Dinarys GmbH

Please describe your company and your position there.

I’m a Digital Marketing Director. We are one of the top European technology companies, leveraging technology to transform people’s lives. We specialize in home appliance and air solutions and home entertainment.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

We were looking for a reliable vendor to provide us with an automated loyalty program solution to create powerful and personalized loyalty campaigns. We intended to launch point-based and KPI-driven programs and establish meaningful interactions with our customers for fruitful and long-lasting relationships.

How did you select this vendor and what were the deciding factors?

Actually, we discovered Dinarys on Clutch. In contrast to other agencies, their team answered immediately. Also, they were eager to contribute to our project and had enough dedicated experience in loyalty program development under their belt.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We started with in-depth research of our needs and studied our current customers and then proceeded with choosing tactics, related to customer purchases. Then we determined program organization and management. Our main goal was to develop a stand-alone loyalty program system. The development process also included the following steps:

• Lower barriers to login and signup
• Gather and save specific profile data regarding user preferences
• Make the user experience on-site more customized
• Improve the in-store shopping experience via digital
• Create a seamless consumer experience across all channels and devices

How many people from the vendor's team worked with you, and what were their positions?

The team we dealt with consisted of:

• a Senior Magento developer
• PM
• QA
• UX/UI designer

Can you share any measurable outcomes of the project or general feedback about the deliverables?

As a result, now we have a fully automated and customized loyalty program with all customer data connected throughout multiple points of sale. Within days of the adjustments being made, the benefits of the Dinarys’ work were clear. We were able to lower our client's cost per sale from paid advertising significantly because of the setup of the loyalty program. They recommended we redesign the website as the next project.

Describe their project management style, including communication tools and timeliness.

We adhered to deadlines, and communication is generally transparent. Dinarys managed the project effectively. The team kept us updated on any changes. We used Jira, Skype, and Slack.

What did you find most impressive or unique about this company?

Dinarys’ effective organizational framework and project management system gave us the impression that the project was moving forward successfully. We always had a thorough understanding of what they were working on.

Are there any areas for improvement or something they could have done differently?

There was nothing they could have done better, in my opinion. They've done a fantastic job. Dinarys' technical expertise is one of the reasons we chose them. We've dealt with other highly technical outsourcing organizations, but Dinarys invests in their team to guarantee excellent project outcomes.

Please describe your company and your position there.

I'm a Director Of Ecommerce. We are a convenience chain company, located in the U.S. We have developed our own brand of quality fresh goods, dairy products, and core convenience items.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

We hired Dinarys for our loyalty program automation. The main goal was to develop a comprehensive loyalty program app to keep our customers engaged and benefited from being loyal customers. We needed to increase our brand recognition and inform our clients about discounts and bonuses in an efficient way.

How did you select this vendor and what were the deciding factors?

We examined three companies, including Dinarys. Although we received proposals from other companies, we preferred the Dinarys solution. They offered something unique from the competition. What we also liked the most was that Dinarys is a technology-agnostic company. We were suggested different alternatives that would have been a better fit for our requirements.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

We had to incorporate a variety of separate Android and iOS capabilities into our mobile apps, which included:

• Authorization/registration screen with easy functionality
• Intuitive mobile navigation elements, such as interactive buttons, boxes, and links
• Consistent main screen with promotional offers display
• Display of stores relevant to the user’s location
• Location-based push notifications to re-engage users
• Barcodes
• Digital loyalty cards
• History of previous purchases

How many people from the vendor's team worked with you, and what were their positions?

We worked with an iOS developer, Android developer, QA engineer, PM, and UX/UI designer.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Dinarys had a thorough understanding of our company’s needs. Due to it, we received robust and well-designed solutions to offer personalized experiences with connected in-store and online customer interactions. Now we can easily match the right message to the right channel. It dramatically improved our core business metrics, such as customer engagement and retention rates, participation rate, and repeat purchase rate.

Describe their project management style, including communication tools and timeliness.

We had a very positive experience in terms of project management style. Our requests and feedback were clearly communicated to the development team by the project manager. The Dinarys team completed work utilizing agile approach, and Jira was utilized to track progress.

What did you find most impressive or unique about this company?

Dinarys delivered on its promises. They were willing to help every step of the way. The guys had an excellent response rate and were highly committed.

Are there any areas for improvement or something they could have done differently?

No, we’ve been very happy working with Dinarys.

Please describe your company and your position there.

I’m a Chief Marketing Officer. We are a European beauty and cosmetics omni-retail company, based in Germany, with over 50 brick-and-mortar stores. We offer a comprehensive range of world-famous brands’ products. Since 2012 we’ve been committed to providing our customers with consistent shopping experiences in the beauty and cosmetics industry.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

Our main goal was to digitize our brand image and develop a full-fledged beauty marketplace to match our consumers to the right products for their beauty routine. This is exactly what we hired Dinarys for.

How did you select this vendor and what were the deciding factors?

We were looking for a reliable team with a proven reputation and dedicated practical knowledge in the beauty and cosmetics industry. Our business partners recommended us Dinarys as a company that knows how to power up brands’ market presence.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

What has been done:

• Development of a beauty and cosmetics marketplace
• Adding a third-party functionality to the website: store locator, partial payments, product recommendations
• Development of custom functionality: color swatches, virtual try-on, booking and reservation system
• Integration with the PIM system
• Bug fixing and quality assurance

How many people from the vendor's team worked with you, and what were their positions?

The team we worked with consisted of:

• 2 Senior Magento Developers
• Technical Magento Lead
• Business Analyst
• PM
• QA Manager

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Together with Dinarys, we’ve created a marketplace with outstanding branding assets and the capacity to perform with high traffic and user activity. Dinarys made a significant contribution to our brand recognition. We have already received lots of positive feedback from our clients. Now we can challenge modern industry requirements with much greater confidence.

Describe their project management style, including communication tools and timeliness.

Dinarys is a company that values transparent communication. They were open to our specific concerns and were available 24/7. Due to it, we were able to set clear project timelines from the outset.

What did you find most impressive or unique about this company?

Dinarys does high-quality work and takes pride in it. This is a company that pursues technical excellence. Such a mindset is what impressed us the most.

Are there any areas for improvement or something they could have done differently?

We are very happy with our technology partner and wish Dinarys to continue to evolve further on the path of digital business transformation.

Please describe your company and your position there.

Our fashion brand has been operating across U.S., Canada, UK, and Europe for almost 12 years. During this time we have been popularizing authenticity and ethnic motives and encouraging our customers to be original in all their manifestations.

Expression of ourselves is an art, and clothing and accessories are its integral parts. As a Digital Marketing Executive, at our company I am responsible for building long-lasting digital connections with our customers.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

We were searching for vendors, proficient in providing multistore e-commerce solutions. We reached out to Dinarys to enhance our digital connections with customers worldwide and also build the gap between online and in-store experiences to cover the needs of fashion enthusiasts.

For this, we decided to migrate our store to Magento 2, as this platform is capable enough to unify all our content and adjust it to the particular country.

How did you select Dinarys GmbH and what were the deciding factors?

We considered vendors from different IT outsourcing destinations in search for the best price/quality ratio. Dinarys turned out to be the most suitable vendor.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our main goal was to customize our fashion brand multi-stores according to the right audience. Thus, migrating to Magento 2 was a fundamental step. Besides, we have been working with a talented designer who helped us to fully reflect the potential of our fashion brand.

We made an accent on beautiful photos, which dominate the entire design, so our customers could ascertain the high quality of our products. Then we proceeded with our website customization to support the variety of workflows performed by different kinds of users.

To meet the expectations of even the most discerning customers, we implemented multiple integrations, such as product reviews, the “complete the outfit” feature, size guides, an easy pay option, a wishlist, and comprehensive search functionality.

To bridge the gap between online and in-store, we integrated our new solution with a PIM system.

How many people from the Dinarys GmbH team worked with you, and what were their positions?

We’ve been working with 2 back-end developers, a front-end developer, a UX/UI designer, a QA specialist, and a project manager.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Our renewed store has already received numerous positive reviews. Within one month, the website traffic went up by 21% and another month later - by 43%.

Now it’s much easier for us to manage our multiple stores, since we finally implemented a centralized order management system that just works smooth.

Describe their project management style, including communication tools and timeliness.

Our team is very delighted to cooperate with Dinarys. In terms of schedule, they stick to the outlined timelines. In our daily communication, we used Slack, Skype, or Zoom. The Dinarys team regularly provided us with updates.

They have a clear and well-structured development workflow and managed every stage of a project with transparency.

What did you find most impressive or unique about this company?

They've made a unique contribution to our fashion brand performance. It is a company that has a sharp eye for digital opportunities. Due to them, we moved into the next chapter of our business and we are already ready for new challenges.

Are there any areas for improvement or something they could have done differently?

Working with Dinarys is a wonderful experience. We are excited about the results we received and will certainly continue to cooperate with this team.

Please describe your company and your position there.

Spiele Max is a leading German retailer for children’s products, such as toys, games, sports, and apparel. My job in Spielemax consists in taking carry of the Web shop. I check if the web shop has any error or if there is anything we can improve to make sure that the shop is running fine.

I also make sure that the usability of the shop get developed and is improving continuously We promote family values and offers a large selection of products from popular brands at guaranteed low prices. Spiele Max operates approximately 50 branches in 11 federal states. We also have a rapidly growing online store that Dinarys is delighted to improve.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

Our existing web store was already based on the Magento 2 system. However, it contained bugs from previous vendors and required additional improvements because of the website’s poor performance and weak capacity to engage and retain new clients.

Thus, Dinarys main goal was to optimize website performance and improve the user experience by fixing bugs from previous developers, implementing additional adjustments, integrating new features, and providing ongoing support. To address the issue of user engagement and retention, Dinarys developed a loyalty system that functioned as a separate service for gifts and promo cards and integrated it with the current Magento 2 system.

How did you select this vendor and what were the deciding factors?

We searched for developers that had the ambitions to improve our online shop, not only do as they got told, but guys who could also implement their own ideas into the running business. The vendor we searched for had to provide us with a developer that had experience in the e-com business. Through a friend, our current vendor got recommended to us. They really did have a competent first impression on us, the price for the development was very attractive, the developer and the other team members already worked on similar projects and had experience in work we wanted the vendor's developer to do, so the choice was not hard.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The Project we did with the vendor, was divided into some subtasks. The main task which are done are the optimization and audit of the website, fixing the bug's that the shop had, to develop and integrate a loyalty system and to implement several extensions for our Magento backend. The modules they implemented:

DPD module to integrate an additional shipping method into the online store to deliver orders to Spiele Max’s customers via DPD, a leading delivery service provider in Europe The push notification feature that contacts Spiele Max’s clients through their browsers The “spin-to-win” feature to create different marketing campaigns and offer customer discounts via the wheel game feature available on the website.

The free-shipping bar module that displays a captivating bar on the website to remind customers about the possibility of free shipping if their shopping carts total a certain value The import and export product extension that enables store operators to import and export all types of products using a CSV file The layered navigation feature to simplify the process of searching for products on the website by using category, price range, and other available attributes

How many people from the vendor's team worked with you, and what were their positions?

The vendor provided us with two Magento developers, with an PHP back-end developer, a Full stack developer, a tech lead and a project manager.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Upon completion of the project, we received a fully operating e-commerce website with effective features that capture the client’s attention. By creating and integrating a customer loyalty program into the web store we managed to strengthen customer engagement.

Describe their project management style, including communication tools and timeliness.

Dinarys gives the impression of a progressive company that strives to be better with each new project. I think they are well on their way.

What did you find most impressive or unique about this company?

I'm totally satisfied with the solution we received.

Are there any areas for improvement or something they could have done differently?

None.

Please describe your company and your position there.

I’m the Director of Technology at SanMar Canada. We're an apparel company that distributes a wide selection of branded apparel, like sport shirts, woven shirts, headwear and accessories for men, women, and children. In addition to head office in Vancouver, BC, we have distribution centers in Mississauga, ON and Calgary, AB. We feature top brands such as Coal Harbour, ATC, Dryframe, Red Kap, Gildan, Fruit of the Loom, OGIO, New Era, Bella + Canvas, Eddie Bauer, Flexfit and Eurospun etc.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

We decided to create a new website for the retail business of the company. One of the goals was to integrate our new website with backend ERP system to update the stock and products, manage orders and returns. Also, we needed to customize the retail website with the help of unique features that are not available on our wholesale site.

How did you select this vendor and what were the deciding factors?

Dinarys provided us with positive references from previous clients, so we had no doubt they have enough dedicated expertise to address our project & pain points. And of course, their Solution Partnership with Adobe was the deciding factor in choosing a vendor.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

What has been done:

• Development of a store based on Magento 2
• Installation and configuration of third-party extensions, like multi-currency, LiveChat, newsletter, blog, etc.
• Implementation of custom functionality that cannot be covered by third-party extensions
• Integration with the ERP system
• Creation and updating of API documentation based on the changes in code
• Bug fixing Core technologies: PHP, MySQL, Javascript, Magento 2.4.2.

How many people from the vendor's team worked with you, and what were their positions?

We worked with a team of 2 Senior Magento Developers, PM, QA Manager, Business Analyst, and Technical Magento Lead/CTO.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Dinarys helped us to expand our business and automate the B2C processes. Now we're getting close to launch with the new retail system with modern features and first-class user experience.

Describe their project management style, including communication tools and timeliness.

Everything went smoothly. We cooperated with experienced specialists, so there were no miscommunications and delays.

What did you find most impressive or unique about this company?

It’s noticeable that the Dinarys team approaches each project with creativity and knowledge of their field. They work around the clock to help us out throughout the process.

Are there any areas for improvement or something they could have done differently?

Dinarys keeps growing qualitatively and quantitively, so I think they do everything correctly. I wish them success in their further projects.

Please describe your company and your position there.

I`am the Director of Client Services & Engagement at mediawave, a German based company in the it industry. We are digital transformer and developing commerce solutions.For this we use Spryker, Magento, Shopware and in-house solutions

For what projects/services did your company hire Dinarys GmbH?

Having multiple Shopware projects at the same time, we had to expand our development stuff with third-party Shopware developer. Dinarys helps us with this approach.

How did you select this agency and what were the deciding factors?

We found each other through Linkedin networking. Their extensive background in Shopware development and the solution partnership with Shopware were two decisive factors in choosing Dinarys as our outstaff agency.

Describe the project in detail and walk through the stages of the project.

Our core technologies were MySQL, Docker, PHP 7.4, Apache. The project steps included magic estimation, estimation in story points, tickets refinement, 2-weeks sprint approach, retro meetings.

We entrusted our third-party developer with the following tasks:

• Shopware 6 plugin development
• CMS blocks/elements creation
• REST API integration
• Blue-green deployment

Describe the recruitment process in detail.

During our successful cooperation, we mostly dealt with Sales Manager and a Senior Shopware Developer.

Can you share any outcomes from the engagement that demonstrate progress or success?

The Shopware developer from Dinarys quickly engaged in the process. The quality of work done is excellent, so are the results of the entire project. We are grateful for such diligent assistance!

How effective was the workflow between your team and theirs?

It was a pleasure communicating with Dinarys. Their representatives are easy-going, understanding, and always willing to help at any time.

What did you find most impressive or unique about this company?

The Dinarys team consists of professionals who like what they do and approach each task with dedication.

Are there any areas for improvement or something they could have done differently?

Promising companies, like Dinarys, should always seek new areas for improvement. I want to wish them more success and interesting projects that can diversify their expertise.

Please describe your company and your position there.

My name is Leo, a web graphic designer at National Brand Saw. NBS is an American supplier of replacement parts for commercial food equipment.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

Our company faced multiple website issues after an unsuccessful experience with a previous vendor. So we were looking for a new partner to help us achieve the following objectives:

• Website optimization
• Front- and backend bug fixing
• SEO bug fixing
• Setting up new modules
• Upgrading and customizing existing modules
• Finishing Magento migration from 2.3.5 to 2.3.6 and fixing bugs after migration
• Creating and implementing new modules (Google Autocomplete and Address Validation)

How did you select this vendor and what were the deciding factors?

We were in need of reliable and proficient developers who could identify the problem and fully fix it. I have to say, we faced quite a challenge while choosing a new partner but only until we met the Dinarys team. During an initial phase of our collaboration they proved to us the transparency of services they provide and that all of our wishes were taken into consideration.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Our project is based on Magento. We started with an investigation to keep an eye out on security weaknesses and other problematic areas of our platform and find the most appropriate ways to fix them. The investigation also allowed us to select the best functionality in alignment with our business goals. Additionally, the guys created two special modules: Google Autocomplete and Address Validation.

How many people from the vendor's team worked with you, and what were their positions?

We worked with PM, QA, and 2 Magento developers.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Dinarys approached our project in a highly responsible manner. They thoroughly tested all tasks before deployment and administered the client’s server. There were no bugs after the deployment, and that is what we wanted to achieve.

Describe their project management style, including communication tools and timeliness.

Our communication with Dinarys was open and coherent, which had an additional positive impact on the productivity of our collaboration.

What did you find most impressive or unique about this company?

As it was mentioned, the reliability and transparency of services we pay for were our key deciding factors. Working with Dinarys, we were completely informed about all necessary measures we needed to take and the feasibility of our project scope. Due to it, we were sure there won’t be any hidden or unexpected costs. We only paid for what we received, and it was indeed a worthwhile investment.

Are there any areas for improvement or something they could have done differently?

Everything was at the highest level.

Please describe your company and your position there.

I’m a Frontend Development Practice Lead at BORN Group. We help brands with digital transformation.

For what projects/services did your company hire Dinarys GmbH?

Working on a large telecommunication company project, we needed to enlarge our development staff to cope with project heavy loads and deliver timely outcomes. So we started to search for professional and reliable third-party developers across a range of disciplines including SFSC, React, JS, etc, and this is what Dinarys assisted us in.

How did you select this agency and what were the deciding factors?

We got in touch through LinkedIn networking and immediately found common ground. The Dinarys team took into account our concerns and demands, and we agreed on our further partnership development.

Describe the project in detail and walk through the stages of the project.

Our main goal was to replatform an existing site, keeping current functionality and adhering to the current design, orienting on Arctic Fox - our own developing we apply to every project. We entrusted third-party SFSC developers with tasks such as payment system integration, headers and footers configuration, project deployment, etc. All tasks were completed faultlessly and meeting the deadline.

Describe the recruitment process in detail.

We worked closely with the CEO, SFSC front- and back-end developers, React developers, an account manager, an engagement manager, and PM.

Can you share any outcomes from the engagement that demonstrate progress or success?

The guys from Dinarys made a significant contribution to our project, helped us to streamline the development process, and simply enjoy the results.

How effective was the workflow between your team and theirs?

The Dinarys representatives, reachable at all times, offered us reasonable solutions when we faced some difficulties. Our communication was smooth and extremely efficient.

What did you find most impressive or unique about this company?

The Dinarys company knows how to clearly divide responsibilities - that is their strength.

Are there any areas for improvement or something they could have done differently?

I’m completely satisfied with our partnership and didn’t notice any downsides.

Please describe your company and your position there.

I’m the founder of Antik Wein, a family wine business. Our company specializes in wine rarities from the classic growing areas, like Bordeaux and Piedmont. Besides, we sell champagne, wine accessories, gift boxes, and food.

For what projects/services did your company hire Dinarys GmbH, and what were your goals?

Our mission at that time was to grow our online presence, increasing possibilities of selling remotely and reaching out to a wider international audience. That was the reason we created an e-commerce website, based on the Shopware 5 platform. Over time we noticed that the capacity of this platform isn’t strong enough to cope with both our further business development and ever-changing market needs.

Therefore, our challenge was to re-platform and redesign our old web-store, making it adapted to the reality of the modern market. To strengthen our website performance and increase our brand awareness, we decided to hire a team of professionals who can conduct full data migration to Shopware 6, redesign our website according to current e-commerce trends and add new functionality, where necessary.

Now I can say we made the right choice, hiring the Dinarys team. Generally, migration to Shopware 6 was our major goal. We required to transfer all existing data to the brand new platform, subsequently improving the main website functionality: building and integrating smarter search tools, develop custom plugins for easier and more efficient website navigation and purchasing process, etc.

How did you select this vendor and what were the deciding factors?

Actually, it didn’t take much time to fix upon Dinarys. My friend, a CTO of the software development company in Europe, who dealt with them earlier, said this company was exactly what we had been looking for.

We discussed the project scope during the calls with the Dinarys team and produced a consistent and harmonized picture of our potential efforts. We were satisfied with the way Dinarys treated us from the outset and, therefore, didn’t hesitate in our future success.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

What has been done: full data and content migration to Shopware 6; website redesigning with a custom theme. Almost all website plugins have been developed manually, so we have a unique feature set on our website, which includes:

• product sliders with custom logic (for example, the system calculates the date and displays wines on the home page that have an anniversary this year)
• custom sliders for the product details page, cart, and newspaper page
• plugin for searching vintage newspapers
• custom website search with different filter options
• wine color swatch, so customers can see the exact wine color on the product detailed page, product listing, and sliders, etc.

The project tech stack consisted of Shopware 6 (PHP Symphony, Vue.JS), HTML, CSS, JS.

How many people from the vendor's team worked with you, and what were their positions?

We mostly worked with back-end and front-end developers, DevOps experts, QA, and PM.

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Now we have a fully revamped website, which certainly performs better than the old one. We enjoy all the integrated plugins, which let our customers dive deeper into the wine world and approach the selection process more consciously. That’s what we expected and what we’ve got due to Dinarys. 

Describe their project management style, including communication tools and timeliness.

As I said, we had been confident in this team from the very beginning, since Dinarys was recommended by my close friend. The most important thing is that there were no pitfalls and extra downtime. Our requests and expectations were carefully considered, and, after all, we received a modern web-store, which attracts more wine connoisseurs.

What did you find most impressive or unique about this company?

They were highly engaged in the development process and enthusiastic about new ideas. I wish any service providers I work with were like Dinarys: punctual, creative, and meticulous.

Are there any areas for improvement or something they could have done differently?

Well, there is always a chance something could have been done differently. And that’s what Dinarys does - refines their skills and becomes more professional with each subsequent project.