B2B software that specializes in proposal management. Our company has been around for almost 12 years.

What challenge were you trying to address with Divami Design Labs?

Our software became outdated recently, and we’d been doing small fixes to it. We needed a major overhaul, so we hired Divami to help us with the workflow and visual elements. It was a complete UX/UI redesign.

What was the scope of their involvement?

Most of the time, they used file-sharing programs to show us the renditions and concepts they came up with. They used Figma for the project, and our developers worked with Divami to answer questions back and forth.

What is the team composition?

I worked with two contacts on a regular basis. Diya (Senior Lead UX Designer) was the project manager on the UX side, and Manoj (Senior UI Designer) was in charge of the UI, the graphical part.

How did you come to work with Divami Design Labs?

We were evaluating different companies to do the UX/UI. We thought Divami was professional in their presentation, and they had a nice amount of contacts to confirm them as a reliable company. They gave us 4–5 names as references, and they all checked out very well. Additionally, they offered good value.

How much have you invested with them?

We spent close to $50,000.

What is the status of this engagement?

Our partnership lasted from October 2020–July 2021.

What evidence can you share that demonstrates the impact of the engagement?

We wanted to create a UX/UI that was easy to access and very modern. We measured our success against those two criteria, and they achieved them.

How did Divami Design Labs perform from a project management standpoint?

Their project management was excellent. We primarily used email and shared Google folders to communicate.

What did you find most impressive about them?

Overall, the project management was outstanding. Also, they had great attention to detail.

Are there any areas they could improve?

No, I wouldn’t have wanted anything to be done differently.

Do you have any advice for potential customers?

The secret to success is setting clear expectations and holding Divami accountable with timelines to keep the project on track.

Please describe your company and your position there.

I am the CEO of Cashinvoice.in, It is India's leading Supply Chain Finance Market place. Currently it does more than 5 Lacs transaction with more than 266 Mn $ of Transaction annually.

For what projects/services did your company hire Divami Design Labs?

We are competing with the best and including MNC as market leader. Perception is reality. We realised our team is very good on functional activity but on customer experience we were scoring really low. We were look for a firm who could understand this sector (Financial Domain) as customer are technical and very demanding on experience. Divami not only helped us redesign the customer experience but on this project we realised input by Divami team helps us to get best of the analytics on the board. We proudly place our system from Leadership perspective than being a followers.

How did you select this vendor?

We were not sure about our problem statement and we discussed with few premier UX / UI firm from India. We discussed with 5 UX company among top 10 in India and finally closed on Divami. Team Divami outlook and handholding of the subject is very different. Ideation and workaround to arrive at the project detail was very interesting and very innovative. We were confident by then, we have got the right people for the job.

Describe the project in detail and walk through the stages of the project.

Team did internal study and external study including competition. Idea was not to have incremental betterment as compared to earlier version or competition but to have a break through out. Major emphasis was on discussion and design, Every session was improvising over 10x. At every stage - Objective was at the centre stage so the delivery.

How many resources from the vendor's team worked with you, and what were their positions?

We were involved with team from Divami. We had 2 Sr. Analyst with couple of Designer, Backed by series of Technical developer.

Can you share any outcomes from the project that demonstrate progress or success?

We had basic principle of 3 steps. Any and every activity should be achieved in 3 Steps. Analyst from Divami did a fantastic job is getting us break through process converting complicated and multi task technicality to with very simplified design. Simplicity is the really Difficult right !! Thats what we achieved.

How effective was the workflow between your team and theirs?

We had very cordial relationship. We had one point connect (Project manager) and we use to have two meeting every week. Ideation was time taking activity, once we could figure out the complete output and challenged and re-challenged the purpose to achieve the best, Rollout was systematic and very mechanical.

What did you find most impressive or unique about this company?

Their ability to come up with ideas and present the subject with a great amount of reality was impressive. Have interviewed, Meet with target segment they were so apt with customer expectation and it really surprised us. There was element of improvisation in almost everything which makes output complete.

Are there any areas for improvement or something they could have done differently?

We are really happy with output. Team is really grounded. They just look perfect to me. Managing Startup expectation is difficult specially when the founder are involved and i must say they did more than a fair job.

Please describe your company and your position there.

Innovapptive is the only Connected Worker Platform that combines ERP (SAP, IBM Maximo) operational data with digital, visual, & step by step guided work instructions on mobile and smart glasses to empower front-line workers to get jobs done faster, better, cheaper & safer.

By engineering a platform that fuels innovation & collaboration, Innovapptive is transforming the experience of the industrial worker to bridge the skills gap and further helping our customers increase revenues & margins.

I was the CTO and overall owner of the platform. I was responsible for Products and Innovation for the company. I was leading and strategizing the platform revamp process and worked closely with the Divami Design Labs team.

For what projects/services did your company hire Divami Design Labs?

We were looking for a significant redesign of the platform to make it even more appealing to our user base. We wanted to improve the overall user experience by making navigation easy and the app intuitive. We wanted Divami to bring their expertise on B2B platforms to our platform and deliver a great user experience.

What were your goals for this project?

We wanted to reduce the turnaround time and complex navigation patterns that led to users missing contextual information and actions. Moreover, there was a lack of personalization as per user roles.

We wanted the user experience to be top-notch with all the required information readily accessible and the navigation to be smooth with a minimalistic design. We wanted the users to be able to carry out desired action with minimal effort and clicks. The overall complexity needed to be broken down through an appealing UI.

How did you select Divami Design Labs?

I worked with Divami when I was leading a financial products platform at a company I was with a couple of years ago. When we invited them to participate in the evaluation, our team was also fairly impressed with their expertise with Enterprise products and B2B platforms. Hence we decided they were the right partners for us for this redesign exercise.

Describe the project in detail.

The platform needed revamping to match the current industry standard and user expectations. We wanted the UX to be intuitive while the navigation pattern to be easy enough for a new user to enter and carry out the necessary task without any confusion.

The workflow should be simple and cater to individual user roles while avoiding information overload. We wanted Divami to introduce context-based support and personalization. A no-code platform needed to be as straightforward as it can be; and I am happy to say Divami delivered on it.

What was the team composition?

We worked with 3 designers - one for UX and two designers for UI, led by Divami’s chief design strategist.

Can you share any outcomes from the project that demonstrate progress or success?

The UX UI met our internal expectations beautifully. Even the users were really appreciative of the change and we noticed the user engagement metrics showing an upward trend. Also, this project gave us a great step into the UX standardization and Information Architecture process. Becoming a mature startup this was a big addition to help grow Innovapptive.

How effective was the workflow between your team and theirs?

In short, it was smooth. Even though they did take time in conducting user and market research, I think it benefitted us in the end.

They kept us in loop throughout the project - we were meeting them at least once or twice a week - making sure all our feedback is implemented. Process of working with their teams was very easy and always proactive which helps when you are in a fast paced environment.

What did you find most impressive about this company?

In my view, People, Process and Technology creates a great services company. Working with startups is always a challenge, given the fast pace and growth pains that the partner like Divami in this case had to go through.

The skillset of people and leadership supporting our vision and expectations was the most impressive thing for me. When there is a vision match everything else falls in place. Like I said, the UX and Information Architecture process was also an important thing from Innovapptive perspective.

Are there any areas for improvement?

Nothing specific, especially given the value Divami brought in is huge.